{
  "meta": {
    "dataset_title": "SportsGlare Football Sponsorship Rights Tracker",
    "version": "0.4",
    "generated": "2026-09-27",
    "scope": "Published football competition sponsorship agreements, suppliers, providers and broadcast relationships.",
    "publication_note": "Published records are supported by the cited public sources; evidence grades reflect source strength.",
    "update_note": "Club deal registers and Manchester City agreement-period history updated 27 September 2026."
  },
  "properties": [
    {
      "property_id": "fifa-club-world-cup",
      "rights_holder": "FIFA",
      "name": "FIFA Club World Cup",
      "type": "tournament",
      "host_territory": "United States",
      "start_date": "2025-06-14",
      "end_date": "2025-07-13",
      "commercial_inventory_status": "sold_out",
      "inventory_source": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/fifa-sells-out-sponsorship-programme-inaugural-club-world-cup",
      "inventory_note": "FIFA marketed global Club World Cup packages at an offer price of approximately US$120m. Industry sources estimated that late global deals settled at approximately US$35m-45m. Some agreements were intertwined with wider FIFA rights or goodwill connected to the FIFA World Cup 2026, so these figures are programme context and must not be assigned to every individual partner or treated as FIFA-disclosed revenue.",
      "competition_edition": "2025"
    },
    {
      "property_id": "fifa-world-cup",
      "rights_holder": "FIFA",
      "name": "FIFA World Cup",
      "type": "tournament",
      "host_territory": "Canada, Mexico and United States",
      "start_date": "2026-06-11",
      "end_date": "2026-07-19",
      "commercial_inventory_status": "global_sold_out",
      "inventory_source": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/global-sponsorship-packages-for-fifa-world-cup-2026-tm-sold-out",
      "inventory_note": "FIFA said on 27 March 2026 that all 16 global positions were allocated. ADI Predictstreet was announced on 2 April 2026 as a FIFA Partner. Regional Tournament Supporter positions continued to be announced later.",
      "competition_edition": "2026"
    },
    {
      "property_id": "manchester-united",
      "rights_holder": "Manchester United",
      "name": "Manchester United",
      "type": "club",
      "host_territory": "England",
      "start_date": "2026-07-01",
      "end_date": "2029-06-30",
      "commercial_inventory_status": "active",
      "inventory_source": "https://supergroup.com/betway-becomes-manchester-principal-partner/",
      "inventory_note": "Commercial record covers the 2026-27 to 2028-29 seasons."
    },
    {
      "property_id": "crystal-palace",
      "rights_holder": "Crystal Palace",
      "name": "Crystal Palace",
      "type": "club",
      "host_territory": "England",
      "start_date": "2026-07-01",
      "end_date": "2029-06-30",
      "commercial_inventory_status": "active",
      "inventory_source": "https://www.cpfc.co.uk/news/partner-news/crystal-palace-fc-announce-temporal-as-new-front-of-shirt-partner/",
      "inventory_note": "Commercial record covers the 2026-27 to 2028-29 seasons."
    },
    {
      "property_id": "brentford",
      "rights_holder": "Brentford",
      "name": "Brentford",
      "type": "club",
      "host_territory": "England",
      "start_date": "2026-07-01",
      "end_date": "2031-06-30",
      "commercial_inventory_status": "active",
      "inventory_source": "https://www.brentfordfc.com/en/news/article/club-news-brentford-announces-indeed-new-principal-front-of-shirt-partner",
      "inventory_note": "Commercial record covers the 2026-27 to 2030-31 seasons."
    },
    {
      "property_id": "ssc-napoli",
      "rights_holder": "SSC Napoli",
      "name": "SSC Napoli",
      "type": "club",
      "host_territory": "Italy",
      "start_date": "2026-07-01",
      "end_date": "2030-06-30",
      "commercial_inventory_status": "active",
      "inventory_source": "https://www.sscnapoli.it/",
      "inventory_note": "Property covers the two supplied commercial records, with different contract terms."
    },
    {
      "property_id": "wsl-football",
      "rights_holder": "WSL Football",
      "name": "Barclays Women's Super League",
      "type": "league",
      "host_territory": "England",
      "start_date": "2026-07-01",
      "end_date": "2029-06-30",
      "commercial_inventory_status": "active",
      "inventory_source": "https://www.wslfootball.com/news/airbnb-and-wsl-football-partner",
      "inventory_note": "Commercial record covers three seasons from 2026-27."
    },
    {
      "property_id": "fifa-commercial-programme",
      "rights_holder": "FIFA",
      "name": "FIFA commercial programme",
      "type": "programme",
      "host_territory": "Multiple territories",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "historical",
      "inventory_source": null,
      "inventory_note": "Competition-family record used across agreement periods and tournament editions."
    },
    {
      "property_id": "fifa-womens-world-cup",
      "rights_holder": "FIFA",
      "name": "FIFA Women's World Cup",
      "type": "tournament",
      "host_territory": "Multiple territories",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "historical",
      "inventory_source": null,
      "inventory_note": "Competition-family record used across agreement periods and tournament editions."
    },
    {
      "property_id": "fifa-u20-world-cup",
      "rights_holder": "FIFA",
      "name": "FIFA U-20 World Cup",
      "type": "tournament",
      "host_territory": "Multiple territories",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "historical",
      "inventory_source": null,
      "inventory_note": "Competition-family record used across agreement periods and tournament editions."
    },
    {
      "property_id": "fifa-confederations-cup",
      "rights_holder": "FIFA",
      "name": "FIFA Confederations Cup",
      "type": "tournament",
      "host_territory": "Multiple territories",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "historical",
      "inventory_source": null,
      "inventory_note": "Competition-family record used across agreement periods and tournament editions."
    },
    {
      "property_id": "fifa-u17-world-cup",
      "rights_holder": "FIFA",
      "name": "FIFA U-17 World Cup",
      "type": "tournament",
      "host_territory": "Multiple territories",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "historical",
      "inventory_source": null,
      "inventory_note": "Competition-family record used across agreement periods and tournament editions."
    },
    {
      "property_id": "fifa-arab-cup",
      "rights_holder": "FIFA",
      "name": "FIFA Arab Cup",
      "type": "tournament",
      "host_territory": "Multiple territories",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "historical",
      "inventory_source": null,
      "inventory_note": "Competition-family record used across agreement periods and tournament editions."
    },
    {
      "property_id": "fifa-u20-womens-world-cup",
      "rights_holder": "FIFA",
      "name": "FIFA U-20 Women's World Cup",
      "type": "tournament",
      "host_territory": "Multiple territories",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "historical",
      "inventory_source": null,
      "inventory_note": "Competition-family record used across agreement periods and tournament editions."
    },
    {
      "property_id": "fifa-womens-champions-cup",
      "rights_holder": "FIFA",
      "name": "FIFA Women's Champions Cup",
      "type": "tournament",
      "host_territory": "Multiple territories",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "historical",
      "inventory_source": null,
      "inventory_note": "Competition-family record used across agreement periods and tournament editions."
    },
    {
      "property_id": "fifa-futsal-world-cup",
      "rights_holder": "FIFA",
      "name": "FIFA Futsal World Cup",
      "type": "tournament",
      "host_territory": "Multiple territories",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "historical",
      "inventory_source": null,
      "inventory_note": "Competition-family record used across agreement periods and tournament editions."
    },
    {
      "property_id": "fifa-beach-soccer-world-cup",
      "rights_holder": "FIFA",
      "name": "FIFA Beach Soccer World Cup",
      "type": "tournament",
      "host_territory": "Multiple territories",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "historical",
      "inventory_source": null,
      "inventory_note": "Competition-family record used across agreement periods and tournament editions."
    },
    {
      "property_id": "uefa-conference-league",
      "rights_holder": "UEFA",
      "name": "UEFA Conference League",
      "type": "competition",
      "host_territory": "Europe",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "active",
      "inventory_source": null,
      "inventory_note": "Competition record in the supplied UEFA sponsorship deal register."
    },
    {
      "property_id": "uefa-europa-league",
      "rights_holder": "UEFA",
      "name": "UEFA Europa League",
      "type": "competition",
      "host_territory": "Europe",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "active",
      "inventory_source": null,
      "inventory_note": "Competition record in the supplied UEFA sponsorship deal register."
    },
    {
      "property_id": "uefa-champions-league",
      "rights_holder": "UEFA",
      "name": "UEFA Champions League",
      "type": "competition",
      "host_territory": "Europe",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "active",
      "inventory_source": null,
      "inventory_note": "Competition record in the supplied UEFA sponsorship deal register."
    },
    {
      "property_id": "uefa-super-cup",
      "rights_holder": "UEFA",
      "name": "UEFA Super Cup",
      "type": "competition",
      "host_territory": "Europe",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "active",
      "inventory_source": null,
      "inventory_note": "Competition record in the supplied UEFA sponsorship deal register."
    },
    {
      "property_id": "uefa-european-championship",
      "rights_holder": "UEFA",
      "name": "UEFA European Championship",
      "type": "competition",
      "host_territory": "Europe",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "active",
      "inventory_source": null,
      "inventory_note": "Competition record in the supplied UEFA sponsorship deal register."
    },
    {
      "property_id": "uefa-nations-league",
      "rights_holder": "UEFA",
      "name": "UEFA Nations League",
      "type": "competition",
      "host_territory": "Europe",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "active",
      "inventory_source": null,
      "inventory_note": "Competition record in the supplied UEFA sponsorship deal register."
    },
    {
      "property_id": "uefa-youth-league",
      "rights_holder": "UEFA",
      "name": "UEFA Youth League",
      "type": "competition",
      "host_territory": "Europe",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "active",
      "inventory_source": null,
      "inventory_note": "Competition record in the supplied UEFA sponsorship deal register."
    },
    {
      "property_id": "uefa-futsal-champions-league",
      "rights_holder": "UEFA",
      "name": "UEFA Futsal Champions League",
      "type": "competition",
      "host_territory": "Europe",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "active",
      "inventory_source": null,
      "inventory_note": "Competition record in the supplied UEFA sponsorship deal register."
    },
    {
      "property_id": "uefa-futsal-championship",
      "rights_holder": "UEFA",
      "name": "UEFA Futsal Championship",
      "type": "competition",
      "host_territory": "Europe",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "active",
      "inventory_source": null,
      "inventory_note": "Competition record in the supplied UEFA sponsorship deal register."
    },
    {
      "property_id": "uefa-european-under-21-championship",
      "rights_holder": "UEFA",
      "name": "UEFA European Under-21 Championship",
      "type": "competition",
      "host_territory": "Europe",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "active",
      "inventory_source": null,
      "inventory_note": "Competition record in the supplied UEFA sponsorship deal register."
    },
    {
      "property_id": "uefa-european-qualifiers",
      "rights_holder": "UEFA",
      "name": "UEFA European Qualifiers",
      "type": "competition",
      "host_territory": "Europe",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "active",
      "inventory_source": null,
      "inventory_note": "Competition record in the supplied UEFA sponsorship deal register."
    },
    {
      "property_id": "uefa-women-s-european-championship",
      "rights_holder": "UEFA",
      "name": "UEFA Women's European Championship",
      "type": "competition",
      "host_territory": "Europe",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "active",
      "inventory_source": null,
      "inventory_note": "Competition record in the supplied UEFA sponsorship deal register."
    },
    {
      "property_id": "uefa-women-s-nations-league",
      "rights_holder": "UEFA",
      "name": "UEFA Women's Nations League",
      "type": "competition",
      "host_territory": "Europe",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "active",
      "inventory_source": null,
      "inventory_note": "Competition record in the supplied UEFA sponsorship deal register."
    },
    {
      "property_id": "uefa-european-under-21-qualifiers",
      "rights_holder": "UEFA",
      "name": "UEFA European Under-21 Qualifiers",
      "type": "competition",
      "host_territory": "Europe",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "active",
      "inventory_source": null,
      "inventory_note": "Competition record in the supplied UEFA sponsorship deal register."
    },
    {
      "property_id": "uefa-women-s-european-qualifiers",
      "rights_holder": "UEFA",
      "name": "UEFA Women's European Qualifiers",
      "type": "competition",
      "host_territory": "Europe",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "active",
      "inventory_source": null,
      "inventory_note": "Competition record in the supplied UEFA sponsorship deal register."
    },
    {
      "property_id": "uefa-women-s-under-19-european-championship",
      "rights_holder": "UEFA",
      "name": "UEFA Women's Under-19 European Championship",
      "type": "competition",
      "host_territory": "Europe",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "active",
      "inventory_source": null,
      "inventory_note": "Competition record in the supplied UEFA sponsorship deal register."
    },
    {
      "property_id": "uefa-women-s-under-17-european-championship",
      "rights_holder": "UEFA",
      "name": "UEFA Women's Under-17 European Championship",
      "type": "competition",
      "host_territory": "Europe",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "active",
      "inventory_source": null,
      "inventory_note": "Competition record in the supplied UEFA sponsorship deal register."
    },
    {
      "property_id": "uefa-women-s-champions-league",
      "rights_holder": "UEFA",
      "name": "UEFA Women's Champions League",
      "type": "competition",
      "host_territory": "Europe",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "active",
      "inventory_source": null,
      "inventory_note": "Competition record in the supplied UEFA sponsorship deal register."
    },
    {
      "property_id": "uefa-women-s-futsal-european-championship",
      "rights_holder": "UEFA",
      "name": "UEFA Women's Futsal European Championship",
      "type": "competition",
      "host_territory": "Europe",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "active",
      "inventory_source": null,
      "inventory_note": "Competition record in the supplied UEFA sponsorship deal register."
    },
    {
      "property_id": "uefa-european-under-19-championship",
      "rights_holder": "UEFA",
      "name": "UEFA European Under-19 Championship",
      "type": "competition",
      "host_territory": "Europe",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "expired",
      "inventory_source": null,
      "inventory_note": "Competition record in the supplied UEFA sponsorship deal register."
    },
    {
      "property_id": "manchester-city-fc",
      "rights_holder": "Manchester City FC",
      "name": "Manchester City FC",
      "type": "club",
      "host_territory": "England",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "ongoing",
      "inventory_source": null,
      "inventory_note": "Manchester City club sponsorship relationship.",
      "competition_edition": null
    },
    {
      "property_id": "manchester-city-womens-fc",
      "rights_holder": "Manchester City FC",
      "name": "Manchester City Women's FC",
      "type": "club",
      "host_territory": "England",
      "start_date": null,
      "end_date": null,
      "commercial_inventory_status": "ongoing",
      "inventory_source": null,
      "inventory_note": "Manchester City club sponsorship relationship.",
      "competition_edition": null
    },
    {
      "property_id": "ajax",
      "rights_holder": "Ajax",
      "rights_holder_id": "rh-ajax",
      "name": "Ajax",
      "type": "Club",
      "host_territory": "N/P",
      "start_date": null,
      "end_date": null,
      "associated_properties": [
        "Ajax",
        "Ajax Women"
      ],
      "sport": "Football"
    },
    {
      "property_id": "paris-saint-germain",
      "rights_holder": "Paris Saint-Germain",
      "rights_holder_id": "rh-paris-saint-germain",
      "name": "Paris Saint-Germain",
      "type": "Club",
      "host_territory": "N/P",
      "start_date": null,
      "end_date": null,
      "associated_properties": [
        "Paris Saint-Germain",
        "Paris Saint-Germain Women"
      ],
      "sport": "Football"
    },
    {
      "property_id": "fc-barcelona",
      "rights_holder": "FC Barcelona",
      "rights_holder_id": "rh-fc-barcelona",
      "name": "FC Barcelona",
      "type": "Club",
      "host_territory": "N/P",
      "start_date": null,
      "end_date": null,
      "associated_properties": [
        "FC Barcelona",
        "FC Barcelona Basketball",
        "FC Barcelona Field Hockey",
        "FC Barcelona Handball",
        "FC Barcelona Women"
      ],
      "sport": "Football"
    },
    {
      "property_id": "1899-hoffenheim",
      "rights_holder": "1899 Hoffenheim",
      "rights_holder_id": "rh-1899-hoffenheim",
      "name": "1899 Hoffenheim",
      "type": "Club",
      "host_territory": "N/P",
      "start_date": null,
      "end_date": null,
      "associated_properties": [
        "1899 Hoffenheim"
      ],
      "sport": "Football"
    },
    {
      "property_id": "fc-bayern-munich",
      "rights_holder": "FC Bayern Munich",
      "rights_holder_id": "rh-fc-bayern-munich",
      "name": "FC Bayern Munich",
      "type": "Club",
      "host_territory": "N/P",
      "start_date": null,
      "end_date": null,
      "associated_properties": [
        "FC Bayern Basketball",
        "FC Bayern Munich",
        "FC Bayern Women"
      ],
      "sport": "Football"
    },
    {
      "property_id": "real-madrid",
      "rights_holder": "Real Madrid",
      "rights_holder_id": "rh-real-madrid",
      "name": "Real Madrid",
      "type": "Club",
      "host_territory": "N/P",
      "start_date": null,
      "end_date": null,
      "associated_properties": [
        "Real Madrid",
        "Real Madrid Basketball"
      ],
      "sport": "Football"
    },
    {
      "property_id": "ac-milan",
      "rights_holder": "AC Milan",
      "rights_holder_id": "rh-ac-milan",
      "name": "AC Milan",
      "type": "Club",
      "host_territory": "N/P",
      "start_date": null,
      "end_date": null,
      "associated_properties": [
        "AC Milan",
        "AC Milan Women"
      ],
      "sport": "Football"
    }
  ],
  "organisations": [
    {
      "organisation_id": "org-airbnb",
      "name": "Airbnb",
      "parent_name": "Airbnb, Inc.",
      "sector": "Travel / accommodation",
      "country": "United States"
    },
    {
      "organisation_id": "org-ab-inbev",
      "name": "AB InBev",
      "parent_name": "Anheuser-Busch InBev",
      "sector": "Consumer Staples",
      "country": "Belgium",
      "sub_industry": "Beer"
    },
    {
      "organisation_id": "org-bank-of-america",
      "name": "Bank of America",
      "parent_name": "Bank of America Corporation",
      "sector": "Banking",
      "country": "United States"
    },
    {
      "organisation_id": "org-coca-cola",
      "name": "Coca-Cola",
      "parent_name": "The Coca-Cola Company",
      "sector": "Consumer Staples",
      "country": "United States of America",
      "sub_industry": "Soft Drinks"
    },
    {
      "organisation_id": "org-jeep",
      "name": "Jeep",
      "parent_name": "Stellantis",
      "sector": "Automotive",
      "country": "United States"
    },
    {
      "organisation_id": "org-hisense",
      "name": "Hisense",
      "parent_name": "Hisense Group",
      "sector": "Information technology",
      "country": "China",
      "sub_industry": "IT Hardware"
    },
    {
      "organisation_id": "org-betano",
      "name": "Betano",
      "parent_name": "Kaizen Gaming",
      "sector": "Consumer Discretionary",
      "country": "Germany",
      "sub_industry": "Betting"
    },
    {
      "organisation_id": "org-lenovo",
      "name": "Lenovo",
      "parent_name": "Lenovo Group",
      "sector": "Technology",
      "country": "China"
    },
    {
      "organisation_id": "org-panini",
      "name": "Panini",
      "parent_name": "Panini Group",
      "sector": "Collectibles",
      "country": "Italy"
    },
    {
      "organisation_id": "org-pif",
      "name": "PIF",
      "parent_name": "Public Investment Fund",
      "sector": "Investment",
      "country": "Saudi Arabia"
    },
    {
      "organisation_id": "org-qatar-airways",
      "name": "Qatar Airways",
      "parent_name": "Qatar Airways Group",
      "sector": "Consumer Discretionary",
      "country": "Qatar",
      "sub_industry": "Airlines"
    },
    {
      "organisation_id": "org-home-depot",
      "name": "The Home Depot",
      "parent_name": "The Home Depot, Inc.",
      "sector": "Home improvement retail",
      "country": "United States"
    },
    {
      "organisation_id": "org-visa",
      "name": "Visa",
      "parent_name": "Visa Inc.",
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      "country": "United States"
    },
    {
      "organisation_id": "org-dazn",
      "name": "DAZN",
      "parent_name": "DAZN Group",
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      "sub_industry": "Music & Video Streaming"
    },
    {
      "organisation_id": "org-adidas",
      "name": "Adidas",
      "parent_name": "adidas AG",
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      "country": "Germany",
      "sub_industry": "Sporting Apparel"
    },
    {
      "organisation_id": "org-aim-sport",
      "name": "AIM Sport",
      "parent_name": "AIM Sport",
      "sector": "Digital signage / virtual advertising",
      "country": "Switzerland"
    },
    {
      "organisation_id": "org-evolv",
      "name": "Evolv",
      "parent_name": "Evolv Technologies Holdings, Inc.",
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      "country": "United States"
    },
    {
      "organisation_id": "org-chargefuze",
      "name": "chargeFUZE",
      "parent_name": "FUZE Technology, Inc.",
      "sector": "Mobile charging",
      "country": "United States"
    },
    {
      "organisation_id": "org-rock-it-cargo",
      "name": "Rock-it Cargo",
      "parent_name": "Global Critical Logistics",
      "sector": "Event logistics",
      "country": "United States"
    },
    {
      "organisation_id": "org-taittinger",
      "name": "Taittinger",
      "parent_name": "Champagne Taittinger",
      "sector": "Champagne",
      "country": "France"
    },
    {
      "organisation_id": "org-visit-qatar",
      "name": "Visit Qatar",
      "parent_name": "Qatar Tourism",
      "sector": "Commercial & Professional Services",
      "country": "Qatar",
      "sub_industry": "Tourism Authority"
    },
    {
      "organisation_id": "org-on-location",
      "name": "On Location",
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      "country": "United States"
    },
    {
      "organisation_id": "org-aramco",
      "name": "Aramco",
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      "sector": "Energy",
      "country": "Saudi Arabia"
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    {
      "organisation_id": "org-hyundai-kia",
      "name": "Hyundai",
      "parent_name": "Hyundai Motor Group",
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      "country": "South Korea"
    },
    {
      "organisation_id": "org-adi-predictstreet",
      "name": "ADI Predictstreet",
      "parent_name": "Finstreet Limited / ADI ecosystem",
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    },
    {
      "organisation_id": "org-lays",
      "name": "Lay's",
      "parent_name": "PepsiCo, Inc.",
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      "country": "United States"
    },
    {
      "organisation_id": "org-mcdonalds",
      "name": "McDonald's",
      "parent_name": "McDonald's Corporation",
      "sector": "Quick-service restaurants",
      "country": "United States"
    },
    {
      "organisation_id": "org-mengniu",
      "name": "Mengniu",
      "parent_name": "China Mengniu Dairy Company Limited",
      "sector": "Consumer Staples",
      "country": "China",
      "sub_industry": "Dairy Products"
    },
    {
      "organisation_id": "org-unilever",
      "name": "Unilever",
      "parent_name": "Unilever PLC",
      "sector": "Personal care",
      "country": "United Kingdom"
    },
    {
      "organisation_id": "org-verizon",
      "name": "Verizon",
      "parent_name": "Verizon Communications Inc.",
      "sector": "Telecommunications",
      "country": "United States"
    },
    {
      "organisation_id": "org-diageo",
      "name": "Diageo",
      "parent_name": "Diageo plc",
      "sector": "Spirits",
      "country": "United Kingdom"
    },
    {
      "organisation_id": "org-doordash",
      "name": "DoorDash",
      "parent_name": "DoorDash, Inc.",
      "sector": "On-demand delivery",
      "country": "United States"
    },
    {
      "organisation_id": "org-globant",
      "name": "Globant",
      "parent_name": "Globant S.A.",
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      "country": "Luxembourg / Argentina"
    },
    {
      "organisation_id": "org-marriott-bonvoy",
      "name": "Marriott Bonvoy",
      "parent_name": "Marriott International, Inc.",
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      "country": "United States"
    },
    {
      "organisation_id": "org-valvoline",
      "name": "Valvoline Global",
      "parent_name": "Valvoline Global Operations",
      "sector": "Automotive / lubricants",
      "country": "United States"
    },
    {
      "organisation_id": "org-salesforce",
      "name": "Salesforce",
      "parent_name": "Salesforce, Inc.",
      "sector": "CRM / enterprise technology",
      "country": "United States"
    },
    {
      "organisation_id": "org-inter-rapidisimo",
      "name": "Inter Rapidísimo",
      "parent_name": "Inter Rapidísimo S.A.",
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      "country": "Colombia"
    },
    {
      "organisation_id": "org-american-airlines",
      "name": "American Airlines",
      "parent_name": "American Airlines Group Inc.",
      "sector": "Airline",
      "country": "United States"
    },
    {
      "organisation_id": "org-louis-vuitton",
      "name": "Louis Vuitton",
      "parent_name": "LVMH",
      "sector": "Luxury goods",
      "country": "France"
    },
    {
      "organisation_id": "org-kulturecity",
      "name": "KultureCity",
      "parent_name": "KultureCity",
      "sector": "Accessibility / sensory inclusion",
      "country": "United States"
    },
    {
      "organisation_id": "org-kraken",
      "name": "Kraken",
      "parent_name": "Payward, Inc.",
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      "country": "United States"
    },
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      "organisation_id": "org-expressvpn",
      "name": "ExpressVPN",
      "parent_name": "Kape Technologies",
      "sector": "Cybersecurity / VPN",
      "country": "British Virgin Islands"
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    {
      "organisation_id": "org-caliente",
      "name": "Caliente.mx",
      "parent_name": "Grupo Caliente",
      "sector": "Online betting / sports entertainment",
      "country": "Mexico"
    },
    {
      "organisation_id": "org-mercado-libre",
      "name": "Mercado Libre",
      "parent_name": "MercadoLibre, Inc.",
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    {
      "organisation_id": "org-fanatics",
      "name": "Fanatics",
      "parent_name": "Fanatics, Inc.",
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    {
      "organisation_id": "org-youtube-music",
      "name": "YouTube Music",
      "parent_name": "Google LLC / Alphabet Inc.",
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      "country": "United States"
    },
    {
      "organisation_id": "org-boggi-milano",
      "name": "Boggi Milano",
      "parent_name": "BBB S.p.A.",
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      "country": "Italy"
    },
    {
      "organisation_id": "org-stats-perform",
      "name": "Stats Perform",
      "parent_name": "Stats Perform",
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      "country": "United Kingdom"
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    {
      "organisation_id": "org-betway",
      "name": "Betway",
      "parent_name": "Super Group (SGHC) Ltd",
      "sector": "Betting / gaming",
      "country": "Malta"
    },
    {
      "organisation_id": "org-temporal",
      "name": "Temporal",
      "parent_name": "Temporal Technologies Inc.",
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      "country": "United States"
    },
    {
      "organisation_id": "org-indeed",
      "name": "Indeed",
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      "country": "United States"
    },
    {
      "organisation_id": "org-msc-cruises",
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      "parent_name": "MSC Group",
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      "sub_industry": "Cruise Lines"
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    {
      "organisation_id": "org-ea7",
      "name": "EA7",
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      "country": "Italy"
    },
    {
      "organisation_id": "org-lidl",
      "name": "Lidl",
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      "sub_industry": "Supermarkets"
    },
    {
      "organisation_id": "org-prezero",
      "name": "PreZero",
      "parent_name": "Schwarz Group",
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      "sub_industry": "Recycling & Waste Mngmt."
    },
    {
      "organisation_id": "org-pepsico",
      "name": "PepsiCo",
      "parent_name": "PepsiCo, Inc.",
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      "sub_industry": "Soft Drinks"
    },
    {
      "organisation_id": "org-alibaba-group",
      "name": "Alibaba Group",
      "parent_name": "Alibaba Group Holding Limited",
      "sector": "Technology / cloud / e-commerce",
      "country": "China"
    },
    {
      "organisation_id": "org-historical-qatarenergy",
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      "sector": "Petrochemicals",
      "country": "Qatar"
    },
    {
      "organisation_id": "org-historical-crypto-com",
      "name": "Crypto.com",
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      "sector": "Cryptocurrency",
      "country": "Singapore"
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      "organisation_id": "org-historical-byju-s",
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      "organisation_id": "org-historical-dalian-wanda-group",
      "name": "Dalian Wanda Group",
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      "sector": "Manufacturing Conglomerates",
      "country": "China"
    },
    {
      "organisation_id": "org-historical-gazprom",
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      "country": "Russia"
    },
    {
      "organisation_id": "org-historical-frito-lay",
      "name": "Frito-Lay",
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      "sector": "Packaged Foods & Meats",
      "country": "United States of America"
    },
    {
      "organisation_id": "org-historical-unilever",
      "name": "Unilever",
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      "sector": "Personal Care & Fragrances",
      "country": "England"
    },
    {
      "organisation_id": "org-historical-kalshi-adi-predictstreet",
      "name": "Kalshi / ADI Predictstreet",
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      "sector": "Forex & Online Trading; Data & Research",
      "country": "United States of America; United Arab Emirates"
    },
    {
      "organisation_id": "org-historical-sony-interactive-entertainment",
      "name": "Sony Interactive Entertainment",
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      "sector": "Computer & Gaming Hardware",
      "country": "United States of America"
    },
    {
      "organisation_id": "org-historical-vivo-china",
      "name": "Vivo (China)",
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      "sector": "Telecoms",
      "country": "China"
    },
    {
      "organisation_id": "org-historical-verizon",
      "name": "Verizon",
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      "sector": "Telecoms",
      "country": "United States of America"
    },
    {
      "organisation_id": "org-historical-oi",
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      "sector": "Telecoms",
      "country": "Brazil"
    },
    {
      "organisation_id": "org-historical-continental",
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      "sector": "Tires",
      "country": "Germany"
    },
    {
      "organisation_id": "org-historical-globant",
      "name": "Globant",
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      "sector": "IT Consultancy & Ser.",
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    },
    {
      "organisation_id": "org-historical-castrol",
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    },
    {
      "organisation_id": "org-historical-doordash-deliveroo",
      "name": "DoorDash / Deliveroo",
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      "sector": "Food & Drink Dist.",
      "country": "United States of America; England"
    },
    {
      "organisation_id": "org-historical-johnson-and-johnson",
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      "country": "United States of America"
    },
    {
      "organisation_id": "org-historical-valvoline",
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    },
    {
      "organisation_id": "org-historical-salesforce",
      "name": "Salesforce",
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      "sector": "IT Consultancy & Ser.",
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    },
    {
      "organisation_id": "org-historical-alfa-bank",
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      "sector": "Banking",
      "country": "Russia"
    },
    {
      "organisation_id": "org-historical-yadea",
      "name": "Yadea",
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      "sector": "Motorcycle Manufacturing",
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    },
    {
      "organisation_id": "org-historical-rostelecom",
      "name": "Rostelecom",
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      "sector": "Telecoms",
      "country": "Russia"
    },
    {
      "organisation_id": "org-historical-diageo",
      "name": "Diageo",
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      "sector": "Spirits",
      "country": "England"
    },
    {
      "organisation_id": "org-historical-itau-unibanco",
      "name": "Itau Unibanco",
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      "sector": "Banking",
      "country": "Brazil"
    },
    {
      "organisation_id": "org-historical-inter-rapidisimo",
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      "sector": "Warehousing & Transport",
      "country": "Colombia"
    },
    {
      "organisation_id": "org-historical-american-airlines",
      "name": "American Airlines",
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      "sector": "Airlines",
      "country": "United States of America"
    },
    {
      "organisation_id": "org-historical-the-look-company",
      "name": "The Look Company",
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      "sector": "Advertising & Marketing",
      "country": "Qatar"
    },
    {
      "organisation_id": "org-historical-claro",
      "name": "Claro",
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      "sector": "Telecoms",
      "country": "Brazil"
    },
    {
      "organisation_id": "org-historical-nubank",
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      "sector": "Banking",
      "country": "Brazil"
    },
    {
      "organisation_id": "org-historical-upl-limited",
      "name": "UPL Limited",
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      "sector": "Agriculture, Forestry & Fishing",
      "country": "India"
    },
    {
      "organisation_id": "org-historical-visit-saudi",
      "name": "Visit Saudi",
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      "sector": "Tourism Authority",
      "country": "Saudi Arabia"
    },
    {
      "organisation_id": "org-historical-fine-hygienic-holdings",
      "name": "Fine Hygienic Holdings",
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      "sector": "Healthcare Equip. & Supplies",
      "country": "Jordan"
    },
    {
      "organisation_id": "org-historical-xero",
      "name": "Xero",
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      "sector": "Internet & Online Services",
      "country": "New Zealand"
    },
    {
      "organisation_id": "org-historical-gwc",
      "name": "GWC",
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      "sector": "Warehousing & Transport",
      "country": "Qatar"
    },
    {
      "organisation_id": "org-historical-visit-las-vegas",
      "name": "Visit Las Vegas",
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      "sector": "Tourism Authority",
      "country": "United States of America"
    },
    {
      "organisation_id": "org-historical-boss-zhipin",
      "name": "BOSS Zhipin",
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      "sector": "HR & Recruitment",
      "country": "China"
    },
    {
      "organisation_id": "org-historical-hublot",
      "name": "Hublot",
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      "sector": "Watches",
      "country": "Switzerland"
    },
    {
      "organisation_id": "org-historical-calm",
      "name": "Calm",
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      "sector": "Software",
      "country": "United States of America"
    },
    {
      "organisation_id": "org-historical-nrg",
      "name": "NRG",
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      "sector": "Renewables",
      "country": "United States of America"
    },
    {
      "organisation_id": "org-historical-deutsche-bahn",
      "name": "Deutsche Bahn",
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      "sector": "Train Operator",
      "country": "Germany"
    },
    {
      "organisation_id": "org-historical-centauro",
      "name": "Centauro",
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      "sector": "Sporting Equipment",
      "country": "Italy"
    },
    {
      "organisation_id": "org-historical-bell-canada",
      "name": "Bell Canada",
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      "sector": "Telecoms",
      "country": "Canada"
    },
    {
      "organisation_id": "org-historical-aksa-power",
      "name": "AKSA Power",
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      "sector": "Electricity & Gas Utilities",
      "country": "England"
    },
    {
      "organisation_id": "org-historical-santo-tomas",
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      "sector": "Education",
      "country": "Spain"
    },
    {
      "organisation_id": "org-historical-clinica-meds",
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      "sector": "Hospitals & Healthcare Providers",
      "country": "Brazil"
    },
    {
      "organisation_id": "org-historical-alibaba",
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      "sector": "Ecommerce",
      "country": "China"
    },
    {
      "organisation_id": "org-historical-trend-micro",
      "name": "Trend Micro",
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      "sector": "Internet & Online Services",
      "country": "Japan"
    },
    {
      "organisation_id": "org-historical-cementos-argos",
      "name": "Cementos Argos",
      "parent_name": null,
      "sector": "Paint, Building Supplies & Equipment",
      "country": "United States of America"
    },
    {
      "organisation_id": "org-historical-air-niugini",
      "name": "Air Niugini",
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      "sector": "Airlines",
      "country": "Papua New Guinea"
    },
    {
      "organisation_id": "org-historical-bank-of-baroda",
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      "sector": "Banking",
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    },
    {
      "organisation_id": "org-historical-hero-motocorp",
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    },
    {
      "organisation_id": "org-historical-proman",
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      "sector": "HR & Recruitment",
      "country": "France"
    },
    {
      "organisation_id": "org-historical-alrosa",
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      "sector": "Mining",
      "country": "Russia"
    },
    {
      "organisation_id": "org-historical-russian-railways-rzd",
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      "sector": "Train Operator",
      "country": "Russia"
    },
    {
      "organisation_id": "org-historical-diking",
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      "sector": "Formalwear",
      "country": "China"
    },
    {
      "organisation_id": "org-historical-luci",
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      "sector": "Electrical Components & Equipment",
      "country": "China"
    },
    {
      "organisation_id": "org-historical-egypt-experience-invest",
      "name": "Egypt - Experience & Invest",
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      "sector": "Gov. & Institutions",
      "country": "Egypt"
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    {
      "organisation_id": "org-historical-sunseeker-international",
      "name": "Sunseeker International",
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      "sector": "Boat Manufacturing",
      "country": "England"
    },
    {
      "organisation_id": "org-historical-sncf",
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      "sector": "Train Operator",
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    },
    {
      "organisation_id": "org-historical-baaz",
      "name": "Baaz",
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      "sector": "Internet & Online Services",
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    {
      "organisation_id": "org-historical-winwin",
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      "country": "Qatar"
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    {
      "organisation_id": "org-historical-algorand",
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      "sector": "Cryptocurrency",
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      "organisation_id": "org-historical-commonwealth-bank",
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    {
      "organisation_id": "org-historical-moroccan-national-railways-office-oncf",
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    {
      "organisation_id": "org-historical-ocp-group",
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    {
      "organisation_id": "org-historical-orange",
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      "country": "France"
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      "organisation_id": "org-historical-jacob-s-creek",
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      "name": "Brilliantcrypto",
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      "sector": "Financial Services",
      "sub_industry": "Cryptocurrency"
    },
    {
      "organisation_id": "org-bulk-homme",
      "name": "Bulk Homme",
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      "sector": "Consumer Staples",
      "sub_industry": "Personal Care & Fragrances"
    },
    {
      "organisation_id": "org-businessdrukker",
      "name": "BusinessDrukker",
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      "country": "Netherlands",
      "sector": "Commercial & Professional Services",
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    },
    {
      "organisation_id": "org-caffe-chicco-doro",
      "name": "Caffe Chicco Doro",
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      "country": "Germany",
      "sector": "Consumer Staples",
      "sub_industry": "Coffee & Tea"
    },
    {
      "organisation_id": "org-caixabank",
      "name": "CaixaBank",
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      "country": "Spain",
      "sector": "Financial Services",
      "sub_industry": "Banking"
    },
    {
      "organisation_id": "org-caldirola",
      "name": "Caldirola",
      "parent_name": null,
      "country": "Italy",
      "sector": "Consumer Staples",
      "sub_industry": "Wine"
    },
    {
      "organisation_id": "org-canon",
      "name": "Canon",
      "parent_name": null,
      "country": "Japan",
      "sector": "Consumer Discretionary",
      "sub_industry": "Photography"
    },
    {
      "organisation_id": "org-cantabria-labs",
      "name": "Cantabria Labs",
      "parent_name": null,
      "country": "Spain",
      "sector": "Health",
      "sub_industry": "Pharmaceuticals"
    },
    {
      "organisation_id": "org-capri-sun",
      "name": "Capri-Sun",
      "parent_name": null,
      "country": "Germany",
      "sector": "Consumer Staples",
      "sub_industry": "Soft Drinks"
    },
    {
      "organisation_id": "org-carrier",
      "name": "Carrier",
      "parent_name": null,
      "country": "United States of America",
      "sector": "Industrials",
      "sub_industry": "Industrial Machinery & Equipment"
    },
    {
      "organisation_id": "org-cbet",
      "name": "CBET",
      "parent_name": null,
      "country": "Brazil",
      "sector": "Consumer Discretionary",
      "sub_industry": "Betting"
    },
    {
      "organisation_id": "org-celly",
      "name": "Celly",
      "parent_name": null,
      "country": "Italy",
      "sector": "Consumer Discretionary",
      "sub_industry": "Mobile Phones"
    },
    {
      "organisation_id": "org-celonis",
      "name": "Celonis",
      "parent_name": null,
      "country": "Germany",
      "sector": "Information technology",
      "sub_industry": "Software"
    },
    {
      "organisation_id": "org-center-parcs",
      "name": "Center Parcs",
      "parent_name": null,
      "country": "England",
      "sector": "Consumer Discretionary",
      "sub_industry": "Hotels & Resorts"
    },
    {
      "organisation_id": "org-cfi-financial",
      "name": "CFI Financial",
      "parent_name": null,
      "country": "Cyprus",
      "sector": "Financial Services",
      "sub_industry": "Forex & Online Trading"
    },
    {
      "organisation_id": "org-champions-travel-travel-connection-group",
      "name": "Champions Travel; Travel Connection Group",
      "parent_name": null,
      "country": "England",
      "sector": "Commercial & Professional Services; Consumer Discretionary",
      "sub_industry": "Event Management; Specialist Retail"
    },
    {
      "organisation_id": "org-chang",
      "name": "Chang",
      "parent_name": null,
      "country": "Thailand",
      "sector": "Consumer Staples",
      "sub_industry": "Beer"
    },
    {
      "organisation_id": "org-cheng-shin-tires-cst",
      "name": "Cheng Shin Tires (CST)",
      "parent_name": null,
      "country": "China",
      "sector": "Consumer Discretionary",
      "sub_industry": "Auto Parts & Equipment"
    },
    {
      "organisation_id": "org-chiliz",
      "name": "Chiliz",
      "parent_name": null,
      "country": "United States of America",
      "sector": "Financial Services",
      "sub_industry": "Cryptocurrency"
    },
    {
      "organisation_id": "org-china-citic-bank",
      "name": "China CITIC Bank",
      "parent_name": null,
      "country": "China",
      "sector": "Financial Services",
      "sub_industry": "Banking"
    },
    {
      "organisation_id": "org-chronopost",
      "name": "Chronopost",
      "parent_name": null,
      "country": "France",
      "sector": "Industrials",
      "sub_industry": "Delivery Services"
    },
    {
      "organisation_id": "org-cincoro-tequila",
      "name": "Cincoro Tequila",
      "parent_name": null,
      "country": "United States of America",
      "sector": "Consumer Staples",
      "sub_industry": "Spirits"
    },
    {
      "organisation_id": "org-cisco",
      "name": "Cisco",
      "parent_name": null,
      "country": "United States of America",
      "sector": "Information technology",
      "sub_industry": "IT Consultancy & Ser."
    },
    {
      "organisation_id": "org-citroen",
      "name": "Citroen",
      "parent_name": null,
      "country": "France",
      "sector": "Consumer Discretionary",
      "sub_industry": "Automobile Manufacturing"
    },
    {
      "organisation_id": "org-clivet",
      "name": "Clivet",
      "parent_name": null,
      "country": "Italy",
      "sector": "Industrials",
      "sub_industry": "Heating, Ventilation & Air Conditioning"
    },
    {
      "organisation_id": "org-codere",
      "name": "Codere",
      "parent_name": null,
      "country": "Spain",
      "sector": "Consumer Discretionary",
      "sub_industry": "Betting"
    },
    {
      "organisation_id": "org-coincasso",
      "name": "CoinCasso",
      "parent_name": null,
      "country": "France",
      "sector": "Financial Services",
      "sub_industry": "Forex & Online Trading"
    },
    {
      "organisation_id": "org-coinmerce",
      "name": "Coinmerce",
      "parent_name": null,
      "country": "Netherlands",
      "sector": "Financial Services",
      "sub_industry": "Cryptocurrency"
    },
    {
      "organisation_id": "org-columbia-threadneedle-investments",
      "name": "Columbia Threadneedle Investments",
      "parent_name": null,
      "country": "England",
      "sector": "Financial Services",
      "sub_industry": "Banking"
    },
    {
      "organisation_id": "org-comave",
      "name": "ComAve",
      "parent_name": null,
      "country": "Luxembourg",
      "sector": "Industrials",
      "sub_industry": "Delivery Services"
    },
    {
      "organisation_id": "org-comave-tamias",
      "name": "ComAve; Tamias",
      "parent_name": null,
      "country": "Luxembourg",
      "sector": "Industrials; Consumer Discretionary",
      "sub_industry": "Delivery Services; Ecommerce"
    },
    {
      "organisation_id": "org-csu",
      "name": "CSU",
      "parent_name": null,
      "country": "Netherlands",
      "sector": "Commercial & Professional Services",
      "sub_industry": "Cleaning Services"
    },
    {
      "organisation_id": "org-culture-capital",
      "name": "Culture Capital",
      "parent_name": null,
      "country": "China",
      "sector": "Financial Services",
      "sub_industry": "Forex & Online Trading"
    },
    {
      "organisation_id": "org-cupra",
      "name": "Cupra",
      "parent_name": null,
      "country": "Spain",
      "sector": "Consumer Discretionary",
      "sub_industry": "Automobile Manufacturing"
    },
    {
      "organisation_id": "org-curacao-tourist-board",
      "name": "Curacao Tourist Board",
      "parent_name": null,
      "country": "Curaçao",
      "sector": "Commercial & Professional Services",
      "sub_industry": "Tourism Authority"
    },
    {
      "organisation_id": "org-daimler-ag",
      "name": "Daimler AG",
      "parent_name": null,
      "country": "Germany",
      "sector": "Consumer Discretionary",
      "sub_industry": "Automobile Manufacturing"
    },
    {
      "organisation_id": "org-daimler-ag-stern",
      "name": "Daimler AG; Stern",
      "parent_name": null,
      "country": "Germany; Netherlands",
      "sector": "Consumer Discretionary",
      "sub_industry": "Automobile Manufacturing; Car Dealership"
    },
    {
      "organisation_id": "org-daka-culture",
      "name": "Daka Culture",
      "parent_name": null,
      "country": "China",
      "sector": "Consumer Discretionary",
      "sub_industry": "Sporting Goods Retail"
    },
    {
      "organisation_id": "org-daktronics",
      "name": "Daktronics",
      "parent_name": null,
      "country": "United States of America",
      "sector": "Consumer Discretionary",
      "sub_industry": "Electronics Conglomerate"
    },
    {
      "organisation_id": "org-damiani",
      "name": "Damiani",
      "parent_name": null,
      "country": "Italy",
      "sector": "Consumer Discretionary",
      "sub_industry": "Accessories"
    },
    {
      "organisation_id": "org-danone-north-america",
      "name": "Danone North America",
      "parent_name": null,
      "country": "United States of America",
      "sector": "Consumer Staples",
      "sub_industry": "Dairy Products"
    },
    {
      "organisation_id": "org-de-telegraaf",
      "name": "De Telegraaf",
      "parent_name": null,
      "country": "Netherlands",
      "sector": "Communications",
      "sub_industry": "Newspapers & Magazines"
    },
    {
      "organisation_id": "org-deezer",
      "name": "Deezer",
      "parent_name": null,
      "country": "France",
      "sector": "Communications",
      "sub_industry": "Music & Video Streaming"
    },
    {
      "organisation_id": "org-delikatessa",
      "name": "Delikatessa",
      "parent_name": null,
      "country": "Germany",
      "sector": "Consumer Staples",
      "sub_industry": "Packaged Foods & Meats"
    },
    {
      "organisation_id": "org-deliveroo",
      "name": "Deliveroo",
      "parent_name": null,
      "country": "England",
      "sector": "Industrials",
      "sub_industry": "Food & Drink Dist."
    },
    {
      "organisation_id": "org-demka",
      "name": "Demka",
      "parent_name": null,
      "country": "Germany",
      "sector": "Consumer Staples",
      "sub_industry": "Packaged Foods & Meats"
    },
    {
      "organisation_id": "org-democratic-republic-of-congo-s-ministry-of-tourism",
      "name": "Democratic Republic of Congo’s Ministry of Tourism",
      "parent_name": null,
      "country": "Democratic Republic of the Congo",
      "sector": "Commercial & Professional Services",
      "sub_industry": "Tourism Authority"
    },
    {
      "organisation_id": "org-dhl",
      "name": "DHL",
      "parent_name": null,
      "country": "Germany",
      "sector": "Industrials",
      "sub_industry": "Delivery Services"
    },
    {
      "organisation_id": "org-diesel",
      "name": "Diesel",
      "parent_name": null,
      "country": "Italy",
      "sector": "Consumer Discretionary",
      "sub_industry": "Luxury goods"
    },
    {
      "organisation_id": "org-digibet",
      "name": "Digibet",
      "parent_name": null,
      "country": "Germany",
      "sector": "Consumer Discretionary",
      "sub_industry": "Betting"
    },
    {
      "organisation_id": "org-dior",
      "name": "Dior",
      "parent_name": null,
      "country": "France",
      "sector": "Consumer Discretionary",
      "sub_industry": "Luxury goods"
    },
    {
      "organisation_id": "org-disano-illuminazione",
      "name": "Disano Illuminazione",
      "parent_name": null,
      "country": "Italy",
      "sector": "Consumer Staples",
      "sub_industry": "Home Furnishings"
    },
    {
      "organisation_id": "org-dodo",
      "name": "DoDo",
      "parent_name": null,
      "country": "Italy",
      "sector": "Consumer Discretionary",
      "sub_industry": "Accessories"
    },
    {
      "organisation_id": "org-dolce-and-gabbana",
      "name": "Dolce & Gabbana",
      "parent_name": null,
      "country": "Italy",
      "sector": "Consumer Discretionary",
      "sub_industry": "Luxury goods"
    },
    {
      "organisation_id": "org-doppelherz",
      "name": "Doppelherz",
      "parent_name": null,
      "country": "Germany",
      "sector": "Consumer Staples",
      "sub_industry": "Nutritional Supplements"
    },
    {
      "organisation_id": "org-drutex",
      "name": "Drutex",
      "parent_name": null,
      "country": "Italy",
      "sector": "Industrials",
      "sub_industry": "Engineering Contractors"
    },
    {
      "organisation_id": "org-dua-kelinci",
      "name": "Dua Kelinci",
      "parent_name": null,
      "country": "Indonesia",
      "sector": "Consumer Staples",
      "sub_industry": "Packaged Foods & Meats"
    },
    {
      "organisation_id": "org-dunkin",
      "name": "Dunkin'",
      "parent_name": null,
      "country": "United States of America",
      "sector": "Consumer Discretionary",
      "sub_industry": "Coffee Shops"
    },
    {
      "organisation_id": "org-dv-systems",
      "name": "DV Systems",
      "parent_name": null,
      "country": "Germany",
      "sector": "Information technology",
      "sub_industry": "IT Consultancy & Ser."
    },
    {
      "organisation_id": "org-dxc-technology",
      "name": "DXC Technology",
      "parent_name": null,
      "country": "United States of America",
      "sector": "Information technology",
      "sub_industry": "IT Consultancy & Ser."
    },
    {
      "organisation_id": "org-dyson",
      "name": "Dyson",
      "parent_name": null,
      "country": "England",
      "sector": "Consumer Staples",
      "sub_industry": "Household Appliances"
    },
    {
      "organisation_id": "org-easymarkets",
      "name": "easyMarkets",
      "parent_name": null,
      "country": "Cyprus",
      "sector": "Financial Services",
      "sub_industry": "Forex & Online Trading"
    },
    {
      "organisation_id": "org-ebay",
      "name": "eBay",
      "parent_name": null,
      "country": "United States of America",
      "sector": "Consumer Discretionary",
      "sub_industry": "Ecommerce"
    },
    {
      "organisation_id": "org-ebc-financial-group",
      "name": "EBC Financial Group",
      "parent_name": null,
      "country": "England",
      "sector": "Financial Services",
      "sub_industry": "Banking"
    },
    {
      "organisation_id": "org-effektief-groep",
      "name": "Effektief Groep",
      "parent_name": null,
      "country": "Netherlands",
      "sector": "Commercial & Professional Services",
      "sub_industry": "Cleaning Services"
    },
    {
      "organisation_id": "org-egyptair",
      "name": "EgyptAir",
      "parent_name": null,
      "country": "Egypt",
      "sector": "Consumer Discretionary",
      "sub_industry": "Airlines"
    },
    {
      "organisation_id": "org-eheim-m-bel",
      "name": "Eheim Möbel",
      "parent_name": null,
      "country": "Germany",
      "sector": "Commercial & Professional Services",
      "sub_industry": "Event Management"
    },
    {
      "organisation_id": "org-einhell",
      "name": "Einhell",
      "parent_name": null,
      "country": "Germany",
      "sector": "Industrials",
      "sub_industry": "Electrical Components & Equipment"
    },
    {
      "organisation_id": "org-elite-solar",
      "name": "ELITE Solar",
      "parent_name": null,
      "country": "Singapore",
      "sector": "Energy",
      "sub_industry": "Renewables"
    },
    {
      "organisation_id": "org-emirates",
      "name": "Emirates",
      "parent_name": null,
      "country": "United Arab Emirates",
      "sector": "Consumer Discretionary",
      "sub_industry": "Airlines"
    },
    {
      "organisation_id": "org-emirates-nbd",
      "name": "Emirates NBD",
      "parent_name": null,
      "country": "United Arab Emirates",
      "sector": "Financial Services",
      "sub_industry": "Banking"
    },
    {
      "organisation_id": "org-emporio-armani",
      "name": "Emporio Armani",
      "parent_name": null,
      "country": "Italy",
      "sector": "Consumer Discretionary",
      "sub_industry": "Luxury goods"
    },
    {
      "organisation_id": "org-empresa-de-cervejas-da-madeira",
      "name": "Empresa de Cervejas da Madeira",
      "parent_name": null,
      "country": "Portugal",
      "sector": "Consumer Staples",
      "sub_industry": "Beer"
    },
    {
      "organisation_id": "org-enel",
      "name": "Enel",
      "parent_name": null,
      "country": "Italy",
      "sector": "Energy",
      "sub_industry": "Electricity & Gas Utilities"
    },
    {
      "organisation_id": "org-eneos",
      "name": "Eneos",
      "parent_name": null,
      "country": "Japan",
      "sector": "Energy",
      "sub_industry": "Petrochemicals"
    },
    {
      "organisation_id": "org-engie",
      "name": "Engie",
      "parent_name": null,
      "country": "France",
      "sector": "Energy",
      "sub_industry": "Electricity & Gas Utilities"
    },
    {
      "organisation_id": "org-epicto",
      "name": "Epicto",
      "parent_name": null,
      "country": "Germany",
      "sector": "Consumer Discretionary",
      "sub_industry": "Movies & Entertainment Industry"
    },
    {
      "organisation_id": "org-ericsson",
      "name": "Ericsson",
      "parent_name": null,
      "country": "Sweden",
      "sector": "Communications",
      "sub_industry": "Telecoms"
    },
    {
      "organisation_id": "org-erl-immobiliengruppe",
      "name": "ERL Immobiliengruppe",
      "parent_name": null,
      "country": "Germany",
      "sector": "Industrials",
      "sub_industry": "Real Estate Development"
    },
    {
      "organisation_id": "org-estrella-damm",
      "name": "Estrella Damm",
      "parent_name": null,
      "country": "Spain",
      "sector": "Consumer Staples",
      "sub_industry": "Beer"
    },
    {
      "organisation_id": "org-etro",
      "name": "Etro",
      "parent_name": null,
      "country": "Italy",
      "sector": "Consumer Discretionary",
      "sub_industry": "Clothing"
    },
    {
      "organisation_id": "org-evergrande-spring",
      "name": "Evergrande Spring",
      "parent_name": null,
      "country": "China",
      "sector": "Consumer Staples",
      "sub_industry": "Mineral water"
    },
    {
      "organisation_id": "org-exness",
      "name": "Exness",
      "parent_name": null,
      "country": "St. Vincent",
      "sector": "Financial Services",
      "sub_industry": "Forex & Online Trading"
    },
    {
      "organisation_id": "org-fai-aviation-group",
      "name": "FAI Aviation Group",
      "parent_name": null,
      "country": "United States of America",
      "sector": "Consumer Discretionary",
      "sub_industry": "Airlines"
    },
    {
      "organisation_id": "org-falke",
      "name": "Falke",
      "parent_name": null,
      "country": "Germany",
      "sector": "Consumer Discretionary",
      "sub_industry": "Ecommerce"
    },
    {
      "organisation_id": "org-falken-tire",
      "name": "Falken Tire",
      "parent_name": null,
      "country": "Japan",
      "sector": "Consumer Discretionary",
      "sub_industry": "Tires"
    },
    {
      "organisation_id": "org-fanblock",
      "name": "Fanblock",
      "parent_name": null,
      "country": "United States of America",
      "sector": "Information technology",
      "sub_industry": "Internet & Online Services"
    },
    {
      "organisation_id": "org-fbs",
      "name": "FBS",
      "parent_name": null,
      "country": "Cyprus",
      "sector": "Financial Services",
      "sub_industry": "Forex & Online Trading"
    },
    {
      "organisation_id": "org-feeberse",
      "name": "Feeberse",
      "parent_name": null,
      "country": "Spain",
      "sector": "Information technology",
      "sub_industry": "Software"
    },
    {
      "organisation_id": "org-fever",
      "name": "Fever",
      "parent_name": null,
      "country": "Spain",
      "sector": "Consumer Discretionary",
      "sub_industry": "Ticketing"
    },
    {
      "organisation_id": "org-figueras-international-seating",
      "name": "Figueras International Seating",
      "parent_name": null,
      "country": "Spain",
      "sector": "Commercial & Professional Services",
      "sub_industry": "Office Services & Supplies"
    },
    {
      "organisation_id": "org-fitness-time",
      "name": "Fitness Time",
      "parent_name": null,
      "country": "Saudi Arabia",
      "sector": "Consumer Discretionary",
      "sub_industry": "Gym & Sport Facilities"
    },
    {
      "organisation_id": "org-flink",
      "name": "Flink",
      "parent_name": null,
      "country": "Germany",
      "sector": "Industrials",
      "sub_industry": "Food & Drink Dist."
    },
    {
      "organisation_id": "org-flyeralarm",
      "name": "Flyeralarm",
      "parent_name": null,
      "country": "England",
      "sector": "Commercial & Professional Services",
      "sub_industry": "Design & Printing"
    },
    {
      "organisation_id": "org-fonbet",
      "name": "Fonbet",
      "parent_name": null,
      "country": "Russia",
      "sector": "Consumer Discretionary",
      "sub_industry": "Betting"
    },
    {
      "organisation_id": "org-fortinet",
      "name": "Fortinet",
      "parent_name": null,
      "country": "United States of America",
      "sector": "Information technology",
      "sub_industry": "IT Consultancy & Ser."
    },
    {
      "organisation_id": "org-fpg-fortune-prime-global",
      "name": "FPG Fortune Prime Global",
      "parent_name": null,
      "country": "Vanuatu",
      "sector": "Financial Services",
      "sub_industry": "Forex & Online Trading"
    },
    {
      "organisation_id": "org-francaise-des-jeux-fdj-parions-sport",
      "name": "Francaise des Jeux (FDJ); Parions Sport",
      "parent_name": null,
      "country": "France",
      "sector": "Consumer Discretionary",
      "sub_industry": "Betting; Lottery"
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    {
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      "organisation_id": "org-lassa-tyres",
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      "organisation_id": "org-lavazza",
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      "organisation_id": "org-le-sports",
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    {
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      "organisation_id": "org-mullervisual",
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      "organisation_id": "org-nbad",
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      "organisation_id": "org-neo-bet",
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    {
      "organisation_id": "org-netapp",
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      "organisation_id": "org-new-era",
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      "organisation_id": "org-new-era-visionary-group",
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      "organisation_id": "org-nexive",
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      "organisation_id": "org-nichiban",
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      "organisation_id": "org-nilox",
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      "organisation_id": "org-nivea-men",
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    {
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      "organisation_id": "org-nouryon",
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    {
      "organisation_id": "org-noventi",
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    {
      "organisation_id": "org-nuna",
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    {
      "organisation_id": "org-nutrilite",
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      "organisation_id": "org-odenwald-quelle",
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      "organisation_id": "org-off-white",
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      "organisation_id": "org-olympia",
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      "organisation_id": "org-onefootball",
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    {
      "organisation_id": "org-ooredoo",
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    {
      "organisation_id": "org-oostenrijk-group",
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    {
      "organisation_id": "org-oppo-mobile",
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    {
      "organisation_id": "org-oro-rosso-milano",
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      "organisation_id": "org-paulaner",
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      "organisation_id": "org-pci-nederland",
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      "organisation_id": "org-pernod-ricard",
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      "organisation_id": "org-philips",
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      "organisation_id": "org-pierre-cardin",
      "name": "Pierre Cardin",
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      "organisation_id": "org-ping-an-insurance",
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      "organisation_id": "org-piquadro",
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      "organisation_id": "org-pitta-mask",
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      "organisation_id": "org-playbetr",
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      "organisation_id": "org-pmu",
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    {
      "organisation_id": "org-porcelanosa-grupo",
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      "organisation_id": "org-potel-and-chabot",
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      "organisation_id": "org-premier-bet",
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      "organisation_id": "org-premium-mediaset",
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    {
      "organisation_id": "org-prime-hydration",
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    {
      "organisation_id": "org-printnet",
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    {
      "organisation_id": "org-procter-and-gamble",
      "name": "Procter & Gamble",
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    {
      "organisation_id": "org-prominent",
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    {
      "organisation_id": "org-prowin",
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      "sector": "Consumer Staples",
      "sub_industry": "Cleaning Products"
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    {
      "organisation_id": "org-prowin-international",
      "name": "proWin International",
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      "sector": "Consumer Staples",
      "sub_industry": "Cleaning Products"
    },
    {
      "organisation_id": "org-puressentiel",
      "name": "Puressentiel",
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      "sector": "Consumer Staples",
      "sub_industry": "Personal Care & Fragrances"
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    {
      "organisation_id": "org-purnell-watches",
      "name": "Purnell Watches",
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      "sub_industry": "Watches"
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    {
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    {
      "organisation_id": "org-the-padellers",
      "name": "The Padellers",
      "parent_name": null,
      "country": "Netherlands",
      "sector": "Consumer Discretionary",
      "sub_industry": "Sports & Entertainment Venues"
    },
    {
      "organisation_id": "org-thermoplan",
      "name": "Thermoplan",
      "parent_name": null,
      "country": "Switzerland",
      "sector": "Consumer Staples",
      "sub_industry": "Household Appliances"
    },
    {
      "organisation_id": "org-thom-browne",
      "name": "Thom Browne",
      "parent_name": null,
      "country": "United States of America",
      "sector": "Consumer Discretionary",
      "sub_industry": "Luxury goods"
    },
    {
      "organisation_id": "org-thomas-sabo",
      "name": "Thomas Sabo",
      "parent_name": null,
      "country": "Germany",
      "sector": "Consumer Discretionary",
      "sub_industry": "Luxury goods"
    },
    {
      "organisation_id": "org-tiffany-and-co",
      "name": "Tiffany & Co.",
      "parent_name": null,
      "country": "United States of America",
      "sector": "Consumer Discretionary",
      "sub_industry": "Luxury goods"
    },
    {
      "organisation_id": "org-tiger-balm",
      "name": "Tiger Balm",
      "parent_name": null,
      "country": "Singapore",
      "sector": "Health",
      "sub_industry": "Pharmaceuticals"
    },
    {
      "organisation_id": "org-tipico",
      "name": "Tipico",
      "parent_name": null,
      "country": "Malta",
      "sector": "Consumer Discretionary",
      "sub_industry": "Betting"
    },
    {
      "organisation_id": "org-tismo-geneve",
      "name": "TisMO Geneve",
      "parent_name": null,
      "country": "England",
      "sector": "Consumer Discretionary",
      "sub_industry": "Watches"
    },
    {
      "organisation_id": "org-tk-elevator",
      "name": "TK Elevator",
      "parent_name": null,
      "country": "Belgium",
      "sector": "Consumer Staples",
      "sub_industry": "Home Improvements"
    },
    {
      "organisation_id": "org-toshiba",
      "name": "Toshiba",
      "parent_name": null,
      "country": "Japan",
      "sector": "Consumer Discretionary",
      "sub_industry": "Electronics Conglomerate"
    },
    {
      "organisation_id": "org-toyo-tires",
      "name": "Toyo Tires",
      "parent_name": null,
      "country": "Japan",
      "sector": "Consumer Discretionary",
      "sub_industry": "Tires"
    },
    {
      "organisation_id": "org-tp-vision",
      "name": "TP Vision",
      "parent_name": null,
      "country": "Netherlands",
      "sector": "Industrials",
      "sub_industry": "Electrical Components & Equipment"
    },
    {
      "organisation_id": "org-travel-leisure-go",
      "name": "Travel + Leisure GO",
      "parent_name": null,
      "country": "United States of America",
      "sector": "Consumer Discretionary",
      "sub_industry": "Tour Operator"
    },
    {
      "organisation_id": "org-trentino",
      "name": "Trentino",
      "parent_name": null,
      "country": "Italy",
      "sector": "Commercial & Professional Services",
      "sub_industry": "Gov. & Institutions"
    },
    {
      "organisation_id": "org-tuttosport",
      "name": "Tuttosport",
      "parent_name": null,
      "country": "Italy",
      "sector": "Communications",
      "sub_industry": "Newspapers & Magazines"
    },
    {
      "organisation_id": "org-uber",
      "name": "UBER",
      "parent_name": null,
      "country": "United States of America",
      "sector": "Consumer Discretionary",
      "sub_industry": "Taxis"
    },
    {
      "organisation_id": "org-unibet",
      "name": "UniBet",
      "parent_name": null,
      "country": "Malta",
      "sector": "Consumer Discretionary",
      "sub_industry": "Betting"
    },
    {
      "organisation_id": "org-unicaja",
      "name": "Unicaja",
      "parent_name": null,
      "country": "Spain",
      "sector": "Financial Services",
      "sub_industry": "Banking"
    },
    {
      "organisation_id": "org-unicef",
      "name": "UNICEF",
      "parent_name": null,
      "country": "Switzerland",
      "sector": "Commercial & Professional Services",
      "sub_industry": "Charity"
    },
    {
      "organisation_id": "org-union-investment",
      "name": "Union Investment",
      "parent_name": null,
      "country": "Germany",
      "sector": "Financial Services",
      "sub_industry": "Banking"
    },
    {
      "organisation_id": "org-united-arab-bank",
      "name": "United Arab Bank",
      "parent_name": null,
      "country": "United Arab Emirates",
      "sector": "Financial Services",
      "sub_industry": "Banking"
    },
    {
      "organisation_id": "org-united-nations-high-commissioner-for-refugees",
      "name": "United Nations High Commissioner for Refugees",
      "parent_name": null,
      "country": "Switzerland",
      "sector": "Commercial & Professional Services",
      "sub_industry": "Charity"
    },
    {
      "organisation_id": "org-unzer",
      "name": "Unzer",
      "parent_name": null,
      "country": "Germany",
      "sector": "Financial Services",
      "sub_industry": "Banking"
    },
    {
      "organisation_id": "org-ursapharm",
      "name": "Ursapharm",
      "parent_name": null,
      "country": "Germany",
      "sector": "Health",
      "sub_industry": "Healthcare Equip. & Supplies"
    },
    {
      "organisation_id": "org-valvitalia-group",
      "name": "Valvitalia Group",
      "parent_name": null,
      "country": "Italy",
      "sector": "Industrials",
      "sub_industry": "Industrial Machinery & Equipment"
    },
    {
      "organisation_id": "org-varta-ag",
      "name": "Varta AG",
      "parent_name": null,
      "country": "Germany",
      "sector": "Industrials",
      "sub_industry": "Electrical Components & Equipment"
    },
    {
      "organisation_id": "org-vegannation",
      "name": "VeganNation",
      "parent_name": null,
      "country": "England",
      "sector": "Information technology",
      "sub_industry": "Software"
    },
    {
      "organisation_id": "org-versusbet",
      "name": "Versusbet",
      "parent_name": null,
      "country": "Mexico",
      "sector": "Consumer Discretionary",
      "sub_industry": "Betting"
    },
    {
      "organisation_id": "org-veuve-clicquot",
      "name": "Veuve Clicquot",
      "parent_name": null,
      "country": "France",
      "sector": "Consumer Staples",
      "sub_industry": "Champagne & Sparkling Wine"
    },
    {
      "organisation_id": "org-viessmann",
      "name": "Viessmann",
      "parent_name": null,
      "country": "Germany",
      "sector": "Industrials",
      "sub_industry": "Heating, Ventilation & Air Conditioning"
    },
    {
      "organisation_id": "org-vilsa",
      "name": "Vilsa",
      "parent_name": null,
      "country": "Germany",
      "sector": "Consumer Staples",
      "sub_industry": "Mineral water"
    },
    {
      "organisation_id": "org-visit-dubai",
      "name": "Visit Dubai",
      "parent_name": null,
      "country": "United Arab Emirates",
      "sector": "Commercial & Professional Services",
      "sub_industry": "Tourism Authority"
    },
    {
      "organisation_id": "org-visit-rwanda",
      "name": "Visit Rwanda",
      "parent_name": null,
      "country": "Rwanda",
      "sector": "Commercial & Professional Services",
      "sub_industry": "Tourism Authority"
    },
    {
      "organisation_id": "org-visua2",
      "name": "Visua2",
      "parent_name": null,
      "country": "Germany",
      "sector": "Commercial & Professional Services",
      "sub_industry": "Event Management"
    },
    {
      "organisation_id": "org-vitafit",
      "name": "Vitafit",
      "parent_name": null,
      "country": "New Zealand",
      "sector": "Consumer Staples",
      "sub_industry": "Nutritional Supplements"
    },
    {
      "organisation_id": "org-vitakruid",
      "name": "Vitakruid",
      "parent_name": null,
      "country": "Netherlands",
      "sector": "Consumer Staples",
      "sub_industry": "Nutritional Supplements"
    },
    {
      "organisation_id": "org-voitures-noires",
      "name": "Voitures Noires",
      "parent_name": null,
      "country": "France",
      "sector": "Consumer Discretionary",
      "sub_industry": "Bus Operator"
    },
    {
      "organisation_id": "org-volksbank",
      "name": "Volksbank",
      "parent_name": null,
      "country": "Germany",
      "sector": "Financial Services",
      "sub_industry": "Banking"
    },
    {
      "organisation_id": "org-vriendenloterij",
      "name": "VriendenLoterij",
      "parent_name": null,
      "country": "Netherlands",
      "sector": "Consumer Discretionary",
      "sub_industry": "Lottery"
    },
    {
      "organisation_id": "org-vueling",
      "name": "Vueling",
      "parent_name": null,
      "country": "Spain",
      "sector": "Consumer Discretionary",
      "sub_industry": "Airlines"
    },
    {
      "organisation_id": "org-vwin",
      "name": "Vwin",
      "parent_name": null,
      "country": "China",
      "sector": "Consumer Discretionary",
      "sub_industry": "Betting"
    },
    {
      "organisation_id": "org-vwin777",
      "name": "Vwin777",
      "parent_name": null,
      "country": "China",
      "sector": "Consumer Discretionary",
      "sub_industry": "Casinos"
    },
    {
      "organisation_id": "org-v-hringer-wood-product",
      "name": "Vöhringer Wood Product",
      "parent_name": null,
      "country": "China",
      "sector": "Industrials",
      "sub_industry": "Paint, Building Supplies & Equipment"
    },
    {
      "organisation_id": "org-wangkanai",
      "name": "Wangkanai",
      "parent_name": null,
      "country": "Thailand",
      "sector": "Industrials",
      "sub_industry": "Food & Drink Dist."
    },
    {
      "organisation_id": "org-water-mtis",
      "name": "Water MTIS",
      "parent_name": null,
      "country": "Georgia",
      "sector": "Consumer Staples",
      "sub_industry": "Mineral water"
    },
    {
      "organisation_id": "org-waterco",
      "name": "WaterCo",
      "parent_name": null,
      "country": "United States of America",
      "sector": "Consumer Staples",
      "sub_industry": "Soft Drinks"
    },
    {
      "organisation_id": "org-wefox",
      "name": "Wefox",
      "parent_name": null,
      "country": "Germany",
      "sector": "Financial Services",
      "sub_industry": "General Insurance"
    },
    {
      "organisation_id": "org-wetrade-global",
      "name": "WeTrade Global",
      "parent_name": null,
      "country": "Greece",
      "sector": "Financial Services",
      "sub_industry": "Forex & Online Trading"
    },
    {
      "organisation_id": "org-whitebit",
      "name": "WhiteBit",
      "parent_name": null,
      "country": "Estonia",
      "sector": "Financial Services",
      "sub_industry": "Cryptocurrency"
    },
    {
      "organisation_id": "org-whoop",
      "name": "WHOOP",
      "parent_name": null,
      "country": "United States of America",
      "sector": "Consumer Discretionary",
      "sub_industry": "Wearables"
    },
    {
      "organisation_id": "org-winbet",
      "name": "WinBet",
      "parent_name": null,
      "country": "Bulgaria",
      "sector": "Consumer Discretionary",
      "sub_industry": "Betting"
    },
    {
      "organisation_id": "org-winzerkeller-wiesloch",
      "name": "Winzerkeller Wiesloch",
      "parent_name": null,
      "country": "Germany",
      "sector": "Consumer Staples",
      "sub_industry": "Wine"
    },
    {
      "organisation_id": "org-wirsol",
      "name": "Wirsol",
      "parent_name": null,
      "country": "Germany",
      "sector": "Energy",
      "sub_industry": "Renewables"
    },
    {
      "organisation_id": "org-wonderful-ai",
      "name": "Wonderful AI",
      "parent_name": null,
      "country": "Netherlands",
      "sector": "Information technology",
      "sub_industry": "Internet & Online Services"
    },
    {
      "organisation_id": "org-worx",
      "name": "Worx",
      "parent_name": null,
      "country": "Germany",
      "sector": "Industrials",
      "sub_industry": "Industrial Machinery & Equipment"
    },
    {
      "organisation_id": "org-yabo-sport",
      "name": "Yabo Sport",
      "parent_name": null,
      "country": "Japan",
      "sector": "Consumer Discretionary",
      "sub_industry": "Fantasy Sports"
    },
    {
      "organisation_id": "org-yassir",
      "name": "Yassir",
      "parent_name": null,
      "country": "Algeria",
      "sector": "Consumer Discretionary",
      "sub_industry": "Car Rental"
    },
    {
      "organisation_id": "org-yibo-com",
      "name": "yibo.com",
      "parent_name": null,
      "country": "China",
      "sector": "Information technology",
      "sub_industry": "Internet & Online Services"
    },
    {
      "organisation_id": "org-yide-sports",
      "name": "Yide Sports",
      "parent_name": null,
      "country": "China",
      "sector": "Consumer Discretionary",
      "sub_industry": "Betting"
    },
    {
      "organisation_id": "org-yielder",
      "name": "Yielder",
      "parent_name": null,
      "country": "Netherlands",
      "sector": "Information technology",
      "sub_industry": "IT Consultancy & Ser."
    },
    {
      "organisation_id": "org-yingli-green-energy",
      "name": "Yingli Green Energy",
      "parent_name": null,
      "country": "China",
      "sector": "Energy",
      "sub_industry": "Renewables"
    },
    {
      "organisation_id": "org-yunnan-baiyao",
      "name": "Yunnan Baiyao",
      "parent_name": null,
      "country": "China",
      "sector": "Commercial & Professional Services",
      "sub_industry": "Gov. & Institutions"
    },
    {
      "organisation_id": "org-zegna",
      "name": "Zegna",
      "parent_name": null,
      "country": "Italy",
      "sector": "Consumer Discretionary",
      "sub_industry": "Formalwear"
    },
    {
      "organisation_id": "org-zenb",
      "name": "Zenb",
      "parent_name": null,
      "country": "Spain",
      "sector": "Consumer Staples",
      "sub_industry": "Packaged Foods & Meats"
    },
    {
      "organisation_id": "org-zero-knowledge-proof",
      "name": "Zero-Knowledge Proof",
      "parent_name": null,
      "country": "Samoa",
      "sector": "Financial Services",
      "sub_industry": "Forex & Online Trading"
    },
    {
      "organisation_id": "org-ziggo",
      "name": "Ziggo",
      "parent_name": null,
      "country": "Netherlands",
      "sector": "Communications",
      "sub_industry": "Broadcasting"
    },
    {
      "organisation_id": "org-zing-coach",
      "name": "Zing Coach",
      "parent_name": null,
      "country": "Germany",
      "sector": "Health",
      "sub_industry": "Healthcare Equip. & Supplies"
    },
    {
      "organisation_id": "org-zumtobel-group",
      "name": "Zumtobel Group",
      "parent_name": null,
      "country": "Austria",
      "sector": "Industrials",
      "sub_industry": "General Manufacturing"
    }
  ],
  "deals": [
    {
      "deal_id": "sg-wsl-0001",
      "organisation_id": "org-airbnb",
      "rights_holder": "WSL Football",
      "relationship_class": "sponsorship",
      "commercial_category": "Accommodation / experiences",
      "official_designation": "Official Accommodation and Unique Experiences Partner",
      "normalised_tier": "League Partner",
      "territory": "United Kingdom / Global",
      "announcement_date": "2026-06-04",
      "agreement_start": "2026-07-01",
      "agreement_end": "2029-06-30",
      "deal_scope": "Three-season WSL Football partnership from 2026-27, covering the Barclays Women's Super League and Barclays Women's Super League 2, with player relocation support and fan accommodation and experiences activation.",
      "property_ids": [
        "wsl-football"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [
        "Official accommodation and unique experiences partner status",
        "£1m Player Accommodation Fund across three transfer windows",
        "Fan travel and away-game activation rights",
        "Support for players moving to WSL and WSL2 clubs"
      ],
      "value": {
        "display": "£2.5m rising to just under £3m per season reported, plus £1m player relocation fund",
        "currency": "GBP",
        "reported_total": null,
        "annualised": null,
        "period_basis": "Three seasons from 2026-27; reported fee escalates across the term and includes a separate £1m relocation-fund commitment",
        "value_basis": "reported",
        "source_id": "sportbusiness-airbnb-wsl-2026",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://sponsorship.sportbusiness.com/2026/07/wsl-football-triples-sponsorship-income-in-three-seasons/",
          "source_name": "SportBusiness",
          "source_type": "secondary",
          "supports": []
        },
        {
          "url": "https://www.wslfootball.com/news/airbnb-and-wsl-football-partner",
          "source_name": "WSL Football",
          "source_type": "primary",
          "supports": []
        },
        {
          "url": "https://news.airbnb.com/en-uk/airbnb-wsl-1million-fund",
          "source_name": "Airbnb Newsroom",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "The reported fee is an escalating range, so no midpoint or term total is inserted. Keep the £1m player relocation fund visible as a separate commitment rather than adding it automatically to sponsorship income.",
      "imported_history": []
    },
    {
      "deal_id": "sg-brentford-0001",
      "organisation_id": "org-indeed",
      "rights_holder": "Brentford",
      "relationship_class": "sponsorship",
      "commercial_category": "Recruitment technology",
      "official_designation": "Principal and Front-of-shirt Partner",
      "normalised_tier": "Front-of-shirt Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2026-07-01",
      "agreement_end": "2031-06-30",
      "deal_scope": "Five-season consolidated partnership from 2026-27 to 2030-31, combining men's and women's playing-shirt rights with existing training-wear and recruitment rights.",
      "property_ids": [
        "brentford"
      ],
      "movement": "renewed",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [
        "Front-of-shirt branding on men's and women's first-team playing kits",
        "Academy matchday kit branding",
        "Training-wear and recruitment partnership",
        "Brentford FC Community Sports Trust lead partnership",
        "Matchday, digital and recruitment activation rights"
      ],
      "value": {
        "display": "£8.5m-£9m per season reported",
        "currency": "GBP",
        "reported_total": null,
        "annualised": null,
        "period_basis": "Five seasons, 2026-27 to 2030-31; reported playing-shirt component £7m-£7.5m per season and training-kit component close to £1.5m",
        "value_basis": "reported",
        "source_id": "sportbusiness-indeed-brentford-2026",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://sponsorship.sportbusiness.com/2026/08/how-indeed-graduated-from-training-kit-to-shirt-at-brentford/",
          "source_name": "SportBusiness",
          "source_type": "secondary",
          "supports": []
        },
        {
          "url": "https://www.brentfordfc.com/en/news/article/club-news-brentford-announces-indeed-new-principal-front-of-shirt-partner",
          "source_name": "Brentford FC",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "Brentford announced the expansion in April 2026, but the exact public announcement day is not carried into the record. The fee is reported as a range, so do not insert a derived midpoint or total.",
      "imported_history": []
    },
    {
      "deal_id": "sg-cp-0001",
      "organisation_id": "org-temporal",
      "rights_holder": "Crystal Palace",
      "relationship_class": "sponsorship",
      "commercial_category": "Software infrastructure / developer tools",
      "official_designation": "Front-of-shirt Partner",
      "normalised_tier": "Front-of-shirt Partner",
      "territory": "Global",
      "announcement_date": "2026-05-21",
      "agreement_start": "2026-07-01",
      "agreement_end": "2029-06-30",
      "deal_scope": "Three-season front-of-shirt partnership from 2026-27 to 2028-29, with potential additional value if the women's team front-of-shirt inventory is included.",
      "property_ids": [
        "crystal-palace"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [
        "Front-of-shirt branding",
        "Potential women's team front-of-shirt inventory subject to add-ons",
        "Club partnership and digital activation rights"
      ],
      "value": {
        "display": "£8m base per season reported (≈£24m base over term derived)",
        "currency": "GBP",
        "reported_total": 24000000,
        "annualised": 8000000,
        "period_basis": "Three seasons, 2026-27 to 2028-29; base total derived from reported £8m per season",
        "value_basis": "reported",
        "source_id": "sportbusiness-temporal-crystal-palace-2026",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 8000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "per contract year"
        },
        "total_fee": {
          "amount": 24000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "derived",
          "period": "Three seasons, 2026-27 to 2028-29; base total derived from reported £8m per season"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://sponsorship.sportbusiness.com/2026/06/palace-retains-sellable-assets-after-temporal-shirt-deal/",
          "source_name": "SportBusiness, Matthew Williams",
          "source_type": "secondary",
          "supports": []
        },
        {
          "url": "https://www.cpfc.co.uk/news/partner-news/crystal-palace-fc-announce-temporal-as-new-front-of-shirt-partner/",
          "source_name": "Crystal Palace",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "The reported £8m is a base fee. Do not include the possible women's inventory add-ons in the numerical total until their value is disclosed. Temporal replaces Net88 as the front-of-shirt partner.",
      "imported_history": []
    },
    {
      "deal_id": "sg-fifa-h-0123",
      "agreement_group_id": "agr-fifa-historical-0123",
      "organisation_id": "org-historical-qatarenergy",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Petrochemicals",
      "official_designation": "Official Partner",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2021-01-01",
      "agreement_end": "2021-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-arab-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0124",
      "agreement_group_id": "agr-fifa-historical-0124",
      "organisation_id": "org-historical-baaz",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Internet & Online Services",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Africa; MENA",
      "announcement_date": null,
      "agreement_start": "2021-01-01",
      "agreement_end": "2021-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-arab-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0125",
      "agreement_group_id": "agr-fifa-historical-0125",
      "organisation_id": "org-historical-winwin",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Internet & Online Services",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Africa; MENA",
      "announcement_date": null,
      "agreement_start": "2021-01-01",
      "agreement_end": "2021-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-arab-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0152",
      "agreement_group_id": "agr-fifa-historical-0152",
      "organisation_id": "org-historical-nouvobanq",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Banking",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2025-01-01",
      "agreement_end": "2025-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-beach-soccer-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-sp-0002",
      "organisation_id": "org-ab-inbev",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Beer",
      "official_designation": "Official Beer Partner",
      "normalised_tier": "Club World Cup Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Tournament-specific expansion of long-standing FIFA relationship",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "expanded",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Michelob ULTRA",
          "relationship_to_partner": "owned_brand",
          "activation_role": "Lead activation brand",
          "verification_status": "verified_primary",
          "source_url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/ab-inbev-named-official-beer-partner-of-fifa-club-world-cup-25",
          "territory": null,
          "sources": [],
          "notes": null
        },
        {
          "name": "Budweiser",
          "relationship_to_partner": "owned_brand",
          "activation_role": "Lead activation brand",
          "verification_status": "verified_primary",
          "source_url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/ab-inbev-named-official-beer-partner-of-fifa-club-world-cup-25",
          "territory": null,
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [
        "Player of the Match Award"
      ],
      "value": {
        "display": "≈US$75m reported",
        "currency": "USD",
        "reported_total": 75000000,
        "annualised": null,
        "period_basis": "FIFA Club World Cup 2025 property fee",
        "value_basis": "reported",
        "source_id": "user-supplied-sportbusiness-cwc-2025-values",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": 75000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "FIFA Club World Cup 2025"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "fifa-ledger-2026-09-11"
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/ab-inbev-named-official-beer-partner-of-fifa-club-world-cup-25",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "The Club World Cup 2025 rights deal was reported at approximately US$75m. Budweiser and Michelob ULTRA were the principal activation brands. This is separate from the wider AB InBev FIFA cycle value recorded on sg-wc26-0011.",
      "imported_history": [
        {
          "deal_id": "sg-fifa-h-0005",
          "agreement_group_id": "agr-fifa-historical-0005",
          "organisation_id": "org-ab-inbev",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "Beer",
          "official_designation": "Official Sponsor",
          "normalised_tier": "FIFA Partner",
          "territory": "Global",
          "announcement_date": null,
          "agreement_start": "2025-01-01",
          "agreement_end": "2025-12-31",
          "deal_scope": "FIFA agreement.",
          "property_ids": [
            "fifa-club-world-cup"
          ],
          "movement": "unknown",
          "status": "expired",
          "next_cycle_status": "unknown",
          "activated_entities": [],
          "known_entitlements": [],
          "value": {
            "display": "US$75m annual",
            "currency": "USD",
            "reported_total": 75000000,
            "annualised": 75000000,
            "period_basis": "1 years",
            "value_basis": "reported",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": 75000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "annual"
            },
            "total_fee": {
              "amount": 75000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "1 years"
            },
            "annualised_average": {
              "amount": 75000000,
              "basis": "reported",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        }
      ]
    },
    {
      "deal_id": "sg-sp-0001",
      "organisation_id": "org-airbnb",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Accommodation & experiences",
      "official_designation": "Official Alternative Accommodation and Experiences Booking Platform",
      "normalised_tier": "Club World Cup Partner",
      "territory": "Global",
      "announcement_date": "2025-06-12",
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Multi-tournament FIFA agreement also covering World Cup 2026 and Women's World Cup 2027",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/airbnb-and-fifa-announce-major-multi-tournament-partnership",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": null,
      "agreement_group_id": "agr-airbnb-fifa-2025-2027",
      "imported_history": [
        {
          "deal_id": "sg-fifa-h-0046",
          "agreement_group_id": "agr-fifa-historical-0046",
          "organisation_id": "org-airbnb",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "Hotels & Resorts",
          "official_designation": "Official Partner",
          "normalised_tier": "FIFA Partner",
          "territory": "Global",
          "announcement_date": null,
          "agreement_start": "2025-01-01",
          "agreement_end": "2027-12-31",
          "deal_scope": "FIFA agreement covering FIFA Club World Cup, FIFA World Cup, FIFA Women's World Cup.",
          "property_ids": [
            "fifa-club-world-cup",
            "fifa-world-cup",
            "fifa-womens-world-cup"
          ],
          "movement": "unknown",
          "status": "active",
          "next_cycle_status": "unknown",
          "activated_entities": [],
          "known_entitlements": [],
          "value": {
            "display": "US$20m annual",
            "currency": "USD",
            "reported_total": 60000000,
            "annualised": 20000000,
            "period_basis": "3 years",
            "value_basis": "reported",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": 20000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "annual"
            },
            "total_fee": {
              "amount": 60000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "3 years"
            },
            "annualised_average": {
              "amount": 20000000,
              "basis": "reported",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        }
      ]
    },
    {
      "deal_id": "sg-sp-0003",
      "organisation_id": "org-bank-of-america",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Banking",
      "official_designation": "Official Partner",
      "normalised_tier": "Club World Cup Partner",
      "territory": "Global",
      "announcement_date": "2024-12-03",
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Expanded FIFA relationship also covering FIFA World Cup 2026",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "expanded",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "≈US$75m reported",
        "currency": "USD",
        "reported_total": 75000000,
        "annualised": null,
        "period_basis": "FIFA Club World Cup 2025 property fee",
        "value_basis": "reported",
        "source_id": "user-supplied-sportbusiness-cwc-2025-values",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": 75000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "FIFA Club World Cup 2025"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "fifa-ledger-2026-09-11"
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/bank-of-america-official-partner-fifa-club-world-cup-2025",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "The Club World Cup 2025 agreement was reported at approximately US$75m. This is separate from the FIFA World Cup 2026 Bank of America package, whose reported value is retained as a US$125m-140m range on sg-wc26-0012.",
      "imported_history": [
        {
          "deal_id": "sg-fifa-h-0004",
          "agreement_group_id": "agr-fifa-historical-0004",
          "organisation_id": "org-bank-of-america",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "Banking",
          "official_designation": "Official Sponsor",
          "normalised_tier": "FIFA Partner",
          "territory": "Global",
          "announcement_date": null,
          "agreement_start": "2025-01-01",
          "agreement_end": "2025-12-31",
          "deal_scope": "FIFA agreement.",
          "property_ids": [
            "fifa-club-world-cup"
          ],
          "movement": "unknown",
          "status": "expired",
          "next_cycle_status": "unknown",
          "activated_entities": [],
          "known_entitlements": [],
          "value": {
            "display": "US$75m annual",
            "currency": "USD",
            "reported_total": 75000000,
            "annualised": 75000000,
            "period_basis": "1 years",
            "value_basis": "reported",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": 75000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "annual"
            },
            "total_fee": {
              "amount": 75000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "1 years"
            },
            "annualised_average": {
              "amount": 75000000,
              "basis": "reported",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        }
      ]
    },
    {
      "deal_id": "sg-sp-0004",
      "organisation_id": "org-coca-cola",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Non-alcoholic beverages",
      "official_designation": "FIFA Partner activating FIFA Club World Cup 2025",
      "normalised_tier": "Club World Cup Partner",
      "territory": "Global",
      "announcement_date": "2025-02-20",
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Existing FIFA partnership activated at Club World Cup",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "expanded",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Powerade",
          "relationship_to_partner": "owned_brand",
          "activation_role": "Tournament activation / sports hydration",
          "verification_status": "verified_primary",
          "source_url": "https://www.coca-colacompany.com/media-center/powerade-unveils-new-campaign-featuring-lamine-yamal-and-rodrygo-goes",
          "territory": null,
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "≈US$50m reported",
        "currency": "USD",
        "reported_total": 50000000,
        "annualised": null,
        "period_basis": "FIFA Club World Cup 2025 property-specific settlement",
        "value_basis": "reported",
        "source_id": "cityam-coca-cola-fifa-400m",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": 50000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "FIFA Club World Cup 2025"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "fifa-ledger-2026-09-11"
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/long-standing-partner-coca-cola-confirmed-club-world-cup-2025",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        },
        {
          "url": "https://www.coca-colacompany.com/media-center/powerade-unveils-new-campaign-featuring-lamine-yamal-and-rodrygo-goes",
          "source_name": "The Coca-Cola Company",
          "source_type": "primary",
          "supports": []
        },
        {
          "url": "https://www.cityam.com/coca-cola-and-fifa-resolve-legal-spat-to-continue-club-world-cup-deal/",
          "source_name": "City A.M.",
          "source_type": "secondary",
          "supports": []
        }
      ],
      "notes": "Coca-Cola took a Club World Cup Partner package after a dispute with FIFA over whether its existing FIFA Partner rights already covered the tournament. The final Club World Cup settlement was not separately disclosed. The approximately US$400m figure on this record refers to the wider FIFA agreement and must not be presented as the standalone Club World Cup fee.",
      "imported_history": [
        {
          "deal_id": "sg-fifa-h-0002",
          "agreement_group_id": "agr-fifa-historical-0002",
          "organisation_id": "org-coca-cola",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "Soft Drinks",
          "official_designation": "Official Sponsor",
          "normalised_tier": "FIFA Partner",
          "territory": "Global",
          "announcement_date": null,
          "agreement_start": "2023-01-01",
          "agreement_end": "2030-12-31",
          "deal_scope": "FIFA agreement covering FIFA Women's World Cup, FIFA World Cup, FIFA Club World Cup, FIFA U-20 World Cup, FIFA Confederations Cup.",
          "property_ids": [
            "fifa-womens-world-cup",
            "fifa-world-cup",
            "fifa-club-world-cup",
            "fifa-u20-world-cup",
            "fifa-confederations-cup"
          ],
          "movement": "unknown",
          "status": "active",
          "next_cycle_status": "unknown",
          "activated_entities": [],
          "known_entitlements": [],
          "value": {
            "display": "US$100m annual",
            "currency": "USD",
            "reported_total": 800000000,
            "annualised": 100000000,
            "period_basis": "8 years",
            "value_basis": "reported",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": 100000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "annual"
            },
            "total_fee": {
              "amount": 800000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "8 years"
            },
            "annualised_average": {
              "amount": 100000000,
              "basis": "reported",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        }
      ]
    },
    {
      "deal_id": "sg-sp-0006",
      "organisation_id": "org-hisense",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer electronics & home appliances",
      "official_designation": "Official Partner",
      "normalised_tier": "Club World Cup Partner",
      "territory": "Global",
      "announcement_date": "2024-10-30",
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Tournament-specific relationship within wider FIFA history",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "expanded",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Gorenje",
          "relationship_to_partner": "sister_portfolio_brand",
          "activation_role": "Tournament activation brand",
          "territory": null,
          "verification_status": "verified_company",
          "sources": [
            "https://international.gorenje.com/fifa-2025"
          ],
          "notes": null
        },
        {
          "name": "ASKO",
          "relationship_to_partner": "sister_portfolio_brand",
          "activation_role": "Tournament activation brand",
          "territory": null,
          "verification_status": "verified_company",
          "sources": [
            "https://www.linkedin.com/posts/asko-appliances-australia_asko-askoaustralia-inspiredbyscandinavia-activity-7348206809440055297-KngN"
          ],
          "notes": null
        },
        {
          "name": "Toshiba",
          "relationship_to_partner": "sister_portfolio_brand",
          "activation_role": "Tournament activation brand",
          "territory": null,
          "verification_status": "partially_verified",
          "sources": [
            "https://www.hisense-usa.com/post/watch-the-fifa-club-world-cup-2025-live-for-free-on-hisense-smart-tvs"
          ],
          "notes": "Hisense publicly linked Toshiba TVs to its Club World Cup viewing campaign; retained as a portfolio activation rather than a standalone FIFA contract."
        },
        {
          "name": "REGZA",
          "relationship_to_partner": "sister_portfolio_brand",
          "activation_role": "Tournament activation brand",
          "territory": null,
          "verification_status": "verified_company",
          "sources": [
            "https://www.regza.com/cpn/sns/fifa25.html"
          ],
          "notes": null
        },
        {
          "name": "Ronshen",
          "relationship_to_partner": "sister_portfolio_brand",
          "activation_role": "Tournament activation brand",
          "territory": null,
          "verification_status": "verified_company",
          "sources": [
            "https://www.ronshen.cn/news/666.html"
          ],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "≈US$90m reported",
        "currency": "USD",
        "reported_total": 90000000,
        "annualised": null,
        "period_basis": "FIFA Club World Cup 2025 property fee",
        "value_basis": "reported",
        "source_id": "user-supplied-sportbusiness-cwc-2025-values",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": 90000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "FIFA Club World Cup 2025"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "fifa-ledger-2026-09-11"
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/hisense-becomes-partner-for-new-fifa-club-world-cup",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        },
        {
          "url": "https://international.gorenje.com/fifa-2025",
          "source_name": "Gorenje",
          "source_type": "company",
          "supports": []
        },
        {
          "url": "https://www.linkedin.com/posts/asko-appliances-australia_asko-askoaustralia-inspiredbyscandinavia-activity-7348206809440055297-KngN",
          "source_name": "ASKO Appliances Australia",
          "source_type": "company_public_post",
          "supports": []
        },
        {
          "url": "https://www.hisense-usa.com/post/watch-the-fifa-club-world-cup-2025-live-for-free-on-hisense-smart-tvs",
          "source_name": "Hisense USA",
          "source_type": "company",
          "supports": []
        },
        {
          "url": "https://www.regza.com/cpn/sns/fifa25.html",
          "source_name": "REGZA",
          "source_type": "company",
          "supports": []
        },
        {
          "url": "https://www.ronshen.cn/news/666.html",
          "source_name": "Ronshen",
          "source_type": "company",
          "supports": []
        }
      ],
      "notes": "The Club World Cup 2025 agreement was reported at approximately US$90m and made Hisense the first official partner announced for the tournament. This is a Club World Cup value and must remain separate from the approximately US$115m FIFA World Cup 2026 sponsorship value on sg-wc26-0013.",
      "imported_history": [
        {
          "deal_id": "sg-fifa-h-0003",
          "agreement_group_id": "agr-fifa-historical-0003",
          "organisation_id": "org-hisense",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "IT Hardware",
          "official_designation": "Official Sponsor",
          "normalised_tier": "FIFA Partner",
          "territory": "Global",
          "announcement_date": null,
          "agreement_start": "2025-01-01",
          "agreement_end": "2025-12-31",
          "deal_scope": "FIFA agreement.",
          "property_ids": [
            "fifa-club-world-cup"
          ],
          "movement": "unknown",
          "status": "expired",
          "next_cycle_status": "unknown",
          "activated_entities": [],
          "known_entitlements": [],
          "value": {
            "display": "US$90m annual",
            "currency": "USD",
            "reported_total": 90000000,
            "annualised": 90000000,
            "period_basis": "1 years",
            "value_basis": "reported",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": 90000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "annual"
            },
            "total_fee": {
              "amount": 90000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "1 years"
            },
            "annualised_average": {
              "amount": 90000000,
              "basis": "reported",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        }
      ]
    },
    {
      "deal_id": "sg-sp-0005",
      "organisation_id": "org-jeep",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Automotive",
      "official_designation": "Official Automotive Partner",
      "normalised_tier": "Club World Cup Partner",
      "territory": "Not stated",
      "announcement_date": "2025-07-13",
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Tournament-specific",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [
        "Exclusive pitchside LED advertising rights for the FIFA Club World Cup 2025 final"
      ],
      "value": {
        "display": "≈US$4m reported",
        "currency": "USD",
        "reported_total": 4000000,
        "annualised": null,
        "period_basis": "FIFA Club World Cup 2025 final-only property package",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": 4000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "FIFA Club World Cup 2025 final"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "fifa-ledger-2026-09-11"
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/fifa-sells-out-sponsorship-programme-inaugural-club-world-cup",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "Jeep joined on the eve of the final as Official Automotive Partner, after Hyundai-Kia declined global Club World Cup rights. No fee was reported.",
      "imported_history": []
    },
    {
      "deal_id": "sg-sp-0008",
      "organisation_id": "org-lenovo",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Technology",
      "official_designation": "Official FIFA Technology Partner / Club World Cup Partner",
      "normalised_tier": "Club World Cup Partner",
      "territory": "Global",
      "announcement_date": "2025-05-29",
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Club World Cup agreement layered onto wider FIFA technology partnership",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "expanded",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Motorola",
          "relationship_to_partner": "owned_brand",
          "activation_role": "Official FIFA Club World Cup 2025 Smartphone Partner",
          "verification_status": "verified_primary",
          "source_url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/lenovo-and-motorola-announced-in-new-fifa-club-world-cup-2025-tm-partnership",
          "territory": null,
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "≈US$35m-45m estimated",
        "currency": "USD",
        "reported_total": null,
        "annualised": null,
        "period_basis": "FIFA Club World Cup 2025 property estimate",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": 35000000,
          "max": 45000000,
          "lower_bound": null,
          "basis": "reported",
          "period": "FIFA Club World Cup 2025"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "fifa-ledger-2026-09-11"
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/lenovo-and-motorola-announced-in-new-fifa-club-world-cup-2025-tm-partnership",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "Lenovo is treated as a Club World Cup Partner for this property, while Motorola remains the activated smartphone brand. No standalone Club World Cup fee was reported. The separate wider FIFA agreement value on the FIFA World Cup 2026 record must not be assigned to this property.",
      "imported_history": [
        {
          "deal_id": "sg-fifa-h-0021",
          "agreement_group_id": "agr-fifa-historical-0021",
          "organisation_id": "org-lenovo",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "Telecoms; Computer & Gaming Hardware",
          "official_designation": "Official Sponsor",
          "normalised_tier": "FIFA Partner",
          "territory": "Global",
          "announcement_date": null,
          "agreement_start": "2025-01-01",
          "agreement_end": "2025-12-31",
          "deal_scope": "FIFA agreement.",
          "property_ids": [
            "fifa-club-world-cup"
          ],
          "movement": "unknown",
          "status": "expired",
          "next_cycle_status": "unknown",
          "activated_entities": [
            {
              "name": "Motorola",
              "relationship_to_partner": "group_brand",
              "activation_role": "Activated brand",
              "territory": null,
              "verification_status": "verified_company",
              "sources": [],
              "notes": null
            }
          ],
          "known_entitlements": [],
          "value": {
            "display": "US$40m annual",
            "currency": "USD",
            "reported_total": 40000000,
            "annualised": 40000000,
            "period_basis": "1 years",
            "value_basis": "reported",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": 40000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "annual"
            },
            "total_fee": {
              "amount": 40000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "1 years"
            },
            "annualised_average": {
              "amount": 40000000,
              "basis": "reported",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        }
      ]
    },
    {
      "deal_id": "sg-sp-0009",
      "organisation_id": "org-panini",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Collectibles",
      "official_designation": "Club World Cup Partner; Presenting Partner of the halftime show",
      "normalised_tier": "Club World Cup Partner",
      "territory": "Not stated",
      "announcement_date": "2025-07-13",
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Tournament-specific expansion of long-standing FIFA relationship",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "expanded",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [
        "Presenting Partner of FIFA Club World Cup halftime show",
        "LED branding",
        "Presenting rights for the official young player award"
      ],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/fifa-sells-out-sponsorship-programme-inaugural-club-world-cup",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "Panini expanded its existing FIFA licensing relationship into Club World Cup LED branding, the young player award and the final halftime show. No financial contribution was reported.",
      "imported_history": []
    },
    {
      "deal_id": "sg-sp-0010",
      "organisation_id": "org-pif",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Investment",
      "official_designation": "Official Partner",
      "normalised_tier": "Club World Cup Partner",
      "territory": "Global",
      "announcement_date": "2025-06-05",
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Tournament-specific",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "≈US$120m reported",
        "currency": "USD",
        "reported_total": 120000000,
        "annualised": null,
        "period_basis": "FIFA Club World Cup 2025 property fee",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": 120000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "FIFA Club World Cup 2025"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "fifa-ledger-2026-09-11"
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://www.pif.gov.sa/en/news-and-insights/press-releases/2025/pif-and-fifa-forge-partnership-for-fifa-club-world-cup-2025/",
          "source_name": "PIF",
          "source_type": "primary",
          "supports": []
        },
        {
          "url": "https://web.fifaclearinghouse.org/en/official-documents/annual-report/2025/fifa-club-world-cup-2025/commercial-and-broadcast",
          "source_name": "FIFA Annual Report 2025",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": null,
      "imported_history": [
        {
          "deal_id": "sg-fifa-h-0012",
          "agreement_group_id": "agr-fifa-historical-0012",
          "organisation_id": "org-pif",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "Gov. & Institutions",
          "official_designation": "Official Partner",
          "normalised_tier": "FIFA Partner",
          "territory": "Global",
          "announcement_date": null,
          "agreement_start": "2025-01-01",
          "agreement_end": "2025-12-31",
          "deal_scope": "FIFA agreement.",
          "property_ids": [
            "fifa-club-world-cup"
          ],
          "movement": "unknown",
          "status": "expired",
          "next_cycle_status": "unknown",
          "activated_entities": [],
          "known_entitlements": [],
          "value": {
            "display": "US$60m annual",
            "currency": "USD",
            "reported_total": 60000000,
            "annualised": 60000000,
            "period_basis": "1 years",
            "value_basis": "reported",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": 60000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "annual"
            },
            "total_fee": {
              "amount": 60000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "1 years"
            },
            "annualised_average": {
              "amount": 60000000,
              "basis": "reported",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        }
      ]
    },
    {
      "deal_id": "sg-sp-0011",
      "organisation_id": "org-qatar-airways",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Airline",
      "official_designation": "Official Airline Partner",
      "normalised_tier": "Club World Cup Partner",
      "territory": "Global",
      "announcement_date": "2025-06-04",
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Tournament-specific agreement within prior FIFA relationship",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "returning",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "≈US$70m reported",
        "currency": "USD",
        "reported_total": 70000000,
        "annualised": null,
        "period_basis": "FIFA Club World Cup 2025 property fee",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": 70000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "FIFA Club World Cup 2025"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "fifa-ledger-2026-09-11"
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/qatar-airways-named-official-airline-partner-of-fifa-club-world-cup-2025",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": null,
      "imported_history": [
        {
          "deal_id": "sg-fifa-h-0023",
          "agreement_group_id": "agr-fifa-historical-0023",
          "organisation_id": "org-qatar-airways",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "Airlines",
          "official_designation": "Official Sponsor",
          "normalised_tier": "FIFA Partner",
          "territory": "Global",
          "announcement_date": null,
          "agreement_start": "2025-01-01",
          "agreement_end": "2025-12-31",
          "deal_scope": "FIFA agreement.",
          "property_ids": [
            "fifa-club-world-cup"
          ],
          "movement": "unknown",
          "status": "expired",
          "next_cycle_status": "unknown",
          "activated_entities": [],
          "known_entitlements": [],
          "value": {
            "display": "US$40m annual",
            "currency": "USD",
            "reported_total": 40000000,
            "annualised": 40000000,
            "period_basis": "1 years",
            "value_basis": "reported",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": 40000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "annual"
            },
            "total_fee": {
              "amount": 40000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "1 years"
            },
            "annualised_average": {
              "amount": 40000000,
              "basis": "reported",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        }
      ]
    },
    {
      "deal_id": "sg-sp-0013",
      "organisation_id": "org-visa",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Payment technology",
      "official_designation": "Official Payment Technology Partner",
      "normalised_tier": "Club World Cup Partner",
      "territory": "Global",
      "announcement_date": "2025-05-06",
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Tournament-specific extension of long-standing FIFA partnership",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "expanded",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "≈US$35m-45m estimated",
        "currency": "USD",
        "reported_total": null,
        "annualised": null,
        "period_basis": "FIFA Club World Cup 2025 property estimate",
        "value_basis": "reported",
        "source_id": "user-supplied-sportbusiness-cwc-2025-values",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": 35000000,
          "max": 45000000,
          "lower_bound": null,
          "basis": "reported",
          "period": "FIFA Club World Cup 2025"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "fifa-ledger-2026-09-11"
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/visa-announced-as-official-partner-of-inaugural-fifa-club-world-cup-tm",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "Market experts estimated the Club World Cup 2025 Visa agreement at approximately US$35m-45m. Preserve the range and identify it as an estimate, not a FIFA disclosure. This is separate from Visa's wider FIFA Partner cycle value on sg-wc26-0007.",
      "imported_history": [
        {
          "deal_id": "sg-fifa-h-0011",
          "agreement_group_id": "agr-fifa-historical-0011",
          "organisation_id": "org-visa",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "Payment Services & Credit Cards",
          "official_designation": "Official Sponsor",
          "normalised_tier": "FIFA Partner",
          "territory": "Global",
          "announcement_date": null,
          "agreement_start": "2023-01-01",
          "agreement_end": "2030-12-31",
          "deal_scope": "FIFA agreement covering FIFA Confederations Cup, FIFA U-20 World Cup, FIFA Club World Cup, FIFA World Cup.",
          "property_ids": [
            "fifa-confederations-cup",
            "fifa-u20-world-cup",
            "fifa-club-world-cup",
            "fifa-world-cup"
          ],
          "movement": "unknown",
          "status": "active",
          "next_cycle_status": "unknown",
          "activated_entities": [],
          "known_entitlements": [],
          "value": {
            "display": "US$62.5m annual",
            "currency": "USD",
            "reported_total": 500000000,
            "annualised": 62500000,
            "period_basis": "8 years",
            "value_basis": "reported",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": 62500000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "annual"
            },
            "total_fee": {
              "amount": 500000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "8 years"
            },
            "annualised_average": {
              "amount": 62500000,
              "basis": "reported",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        }
      ]
    },
    {
      "deal_id": "sg-sp-0023",
      "organisation_id": "org-visit-qatar",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Tourism / destination marketing",
      "official_designation": "Official Tourism Destination Partner",
      "normalised_tier": "Club World Cup Partner",
      "territory": "United States / tournament market",
      "announcement_date": "2025-07-06",
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Tournament-specific destination-marketing partnership promoting Qatar in the United States.",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "property",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": "https://www.qatar-tribune.com/article/184235/front/visit-qatar-is-official-sponsor-of-fifa-club-world-cup-2025",
          "source_name": "Qatar Tribune / QNA",
          "source_type": "secondary",
          "supports": []
        },
        {
          "url": "https://www.linkedin.com/company/qatar-tourism/",
          "source_name": "Qatar Tourism",
          "source_type": "company_public_post",
          "supports": []
        }
      ],
      "notes": "Separate from Qatar Airways. Visit Qatar is the destination brand of Qatar Tourism, not an airline sub-brand.",
      "imported_history": []
    },
    {
      "deal_id": "sg-fifa-h-0104",
      "agreement_group_id": "agr-fifa-historical-0104",
      "organisation_id": "org-historical-alibaba",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Ecommerce",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2015-01-01",
      "agreement_end": "2016-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Alibaba E-Auto",
          "relationship_to_partner": "group_brand",
          "activation_role": "Activated brand",
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "2 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0120",
      "agreement_group_id": "agr-fifa-historical-0120",
      "organisation_id": "org-historical-gwc",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Warehousing & Transport",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2019-01-01",
      "agreement_end": "2019-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0122",
      "agreement_group_id": "agr-fifa-historical-0122",
      "organisation_id": "org-ooredoo",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Telecoms",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2019-01-01",
      "agreement_end": "2021-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "3 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0121",
      "agreement_group_id": "agr-fifa-historical-0121",
      "organisation_id": "org-historical-the-look-company",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Advertising & Marketing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2019-01-01",
      "agreement_end": "2019-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0133",
      "agreement_group_id": "agr-fifa-historical-0133",
      "organisation_id": "org-historical-visit-saudi",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Tourism Authority",
      "official_designation": "Official Partner",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2023-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-sp-0014",
      "organisation_id": "org-dazn",
      "rights_holder": "FIFA",
      "relationship_class": "media_rights_partner",
      "commercial_category": "Broadcast / streaming",
      "official_designation": "Exclusive Global Broadcaster",
      "normalised_tier": "Media rights partner",
      "territory": "Global",
      "announcement_date": "2024-12-04",
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Media-rights agreement plus broader FIFA strategic relationship",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "≈US$1bn reported",
        "currency": "USD",
        "reported_total": 1000000000,
        "annualised": null,
        "period_basis": "Global rights agreement for FIFA Club World Cup 2025",
        "value_basis": "reported",
        "source_id": "guardian-dazn-club-world-cup-1bn",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": 1000000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "Global rights agreement for FIFA Club World Cup 2025"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/media-releases/dazn-signs-landmark-free-to-view-deal-exclusively-broadcast-club-world-cup-2025-globally",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        },
        {
          "url": "https://web.fifaclearinghouse.org/en/official-documents/annual-report/2025/fifa-club-world-cup-2025/commercial-and-broadcast",
          "source_name": "FIFA Annual Report 2025",
          "source_type": "primary",
          "supports": []
        },
        {
          "url": "https://www.theguardian.com/football/2025/oct/22/dazn-champions-league-broadcasting-rights-football-saudi-arabia",
          "source_name": "The Guardian",
          "source_type": "secondary",
          "supports": []
        }
      ],
      "notes": "The Guardian reports a US$1bn price for DAZN's exclusive global FIFA Club World Cup rights. This is a media-rights payment, not sponsorship revenue or a sponsor fee.",
      "imported_history": []
    },
    {
      "deal_id": "sg-sp-0007",
      "organisation_id": "org-betano",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Betting",
      "official_designation": "Official Partner for South America and Europe",
      "normalised_tier": "Regional Club World Cup Partner",
      "territory": "Europe & South America",
      "announcement_date": "2025-06-14",
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Tournament-specific return to FIFA after World Cup 2022",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "returning",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "≈US$20m-30m estimated",
        "currency": "USD",
        "reported_total": null,
        "annualised": null,
        "period_basis": "Regional FIFA Club World Cup 2025 property estimate",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": 20000000,
          "max": 30000000,
          "lower_bound": null,
          "basis": "reported",
          "period": "FIFA Club World Cup 2025"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "fifa-ledger-2026-09-11"
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://kaizengaming.com/news/betano-teams-up-with-fifa-as-official-partner-of-the-fifa-club-world-cup-2025-for-south-america-and-europe/",
          "source_name": "Kaizen Gaming",
          "source_type": "primary",
          "supports": []
        },
        {
          "url": "https://web.fifaclearinghouse.org/en/official-documents/annual-report/2025/fifa-club-world-cup-2025/commercial-and-broadcast",
          "source_name": "FIFA Annual Report 2025",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "The Club World Cup 2025 regional agreement for South America, later extended to European knockout-stage rights, has no separately disclosed fee in the supplied reporting. A later reported value for Betano's FIFA World Cup 2026 regional package is recorded on sg-wc26-0029 and must not be assigned to this Club World Cup relationship.",
      "imported_history": [
        {
          "deal_id": "sg-fifa-h-0038",
          "agreement_group_id": "agr-fifa-historical-0038",
          "organisation_id": "org-betano",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "Betting",
          "official_designation": "Regional Partner",
          "normalised_tier": "Regional Partner",
          "territory": "Global",
          "announcement_date": null,
          "agreement_start": "2025-01-01",
          "agreement_end": "2025-12-31",
          "deal_scope": "FIFA agreement.",
          "property_ids": [
            "fifa-club-world-cup"
          ],
          "movement": "unknown",
          "status": "expired",
          "next_cycle_status": "unknown",
          "activated_entities": [],
          "known_entitlements": [],
          "value": {
            "display": "US$25m annual",
            "currency": "USD",
            "reported_total": 25000000,
            "annualised": 25000000,
            "period_basis": "1 years",
            "value_basis": "reported",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": 25000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "annual"
            },
            "total_fee": {
              "amount": 25000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "1 years"
            },
            "annualised_average": {
              "amount": 25000000,
              "basis": "reported",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        }
      ]
    },
    {
      "deal_id": "sg-sp-0012",
      "organisation_id": "org-home-depot",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Home improvement retail",
      "official_designation": "Official Partner in North America",
      "normalised_tier": "Regional Club World Cup Partner",
      "territory": "North America",
      "announcement_date": "2025-06-28",
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Expanded from FIFA World Cup 2026 home improvement retail supporter relationship",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "expanded",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/home-depot-official-partner-north-america-club-world-cup-2025",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": null,
      "imported_history": []
    },
    {
      "deal_id": "sg-fifa-h-0129",
      "agreement_group_id": "agr-fifa-historical-0129",
      "organisation_id": "org-betano",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Europe; South America",
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2023-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0130",
      "agreement_group_id": "agr-fifa-historical-0130",
      "organisation_id": "org-historical-moroccan-national-railways-office-oncf",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Train Operator",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "MENA",
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2023-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0131",
      "agreement_group_id": "agr-fifa-historical-0131",
      "organisation_id": "org-historical-ocp-group",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Agricultural Produce",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "MENA",
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2023-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0132",
      "agreement_group_id": "agr-fifa-historical-0132",
      "organisation_id": "org-historical-orange",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Telecoms",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "MENA",
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2023-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-sp-0015",
      "organisation_id": "org-adidas",
      "rights_holder": "FIFA",
      "relationship_class": "supplier",
      "commercial_category": "Match ball / sportswear",
      "official_designation": "Official Supplier",
      "normalised_tier": "Supplier",
      "territory": "Global",
      "announcement_date": "2025-01-31",
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Tournament supplier under long-standing FIFA relationship",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "expanded",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [
        "Official Match Ball",
        "Uniforms for match officials, volunteers and FIFA staff"
      ],
      "value": {
        "display": "≈US$3m-4m estimated value in kind; cash undisclosed",
        "currency": "USD",
        "reported_total": null,
        "annualised": null,
        "period_basis": "FIFA Club World Cup 2025 supplier package; estimated value in kind",
        "value_basis": "reported",
        "source_id": "user-supplied-sportbusiness-cwc-2025-values",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": true,
          "amount": null,
          "currency": "USD",
          "description": "Match balls and referee kit",
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "fifa-ledger-2026-09-11"
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/news/club-world-cup-2025-adidas-official-match-ball-unveiled",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "The adidas Club World Cup supplier contract required value in kind estimated at approximately US$3m-4m. Any additional cash settlement remained confidential. Do not combine this estimate with adidas's separate wider FIFA Partner value on sg-wc26-0001.",
      "imported_history": [
        {
          "deal_id": "sg-fifa-h-0019",
          "agreement_group_id": "agr-fifa-historical-0019",
          "organisation_id": "org-adidas",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "Sporting Apparel",
          "official_designation": "Official Sponsor",
          "normalised_tier": "FIFA Partner",
          "territory": "Global",
          "announcement_date": null,
          "agreement_start": "2015-01-01",
          "agreement_end": "2030-12-30",
          "deal_scope": "FIFA agreement covering FIFA Club World Cup, FIFA Confederations Cup, FIFA U-20 World Cup, FIFA Women's World Cup, FIFA World Cup.",
          "property_ids": [
            "fifa-club-world-cup",
            "fifa-confederations-cup",
            "fifa-u20-world-cup",
            "fifa-womens-world-cup",
            "fifa-world-cup"
          ],
          "movement": "unknown",
          "status": "active",
          "next_cycle_status": "unknown",
          "activated_entities": [],
          "known_entitlements": [],
          "value": {
            "display": "US$50m annual",
            "currency": "USD",
            "reported_total": 800000000,
            "annualised": 50000000,
            "period_basis": "16 years",
            "value_basis": "reported",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": 50000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "annual"
            },
            "total_fee": {
              "amount": 800000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "16 years"
            },
            "annualised_average": {
              "amount": 50000000,
              "basis": "reported",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        }
      ]
    },
    {
      "deal_id": "sg-sp-0016",
      "organisation_id": "org-aim-sport",
      "rights_holder": "FIFA",
      "relationship_class": "supplier",
      "commercial_category": "Digital signage / virtual advertising",
      "official_designation": "FIFA Club World Cup 2025 Supplier",
      "normalised_tier": "Supplier",
      "territory": "United States",
      "announcement_date": null,
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Tournament operations",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/fifa-sells-out-sponsorship-programme-inaugural-club-world-cup",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        },
        {
          "url": "https://www.linkedin.com/posts/justinwoodbusiness_this-month-i-had-the-privilege-of-working-activity-7344411694124670976-13vk",
          "source_name": "Public tournament operations post",
          "source_type": "public_post",
          "supports": []
        }
      ],
      "notes": null,
      "imported_history": []
    },
    {
      "deal_id": "sg-sp-0018",
      "organisation_id": "org-chargefuze",
      "rights_holder": "FIFA",
      "relationship_class": "supplier",
      "commercial_category": "Mobile charging",
      "official_designation": "FIFA Club World Cup 2025 Supplier",
      "normalised_tier": "Supplier",
      "territory": "United States",
      "announcement_date": null,
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Tournament operations",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/fifa-sells-out-sponsorship-programme-inaugural-club-world-cup",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "ChargeFuze provided mobile charging solutions in the supplier tier. The deal valuation was not disclosed.",
      "imported_history": []
    },
    {
      "deal_id": "sg-sp-0017",
      "organisation_id": "org-evolv",
      "rights_holder": "FIFA",
      "relationship_class": "service_provider",
      "commercial_category": "Security technology",
      "official_designation": "Selected security screening technology provider",
      "normalised_tier": "Supplier",
      "territory": "United States",
      "announcement_date": "2025-07-08",
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Tournament operations",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [
        "Evolv Express deployed at all 12 host stadiums and additional team training sites"
      ],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": "https://evolv.com/resources/press-releases/evolv-fifa-club-world-cup-2025/",
          "source_name": "Evolv",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "Evolv was listed in the Club World Cup supplier tier for security screening technology. The evidence establishes an operational appointment, not a disclosed sponsorship fee.",
      "imported_history": []
    },
    {
      "deal_id": "sg-sp-0019",
      "organisation_id": "org-rock-it-cargo",
      "rights_holder": "FIFA",
      "relationship_class": "service_provider",
      "commercial_category": "Logistics",
      "official_designation": "Tournament logistics provider",
      "normalised_tier": "Supplier",
      "territory": "United States",
      "announcement_date": null,
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Tournament operations",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "expanded",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": "https://rockitcargo.com/resources/",
          "source_name": "Rock-it Cargo",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "Rock-It Cargo appeared in the Club World Cup supplier tier as the tournament logistics and freight specialist. No rights fee was reported. Retain the more specific service_provider relationship class.",
      "imported_history": []
    },
    {
      "deal_id": "sg-sp-0020",
      "organisation_id": "org-taittinger",
      "rights_holder": "FIFA",
      "relationship_class": "supplier",
      "commercial_category": "Champagne",
      "official_designation": "Official FIFA Club World Cup Champagne",
      "normalised_tier": "Supplier",
      "territory": "Global",
      "announcement_date": "2025-05-23",
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Agreement covers Club World Cup 2025 and 2029",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "renewed",
      "status": "completed",
      "next_cycle_status": "renewed",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "≈7.5m per year reported + Champagne value in kind",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "Wider FIFA relationship; currency requires confirmation",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 7500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "per year"
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": true,
          "amount": null,
          "currency": null,
          "description": "Champagne supplied for FIFA hospitality, catering and related activities",
          "quantity": null,
          "quantity_unit": "bottles",
          "quantity_status": "unverified"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "fifa-ledger-2026-09-11"
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/news/taittinger-named-official-club-world-cup-2025-champagne",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "Taittinger was an Official FIFA Club World Cup Champagne supplier and provided tournament hospitality services. The financial terms were not disclosed. Reuse this existing Club World Cup record and do not create another Taittinger organisation or deal.",
      "agreement_group_id": "agr-taittinger-fifa-wider",
      "imported_history": [
        {
          "deal_id": "sg-fifa-h-0074",
          "agreement_group_id": "agr-fifa-historical-0074",
          "organisation_id": "org-taittinger",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "Champagne & Sparkling Wine",
          "official_designation": "Official Sponsor",
          "normalised_tier": "FIFA Partner",
          "territory": "Global",
          "announcement_date": null,
          "agreement_start": "2025-01-01",
          "agreement_end": "2029-12-31",
          "deal_scope": "FIFA agreement.",
          "property_ids": [
            "fifa-club-world-cup"
          ],
          "movement": "unknown",
          "status": "active",
          "next_cycle_status": "unknown",
          "activated_entities": [],
          "known_entitlements": [],
          "value": {
            "display": "US$8.5m annual",
            "currency": "USD",
            "reported_total": 42500000,
            "annualised": 8500000,
            "period_basis": "5 years",
            "value_basis": "reported",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": 8500000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "annual"
            },
            "total_fee": {
              "amount": 42500000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "5 years"
            },
            "annualised_average": {
              "amount": 8500000,
              "basis": "reported",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        }
      ]
    },
    {
      "deal_id": "sg-sp-0021",
      "organisation_id": "org-tiffany-and-co",
      "rights_holder": "FIFA",
      "relationship_class": "trophy_collaborator",
      "commercial_category": "Trophy design / manufacture",
      "official_designation": "Trophy crafted in collaboration with Tiffany & Co.",
      "normalised_tier": "Supplier",
      "territory": "Global",
      "announcement_date": "2024-12-07",
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Tournament trophy collaboration",
      "property_ids": [
        "fifa-club-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [
        "Design/manufacture collaboration for FIFA Club World Cup Trophy"
      ],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://www.fifa.com/tournaments/mens/club-world-cup/usa-2025/articles/match-schedule-announced",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "Tiffany & Co. appears in the supplied official supplier tier. The available evidence describes its role as designing and manufacturing the FIFA Club World Cup Trophy. No partnership value was reported. Keep the public tier as Supplier while retaining the more precise trophy_collaborator relationship class.",
      "imported_history": []
    },
    {
      "deal_id": "sg-fifa-h-0110",
      "agreement_group_id": "agr-fifa-historical-0110",
      "organisation_id": "org-historical-alibaba",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Ecommerce",
      "official_designation": "Presenting Partner",
      "normalised_tier": "Title Sponsor",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2017-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-club-world-cup"
      ],
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        }
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      },
      "verification_status": "verified_company",
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      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
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      "agreement_group_id": "agr-fifa-historical-0026",
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      "rights_holder": "FIFA",
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      "normalised_tier": "FIFA Partner",
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      "agreement_start": "2007-01-01",
      "agreement_end": "2014-12-31",
      "deal_scope": "FIFA agreement covering FIFA commercial programme, FIFA World Cup.",
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        "fifa-world-cup"
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        "value_basis": "reported",
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        "value_scope": "agreement",
        "attributable_to_property": false,
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        },
        "fee_scope": "agreement",
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      },
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    },
    {
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      "agreement_group_id": "agr-fifa-historical-0045",
      "organisation_id": "org-emirates",
      "rights_holder": "FIFA",
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      "normalised_tier": "FIFA Partner",
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      "agreement_start": "2007-01-01",
      "agreement_end": "2014-12-31",
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        "value_scope": "agreement",
        "attributable_to_property": false,
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        "fee_scope": "agreement",
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      },
      "verification_status": "verified_company",
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      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
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      "agreement_group_id": "agr-fifa-historical-0016",
      "organisation_id": "org-historical-gazprom",
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      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
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      "agreement_start": "2015-01-01",
      "agreement_end": "2018-12-31",
      "deal_scope": "FIFA agreement.",
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      ],
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      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "currency": "USD",
        "reported_total": 200000000,
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        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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        },
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        },
        "value_in_kind": {
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        },
        "fee_scope": "agreement",
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      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
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      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0151",
      "agreement_group_id": "agr-fifa-historical-0151",
      "organisation_id": "org-historical-konami",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Video Games",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2024-01-01",
      "agreement_end": "2025-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-commercial-programme"
      ],
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      "next_cycle_status": "unknown",
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      "value": {
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        "period_basis": "2 years",
        "value_basis": "undisclosed",
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        "value_scope": "agreement",
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        },
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        },
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        },
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
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      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0035",
      "agreement_group_id": "agr-fifa-historical-0035",
      "organisation_id": "org-historical-sony-interactive-entertainment",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Computer & Gaming Hardware",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
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      "announcement_date": null,
      "agreement_start": "2007-01-01",
      "agreement_end": "2014-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-commercial-programme"
      ],
      "movement": "unknown",
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      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "USD",
        "reported_total": 260000000,
        "annualised": 32500000,
        "period_basis": "8 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
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          "basis": "reported",
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        },
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        },
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        },
        "value_in_kind": {
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        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0100",
      "agreement_group_id": "agr-fifa-historical-0100",
      "organisation_id": "org-taittinger",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Champagne & Sparkling Wine",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
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      "agreement_start": "2014-01-01",
      "agreement_end": "2015-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-commercial-programme"
      ],
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      "value": {
        "display": "N/P",
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        "period_basis": "2 years",
        "value_basis": "undisclosed",
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        "value_scope": "agreement",
        "attributable_to_property": false,
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        },
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        },
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        },
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
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      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0048",
      "agreement_group_id": "agr-fifa-historical-0048",
      "organisation_id": "org-visa",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Payment Services & Credit Cards",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
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      "announcement_date": null,
      "agreement_start": "2007-01-01",
      "agreement_end": "2014-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-commercial-programme"
      ],
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      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "USD",
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        "period_basis": "8 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
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          "basis": "reported",
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        },
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        },
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        },
        "value_in_kind": {
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        },
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      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0106",
      "agreement_group_id": "agr-fifa-historical-0106",
      "organisation_id": "org-historical-cementos-argos",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Paint, Building Supplies & Equipment",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
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      "announcement_date": null,
      "agreement_start": "2016-01-01",
      "agreement_end": "2016-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-futsal-world-cup"
      ],
      "movement": "unknown",
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      "next_cycle_status": "unknown",
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      "value": {
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        "value_basis": "undisclosed",
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        "value_scope": "agreement",
        "attributable_to_property": false,
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        },
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        },
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        },
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
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      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0108",
      "agreement_group_id": "agr-fifa-historical-0108",
      "organisation_id": "org-historical-bank-of-baroda",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Banking",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2017-01-01",
      "agreement_end": "2017-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-u17-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
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      "value": {
        "display": "N/P",
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        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
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          "min": null,
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          "basis": "not_stated",
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        },
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        },
        "value_in_kind": {
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          "amount": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0102",
      "agreement_group_id": "agr-fifa-historical-0102",
      "organisation_id": "org-historical-clinica-meds",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Hospitals & Healthcare Providers",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2015-01-01",
      "agreement_end": "2015-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-u17-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
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          "min": null,
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          "basis": "not_stated",
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        },
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0109",
      "agreement_group_id": "agr-fifa-historical-0109",
      "organisation_id": "org-historical-hero-motocorp",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Motorcycle Manufacturing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2017-01-01",
      "agreement_end": "2017-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-u17-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
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          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0103",
      "agreement_group_id": "agr-fifa-historical-0103",
      "organisation_id": "org-movistar",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Telecoms",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2015-01-01",
      "agreement_end": "2015-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-u17-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0101",
      "agreement_group_id": "agr-fifa-historical-0101",
      "organisation_id": "org-historical-santo-tomas",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Education",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2015-01-01",
      "agreement_end": "2015-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-u17-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0107",
      "agreement_group_id": "agr-fifa-historical-0107",
      "organisation_id": "org-historical-air-niugini",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Airlines",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2016-01-01",
      "agreement_end": "2016-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-u20-womens-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0097",
      "agreement_group_id": "agr-fifa-historical-0097",
      "organisation_id": "org-historical-bell-canada",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Telecoms",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2014-01-01",
      "agreement_end": "2014-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-u20-womens-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0099",
      "agreement_group_id": "agr-fifa-historical-0099",
      "organisation_id": "org-historical-aksa-power",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Electricity & Gas Utilities",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2013-01-01",
      "agreement_end": "2013-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-u20-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Aksa Jenerator",
          "relationship_to_partner": "group_brand",
          "activation_role": "Activated brand",
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
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          "min": null,
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          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0157",
      "agreement_group_id": "agr-fifa-historical-0157",
      "organisation_id": "org-visa",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Payment Services & Credit Cards",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2026-01-01",
      "agreement_end": "2026-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-womens-champions-cup"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0155",
      "agreement_group_id": "agr-fifa-historical-0155",
      "organisation_id": "org-historical-kynisca",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Education",
      "official_designation": "Presenting Partner",
      "normalised_tier": "Title Sponsor",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2026-01-01",
      "agreement_end": "2026-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-womens-champions-cup"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
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          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0081",
      "agreement_group_id": "agr-fifa-historical-0081",
      "organisation_id": "org-historical-xero",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Internet & Online Services",
      "official_designation": "Official Partner",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2026-12-31",
      "deal_scope": "FIFA agreement covering FIFA Women's World Cup, FIFA U-20 Women's World Cup.",
      "property_ids": [
        "fifa-womens-world-cup",
        "fifa-u20-womens-world-cup"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$5m annual",
        "currency": "USD",
        "reported_total": 20000000,
        "annualised": 5000000,
        "period_basis": "4 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 5000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 20000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "4 years"
        },
        "annualised_average": {
          "amount": 5000000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0037",
      "agreement_group_id": "agr-fifa-historical-0037",
      "organisation_id": "org-coca-cola",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Soft Drinks",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2007-01-01",
      "agreement_end": "2014-12-31",
      "deal_scope": "FIFA agreement covering FIFA Women's World Cup, FIFA World Cup, FIFA Club World Cup, FIFA U-20 World Cup, FIFA Confederations Cup.",
      "property_ids": [
        "fifa-womens-world-cup",
        "fifa-world-cup",
        "fifa-club-world-cup",
        "fifa-u20-world-cup",
        "fifa-confederations-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$27.5m annual",
        "currency": "USD",
        "reported_total": 220000000,
        "annualised": 27500000,
        "period_basis": "8 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 27500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 220000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "8 years"
        },
        "annualised_average": {
          "amount": 27500000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0030",
      "agreement_group_id": "agr-fifa-historical-0030",
      "organisation_id": "org-coca-cola",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Soft Drinks",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2015-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "FIFA agreement covering FIFA Women's World Cup, FIFA World Cup, FIFA Club World Cup, FIFA U-20 World Cup, FIFA Confederations Cup.",
      "property_ids": [
        "fifa-womens-world-cup",
        "fifa-world-cup",
        "fifa-club-world-cup",
        "fifa-u20-world-cup",
        "fifa-confederations-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$35m annual",
        "currency": "USD",
        "reported_total": 280000000,
        "annualised": 35000000,
        "period_basis": "8 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 35000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 280000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "8 years"
        },
        "annualised_average": {
          "amount": 35000000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0015",
      "agreement_group_id": "agr-fifa-historical-0015",
      "organisation_id": "org-historical-dalian-wanda-group",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Manufacturing Conglomerates",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
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      "announcement_date": null,
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        "fifa-world-cup",
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        },
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        },
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        },
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      },
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      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
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        }
      ],
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      },
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    },
    {
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      "agreement_group_id": "agr-fifa-historical-0007",
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        "fifa-womens-world-cup",
        "fifa-world-cup",
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      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
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      "agreement_group_id": "agr-fifa-historical-0033",
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      "deal_scope": "FIFA agreement covering FIFA Women's World Cup, FIFA World Cup, FIFA Club World Cup, FIFA U-20 World Cup, FIFA Confederations Cup.",
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        "fifa-womens-world-cup",
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        "value_scope": "agreement",
        "attributable_to_property": false,
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        },
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        },
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        },
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        },
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      },
      "verification_status": "verified_company",
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      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0142",
      "agreement_group_id": "agr-fifa-historical-0142",
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      "rights_holder": "FIFA",
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      "commercial_category": "Banking",
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      "normalised_tier": "FIFA Partner",
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      "agreement_start": "2023-01-01",
      "agreement_end": "2026-12-31",
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        "fifa-world-cup"
      ],
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        "value_scope": "agreement",
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        },
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        },
        "fee_scope": "agreement",
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      },
      "verification_status": "verified_company",
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      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0092",
      "agreement_group_id": "agr-fifa-historical-0092",
      "organisation_id": "org-historical-calm",
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      "commercial_category": "Software",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
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      "announcement_date": null,
      "agreement_start": "2022-01-01",
      "agreement_end": "2023-12-31",
      "deal_scope": "FIFA agreement covering FIFA Women's World Cup, FIFA World Cup.",
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        "fifa-womens-world-cup",
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
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      "value": {
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        "currency": "USD",
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        "value_basis": "reported",
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        "value_scope": "agreement",
        "attributable_to_property": false,
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        },
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        },
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      },
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      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0024",
      "agreement_group_id": "agr-fifa-historical-0024",
      "organisation_id": "org-historical-frito-lay",
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      "relationship_class": "sponsorship",
      "commercial_category": "Packaged Foods & Meats",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
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      "announcement_date": null,
      "agreement_start": "2024-01-01",
      "agreement_end": "2027-12-31",
      "deal_scope": "FIFA agreement covering FIFA Women's World Cup, FIFA World Cup.",
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        "fifa-womens-world-cup",
        "fifa-world-cup"
      ],
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          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
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      "value": {
        "display": "US$38.75m annual",
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        },
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      },
      "verification_status": "verified_company",
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      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0022",
      "agreement_group_id": "agr-fifa-historical-0022",
      "organisation_id": "org-mengniu",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Dairy Products",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
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      "deal_scope": "FIFA agreement covering FIFA Women's World Cup, FIFA World Cup.",
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        "fifa-womens-world-cup",
        "fifa-world-cup"
      ],
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      "value": {
        "display": "US$38.75m annual",
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        "value_basis": "reported",
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        "value_scope": "agreement",
        "attributable_to_property": false,
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        },
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      },
      "verification_status": "verified_company",
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      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0149",
      "agreement_group_id": "agr-fifa-historical-0149",
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      "commercial_category": "Newspapers & Magazines",
      "official_designation": "Official Sponsor",
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      "agreement_start": "2024-01-01",
      "agreement_end": "2030-12-31",
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        "fifa-womens-world-cup",
        "fifa-world-cup"
      ],
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        "value_scope": "agreement",
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        },
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        },
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        },
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      },
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      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0031",
      "agreement_group_id": "agr-fifa-historical-0031",
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      "commercial_category": "Personal Care & Fragrances",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
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      "agreement_start": "2023-01-01",
      "agreement_end": "2027-12-31",
      "deal_scope": "FIFA agreement covering FIFA Women's World Cup, FIFA World Cup.",
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        "fifa-womens-world-cup",
        "fifa-world-cup"
      ],
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      "status": "active",
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        {
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          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Dove",
          "relationship_to_partner": "group_brand",
          "activation_role": "Activated brand",
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          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Lifebuoy",
          "relationship_to_partner": "group_brand",
          "activation_role": "Activated brand",
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          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Lux",
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          "verification_status": "verified_company",
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          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "US$31m annual",
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        "value_basis": "reported",
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        "value_scope": "agreement",
        "attributable_to_property": false,
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        },
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        },
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        },
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0040",
      "agreement_group_id": "agr-fifa-historical-0040",
      "organisation_id": "org-historical-verizon",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Telecoms",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2024-01-01",
      "agreement_end": "2027-12-31",
      "deal_scope": "FIFA agreement covering FIFA Women's World Cup, FIFA World Cup.",
      "property_ids": [
        "fifa-womens-world-cup",
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "period_basis": "4 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
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          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
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          "basis": "reported",
          "period": "4 years"
        },
        "annualised_average": {
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          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0069",
      "agreement_group_id": "agr-fifa-historical-0069",
      "organisation_id": "org-historical-globant",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "IT Consultancy & Ser.",
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      "normalised_tier": "Regional Partner",
      "territory": "North America; Europe",
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      "agreement_start": "2022-01-01",
      "agreement_end": "2023-12-31",
      "deal_scope": "FIFA agreement covering FIFA Women's World Cup, FIFA World Cup.",
      "property_ids": [
        "fifa-womens-world-cup",
        "fifa-world-cup"
      ],
      "movement": "unknown",
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      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "currency": "USD",
        "reported_total": 16000000,
        "annualised": 8000000,
        "period_basis": "2 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
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          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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          "lower_bound": null,
          "basis": "reported",
          "period": "2 years"
        },
        "annualised_average": {
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          "calculation": null
        },
        "value_in_kind": {
          "included": false,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0127",
      "agreement_group_id": "agr-fifa-historical-0127",
      "organisation_id": "org-historical-algorand",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Cryptocurrency",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2022-01-01",
      "agreement_end": "2023-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-womens-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
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      "known_entitlements": [],
      "value": {
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        "currency": null,
        "reported_total": null,
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        "period_basis": "2 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
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          "max": null,
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          "period": null
        },
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          "min": null,
          "max": null,
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          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
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          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0098",
      "agreement_group_id": "agr-fifa-historical-0098",
      "organisation_id": "org-historical-bell-canada",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Telecoms",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2012-01-01",
      "agreement_end": "2015-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-womens-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "4 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
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          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0148",
      "agreement_group_id": "agr-fifa-historical-0148",
      "organisation_id": "org-historical-booking-com",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Tour Operator",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2023-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-womens-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
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          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0137",
      "agreement_group_id": "agr-fifa-historical-0137",
      "organisation_id": "org-cisco",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "IT Consultancy & Ser.",
      "official_designation": "Official Partner",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2023-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-womens-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0128",
      "agreement_group_id": "agr-fifa-historical-0128",
      "organisation_id": "org-historical-commonwealth-bank",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Banking",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2023-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-womens-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0094",
      "agreement_group_id": "agr-fifa-historical-0094",
      "organisation_id": "org-historical-deutsche-bahn",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Train Operator",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2008-01-01",
      "agreement_end": "2011-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-womens-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$1.375m annual",
        "currency": "USD",
        "reported_total": 5500000,
        "annualised": 1375000,
        "period_basis": "4 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 1375000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 5500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "4 years"
        },
        "annualised_average": {
          "amount": 1375000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0146",
      "agreement_group_id": "agr-fifa-historical-0146",
      "organisation_id": "org-historical-hublot",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Watches",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2023-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-womens-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0134",
      "agreement_group_id": "agr-fifa-historical-0134",
      "organisation_id": "org-historical-inter-rapidisimo",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Warehousing & Transport",
      "official_designation": "Official Partner",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2023-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-womens-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0135",
      "agreement_group_id": "agr-fifa-historical-0135",
      "organisation_id": "org-historical-jacob-s-creek",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Wine",
      "official_designation": "Official Partner",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2023-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-womens-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0139",
      "agreement_group_id": "agr-fifa-historical-0139",
      "organisation_id": "org-historical-optus",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Telecoms",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
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      "agreement_start": "2023-01-01",
      "agreement_end": "2023-12-31",
      "deal_scope": "FIFA agreement.",
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      ],
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      "known_entitlements": [],
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        "reported_total": null,
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        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
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          "period": null
        },
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        },
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0112",
      "agreement_group_id": "agr-fifa-historical-0112",
      "organisation_id": "org-historical-proman",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "HR & Recruitment",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2019-01-01",
      "agreement_end": "2019-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-womens-world-cup"
      ],
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      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "display": "N/P",
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        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
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          "basis": "not_stated",
          "period": null
        },
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        },
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        },
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0119",
      "agreement_group_id": "agr-fifa-historical-0119",
      "organisation_id": "org-historical-sncf",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Train Operator",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2019-01-01",
      "agreement_end": "2019-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-womens-world-cup"
      ],
      "movement": "unknown",
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      "next_cycle_status": "unknown",
      "activated_entities": [],
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        "display": "N/P",
        "currency": null,
        "reported_total": null,
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        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
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          "basis": "not_stated",
          "period": null
        },
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        },
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          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0140",
      "agreement_group_id": "agr-fifa-historical-0140",
      "organisation_id": "org-historical-tab-new-zealand",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Betting",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2023-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-womens-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
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          "min": null,
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          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0136",
      "agreement_group_id": "agr-fifa-historical-0136",
      "organisation_id": "org-historical-team-global-express",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Warehousing & Transport",
      "official_designation": "Official Partner",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2023-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-womens-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0105",
      "agreement_group_id": "agr-fifa-historical-0105",
      "organisation_id": "org-historical-trend-micro",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Internet & Online Services",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2015-01-01",
      "agreement_end": "2015-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-womens-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0079",
      "agreement_group_id": "agr-fifa-historical-0079",
      "organisation_id": "org-visa",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Payment Services & Credit Cards",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2026-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-womens-world-cup"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$5.5m annual",
        "currency": "USD",
        "reported_total": 22000000,
        "annualised": 5500000,
        "period_basis": "4 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 5500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 22000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "4 years"
        },
        "annualised_average": {
          "amount": 5500000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0141",
      "agreement_group_id": "agr-fifa-historical-0141",
      "organisation_id": "org-historical-yadea",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Motorcycle Manufacturing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2023-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-womens-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0144",
      "agreement_group_id": "agr-fifa-historical-0144",
      "organisation_id": "org-historical-claro",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Telecoms",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Brazil",
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2023-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-womens-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
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          "min": null,
          "max": null,
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          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0145",
      "agreement_group_id": "agr-fifa-historical-0145",
      "organisation_id": "org-historical-estrelabet",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Brazil",
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2023-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-womens-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
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          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0138",
      "agreement_group_id": "agr-fifa-historical-0138",
      "organisation_id": "org-historical-frito-lay",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Packaged Foods & Meats",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "North America",
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2023-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-womens-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Cheetos",
          "relationship_to_partner": "group_brand",
          "activation_role": "Activated brand",
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Doritos",
          "relationship_to_partner": "group_brand",
          "activation_role": "Activated brand",
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Lays",
          "relationship_to_partner": "group_brand",
          "activation_role": "Activated brand",
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0147",
      "agreement_group_id": "agr-fifa-historical-0147",
      "organisation_id": "org-historical-itau-unibanco",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Banking",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Brazil",
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2023-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-womens-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
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          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
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          "basis": "not_stated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0082",
      "agreement_group_id": "agr-fifa-historical-0082",
      "organisation_id": "org-ooredoo",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Telecoms",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Africa; MENA",
      "announcement_date": null,
      "agreement_start": "2021-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "FIFA agreement covering FIFA World Cup, FIFA Arab Cup.",
      "property_ids": [
        "fifa-world-cup",
        "fifa-arab-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$5m annual",
        "currency": "USD",
        "reported_total": 10000000,
        "annualised": 5000000,
        "period_basis": "2 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 5000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 10000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "2 years"
        },
        "annualised_average": {
          "amount": 5000000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0085",
      "agreement_group_id": "agr-fifa-historical-0085",
      "organisation_id": "org-qnb-group",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Banking",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2021-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "FIFA agreement covering FIFA World Cup, FIFA Club World Cup.",
      "property_ids": [
        "fifa-world-cup",
        "fifa-club-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$5m annual",
        "currency": "USD",
        "reported_total": 10000000,
        "annualised": 5000000,
        "period_basis": "2 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 5000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 10000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "2 years"
        },
        "annualised_average": {
          "amount": 5000000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0058",
      "agreement_group_id": "agr-fifa-historical-0058",
      "organisation_id": "org-historical-doordash-deliveroo",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Food & Drink Dist.",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2025-01-01",
      "agreement_end": "2027-12-31",
      "deal_scope": "FIFA agreement covering FIFA World Cup, FIFA Women's World Cup.",
      "property_ids": [
        "fifa-world-cup",
        "fifa-womens-world-cup"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$13.3333m annual",
        "currency": "USD",
        "reported_total": 40000000,
        "annualised": 13333333.33,
        "period_basis": "3 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 13333333.33,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 40000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "3 years"
        },
        "annualised_average": {
          "amount": 13333333.33,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0055",
      "agreement_group_id": "agr-fifa-historical-0055",
      "organisation_id": "org-historical-globant",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "IT Consultancy & Ser.",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2026-01-01",
      "agreement_end": "2027-12-31",
      "deal_scope": "FIFA agreement covering FIFA World Cup, FIFA Women's World Cup.",
      "property_ids": [
        "fifa-world-cup",
        "fifa-womens-world-cup"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$15m annual",
        "currency": "USD",
        "reported_total": 30000000,
        "annualised": 15000000,
        "period_basis": "2 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 15000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 30000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "2 years"
        },
        "annualised_average": {
          "amount": 15000000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0061",
      "agreement_group_id": "agr-fifa-historical-0061",
      "organisation_id": "org-historical-salesforce",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "IT Consultancy & Ser.",
      "official_designation": "Official Partner",
      "normalised_tier": "FIFA Partner",
      "territory": "Europe; North America",
      "announcement_date": null,
      "agreement_start": "2026-01-01",
      "agreement_end": "2027-12-31",
      "deal_scope": "FIFA agreement covering FIFA World Cup, FIFA Women's World Cup.",
      "property_ids": [
        "fifa-world-cup",
        "fifa-womens-world-cup"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$12.5m annual",
        "currency": "USD",
        "reported_total": 25000000,
        "annualised": 12500000,
        "period_basis": "2 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 12500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 25000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "2 years"
        },
        "annualised_average": {
          "amount": 12500000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0050",
      "agreement_group_id": "agr-fifa-historical-0050",
      "organisation_id": "org-ab-inbev",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Beer",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2007-01-01",
      "agreement_end": "2014-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Budweiser",
          "relationship_to_partner": "group_brand",
          "activation_role": "Activated brand",
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "US$17.5m annual",
        "currency": "USD",
        "reported_total": 140000000,
        "annualised": 17500000,
        "period_basis": "8 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 17500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 140000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "8 years"
        },
        "annualised_average": {
          "amount": 17500000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0043",
      "agreement_group_id": "agr-fifa-historical-0043",
      "organisation_id": "org-ab-inbev",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Beer",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2015-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Budweiser",
          "relationship_to_partner": "group_brand",
          "activation_role": "Activated brand",
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "US$22.5m annual",
        "currency": "USD",
        "reported_total": 180000000,
        "annualised": 22500000,
        "period_basis": "8 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 22500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 180000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "8 years"
        },
        "annualised_average": {
          "amount": 22500000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-wc26-0008",
      "organisation_id": "org-adi-predictstreet",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Prediction markets",
      "official_designation": "Official Prediction Market Partner",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": "2026-04-02",
      "agreement_start": "2026-04-02",
      "agreement_end": "2026-12-31",
      "deal_scope": "Multi-year FIFA partnership debuting at World Cup 2026",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Fanatics Markets",
          "relationship_to_partner": "co_activated_entity",
          "activation_role": "US World Cup prediction-market hub partner",
          "territory": "United States",
          "verification_status": "verified_company",
          "sources": [
            "https://www.globenewswire.com/news-release/2026/05/27/3302201/0/en/Fanatics-Markets-and-ADI-Predictstreet-Launch-Official-FIFA-World-Cup-2026-Hub-Experience-for-U-S-Fans.html"
          ],
          "notes": null
        },
        {
          "name": "Kalshi",
          "relationship_to_partner": "co_activated_entity",
          "activation_role": "Prediction-market distribution partner",
          "territory": "United States",
          "verification_status": "verified_company",
          "sources": [
            "https://www.linkedin.com/posts/predictstreet_adi-predictstreet-and-kalshi-join-forces-activity-7476380767711936512-qfZ3"
          ],
          "notes": null
        },
        {
          "name": "Matchbook",
          "relationship_to_partner": "co_activated_entity",
          "activation_role": "PredictStreet-powered market partner",
          "territory": "Selected markets",
          "verification_status": "verified_company",
          "sources": [
            "https://welcome.matchbook.com/WC2026"
          ],
          "notes": null
        },
        {
          "name": "winner.mx",
          "relationship_to_partner": "activated_brand",
          "activation_role": "World Cup prediction-market activation brand",
          "territory": "Mexico",
          "verification_status": "partially_verified",
          "sources": [
            "https://winner.mx/"
          ],
          "notes": null
        },
        {
          "name": "ADI Chain",
          "relationship_to_partner": "owned_platform",
          "activation_role": "Underlying ADI platform activated through the World Cup partnership",
          "territory": "Global",
          "verification_status": "verified_primary",
          "sources": [
            "https://inside.fifa.com/tournament-organisation/commercial/news/adi-predictstreet-official-prediction-market-partner-fifa-world-cup-2026"
          ],
          "notes": null
        }
      ],
      "known_entitlements": [
        "Presenting partner of FIFA World Cup Bracket Challenge"
      ],
      "value": {
        "display": "US$125m-130m reported",
        "currency": "USD",
        "reported_total": null,
        "annualised": null,
        "period_basis": "Late-cycle FIFA Partner agreement covering FIFA World Cup 2026 and the commercial period through 31 December 2026",
        "value_basis": "reported",
        "source_id": "sportbusiness-adi-predictstreet-2026",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/news/adi-predictstreet-official-prediction-market-partner-fifa-world-cup-2026",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        },
        {
          "url": "https://sponsorship.sportbusiness.com/2026/07/adi-predictstreet-seeks-lasting-kalshi-tie-up/",
          "source_name": "SportBusiness, Matthew Glendinning",
          "source_type": "secondary",
          "supports": []
        }
      ],
      "notes": "SportBusiness reports a FIFA rights fee of US$125m-130m for the late-cycle ADI Predictstreet agreement. The fee covers FIFA World Cup 2026 and the commercial period to the end of 2026, so it is not treated as a World Cup-only sponsorship fee. FIFA's primary announcement confirms the relationship and the official prediction-market category, but does not disclose the fee.",
      "imported_history": []
    },
    {
      "deal_id": "sg-wc26-0001",
      "organisation_id": "org-adidas",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sporting goods / match ball",
      "official_designation": "FIFA Partner / Official Supplier",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": null,
      "agreement_end": "2030-12-31",
      "deal_scope": "Long-standing FIFA partnership covering FIFA competitions including World Cup 2026",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "continuing",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [
        "Official match ball supplier",
        "Official referee uniform supplier"
      ],
      "value": {
        "display": "≈US$160m cash reported + value in kind",
        "currency": "USD",
        "reported_total": 160000000,
        "annualised": 40000000,
        "period_basis": "Four-year FIFA cycle; annualised cash amount derived",
        "value_basis": "reported",
        "source_id": "sportbusiness-fifa-portfolio-2026",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": 160000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "Four-year FIFA cycle; annualised cash amount derived"
        },
        "annualised_average": {
          "amount": 40000000,
          "basis": "derived",
          "calculation": "total fee divided by the stated contract period"
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/partners/adidas",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        },
        {
          "url": "https://sponsorship.sportbusiness.com/2026/06/us-brands-and-aramco-mega-deal-drive-record-fifa-sponsorship-income/",
          "source_name": "SportBusiness, Ben Cronin",
          "source_type": "secondary",
          "supports": []
        }
      ],
      "notes": "SportBusiness reports approximately US$160m in cash for the FIFA cycle. The value of match balls and referee uniforms supplied in kind is not separately disclosed.",
      "imported_history": []
    },
    {
      "deal_id": "sg-fifa-h-0071",
      "agreement_group_id": "agr-fifa-historical-0071",
      "organisation_id": "org-historical-american-airlines",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Airlines",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2026-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$8.75m annual",
        "currency": "USD",
        "reported_total": 35000000,
        "annualised": 8750000,
        "period_basis": "4 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 8750000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 35000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "4 years"
        },
        "annualised_average": {
          "amount": 8750000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-wc26-0002",
      "organisation_id": "org-aramco",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Energy",
      "official_designation": "Major Worldwide Partner, exclusive in energy category",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": "2024-04-25",
      "agreement_start": "2024-01-01",
      "agreement_end": "2027-12-31",
      "deal_scope": "Four-year global FIFA partnership covering multiple events including World Cup 2026 and Women's World Cup 2027",
      "property_ids": [
        "fifa-world-cup",
        "fifa-womens-champions-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Valvoline",
          "relationship_to_partner": "subsidiary_brand",
          "activation_role": "US-focused FIFA World Cup tournament supporter package included within the wider Aramco agreement",
          "territory": "United States",
          "verification_status": "verified_company",
          "sources": [
            "https://sponsorship.sportbusiness.com/2026/06/us-brands-and-aramco-mega-deal-drive-record-fifa-sponsorship-income/",
            "https://www.prnewswire.com/ae/news-releases/valvoline-by-aramco-celebrates-and-protects-every-fans-road-to-the-game-in-new-fifa-world-cup-2026-campaign-302743305.html"
          ],
          "notes": "Valvoline also has a separate World Cup Supporter record, sg-wc26-0028. Do not merge or double-count the two records."
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "≈US$600m reported",
        "currency": "USD",
        "reported_total": 600000000,
        "annualised": 150000000,
        "period_basis": "Four-year FIFA agreement from 2024 through 2027; annualised amount derived",
        "value_basis": "reported",
        "source_id": "sportbusiness-fifa-portfolio-2026",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 150000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 600000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "Four-year FIFA agreement from 2024 through 2027; annualised amount derived"
        },
        "annualised_average": {
          "amount": 150000000,
          "basis": "derived",
          "calculation": "total fee divided by the stated contract period"
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/aramco-and-fifa-announce-global-partnership",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        },
        {
          "url": "https://www.theguardian.com/football/2024/dec/02/saudi-arabia-makes-900-sponsor-deals-in-2034-world-cup-preparation",
          "source_name": "The Guardian",
          "source_type": "secondary",
          "supports": []
        },
        {
          "url": "https://sponsorship.sportbusiness.com/2026/06/us-brands-and-aramco-mega-deal-drive-record-fifa-sponsorship-income/",
          "source_name": "SportBusiness, Ben Cronin",
          "source_type": "secondary",
          "supports": []
        }
      ],
      "notes": "SportBusiness reports the wider Aramco FIFA agreement at approximately US$600m for the four-year term from 2024 through 2027. The package also includes a US-focused World Cup supporter activation for Valvoline. This is not a World Cup 2026-only fee.",
      "imported_history": [],
      "annual_fee": {
        "amount": 150000000,
        "display": "≈US$150m",
        "basis": "reported"
      }
    },
    {
      "deal_id": "sg-fifa-h-0010",
      "agreement_group_id": "agr-fifa-historical-0010",
      "organisation_id": "org-historical-byju-s",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Education",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2022-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$65m annual",
        "currency": "USD",
        "reported_total": 65000000,
        "annualised": 65000000,
        "period_basis": "1 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 65000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 65000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "1 years"
        },
        "annualised_average": {
          "amount": 65000000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0057",
      "agreement_group_id": "agr-fifa-historical-0057",
      "organisation_id": "org-historical-castrol",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Lubricants",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2009-01-01",
      "agreement_end": "2014-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$17.5m annual",
        "currency": "USD",
        "reported_total": 105000000,
        "annualised": 17500000,
        "period_basis": "6 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 17500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 105000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "6 years"
        },
        "annualised_average": {
          "amount": 17500000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0096",
      "agreement_group_id": "agr-fifa-historical-0096",
      "organisation_id": "org-historical-centauro",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sporting Equipment",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2011-01-01",
      "agreement_end": "2014-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "4 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-wc26-0003",
      "organisation_id": "org-coca-cola",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Non-alcoholic beverages",
      "official_designation": "FIFA Partner",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": null,
      "agreement_end": "2030-12-31",
      "deal_scope": "Broad FIFA partnership through 2030",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "continuing",
      "status": "completed",
      "next_cycle_status": "renewed",
      "activated_entities": [
        {
          "name": "Powerade",
          "relationship_to_partner": "owned_brand",
          "activation_role": "Official Sports Drink / global World Cup campaign",
          "territory": "Global",
          "verification_status": "verified_company",
          "sources": [
            "https://www.coca-colacompany.com/media-center/powerade-unveils-power-your-fate-campaign-for-fifa-world-cup-26"
          ],
          "notes": null
        }
      ],
      "known_entitlements": [
        "Value-in-kind beverage allocation"
      ],
      "value": {
        "display": "≈US$140m cash reported for 2023-26 cycle + value in kind",
        "currency": "USD",
        "reported_total": 140000000,
        "annualised": 35000000,
        "period_basis": "Four-year FIFA cycle, 2023-26; annualised cash amount derived",
        "value_basis": "reported",
        "source_id": "sportbusiness-fifa-portfolio-2026",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": 140000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "Four-year FIFA cycle, 2023-26; annualised cash amount derived"
        },
        "annualised_average": {
          "amount": 35000000,
          "basis": "derived",
          "calculation": "total fee divided by the stated contract period"
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/partners/coca-cola",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        },
        {
          "url": "https://www.coca-colacompany.com/about-us/sports-and-entertainment/fifa-2026",
          "source_name": "The Coca-Cola Company",
          "source_type": "company",
          "supports": []
        },
        {
          "url": "https://www.cityam.com/coca-cola-and-fifa-resolve-legal-spat-to-continue-club-world-cup-deal/",
          "source_name": "City A.M.",
          "source_type": "secondary",
          "supports": []
        },
        {
          "url": "https://sponsorship.sportbusiness.com/2026/06/us-brands-and-aramco-mega-deal-drive-record-fifa-sponsorship-income/",
          "source_name": "SportBusiness, Ben Cronin",
          "source_type": "secondary",
          "supports": []
        }
      ],
      "notes": "SportBusiness reports approximately US$140m in cash for the four-year 2023-26 cycle, plus an unvalued value-in-kind allocation. A separate broader report places Coca-Cola's seven-year FIFA agreement through 2030 at approximately US$400m. These are different views of the wider relationship and must not be added together.",
      "imported_history": []
    },
    {
      "deal_id": "sg-fifa-h-0054",
      "agreement_group_id": "agr-fifa-historical-0054",
      "organisation_id": "org-historical-continental",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Tires",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2011-01-01",
      "agreement_end": "2014-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$17.5m annual",
        "currency": "USD",
        "reported_total": 70000000,
        "annualised": 17500000,
        "period_basis": "4 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 17500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 70000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "4 years"
        },
        "annualised_average": {
          "amount": 17500000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0009",
      "agreement_group_id": "agr-fifa-historical-0009",
      "organisation_id": "org-historical-crypto-com",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Cryptocurrency",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2022-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$65m annual",
        "currency": "USD",
        "reported_total": 65000000,
        "annualised": 65000000,
        "period_basis": "1 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 65000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 65000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "1 years"
        },
        "annualised_average": {
          "amount": 65000000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0066",
      "agreement_group_id": "agr-fifa-historical-0066",
      "organisation_id": "org-historical-diageo",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Spirits",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2026-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Smirnoff",
          "relationship_to_partner": "group_brand",
          "activation_role": "Activated brand",
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Johnnie Walker",
          "relationship_to_partner": "group_brand",
          "activation_role": "Activated brand",
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Don Julio Tequila",
          "relationship_to_partner": "group_brand",
          "activation_role": "Activated brand",
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "US$11.25m annual",
        "currency": "USD",
        "reported_total": 45000000,
        "annualised": 11250000,
        "period_basis": "4 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 11250000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 45000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "4 years"
        },
        "annualised_average": {
          "amount": 11250000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0041",
      "agreement_group_id": "agr-fifa-historical-0041",
      "organisation_id": "org-hisense",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "IT Hardware",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2017-01-01",
      "agreement_end": "2018-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$20m annual",
        "currency": "USD",
        "reported_total": 40000000,
        "annualised": 20000000,
        "period_basis": "2 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 20000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 40000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "2 years"
        },
        "annualised_average": {
          "amount": 20000000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0049",
      "agreement_group_id": "agr-fifa-historical-0049",
      "organisation_id": "org-hisense",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "IT Hardware",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2019-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$17.5m annual",
        "currency": "USD",
        "reported_total": 70000000,
        "annualised": 17500000,
        "period_basis": "4 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 17500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 70000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "4 years"
        },
        "annualised_average": {
          "amount": 17500000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0091",
      "agreement_group_id": "agr-fifa-historical-0091",
      "organisation_id": "org-historical-hublot",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Watches",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2015-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$4.375m annual",
        "currency": "USD",
        "reported_total": 35000000,
        "annualised": 4375000,
        "period_basis": "8 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 4375000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 35000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "8 years"
        },
        "annualised_average": {
          "amount": 4375000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0047",
      "agreement_group_id": "agr-fifa-historical-0047",
      "organisation_id": "org-hyundai-kia",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Automobile Manufacturing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2007-01-01",
      "agreement_end": "2014-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Hyundai",
          "relationship_to_partner": "group_brand",
          "activation_role": "Activated brand",
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "US$22.5m annual",
        "currency": "USD",
        "reported_total": 180000000,
        "annualised": 22500000,
        "period_basis": "8 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 22500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 180000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "8 years"
        },
        "annualised_average": {
          "amount": 22500000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-wc26-0004",
      "organisation_id": "org-hyundai-kia",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Mobility / automotive",
      "official_designation": "Official Mobility Partner",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": "2023-05-25",
      "agreement_start": "2023-05-25",
      "agreement_end": "2030-12-31",
      "deal_scope": "Renewed FIFA partnership through 2030 covering World Cup 2026",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "renewed",
      "status": "completed",
      "next_cycle_status": "renewed",
      "activated_entities": [
        {
          "name": "Kia",
          "relationship_to_partner": "group_brand",
          "activation_role": "Official Mobility Partner activation",
          "territory": "Global",
          "verification_status": "verified_primary",
          "sources": [
            "https://inside.fifa.com/tournament-organisation/commercial/media-releases/hyundai-and-kia-renew-fifa-partnerships-until-2030"
          ],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "source_id": null,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/hyundai-and-kia-renew-fifa-partnerships-until-2030",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "Earlier reporting described a renewal offer of more than US$300m, but the final 2023-26 contract price is not stated. Do not use the earlier offer as the final deal value.",
      "imported_history": [
        {
          "deal_id": "sg-fifa-h-0014",
          "agreement_group_id": "agr-fifa-historical-0014",
          "organisation_id": "org-hyundai-kia",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "Automobile Manufacturing",
          "official_designation": "Official Sponsor",
          "normalised_tier": "FIFA Partner",
          "territory": "Global",
          "announcement_date": null,
          "agreement_start": "2023-01-01",
          "agreement_end": "2030-12-31",
          "deal_scope": "FIFA agreement covering FIFA Confederations Cup, FIFA U-20 World Cup, FIFA Club World Cup, FIFA World Cup, FIFA Women's World Cup.",
          "property_ids": [
            "fifa-confederations-cup",
            "fifa-u20-world-cup",
            "fifa-club-world-cup",
            "fifa-world-cup",
            "fifa-womens-world-cup"
          ],
          "movement": "unknown",
          "status": "active",
          "next_cycle_status": "unknown",
          "activated_entities": [
            {
              "name": "Kia",
              "relationship_to_partner": "group_brand",
              "activation_role": "Activated brand",
              "territory": null,
              "verification_status": "verified_company",
              "sources": [],
              "notes": null
            }
          ],
          "known_entitlements": [],
          "value": {
            "display": "US$50m annual",
            "currency": "USD",
            "reported_total": 400000000,
            "annualised": 50000000,
            "period_basis": "8 years",
            "value_basis": "reported",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": 50000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "annual"
            },
            "total_fee": {
              "amount": 400000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "8 years"
            },
            "annualised_average": {
              "amount": 50000000,
              "basis": "reported",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        }
      ]
    },
    {
      "deal_id": "sg-fifa-h-0095",
      "agreement_group_id": "agr-fifa-historical-0095",
      "organisation_id": "org-intersport",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sporting Goods Retail",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2011-01-01",
      "agreement_end": "2014-07-01",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "3.5 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0067",
      "agreement_group_id": "agr-fifa-historical-0067",
      "organisation_id": "org-historical-itau-unibanco",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Banking",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2009-01-01",
      "agreement_end": "2014-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$12.5m annual",
        "currency": "USD",
        "reported_total": 75000000,
        "annualised": 12500000,
        "period_basis": "6 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 12500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 75000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "6 years"
        },
        "annualised_average": {
          "amount": 12500000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0059",
      "agreement_group_id": "agr-fifa-historical-0059",
      "organisation_id": "org-historical-johnson-and-johnson",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Personal Care & Fragrances",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2011-01-01",
      "agreement_end": "2014-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$15m annual",
        "currency": "USD",
        "reported_total": 60000000,
        "annualised": 15000000,
        "period_basis": "4 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 15000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 60000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "4 years"
        },
        "annualised_average": {
          "amount": 15000000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0032",
      "agreement_group_id": "agr-fifa-historical-0032",
      "organisation_id": "org-historical-kalshi-adi-predictstreet",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Forex & Online Trading; Data & Research",
      "official_designation": "Official Partner",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2026-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$31.875m annual",
        "currency": "USD",
        "reported_total": 127500000,
        "annualised": 31875000,
        "period_basis": "4 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 31875000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 127500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "4 years"
        },
        "annualised_average": {
          "amount": 31875000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-wc26-0005",
      "organisation_id": "org-lenovo",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Technology",
      "official_designation": "Official FIFA Technology Partner",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": "2024-10-15",
      "agreement_start": "2024-10-15",
      "agreement_end": "2027-12-31",
      "deal_scope": "Top-tier FIFA technology agreement including World Cup 2026 and Women's World Cup 2027",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Motorola",
          "relationship_to_partner": "owned_brand",
          "activation_role": "Mobile phones integrated into tournament technology programme",
          "territory": "Global",
          "verification_status": "verified_primary",
          "sources": [
            "https://inside.fifa.com/tournament-organisation/commercial/media-releases/lenovo-named-official-fifa-technology-partner"
          ],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "US$225m-230m reported (≈US$75.8m per season)",
        "currency": "USD",
        "reported_total": null,
        "annualised": 75800000,
        "period_basis": "Agreement running through 2027 and covering FIFA World Cup 2026 and FIFA Women's World Cup 2027; reported seasonal average",
        "value_basis": "reported",
        "source_id": "sportbusiness-lenovo-fifa-2024",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": 75800000,
          "basis": "derived",
          "calculation": "annualised from the reported agreement value"
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/lenovo-named-official-fifa-technology-partner",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        },
        {
          "url": "https://sponsorship.sportbusiness.com/2024/11/lenovo-puts-ai-at-the-forefront-of-fifa-deal/",
          "source_name": "SportBusiness, Matthew Glendinning",
          "source_type": "secondary",
          "supports": []
        }
      ],
      "notes": "SportBusiness reports a total value of US$225m-230m, with an average of approximately US$75.8m per season. The agreement covers more than FIFA World Cup 2026, including FIFA Women's World Cup 2027, so the amount is not attributed to the men's World Cup alone.",
      "imported_history": [
        {
          "deal_id": "sg-fifa-h-0017",
          "agreement_group_id": "agr-fifa-historical-0017",
          "organisation_id": "org-lenovo",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "Computer & Gaming Hardware",
          "official_designation": "Official Sponsor",
          "normalised_tier": "FIFA Partner",
          "territory": "Global",
          "announcement_date": null,
          "agreement_start": "2024-01-01",
          "agreement_end": "2027-12-31",
          "deal_scope": "FIFA agreement covering FIFA Women's World Cup, FIFA World Cup.",
          "property_ids": [
            "fifa-womens-world-cup",
            "fifa-world-cup"
          ],
          "movement": "unknown",
          "status": "active",
          "next_cycle_status": "unknown",
          "activated_entities": [],
          "known_entitlements": [],
          "value": {
            "display": "US$43.75m annual",
            "currency": "USD",
            "reported_total": 175000000,
            "annualised": 43750000,
            "period_basis": "4 years",
            "value_basis": "reported",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": 43750000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "annual"
            },
            "total_fee": {
              "amount": 175000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "4 years"
            },
            "annualised_average": {
              "amount": 43750000,
              "basis": "reported",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        }
      ]
    },
    {
      "deal_id": "sg-fifa-h-0051",
      "agreement_group_id": "agr-fifa-historical-0051",
      "organisation_id": "org-mcdonalds",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Fast Foods",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2007-01-01",
      "agreement_end": "2014-07-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$17.5m annual",
        "currency": "USD",
        "reported_total": 140000000,
        "annualised": 17500000,
        "period_basis": "7.5 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 17500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 140000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "7.5 years"
        },
        "annualised_average": {
          "amount": 17500000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0044",
      "agreement_group_id": "agr-fifa-historical-0044",
      "organisation_id": "org-mcdonalds",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Fast Foods",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2015-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$22.5m annual",
        "currency": "USD",
        "reported_total": 180000000,
        "annualised": 22500000,
        "period_basis": "8 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 22500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 180000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "8 years"
        },
        "annualised_average": {
          "amount": 22500000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0042",
      "agreement_group_id": "agr-fifa-historical-0042",
      "organisation_id": "org-mengniu",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Dairy Products",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2017-01-01",
      "agreement_end": "2018-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$20m annual",
        "currency": "USD",
        "reported_total": 40000000,
        "annualised": 20000000,
        "period_basis": "2 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 20000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 40000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "2 years"
        },
        "annualised_average": {
          "amount": 20000000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0028",
      "agreement_group_id": "agr-fifa-historical-0028",
      "organisation_id": "org-mengniu",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Dairy Products",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2021-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$35m annual",
        "currency": "USD",
        "reported_total": 70000000,
        "annualised": 35000000,
        "period_basis": "2 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 35000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 70000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "2 years"
        },
        "annualised_average": {
          "amount": 35000000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0158",
      "agreement_group_id": "agr-fifa-historical-0158",
      "organisation_id": "org-historical-nutrl-vodka",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Spirits",
      "official_designation": "Official Partner",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2026-01-01",
      "agreement_end": "2026-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0053",
      "agreement_group_id": "agr-fifa-historical-0053",
      "organisation_id": "org-historical-oi",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Telecoms",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2011-01-01",
      "agreement_end": "2014-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$17.5m annual",
        "currency": "USD",
        "reported_total": 70000000,
        "annualised": 17500000,
        "period_basis": "4 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 17500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 70000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "4 years"
        },
        "annualised_average": {
          "amount": 17500000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-wc26-0006",
      "organisation_id": "org-qatar-airways",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Airline",
      "official_designation": "Global Airline Partner",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": null,
      "agreement_end": "2030-12-31",
      "deal_scope": "Global FIFA airline partnership through 2030",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "renewed",
      "status": "completed",
      "next_cycle_status": "renewed",
      "activated_entities": [],
      "known_entitlements": [
        "Value-in-kind flights for FIFA staff"
      ],
      "value": {
        "display": "≈US$250m cash reported + value in kind",
        "currency": "USD",
        "reported_total": 250000000,
        "annualised": null,
        "period_basis": "Four-year FIFA cycle; cash total reported, with flights for FIFA staff supplied in kind and not valued",
        "value_basis": "reported",
        "source_id": "sportbusiness-fifa-portfolio-2026",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": 250000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "Four-year FIFA cycle; cash total reported, with flights for FIFA staff supplied in kind and not valued"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/partners/qatar-airways",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        },
        {
          "url": "https://sponsorship.sportbusiness.com/2026/06/us-brands-and-aramco-mega-deal-drive-record-fifa-sponsorship-income/",
          "source_name": "SportBusiness, Ben Cronin",
          "source_type": "secondary",
          "supports": []
        }
      ],
      "notes": "SportBusiness reports approximately US$250m in cash for the FIFA cycle. Flights for FIFA staff are supplied in kind and their value is not disclosed, so they are excluded from the reported cash figure.",
      "imported_history": [
        {
          "deal_id": "sg-fifa-h-0008",
          "agreement_group_id": "agr-fifa-historical-0008",
          "organisation_id": "org-qatar-airways",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "Airlines",
          "official_designation": "Official Sponsor",
          "normalised_tier": "FIFA Partner",
          "territory": "Global",
          "announcement_date": null,
          "agreement_start": "2023-01-01",
          "agreement_end": "2030-12-31",
          "deal_scope": "FIFA agreement covering FIFA Women's World Cup, FIFA World Cup, FIFA U-20 World Cup, FIFA Confederations Cup.",
          "property_ids": [
            "fifa-womens-world-cup",
            "fifa-world-cup",
            "fifa-u20-world-cup",
            "fifa-confederations-cup"
          ],
          "movement": "unknown",
          "status": "active",
          "next_cycle_status": "unknown",
          "activated_entities": [],
          "known_entitlements": [],
          "value": {
            "display": "US$68.75m annual",
            "currency": "USD",
            "reported_total": 550000000,
            "annualised": 68750000,
            "period_basis": "8 years",
            "value_basis": "reported",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": 68750000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "annual"
            },
            "total_fee": {
              "amount": 550000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "8 years"
            },
            "annualised_average": {
              "amount": 68750000,
              "basis": "reported",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        }
      ]
    },
    {
      "deal_id": "sg-fifa-h-0006",
      "agreement_group_id": "agr-fifa-historical-0006",
      "organisation_id": "org-historical-qatarenergy",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Petrochemicals",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2022-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$75m annual",
        "currency": "USD",
        "reported_total": 75000000,
        "annualised": 75000000,
        "period_basis": "1 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 75000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 75000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "1 years"
        },
        "annualised_average": {
          "amount": 75000000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0159",
      "agreement_group_id": "agr-fifa-historical-0159",
      "organisation_id": "org-historical-quaker",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Packaged Foods & Meats",
      "official_designation": "Official Partner",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2026-01-01",
      "agreement_end": "2026-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0118",
      "agreement_group_id": "agr-fifa-historical-0118",
      "organisation_id": "org-historical-sunseeker-international",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Boat Manufacturing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2018-01-01",
      "agreement_end": "2018-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0111",
      "agreement_group_id": "agr-fifa-historical-0111",
      "organisation_id": "org-taittinger",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Champagne & Sparkling Wine",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2018-01-01",
      "agreement_end": "2019-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "2 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0060",
      "agreement_group_id": "agr-fifa-historical-0060",
      "organisation_id": "org-historical-valvoline",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Lubricants",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2026-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$12.5m annual",
        "currency": "USD",
        "reported_total": 50000000,
        "annualised": 12500000,
        "period_basis": "4 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 12500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 50000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "4 years"
        },
        "annualised_average": {
          "amount": 12500000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-wc26-0007",
      "organisation_id": "org-visa",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Payment technology",
      "official_designation": "Official Payment Technology Partner",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": null,
      "agreement_end": "2030-12-31",
      "deal_scope": "Long-standing FIFA partnership covering World Cup 2026; subsequently extended after the tournament",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "continuing",
      "status": "completed",
      "next_cycle_status": "renewed",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "≈US$285m reported for 2023-26 cycle",
        "currency": "USD",
        "reported_total": 285000000,
        "annualised": null,
        "period_basis": "2023-26 FIFA cycle, combining an initial Women's Football Partner deal reported at US$20m-25m and an expanded top-tier extension reported at approximately US$260m",
        "value_basis": "reported",
        "source_id": "sportbusiness-fifa-portfolio-2026",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": 285000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "2023-26 FIFA cycle, combining an initial Women's Football Partner deal reported at US$20m-25m and an expanded top-tier extension reported at approximately US$260m"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/partners/visa",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        },
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/visa-fifa-success-partnership-extension",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        },
        {
          "url": "https://sponsorship.sportbusiness.com/2026/06/us-brands-and-aramco-mega-deal-drive-record-fifa-sponsorship-income/",
          "source_name": "SportBusiness, Martin Ross",
          "source_type": "secondary",
          "supports": []
        },
        {
          "url": "https://www.sportbusiness.com/news/visa-pins-fifa-partner-deal-for-another-cycle/",
          "source_name": "SportBusiness, Martin Ross",
          "source_type": "secondary",
          "supports": []
        }
      ],
      "notes": "SportBusiness reports approximately US$285m across Visa’s 2023-26 FIFA cycle. Visa subsequently renewed its top-tier FIFA Partner status through the 2030 World Cup. The reported US$285m includes more than one commercial phase and is not allocated to FIFA World Cup 2026 alone.",
      "imported_history": []
    },
    {
      "deal_id": "sg-fifa-h-0036",
      "agreement_group_id": "agr-fifa-historical-0036",
      "organisation_id": "org-historical-vivo-china",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Telecoms",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2017-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$25.8333m annual",
        "currency": "USD",
        "reported_total": 155000000,
        "annualised": 25833333.33,
        "period_basis": "6 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 25833333.33,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 155000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "6 years"
        },
        "annualised_average": {
          "amount": 25833333.33,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0052",
      "agreement_group_id": "agr-fifa-historical-0052",
      "organisation_id": "org-yingli-green-energy",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Renewables",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2011-01-01",
      "agreement_end": "2014-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$17.5m annual",
        "currency": "USD",
        "reported_total": 70000000,
        "annualised": 17500000,
        "period_basis": "4 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 17500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 70000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "4 years"
        },
        "annualised_average": {
          "amount": 17500000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-wc26-0011",
      "organisation_id": "org-ab-inbev",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Beer / alcohol",
      "official_designation": "Official Beer Sponsor",
      "normalised_tier": "FIFA World Cup Sponsor",
      "territory": "Global / brand rights vary by market",
      "announcement_date": null,
      "agreement_start": null,
      "agreement_end": "2030-12-31",
      "deal_scope": "AB InBev World Cup sponsorship; 2026 US activation roster led by Michelob ULTRA",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "continuing",
      "status": "completed",
      "next_cycle_status": "renewed",
      "activated_entities": [
        {
          "name": "Michelob ULTRA",
          "relationship_to_partner": "owned_brand",
          "activation_role": "Official Beer Sponsor",
          "territory": "United States",
          "verification_status": "verified_company",
          "sources": [
            "https://www.anheuser-busch.com/newsroom/FIFA-World-Cup-2026-Roster"
          ],
          "notes": null
        },
        {
          "name": "Michelob ULTRA Zero",
          "relationship_to_partner": "owned_brand",
          "activation_role": "Featured in World Cup marketing",
          "territory": "United States",
          "verification_status": "verified_company",
          "sources": [
            "https://www.anheuser-busch.com/newsroom/FIFA-World-Cup-2026-Roster"
          ],
          "notes": null
        },
        {
          "name": "NÜTRL Vodka Seltzer",
          "relationship_to_partner": "owned_brand",
          "activation_role": "Official Hard Seltzer Sponsor",
          "territory": "United States",
          "verification_status": "verified_company",
          "sources": [
            "https://www.anheuser-busch.com/newsroom/FIFA-World-Cup-2026-Roster"
          ],
          "notes": null
        },
        {
          "name": "Stella Artois",
          "relationship_to_partner": "owned_brand",
          "activation_role": "Proud Sponsor",
          "territory": "United States",
          "verification_status": "verified_company",
          "sources": [
            "https://www.anheuser-busch.com/newsroom/FIFA-World-Cup-2026-Roster"
          ],
          "notes": null
        },
        {
          "name": "Budweiser",
          "relationship_to_partner": "owned_brand",
          "activation_role": "Official Beer Sponsor / global World Cup activation",
          "territory": "Global / selected markets",
          "verification_status": "verified_company",
          "sources": [
            "https://www.ab-inbev.com/news-media/news-stories/budweiser-partners-with-football-icons-erling-haaland-and-jurgen-klopp-to-unleash-new-let-it-pour-platform-for-fifa-world-cup-2026"
          ],
          "notes": null
        },
        {
          "name": "Budweiser 0.0",
          "relationship_to_partner": "owned_brand",
          "activation_role": "No-alcohol World Cup activation",
          "territory": "Selected markets",
          "verification_status": "verified_company",
          "sources": [
            "https://www.ab-inbev.com/news-media/news-stories/budweiser-partners-with-football-icons-erling-haaland-and-jurgen-klopp-to-unleash-new-let-it-pour-platform-for-fifa-world-cup-2026"
          ],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "≈US$148m reported overall; ≈US$110m-120m reported for World Cup 2026",
        "currency": "USD",
        "reported_total": 148000000,
        "annualised": null,
        "period_basis": "Cycle covering FIFA Women's World Cup 2023 and FIFA World Cup 2026; men's World Cup component reported separately as US$110m-120m",
        "value_basis": "reported",
        "source_id": "sportbusiness-fifa-portfolio-2026",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": 148000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "Cycle covering FIFA Women's World Cup 2023 and FIFA World Cup 2026; men's World Cup component reported separately as US$110m-120m"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": "https://www.anheuser-busch.com/newsroom/FIFA-World-Cup-2026-Roster",
          "source_name": "Anheuser-Busch",
          "source_type": "company",
          "supports": []
        },
        {
          "url": "https://www.ab-inbev.com/news-media/news-stories/ab-in-bev-turns-bars-into-stadiums-during-biggest-ever-fifa-world-cup",
          "source_name": "AB InBev",
          "source_type": "company",
          "supports": []
        },
        {
          "url": "https://www.ab-inbev.com/news-media/news-stories/budweiser-partners-with-football-icons-erling-haaland-and-jurgen-klopp-to-unleash-new-let-it-pour-platform-for-fifa-world-cup-2026",
          "source_name": "AB InBev",
          "source_type": "company",
          "supports": []
        },
        {
          "url": "https://sponsorship.sportbusiness.com/2026/06/us-brands-and-aramco-mega-deal-drive-record-fifa-sponsorship-income/",
          "source_name": "SportBusiness, Ben Cronin",
          "source_type": "secondary",
          "supports": []
        }
      ],
      "notes": "SportBusiness reports approximately US$148m for the cycle covering FIFA Women's World Cup 2023 and FIFA World Cup 2026, with approximately US$110m-120m attributed in the report to the men's World Cup. AB InBev subsequently agreed a four-year extension through 2030. Do not treat the US$148m as a World Cup 2026-only fee.",
      "imported_history": [
        {
          "deal_id": "sg-fifa-h-0025",
          "agreement_group_id": "agr-fifa-historical-0025",
          "organisation_id": "org-ab-inbev",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "Beer",
          "official_designation": "Official Sponsor",
          "normalised_tier": "FIFA Partner",
          "territory": "Global",
          "announcement_date": null,
          "agreement_start": "2023-01-01",
          "agreement_end": "2026-12-31",
          "deal_scope": "FIFA agreement covering FIFA Women's World Cup, FIFA World Cup.",
          "property_ids": [
            "fifa-womens-world-cup",
            "fifa-world-cup"
          ],
          "movement": "unknown",
          "status": "active",
          "next_cycle_status": "unknown",
          "activated_entities": [
            {
              "name": "Budweiser",
              "relationship_to_partner": "group_brand",
              "activation_role": "Activated brand",
              "territory": null,
              "verification_status": "verified_company",
              "sources": [],
              "notes": null
            },
            {
              "name": "Michelob Ultra",
              "relationship_to_partner": "group_brand",
              "activation_role": "Activated brand",
              "territory": null,
              "verification_status": "verified_company",
              "sources": [],
              "notes": null
            }
          ],
          "known_entitlements": [],
          "value": {
            "display": "US$37.5m annual",
            "currency": "USD",
            "reported_total": 150000000,
            "annualised": 37500000,
            "period_basis": "4 years",
            "value_basis": "reported",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": 37500000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "annual"
            },
            "total_fee": {
              "amount": 150000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "4 years"
            },
            "annualised_average": {
              "amount": 37500000,
              "basis": "reported",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        },
        {
          "deal_id": "sg-fifa-h-0160",
          "agreement_group_id": "agr-fifa-historical-0160",
          "organisation_id": "org-ab-inbev",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "Beer",
          "official_designation": "Official Sponsor",
          "normalised_tier": "FIFA Partner",
          "territory": "Global",
          "announcement_date": null,
          "agreement_start": "2027-01-01",
          "agreement_end": "2030-12-31",
          "deal_scope": "FIFA agreement covering FIFA World Cup, FIFA Women's World Cup.",
          "property_ids": [
            "fifa-world-cup",
            "fifa-womens-world-cup"
          ],
          "movement": "unknown",
          "status": "future",
          "next_cycle_status": "unknown",
          "activated_entities": [],
          "known_entitlements": [],
          "value": {
            "display": "N/P",
            "currency": null,
            "reported_total": null,
            "annualised": null,
            "period_basis": "4 years",
            "value_basis": "undisclosed",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": null,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "not_stated",
              "period": null
            },
            "total_fee": {
              "amount": null,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "not_stated",
              "period": null
            },
            "annualised_average": {
              "amount": null,
              "basis": "not_stated",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        }
      ]
    },
    {
      "deal_id": "sg-wc26-0012",
      "organisation_id": "org-bank-of-america",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Banking",
      "official_designation": "Official Bank Sponsor",
      "normalised_tier": "FIFA World Cup Sponsor",
      "territory": "Global",
      "announcement_date": "2024-08-15",
      "agreement_start": "2024-08-15",
      "agreement_end": "2026-12-31",
      "deal_scope": "FIFA's first global banking-category sponsorship",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "≈US$125m-140m reported range",
        "currency": "USD",
        "reported_total": null,
        "annualised": null,
        "period_basis": "FIFA World Cup 2026 package; two SportBusiness reports give different estimates",
        "value_basis": "reported",
        "source_id": "sportbusiness-bank-of-america-fifa-2024-2026",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/fifa-announces-bank-of-america-as-official-bank-sponsor-of-fifa-world-cup-26",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        },
        {
          "url": "https://sponsorship.sportbusiness.com/2026/06/us-brands-and-aramco-mega-deal-drive-record-fifa-sponsorship-income/",
          "source_name": "SportBusiness, Ben Cronin",
          "source_type": "secondary",
          "supports": []
        },
        {
          "url": "https://sponsorship.sportbusiness.com/2024/09/bank-of-america-deal-lights-fifa-us-sales-drive/",
          "source_name": "SportBusiness, Matthew Glendinning",
          "source_type": "secondary",
          "supports": []
        }
      ],
      "notes": "SportBusiness reports the Bank of America FIFA World Cup 2026 package at approximately US$125m-130m in one report and around US$140m in another. The tracker preserves the range rather than selecting one figure. This is a tournament-specific package.",
      "imported_history": [
        {
          "deal_id": "sg-fifa-h-0027",
          "agreement_group_id": "agr-fifa-historical-0027",
          "organisation_id": "org-bank-of-america",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "Banking",
          "official_designation": "Official Sponsor",
          "normalised_tier": "FIFA Partner",
          "territory": "Global",
          "announcement_date": null,
          "agreement_start": "2023-01-01",
          "agreement_end": "2026-12-31",
          "deal_scope": "FIFA agreement.",
          "property_ids": [
            "fifa-world-cup"
          ],
          "movement": "unknown",
          "status": "active",
          "next_cycle_status": "unknown",
          "activated_entities": [],
          "known_entitlements": [],
          "value": {
            "display": "US$35m annual",
            "currency": "USD",
            "reported_total": 140000000,
            "annualised": 35000000,
            "period_basis": "4 years",
            "value_basis": "reported",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": 35000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "annual"
            },
            "total_fee": {
              "amount": 140000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "4 years"
            },
            "annualised_average": {
              "amount": 35000000,
              "basis": "reported",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        }
      ]
    },
    {
      "deal_id": "sg-wc26-0013",
      "organisation_id": "org-hisense",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer electronics / home appliances",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA World Cup Sponsor",
      "territory": "Global",
      "announcement_date": "2025-09-05",
      "agreement_start": "2025-09-05",
      "agreement_end": null,
      "deal_scope": "Extension of long-running FIFA relationship for World Cup 2026",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "renewed",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Gorenje",
          "relationship_to_partner": "sister_portfolio_brand",
          "activation_role": "Tournament activation brand / official sponsor in relevant product category",
          "territory": null,
          "verification_status": "verified_company",
          "sources": [
            "https://international.gorenje.com/fifa-2026"
          ],
          "notes": null
        },
        {
          "name": "ASKO",
          "relationship_to_partner": "sister_portfolio_brand",
          "activation_role": "Tournament activation brand / refrigerator sponsor",
          "territory": null,
          "verification_status": "verified_company",
          "sources": [
            "https://ru.asko.com/sponsor-FIFA-world-cup-2026/"
          ],
          "notes": null
        },
        {
          "name": "REGZA",
          "relationship_to_partner": "sister_portfolio_brand",
          "activation_role": "Tournament activation brand / official TV sponsor",
          "territory": null,
          "verification_status": "verified_company",
          "sources": [
            "https://www.regza.com/news/2025-news/20251003"
          ],
          "notes": null
        },
        {
          "name": "Ronshen",
          "relationship_to_partner": "sister_portfolio_brand",
          "activation_role": "Tournament activation brand",
          "territory": null,
          "verification_status": "verified_company",
          "sources": [
            "https://disc.static.szse.cn/disc/disk03/finalpage/2026-08-18/a5748718-7e38-477c-8f04-a96849ccec4d.PDF"
          ],
          "notes": null
        },
        {
          "name": "Toshiba",
          "relationship_to_partner": "sister_portfolio_brand",
          "activation_role": "Tournament activation brand",
          "territory": null,
          "verification_status": "partially_verified",
          "sources": [
            "https://www.globenewswire.com/news-release/2026/06/03/3306082/0/en/nexxen-and-v-formerly-vidaa-connect-advertisers-with-soccer-fans-on-the-biggest-screen-in-the-home-during-summer-2026.html",
            "https://productnation.co/my/31365/toshiba-tv-fifa-world-cup-promo-2026/"
          ],
          "notes": "Public tournament marketing corroborates Toshiba involvement within the Hisense/VIDAA ecosystem; retained as a portfolio activation rather than a separate FIFA contract."
        }
      ],
      "known_entitlements": [
        "On-screen integration during VAR reviews"
      ],
      "value": {
        "display": "≈US$115m reported",
        "currency": "USD",
        "reported_total": 115000000,
        "annualised": null,
        "period_basis": "Global FIFA World Cup sponsorship rights for the men's 2026 tournament",
        "value_basis": "reported",
        "source_id": "sportbusiness-fifa-portfolio-2026",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": 115000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "Global FIFA World Cup sponsorship rights for the men's 2026 tournament"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/hisense-continues-long-standing-partnership-world-cup-26-sponsor",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        },
        {
          "url": "https://international.gorenje.com/fifa-2026",
          "source_name": "Gorenje",
          "source_type": "company",
          "supports": []
        },
        {
          "url": "https://ru.asko.com/sponsor-FIFA-world-cup-2026/",
          "source_name": "ASKO",
          "source_type": "company",
          "supports": []
        },
        {
          "url": "https://www.regza.com/news/2025-news/20251003",
          "source_name": "REGZA",
          "source_type": "company",
          "supports": []
        },
        {
          "url": "https://disc.static.szse.cn/disc/disk03/finalpage/2026-08-18/a5748718-7e38-477c-8f04-a96849ccec4d.PDF",
          "source_name": "Hisense Home Appliances filing",
          "source_type": "company_filing",
          "supports": []
        },
        {
          "url": "https://www.globenewswire.com/news-release/2026/06/03/3306082/0/en/nexxen-and-v-formerly-vidaa-connect-advertisers-with-soccer-fans-on-the-biggest-screen-in-the-home-during-summer-2026.html",
          "source_name": "VIDAA / Nexxen",
          "source_type": "company_release",
          "supports": []
        },
        {
          "url": "https://sponsorship.sportbusiness.com/2026/06/us-brands-and-aramco-mega-deal-drive-record-fifa-sponsorship-income/",
          "source_name": "SportBusiness, Ben Cronin",
          "source_type": "secondary",
          "supports": []
        }
      ],
      "notes": "The approximately US$115m is a reported tournament sponsorship value. On-screen integration during VAR reviews is part of the rights package.",
      "imported_history": [
        {
          "deal_id": "sg-fifa-h-0153",
          "agreement_group_id": "agr-fifa-historical-0153",
          "organisation_id": "org-hisense",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "IT Hardware",
          "official_designation": "Official Sponsor",
          "normalised_tier": "FIFA Partner",
          "territory": "Global",
          "announcement_date": null,
          "agreement_start": "2023-01-01",
          "agreement_end": "2026-12-31",
          "deal_scope": "FIFA agreement.",
          "property_ids": [
            "fifa-world-cup"
          ],
          "movement": "unknown",
          "status": "active",
          "next_cycle_status": "unknown",
          "activated_entities": [],
          "known_entitlements": [],
          "value": {
            "display": "N/P",
            "currency": null,
            "reported_total": null,
            "annualised": null,
            "period_basis": "4 years",
            "value_basis": "undisclosed",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": null,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "not_stated",
              "period": null
            },
            "total_fee": {
              "amount": null,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "not_stated",
              "period": null
            },
            "annualised_average": {
              "amount": null,
              "basis": "not_stated",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        }
      ]
    },
    {
      "deal_id": "sg-wc26-0014",
      "organisation_id": "org-lays",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Food / snacks",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA World Cup Sponsor",
      "territory": "Global",
      "announcement_date": "2024-09-12",
      "agreement_start": "2024-09-12",
      "agreement_end": null,
      "deal_scope": "Global sponsorship of World Cup 2026 and Women's World Cup 2027",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "expanded",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Doritos",
          "relationship_to_partner": "sister_portfolio_brand",
          "activation_role": "Part of global food-brand activation",
          "territory": "Global",
          "verification_status": "verified_primary",
          "sources": [
            "https://inside.fifa.com/tournament-organisation/commercial/media-releases/lays-named-official-sponsor-of-fifa-world-cup-26-tm-and-fifa-womens-world-cup-2027"
          ],
          "notes": null
        },
        {
          "name": "Cheetos",
          "relationship_to_partner": "sister_portfolio_brand",
          "activation_role": "Part of global food-brand activation",
          "territory": "Global",
          "verification_status": "verified_primary",
          "sources": [
            "https://inside.fifa.com/tournament-organisation/commercial/media-releases/lays-named-official-sponsor-of-fifa-world-cup-26-tm-and-fifa-womens-world-cup-2027"
          ],
          "notes": null
        },
        {
          "name": "Tostitos",
          "relationship_to_partner": "sister_portfolio_brand",
          "activation_role": "Part of global food-brand activation",
          "territory": "Global",
          "verification_status": "verified_primary",
          "sources": [
            "https://inside.fifa.com/tournament-organisation/commercial/media-releases/lays-named-official-sponsor-of-fifa-world-cup-26-tm-and-fifa-womens-world-cup-2027"
          ],
          "notes": null
        },
        {
          "name": "Ruffles",
          "relationship_to_partner": "sister_portfolio_brand",
          "activation_role": "Part of global food-brand activation",
          "territory": "Global",
          "verification_status": "verified_primary",
          "sources": [
            "https://inside.fifa.com/tournament-organisation/commercial/media-releases/lays-named-official-sponsor-of-fifa-world-cup-26-tm-and-fifa-womens-world-cup-2027"
          ],
          "notes": null
        },
        {
          "name": "Sabritas",
          "relationship_to_partner": "sister_portfolio_brand",
          "activation_role": "Mexico-market World Cup activation",
          "territory": "Mexico",
          "verification_status": "verified_company",
          "sources": [
            "https://www.linkedin.com/in/gustavo-cecilio-4b49009"
          ],
          "notes": null
        }
      ],
      "known_entitlements": [
        "Fan of the Match"
      ],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "source_id": null,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/lays-named-official-sponsor-of-fifa-world-cup-26-tm-and-fifa-womens-world-cup-2027",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "Lay's is the named sponsor. Additional PepsiCo/Frito-Lay portfolio brands are activations under the sponsorship, not separate sponsor deals.",
      "imported_history": []
    },
    {
      "deal_id": "sg-wc26-0015",
      "organisation_id": "org-mcdonalds",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Quick-service restaurants",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA World Cup Sponsor",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "FIFA World Cup 2026 sponsorship and global tournament activation",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "continuing",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "source_id": null,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": "https://www.mcdonalds.com/gb/en-gb/newsroom/article/fifa-world-cup-food-news.html",
          "source_name": "McDonald's",
          "source_type": "company",
          "supports": []
        }
      ],
      "notes": null,
      "imported_history": [
        {
          "deal_id": "sg-fifa-h-0020",
          "agreement_group_id": "agr-fifa-historical-0020",
          "organisation_id": "org-mcdonalds",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "Fast Foods",
          "official_designation": "Official Sponsor",
          "normalised_tier": "FIFA Partner",
          "territory": "Global",
          "announcement_date": null,
          "agreement_start": "2023-01-01",
          "agreement_end": "2026-12-31",
          "deal_scope": "FIFA agreement covering FIFA Women's World Cup, FIFA World Cup.",
          "property_ids": [
            "fifa-womens-world-cup",
            "fifa-world-cup"
          ],
          "movement": "unknown",
          "status": "active",
          "next_cycle_status": "unknown",
          "activated_entities": [],
          "known_entitlements": [],
          "value": {
            "display": "US$38.75m annual",
            "currency": "USD",
            "reported_total": 155000000,
            "annualised": 38750000,
            "period_basis": "4 years",
            "value_basis": "reported",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": 38750000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "annual"
            },
            "total_fee": {
              "amount": 155000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "4 years"
            },
            "annualised_average": {
              "amount": 38750000,
              "basis": "reported",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        }
      ]
    },
    {
      "deal_id": "sg-wc26-0016",
      "organisation_id": "org-mengniu",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Dairy / food",
      "official_designation": "Official Sponsor",
      "normalised_tier": "FIFA World Cup Sponsor",
      "territory": "Global",
      "announcement_date": "2023-08-04",
      "agreement_start": "2023-08-04",
      "agreement_end": "2030-12-31",
      "deal_scope": "Agreement covering World Cup 2026, Women's World Cup 2027 and World Cup 2030",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "renewed",
      "status": "completed",
      "next_cycle_status": "renewed",
      "activated_entities": [
        {
          "name": "Bellamy's Organic",
          "relationship_to_partner": "owned_brand",
          "activation_role": "Official milk powder sponsor / World Cup activation",
          "territory": "Australia / China / selected markets",
          "verification_status": "verified_company",
          "sources": [
            "https://financialfilings.com/filings/china-mengniu-dairy-company-limited/interim-quarterly-report/2026/57625177/",
            "https://www.linkedin.com/posts/bellamy%27s-organic_the-excitement-is-building-as-the-fifa-world-activity-7476072258562719744-gi9h"
          ],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "source_id": null,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/mengniu-extends-fifa-womens-world-cup-tm-and-fifa-world-cup-tm-sponsorship",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        },
        {
          "url": "https://financialfilings.com/filings/china-mengniu-dairy-company-limited/interim-quarterly-report/2026/57625177/",
          "source_name": "China Mengniu Dairy filing mirror",
          "source_type": "company_filing",
          "supports": []
        }
      ],
      "notes": null,
      "imported_history": []
    },
    {
      "deal_id": "sg-wc26-0017",
      "organisation_id": "org-unilever",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Personal care",
      "official_designation": "Official Personal Care Sponsor",
      "normalised_tier": "FIFA World Cup Sponsor",
      "territory": "Global",
      "announcement_date": "2023-05-12",
      "agreement_start": "2023-05-12",
      "agreement_end": "2027-12-31",
      "deal_scope": "Multi-event agreement through 2027 including World Cup 2026",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Dove",
          "relationship_to_partner": "owned_brand",
          "activation_role": "World Cup activation",
          "territory": "Global / selected markets",
          "verification_status": "verified_company",
          "sources": [
            "https://www.dove.com/us/en/campaigns/purpose/fifa-world-cup.html"
          ],
          "notes": null
        },
        {
          "name": "Dove Men+Care",
          "relationship_to_partner": "owned_brand",
          "activation_role": "World Cup activation",
          "territory": "Global / selected markets",
          "verification_status": "verified_company",
          "sources": [
            "https://www.linkedin.com/posts/unilever_unileverpcxfifaworldcup-unileverbrands-activity-7471210424210968577-vHEm"
          ],
          "notes": null
        },
        {
          "name": "Rexona / Degree",
          "relationship_to_partner": "owned_brand",
          "activation_role": "World Cup activation",
          "territory": "Global / selected markets",
          "verification_status": "verified_company",
          "sources": [
            "https://www.linkedin.com/posts/unilever_unileverpcxfifaworldcup-unileverbrands-activity-7471210424210968577-vHEm"
          ],
          "notes": null
        },
        {
          "name": "Axe / Lynx",
          "relationship_to_partner": "owned_brand",
          "activation_role": "World Cup activation",
          "territory": "Global / selected markets",
          "verification_status": "verified_company",
          "sources": [
            "https://www.linkedin.com/posts/unilever_unileverpcxfifaworldcup-unileverbrands-activity-7471210424210968577-vHEm"
          ],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "source_id": null,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournaments/womens/womensworldcup/australia-new-zealand2023/media-releases/unilever-personal-care-brands-unveiled-as-official-sponsors-of-fifa-womens-world-cup-2023",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        },
        {
          "url": "https://www.linkedin.com/posts/unilever_unileverpcxfifaworldcup-unileverbrands-activity-7471210424210968577-vHEm",
          "source_name": "Unilever",
          "source_type": "company_social",
          "supports": []
        }
      ],
      "notes": "Unilever said more than 35 brands activated across 120+ markets in 2026. Store the four explicitly named global examples now and add market-specific brands only when individually sourced.",
      "imported_history": []
    },
    {
      "deal_id": "sg-wc26-0018",
      "organisation_id": "org-verizon",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Telecommunications",
      "official_designation": "Official Telecommunication Services Sponsor",
      "normalised_tier": "FIFA World Cup Sponsor",
      "territory": "Global / operational focus North America",
      "announcement_date": "2024-09-24",
      "agreement_start": "2024-09-24",
      "agreement_end": null,
      "deal_scope": "World Cup 2026 sponsor plus Women's World Cup 2027 tournament-supporter rights in the USA",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "source_id": null,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/verizon-named-official-telecommunication-services-sponsor-for-fifa-world-cup",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": null,
      "imported_history": []
    },
    {
      "deal_id": "sg-wc26-0041",
      "organisation_id": "org-fanatics",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Retail / merchandising / collectibles",
      "official_designation": "FIFA World Cup 2026 Topps Final Halftime Show partner and official retail and merchandising operator",
      "normalised_tier": "Half-Time Show Supporters",
      "territory": "Tournament venues & FIFA Fan Festivals",
      "announcement_date": "2026-05-07",
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Fanatics' FIFA World Cup 2026 relationship covers the Topps Final Halftime Show naming partnership and official in-stadium and FIFA Fan Festival retail and merchandising operations.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "expanded",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Topps",
          "relationship_to_partner": "owned_brand",
          "activation_role": "Naming partner of the FIFA World Cup 2026 Topps Final Halftime Show",
          "territory": "Global",
          "verification_status": "verified_primary",
          "sources": [
            "https://inside.fifa.com/organisation/news/world-cup-topps-halftime-show-creative-brand-platform"
          ],
          "notes": null
        }
      ],
      "known_entitlements": [
        "FIFA World Cup 2026 Topps Final Halftime Show naming rights",
        "In-stadium retail operations",
        "FIFA Fan Festival retail experiences"
      ],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/organisation/news/world-cup-topps-halftime-show-creative-brand-platform",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        },
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/fanatics-exclusive-collectibles-trading-cards-stickers-games",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "Topps is an activated Fanatics brand. This is the tracker’s single consolidated Fanatics relationship for FIFA World Cup 2026.",
      "imported_history": []
    },
    {
      "deal_id": "sg-wc26-0044",
      "organisation_id": "org-youtube-music",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Music streaming / digital platform",
      "official_designation": "Preferred Platform, FIFA World Cup 2026 Final Halftime Show",
      "normalised_tier": "Half-Time Show Supporters",
      "territory": "Global",
      "announcement_date": "2026-07-19",
      "agreement_start": "2026-07-19",
      "agreement_end": "2026-07-19",
      "deal_scope": "Preferred-platform integration supporting the FIFA World Cup 2026 Topps Final Halftime Show, including post-show availability on YouTube Music.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [
        "Preferred Platform for the FIFA World Cup 2026 Topps Final Halftime Show"
      ],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/organisation/news/world-cup-topps-halftime-show-creative-brand-platform",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "Event-specific commercial integration. This is not a global FIFA Partner, FIFA World Cup Sponsor or Tournament Supporter slot.",
      "imported_history": []
    },
    {
      "deal_id": "sg-fifa-h-0062",
      "agreement_group_id": "agr-fifa-historical-0062",
      "organisation_id": "org-historical-alfa-bank",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Banking",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2018-01-01",
      "agreement_end": "2018-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$12m annual",
        "currency": "USD",
        "reported_total": 12000000,
        "annualised": 12000000,
        "period_basis": "1 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 12000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 12000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "1 years"
        },
        "annualised_average": {
          "amount": 12000000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0126",
      "agreement_group_id": "agr-fifa-historical-0126",
      "organisation_id": "org-historical-algorand",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Cryptocurrency",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Europe; North America",
      "announcement_date": null,
      "agreement_start": "2022-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
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        },
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        },
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        },
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        },
        "fee_scope": "agreement",
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      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
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      "normalised_tier": "Regional Partner",
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      "announcement_date": null,
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      "agreement_end": "2018-12-31",
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      ],
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        "value_basis": "undisclosed",
        "source_id": null,
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        },
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        },
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        },
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        },
        "fee_scope": "agreement",
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      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
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      "agreement_group_id": "agr-fifa-historical-0070",
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      "commercial_category": "Betting",
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      "agreement_end": "2022-12-31",
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      ],
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      "activated_entities": [],
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        "currency": "USD",
        "reported_total": 8000000,
        "annualised": 8000000,
        "period_basis": "1 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 8000000,
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          "basis": "reported",
          "period": "annual"
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          "basis": "reported",
          "period": "1 years"
        },
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        },
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          "included": false,
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          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0088",
      "agreement_group_id": "agr-fifa-historical-0088",
      "organisation_id": "org-historical-boss-zhipin",
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      "commercial_category": "HR & Recruitment",
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      "normalised_tier": "Regional Partner",
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      "agreement_start": "2022-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "FIFA agreement.",
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        "fifa-world-cup"
      ],
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      "next_cycle_status": "unknown",
      "activated_entities": [],
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        "currency": "USD",
        "reported_total": 4000000,
        "annualised": 4000000,
        "period_basis": "1 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
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          "min": null,
          "max": null,
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          "basis": "reported",
          "period": "annual"
        },
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          "basis": "reported",
          "period": "1 years"
        },
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          "calculation": null
        },
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          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0075",
      "agreement_group_id": "agr-fifa-historical-0075",
      "organisation_id": "org-historical-claro",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Telecoms",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "South America",
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      "agreement_start": "2022-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "FIFA agreement.",
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      ],
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      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$8m annual",
        "currency": "USD",
        "reported_total": 8000000,
        "annualised": 8000000,
        "period_basis": "1 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 8000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 8000000,
          "min": null,
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          "basis": "reported",
          "period": "1 years"
        },
        "annualised_average": {
          "amount": 8000000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0115",
      "agreement_group_id": "agr-fifa-historical-0115",
      "organisation_id": "org-historical-diking",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Formalwear",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Asia; MENA",
      "announcement_date": null,
      "agreement_start": "2018-01-01",
      "agreement_end": "2018-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
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          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
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          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0117",
      "agreement_group_id": "agr-fifa-historical-0117",
      "organisation_id": "org-historical-egypt-experience-invest",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Gov. & Institutions",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Africa; MENA",
      "announcement_date": null,
      "agreement_start": "2018-01-01",
      "agreement_end": "2018-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
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          "amount": null,
          "min": null,
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          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
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          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0080",
      "agreement_group_id": "agr-fifa-historical-0080",
      "organisation_id": "org-historical-fine-hygienic-holdings",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Healthcare Equip. & Supplies",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "MENA",
      "announcement_date": null,
      "agreement_start": "2022-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Fine Wellness",
          "relationship_to_partner": "group_brand",
          "activation_role": "Activated brand",
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "US$5m annual",
        "currency": "USD",
        "reported_total": 5000000,
        "annualised": 5000000,
        "period_basis": "1 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 5000000,
          "min": null,
          "max": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 5000000,
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          "basis": "reported",
          "period": "1 years"
        },
        "annualised_average": {
          "amount": 5000000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0072",
      "agreement_group_id": "agr-fifa-historical-0072",
      "organisation_id": "org-historical-frito-lay",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Packaged Foods & Meats",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "North America",
      "announcement_date": null,
      "agreement_start": "2022-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Cheetos",
          "relationship_to_partner": "group_brand",
          "activation_role": "Activated brand",
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Doritos",
          "relationship_to_partner": "group_brand",
          "activation_role": "Activated brand",
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Lays",
          "relationship_to_partner": "group_brand",
          "activation_role": "Activated brand",
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Ruffles",
          "relationship_to_partner": "group_brand",
          "activation_role": "Activated brand",
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Tostitos",
          "relationship_to_partner": "group_brand",
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          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "US$8m annual",
        "currency": "USD",
        "reported_total": 8000000,
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        "period_basis": "1 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 8000000,
          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
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          "basis": "reported",
          "period": "1 years"
        },
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          "amount": 8000000,
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          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0084",
      "agreement_group_id": "agr-fifa-historical-0084",
      "organisation_id": "org-historical-gwc",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Warehousing & Transport",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "MENA",
      "announcement_date": null,
      "agreement_start": "2021-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "FIFA agreement.",
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        "fifa-world-cup"
      ],
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      "value": {
        "display": "US$5m annual",
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        "reported_total": 10000000,
        "annualised": 5000000,
        "period_basis": "2 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 5000000,
          "min": null,
          "max": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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          "min": null,
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          "lower_bound": null,
          "basis": "reported",
          "period": "2 years"
        },
        "annualised_average": {
          "amount": 5000000,
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          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0086",
      "agreement_group_id": "agr-fifa-historical-0086",
      "organisation_id": "org-historical-inter-rapidisimo",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Warehousing & Transport",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "South America",
      "announcement_date": null,
      "agreement_start": "2022-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$4m annual",
        "currency": "USD",
        "reported_total": 4000000,
        "annualised": 4000000,
        "period_basis": "1 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 4000000,
          "min": null,
          "max": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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          "min": null,
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          "basis": "reported",
          "period": "1 years"
        },
        "annualised_average": {
          "amount": 4000000,
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          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
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      "agreement_group_id": "agr-fifa-historical-0068",
      "organisation_id": "org-historical-inter-rapidisimo",
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      "commercial_category": "Warehousing & Transport",
      "official_designation": "Regional Partner",
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      "announcement_date": null,
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      "agreement_end": "2026-12-31",
      "deal_scope": "FIFA agreement.",
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        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$10m annual",
        "currency": "USD",
        "reported_total": 10000000,
        "annualised": 10000000,
        "period_basis": "1 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 10000000,
          "min": null,
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          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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          "lower_bound": null,
          "basis": "reported",
          "period": "1 years"
        },
        "annualised_average": {
          "amount": 10000000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0116",
      "agreement_group_id": "agr-fifa-historical-0116",
      "organisation_id": "org-historical-luci",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Electrical Components & Equipment",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Asia; MENA",
      "announcement_date": null,
      "agreement_start": "2018-01-01",
      "agreement_end": "2018-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
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          "min": null,
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          "basis": "not_stated",
          "period": null
        },
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          "basis": "not_stated",
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        },
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          "calculation": null
        },
        "value_in_kind": {
          "included": false,
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          "currency": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0076",
      "agreement_group_id": "agr-fifa-historical-0076",
      "organisation_id": "org-historical-nubank",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Banking",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "South America",
      "announcement_date": null,
      "agreement_start": "2022-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$8m annual",
        "currency": "USD",
        "reported_total": 8000000,
        "annualised": 8000000,
        "period_basis": "1 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 8000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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          "lower_bound": null,
          "basis": "reported",
          "period": "1 years"
        },
        "annualised_average": {
          "amount": 8000000,
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          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0064",
      "agreement_group_id": "agr-fifa-historical-0064",
      "organisation_id": "org-historical-rostelecom",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Telecoms",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Europe",
      "announcement_date": null,
      "agreement_start": "2018-01-01",
      "agreement_end": "2018-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$12m annual",
        "currency": "USD",
        "reported_total": 12000000,
        "annualised": 12000000,
        "period_basis": "1 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 12000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 12000000,
          "min": null,
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          "lower_bound": null,
          "basis": "reported",
          "period": "1 years"
        },
        "annualised_average": {
          "amount": 12000000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0114",
      "agreement_group_id": "agr-fifa-historical-0114",
      "organisation_id": "org-historical-russian-railways-rzd",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Train Operator",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Europe",
      "announcement_date": null,
      "agreement_start": "2018-01-01",
      "agreement_end": "2018-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "1 years",
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
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          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0073",
      "agreement_group_id": "agr-fifa-historical-0073",
      "organisation_id": "org-historical-the-look-company",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Advertising & Marketing",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "North America",
      "announcement_date": null,
      "agreement_start": "2022-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$8m annual",
        "currency": "USD",
        "reported_total": 8000000,
        "annualised": 8000000,
        "period_basis": "1 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 8000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 8000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "1 years"
        },
        "annualised_average": {
          "amount": 8000000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0077",
      "agreement_group_id": "agr-fifa-historical-0077",
      "organisation_id": "org-historical-upl-limited",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Agriculture, Forestry & Fishing",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "South America",
      "announcement_date": null,
      "agreement_start": "2022-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$8m annual",
        "currency": "USD",
        "reported_total": 8000000,
        "annualised": 8000000,
        "period_basis": "1 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 8000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 8000000,
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          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "1 years"
        },
        "annualised_average": {
          "amount": 8000000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0087",
      "agreement_group_id": "agr-fifa-historical-0087",
      "organisation_id": "org-historical-visit-las-vegas",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Tourism Authority",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "North America",
      "announcement_date": null,
      "agreement_start": "2022-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$4m annual",
        "currency": "USD",
        "reported_total": 4000000,
        "annualised": 4000000,
        "period_basis": "1 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 4000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 4000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "1 years"
        },
        "annualised_average": {
          "amount": 4000000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0078",
      "agreement_group_id": "agr-fifa-historical-0078",
      "organisation_id": "org-historical-visit-saudi",
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      "relationship_class": "sponsorship",
      "commercial_category": "Tourism Authority",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Europe",
      "announcement_date": null,
      "agreement_start": "2022-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$6m annual",
        "currency": "USD",
        "reported_total": 6000000,
        "annualised": 6000000,
        "period_basis": "1 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 6000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 6000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "1 years"
        },
        "annualised_average": {
          "amount": 6000000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0063",
      "agreement_group_id": "agr-fifa-historical-0063",
      "organisation_id": "org-historical-yadea",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Motorcycle Manufacturing",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Asia; MENA",
      "announcement_date": null,
      "agreement_start": "2018-01-01",
      "agreement_end": "2018-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$12m annual",
        "currency": "USD",
        "reported_total": 12000000,
        "annualised": 12000000,
        "period_basis": "1 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 12000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 12000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "1 years"
        },
        "annualised_average": {
          "amount": 12000000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0089",
      "agreement_group_id": "agr-fifa-historical-0089",
      "organisation_id": "org-historical-yadea",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Motorcycle Manufacturing",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Asia",
      "announcement_date": null,
      "agreement_start": "2022-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$4m annual",
        "currency": "USD",
        "reported_total": 4000000,
        "annualised": 4000000,
        "period_basis": "1 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 4000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 4000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "1 years"
        },
        "annualised_average": {
          "amount": 4000000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-fifa-h-0090",
      "agreement_group_id": "agr-fifa-historical-0090",
      "organisation_id": "org-youtube-music",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Music & Video Streaming",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Europe",
      "announcement_date": null,
      "agreement_start": "2022-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$4m annual",
        "currency": "USD",
        "reported_total": 4000000,
        "annualised": 4000000,
        "period_basis": "1 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 4000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 4000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "1 years"
        },
        "annualised_average": {
          "amount": 4000000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "aim-sport-fifa-world-cup-2025-2029",
      "organisation_id": "org-aim-sport",
      "rights_holder": "FIFA",
      "relationship_class": "service_provider",
      "commercial_category": "Digital signage / virtual advertising",
      "official_designation": "Supplier",
      "normalised_tier": "Supplier",
      "territory": "Canada, Mexico & United States",
      "announcement_date": null,
      "agreement_start": "2025-07-01",
      "agreement_end": "2029-12-31",
      "deal_scope": "Digital signage delivery across all 104 matches, with virtual advertising delivery in the knockout phase.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "continuing",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "property",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "partially_verified",
      "evidence_grade": "B",
      "sources": [
        {
          "url": "https://www.linkedin.com/in/jiri-slosr-172a42148",
          "source_name": "AIM Sport employee public post",
          "source_type": "company_public_post",
          "supports": []
        },
        {
          "url": "https://sportsglare.com/articles/virtual-advertising-reached-the-world-cup/",
          "source_name": "SportsGlare",
          "source_type": "SportsGlare reporting",
          "supports": []
        }
      ],
      "notes": "AIM Sport's digital signage and virtual advertising relationship runs from July 2025 through December 2029. It remains active and is not counted as a FIFA sponsorship slot.",
      "record_id": "aim-sport-fifa-world-cup-2025-2029",
      "agreement_group_id": "aim-sport-fifa-world-cup",
      "imported_history": []
    },
    {
      "deal_id": "sg-wc26-0032",
      "organisation_id": "org-american-airlines",
      "rights_holder": "FIFA",
      "relationship_class": "supplier",
      "commercial_category": "Airline",
      "official_designation": "Official North American Airline Supplier",
      "normalised_tier": "Supplier",
      "territory": "North America",
      "announcement_date": "2025-04-17",
      "agreement_start": "2025-04-17",
      "agreement_end": null,
      "deal_scope": "Supplier rights secured in partnership with FIFA global airline partner Qatar Airways",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "≈US$35m reported",
        "currency": "USD",
        "reported_total": 35000000,
        "annualised": null,
        "period_basis": "North American FIFA World Cup 2026 supporter package",
        "value_basis": "reported",
        "source_id": "sportbusiness-world-cup-supporters-2025",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": 35000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "North American FIFA World Cup 2026 supporter package"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/american-airlines-official-north-american-airline-supplier-world-cup-26",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        },
        {
          "url": "https://sponsorship.sportbusiness.com/2025/06/pressure-builds-on-world-cup-host-city-supporter-sales/",
          "source_name": "SportBusiness, Matthew Glendinning",
          "source_type": "secondary",
          "supports": []
        }
      ],
      "notes": "The approximately US$35m is a reported North American supporter-package value. American Airlines remains classified as a supplier because its official designation is Official North American Airline Supplier.",
      "imported_history": []
    },
    {
      "deal_id": "sg-wc26-0046",
      "organisation_id": "org-boggi-milano",
      "rights_holder": "FIFA",
      "relationship_class": "supplier",
      "commercial_category": "Formalwear / fashion",
      "official_designation": "Official Formalwear Outfitter and Official Licensee",
      "normalised_tier": "Supplier",
      "territory": "Global",
      "announcement_date": "2025-12-04",
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Formalwear and licensing partnership for FIFA World Cup 2026 and FIFA Women's World Cup 2027.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [
        "Formal ensembles and accessories for the FIFA workforce and FIFA Council",
        "Official licensed FIFA World Cup capsule collection"
      ],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/boggi-milano-supply-formalwear-world-cup-womens",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "FIFA describes this as a four-year partnership and says the collaboration extends through the conclusion of FIFA Women's World Cup 2027. Do not infer an exact fee or contract end date from that description.",
      "imported_history": [
        {
          "deal_id": "sg-fifa-h-0154",
          "agreement_group_id": "agr-fifa-historical-0154",
          "organisation_id": "org-boggi-milano",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "Luxury goods",
          "official_designation": "Official Sponsor",
          "normalised_tier": "FIFA Partner",
          "territory": "Global",
          "announcement_date": null,
          "agreement_start": "2025-01-01",
          "agreement_end": "2028-12-31",
          "deal_scope": "FIFA agreement covering FIFA Women's World Cup, FIFA World Cup.",
          "property_ids": [
            "fifa-womens-world-cup",
            "fifa-world-cup"
          ],
          "movement": "unknown",
          "status": "active",
          "next_cycle_status": "unknown",
          "activated_entities": [],
          "known_entitlements": [],
          "value": {
            "display": "N/P",
            "currency": null,
            "reported_total": null,
            "annualised": null,
            "period_basis": "4 years",
            "value_basis": "undisclosed",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": null,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "not_stated",
              "period": null
            },
            "total_fee": {
              "amount": null,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "not_stated",
              "period": null
            },
            "annualised_average": {
              "amount": null,
              "basis": "not_stated",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        }
      ]
    },
    {
      "deal_id": "sg-wc26-0038",
      "organisation_id": "org-caliente",
      "rights_holder": "FIFA",
      "relationship_class": "supplier",
      "commercial_category": "Betting / sports entertainment",
      "official_designation": "Official Supplier",
      "normalised_tier": "Supplier",
      "territory": "Mexico",
      "announcement_date": null,
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Official supplier presence tied to the World Cup matches staged in Mexico.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "property",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "partially_verified",
      "evidence_grade": "B",
      "sources": [
        {
          "url": "https://www.tvazteca.com/aztecadeportes/el-cierre-perfecto-en-casa-mexico-vs-chequia-en-la-copa-mundial-la-fifa-2026/",
          "source_name": "TV Azteca",
          "source_type": "secondary",
          "supports": []
        }
      ],
      "notes": "Public reporting identifies Caliente.mx as the first Mexican betting company to become an Official Supplier of FIFA World Cup 2026.",
      "imported_history": []
    },
    {
      "deal_id": "sg-wc26-0043",
      "organisation_id": "org-chargefuze",
      "rights_holder": "FIFA",
      "relationship_class": "supplier",
      "commercial_category": "Mobile charging",
      "official_designation": "FIFA World Cup 2026 Supplier",
      "normalised_tier": "Supplier",
      "territory": "Canada, Mexico & United States",
      "announcement_date": null,
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Mobile charging deployment across the World Cup host-city footprint and all 104 tournament matches.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "continuing",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "property",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": "https://www.linkedin.com/company/fuzeco/",
          "source_name": "FUZE Technology",
          "source_type": "company_public_post",
          "supports": []
        }
      ],
      "notes": "Supplier relationship for mobile charging deployment across the World Cup host-city footprint and tournament matches.",
      "imported_history": []
    },
    {
      "deal_id": "sg-wc26-0034",
      "organisation_id": "org-kulturecity",
      "rights_holder": "FIFA",
      "relationship_class": "supplier",
      "commercial_category": "Accessibility / sensory inclusion",
      "official_designation": "Official Supplier",
      "normalised_tier": "Supplier",
      "territory": "Global / all 16 stadiums",
      "announcement_date": "2026-05-21",
      "agreement_start": "2026-05-21",
      "agreement_end": null,
      "deal_scope": "Sensory inclusion support across World Cup 2026",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "source_id": null,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/organisation/media-releases/fifa-world-cup-2026-tm-earns-first-ever-sensory-inclusive-tournament-recognition",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": null,
      "imported_history": []
    },
    {
      "deal_id": "sg-wc26-0033",
      "organisation_id": "org-louis-vuitton",
      "rights_holder": "FIFA",
      "relationship_class": "supplier",
      "commercial_category": "Luxury goods / trophy presentation",
      "official_designation": "Official Supplier and Branded Licensee",
      "normalised_tier": "Supplier",
      "territory": "Global",
      "announcement_date": "2026-07-14",
      "agreement_start": "2026-07-14",
      "agreement_end": null,
      "deal_scope": "Official trophy trunk and branded licence around the final",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "returning",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [
        "Official FIFA World Cup Trophy Trunk"
      ],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "source_id": null,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/organisation/media-releases/louis-vuitton-trophy-trunk-world-cup-2026-final-official-supplier-branded-licensee",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": null,
      "imported_history": []
    },
    {
      "deal_id": "sg-wc26-0039",
      "organisation_id": "org-mercado-libre",
      "rights_holder": "FIFA",
      "relationship_class": "supplier",
      "commercial_category": "E-commerce / marketplace",
      "official_designation": "Official Supplier",
      "normalised_tier": "Supplier",
      "territory": "Latin America",
      "announcement_date": null,
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Official supplier agreement with FIFA in partnership with Lenovo, focused on Latin America.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Lenovo",
          "relationship_to_partner": "co_activated_entity",
          "activation_role": "Commercial activation partner",
          "territory": "Latin America",
          "verification_status": "verified_company",
          "sources": [
            "https://es.linkedin.com/posts/mercadolibre_orgullomeli-activity-7472313034401718272-N3qS"
          ],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "property",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": "https://es.linkedin.com/posts/mercadolibre_orgullomeli-activity-7472313034401718272-N3qS",
          "source_name": "Mercado Libre",
          "source_type": "company_public_post",
          "supports": []
        }
      ],
      "notes": null,
      "imported_history": []
    },
    {
      "deal_id": "sg-wc26-0048",
      "organisation_id": "org-on-location",
      "rights_holder": "FIFA",
      "relationship_class": "hospitality_provider",
      "commercial_category": "Hospitality",
      "official_designation": "Official Hospitality Provider",
      "normalised_tier": "Supplier",
      "territory": "Global",
      "announcement_date": "2024-07-18",
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Exclusive global rights to promote, sell and operate the Official Hospitality Programme at all 16 FIFA World Cup 2026 stadiums.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [
        "Exclusive global rights to promote, sell and operate the Official Hospitality Programme",
        "Ticket-inclusive hospitality packages"
      ],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/organisation/media-releases/on-location-appointed-as-official-hospitality-provider-of-the-fifa-world-cup-26",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "Operational hospitality appointment, not a sponsor slot. Add this World Cup record while deleting the separate Beyond Club World Cup 2025 relationship below.",
      "imported_history": []
    },
    {
      "deal_id": "sg-wc26-0047",
      "organisation_id": "org-stats-perform",
      "rights_holder": "FIFA",
      "relationship_class": "supplier",
      "commercial_category": "Sports data / betting streaming",
      "official_designation": "Official worldwide betting data and betting streaming rights distributor",
      "normalised_tier": "Supplier",
      "territory": "Global",
      "announcement_date": "2026-01-12",
      "agreement_start": "2026-01-12",
      "agreement_end": null,
      "deal_scope": "Multi-year agreement covering official betting-data distribution and betting-streaming rights for selected FIFA properties, including all 104 FIFA World Cup 2026 matches.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Opta",
          "relationship_to_partner": "owned_brand",
          "activation_role": "Official data, statistics and match-tracker distribution to licensed sportsbooks",
          "territory": "Global",
          "verification_status": "verified_primary",
          "sources": [
            "https://inside.fifa.com/tournament-organisation/commercial/media-releases/stats-perform-official-worldwide-betting-data-streaming-rights-distributor-world-cup"
          ],
          "notes": null
        },
        {
          "name": "RunningBall",
          "relationship_to_partner": "owned_brand",
          "activation_role": "Official ultrafast betting-data collection and distribution",
          "territory": "Global",
          "verification_status": "verified_primary",
          "sources": [
            "https://inside.fifa.com/tournament-organisation/commercial/media-releases/stats-perform-official-worldwide-betting-data-streaming-rights-distributor-world-cup"
          ],
          "notes": null
        }
      ],
      "known_entitlements": [
        "Exclusive official betting-data distribution rights",
        "Official live-stream distribution to licensed sportsbooks in selected territories",
        "Opta player statistics, insights, live scores and match trackers",
        "Integrity support for FIFA"
      ],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/stats-perform-official-worldwide-betting-data-streaming-rights-distributor-world-cup",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "eGaming and regulated-betting data relationship. Stats Perform is a rights distributor and supplier, not a betting-operator sponsorship. Keep it separate from Betano and ADI Predictstreet.",
      "imported_history": []
    },
    {
      "deal_id": "sg-wc26-0045",
      "organisation_id": "org-taittinger",
      "rights_holder": "FIFA",
      "relationship_class": "supplier",
      "commercial_category": "Champagne",
      "official_designation": "Official Champagne",
      "normalised_tier": "Supplier",
      "territory": "Global",
      "announcement_date": "2024-06-25",
      "agreement_start": null,
      "agreement_end": "2030-12-31",
      "deal_scope": "Official Champagne collaboration covering FIFA World Cup 2026, FIFA Women's World Cup 2027 and FIFA World Cup 2030 within a wider FIFA relationship.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "renewed",
      "status": "completed",
      "next_cycle_status": "renewed",
      "activated_entities": [],
      "known_entitlements": [
        "Official Champagne role at FIFA World Cup 2026 and other covered FIFA events"
      ],
      "value": {
        "display": "≈7.5m per year reported + Champagne value in kind",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "Wider FIFA relationship; currency requires confirmation",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 7500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "per year"
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": true,
          "amount": null,
          "currency": null,
          "description": "Champagne supplied for FIFA hospitality, catering and related activities",
          "quantity": null,
          "quantity_unit": "bottles",
          "quantity_status": "unverified"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "fifa-ledger-2026-09-11"
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/news/fifa-and-taittinger-extend-official-champagne-agreement-through-2030",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "FIFA says the renewed Taittinger agreement runs through the end of 2030 and covers FIFA World Cup 2026, FIFA Women's World Cup 2027 and FIFA World Cup 2030. Value undisclosed and broader than FIFA World Cup 2026.",
      "agreement_group_id": "agr-taittinger-fifa-wider",
      "imported_history": [
        {
          "deal_id": "sg-fifa-h-0150",
          "agreement_group_id": "agr-fifa-historical-0150",
          "organisation_id": "org-taittinger",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "Champagne & Sparkling Wine",
          "official_designation": "Official Sponsor",
          "normalised_tier": "FIFA Partner",
          "territory": "Global",
          "announcement_date": null,
          "agreement_start": "2024-01-01",
          "agreement_end": "2030-12-31",
          "deal_scope": "FIFA agreement covering FIFA Women's World Cup, FIFA World Cup.",
          "property_ids": [
            "fifa-womens-world-cup",
            "fifa-world-cup"
          ],
          "movement": "unknown",
          "status": "active",
          "next_cycle_status": "unknown",
          "activated_entities": [],
          "known_entitlements": [],
          "value": {
            "display": "N/P",
            "currency": null,
            "reported_total": null,
            "annualised": null,
            "period_basis": "7 years",
            "value_basis": "undisclosed",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": null,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "not_stated",
              "period": null
            },
            "total_fee": {
              "amount": null,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "not_stated",
              "period": null
            },
            "annualised_average": {
              "amount": null,
              "basis": "not_stated",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        }
      ]
    },
    {
      "deal_id": "sg-fifa-h-0093",
      "agreement_group_id": "agr-fifa-historical-0093",
      "organisation_id": "org-historical-nrg",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Renewables",
      "official_designation": "Presenting Partner",
      "normalised_tier": "Title Sponsor",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2025-01-01",
      "agreement_end": "2026-12-31",
      "deal_scope": "FIFA agreement.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$1.625m annual",
        "currency": "USD",
        "reported_total": 3250000,
        "annualised": 1625000,
        "period_basis": "2 years",
        "value_basis": "reported",
        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 1625000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 3250000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "2 years"
        },
        "annualised_average": {
          "amount": 1625000,
          "basis": "reported",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [],
      "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
    },
    {
      "deal_id": "sg-wc26-0021",
      "organisation_id": "org-airbnb",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Accommodation & experiences",
      "official_designation": "Official Alternative Accommodation and Experiences Booking Platform",
      "normalised_tier": "Tournament Supporter",
      "territory": "North America",
      "announcement_date": "2025-06-12",
      "agreement_start": "2025-06-12",
      "agreement_end": null,
      "deal_scope": "Three-year collaboration also covering Club World Cup 2025 and Women's World Cup 2027",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "source_id": null,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/airbnb-and-fifa-announce-major-multi-tournament-partnership",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": null,
      "agreement_group_id": "agr-airbnb-fifa-2025-2027",
      "imported_history": []
    },
    {
      "deal_id": "sg-wc26-0029",
      "organisation_id": "org-betano",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Online betting",
      "official_designation": "Official Tournament Supporter",
      "normalised_tier": "Tournament Supporter",
      "territory": "Europe and South America",
      "announcement_date": "2026-05-18",
      "agreement_start": "2026-05-18",
      "agreement_end": null,
      "deal_scope": "World Cup 2026 regional supporter rights",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "returning",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "≈US$35m reported",
        "currency": "USD",
        "reported_total": 35000000,
        "annualised": null,
        "period_basis": "FIFA World Cup 2026 regional Tournament Supporter package",
        "value_basis": "reported",
        "source_id": "user-supplied-sportbusiness-cwc-2025-values",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": 35000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "FIFA World Cup 2026 regional Tournament Supporter package"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/betano-unveiled-as-tournament-supporter-of-fifa-world-cup-2026-tm-for-europe-and-south-america",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "Betano was later reported to have committed approximately US$35m for regional FIFA World Cup 2026 rights. This value belongs to sg-wc26-0029, not the Club World Cup 2025 regional relationship on sg-sp-0007.",
      "imported_history": [
        {
          "deal_id": "sg-fifa-h-0029",
          "agreement_group_id": "agr-fifa-historical-0029",
          "organisation_id": "org-betano",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "Betting",
          "official_designation": "Official Partner",
          "normalised_tier": "FIFA Partner",
          "territory": "Global",
          "announcement_date": null,
          "agreement_start": "2026-01-01",
          "agreement_end": "2026-12-31",
          "deal_scope": "FIFA agreement.",
          "property_ids": [
            "fifa-world-cup"
          ],
          "movement": "unknown",
          "status": "active",
          "next_cycle_status": "unknown",
          "activated_entities": [],
          "known_entitlements": [],
          "value": {
            "display": "US$35m annual",
            "currency": "USD",
            "reported_total": 35000000,
            "annualised": 35000000,
            "period_basis": "1 years",
            "value_basis": "reported",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": 35000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "annual"
            },
            "total_fee": {
              "amount": 35000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "1 years"
            },
            "annualised_average": {
              "amount": 35000000,
              "basis": "reported",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        }
      ]
    },
    {
      "deal_id": "sg-wc26-0022",
      "organisation_id": "org-diageo",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Spirits",
      "official_designation": "Official Spirits Supporter",
      "normalised_tier": "Tournament Supporter",
      "territory": "North, Central and South America",
      "announcement_date": "2025-05-08",
      "agreement_start": "2025-05-08",
      "agreement_end": null,
      "deal_scope": "World Cup 2026 regional spirits partnership",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Casamigos",
          "relationship_to_partner": "owned_brand",
          "activation_role": "Tournament activation",
          "territory": "Americas",
          "verification_status": "verified_primary",
          "sources": [
            "https://inside.fifa.com/tournament-organisation/commercial/media-releases/diageo-official-spirits-supporter-world-cup-26-north-central-south-america"
          ],
          "notes": null
        },
        {
          "name": "Don Julio",
          "relationship_to_partner": "owned_brand",
          "activation_role": "Tournament activation",
          "territory": "Americas",
          "verification_status": "verified_primary",
          "sources": [
            "https://inside.fifa.com/tournament-organisation/commercial/media-releases/diageo-official-spirits-supporter-world-cup-26-north-central-south-america"
          ],
          "notes": null
        },
        {
          "name": "Buchanan's",
          "relationship_to_partner": "owned_brand",
          "activation_role": "Tournament activation",
          "territory": "Americas",
          "verification_status": "verified_primary",
          "sources": [
            "https://inside.fifa.com/tournament-organisation/commercial/media-releases/diageo-official-spirits-supporter-world-cup-26-north-central-south-america"
          ],
          "notes": null
        },
        {
          "name": "Johnnie Walker",
          "relationship_to_partner": "owned_brand",
          "activation_role": "Tournament activation",
          "territory": "Americas",
          "verification_status": "verified_primary",
          "sources": [
            "https://inside.fifa.com/tournament-organisation/commercial/media-releases/diageo-official-spirits-supporter-world-cup-26-north-central-south-america"
          ],
          "notes": null
        },
        {
          "name": "Smirnoff",
          "relationship_to_partner": "owned_brand",
          "activation_role": "Tournament activation",
          "territory": "Americas",
          "verification_status": "verified_primary",
          "sources": [
            "https://inside.fifa.com/tournament-organisation/commercial/media-releases/diageo-official-spirits-supporter-world-cup-26-north-central-south-america"
          ],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "source_id": null,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/diageo-official-spirits-supporter-world-cup-26-north-central-south-america",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": null,
      "imported_history": []
    },
    {
      "deal_id": "sg-wc26-0023",
      "organisation_id": "org-doordash",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "On-demand delivery / restaurant reservations",
      "official_designation": "Official On-Demand Pick-Up and Delivery Supporter; Official Restaurant Reservations Platform Supporter",
      "normalised_tier": "Tournament Supporter",
      "territory": "United States, Canada and selected European markets",
      "announcement_date": "2025-11-18",
      "agreement_start": "2025-11-18",
      "agreement_end": null,
      "deal_scope": "World Cup 2026 and Women's World Cup 2027 supporter agreement across nine countries",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Deliveroo",
          "relationship_to_partner": "owned_brand",
          "activation_role": "Participating delivery brand",
          "territory": "Selected European markets",
          "verification_status": "verified_primary",
          "sources": [
            "https://inside.fifa.com/tournament-organisation/commercial/news/doordash-tournament-supporter-world-cup-2026-womens-2027"
          ],
          "notes": null
        },
        {
          "name": "Wolt",
          "relationship_to_partner": "owned_brand",
          "activation_role": "Participating delivery brand",
          "territory": "Selected European markets",
          "verification_status": "verified_primary",
          "sources": [
            "https://inside.fifa.com/tournament-organisation/commercial/news/doordash-tournament-supporter-world-cup-2026-womens-2027"
          ],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "source_id": null,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/news/doordash-tournament-supporter-world-cup-2026-womens-2027",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": null,
      "imported_history": []
    },
    {
      "deal_id": "sg-wc26-0037",
      "organisation_id": "org-expressvpn",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Cybersecurity / VPN",
      "official_designation": "Official Tournament Supporter",
      "normalised_tier": "Tournament Supporter",
      "territory": "United States, Canada & Europe",
      "announcement_date": "2026-06-10",
      "agreement_start": "2026-06-10",
      "agreement_end": null,
      "deal_scope": "Exclusive VPN supporter agreement in the US, Canada and Europe.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [
        "Pitch-side LED branding"
      ],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "property",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": "https://www.expressvpn.com/blog/expressvpn-fifa-world-cup-2026-supporter/",
          "source_name": "ExpressVPN",
          "source_type": "company",
          "supports": []
        }
      ],
      "notes": null,
      "imported_history": [
        {
          "deal_id": "sg-fifa-h-0056",
          "agreement_group_id": "agr-fifa-historical-0056",
          "organisation_id": "org-expressvpn",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "Internet & Online Services",
          "official_designation": "Official Partner",
          "normalised_tier": "FIFA Partner",
          "territory": "Global",
          "announcement_date": null,
          "agreement_start": "2026-01-01",
          "agreement_end": "2026-12-31",
          "deal_scope": "FIFA agreement.",
          "property_ids": [
            "fifa-world-cup"
          ],
          "movement": "unknown",
          "status": "active",
          "next_cycle_status": "unknown",
          "activated_entities": [],
          "known_entitlements": [],
          "value": {
            "display": "US$15m annual",
            "currency": "USD",
            "reported_total": 15000000,
            "annualised": 15000000,
            "period_basis": "1 years",
            "value_basis": "reported",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": 15000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "annual"
            },
            "total_fee": {
              "amount": 15000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "1 years"
            },
            "annualised_average": {
              "amount": 15000000,
              "basis": "reported",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        }
      ]
    },
    {
      "deal_id": "sg-wc26-0024",
      "organisation_id": "org-globant",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Digital services / software",
      "official_designation": "Tournament Supporter",
      "normalised_tier": "Tournament Supporter",
      "territory": "North America and Europe",
      "announcement_date": "2025-11-25",
      "agreement_start": "2025-11-25",
      "agreement_end": null,
      "deal_scope": "Expanded digital-services agreement covering World Cup 2026 and other FIFA events",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "expanded",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "≈US$25m-30m estimated",
        "currency": "USD",
        "reported_total": null,
        "annualised": null,
        "period_basis": "Expansive multi-tournament FIFA inventory agreement; estimated range",
        "value_basis": "reported",
        "source_id": "sportbusiness-world-cup-supporters-2025",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/globant-expanded-partnership-innovative-digital-services",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        },
        {
          "url": "https://sponsorship.sportbusiness.com/2025/06/pressure-builds-on-world-cup-host-city-supporter-sales/",
          "source_name": "SportBusiness, Matthew Glendinning",
          "source_type": "secondary",
          "supports": []
        }
      ],
      "notes": "The reported range is an estimate for an expansive multi-tournament FIFA inventory agreement, not a standalone FIFA World Cup 2026 fee.",
      "imported_history": []
    },
    {
      "deal_id": "sg-wc26-0031",
      "organisation_id": "org-inter-rapidisimo",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Courier / logistics",
      "official_designation": "Tournament Supporter",
      "normalised_tier": "Tournament Supporter",
      "territory": "Colombia",
      "announcement_date": "2026-06-05",
      "agreement_start": "2026-06-05",
      "agreement_end": null,
      "deal_scope": "World Cup 2026 supporter rights in Colombia",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "returning",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "source_id": null,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/news/inter-rapidisimo-partnership-tournament-supporter-world-cup-2026",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": null,
      "imported_history": []
    },
    {
      "deal_id": "sg-wc26-0036",
      "organisation_id": "org-kraken",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Cryptocurrency exchange",
      "official_designation": "Official Crypto Exchange Supporter",
      "normalised_tier": "Tournament Supporter",
      "territory": "North America & Europe",
      "announcement_date": "2026-06-09",
      "agreement_start": "2026-06-09",
      "agreement_end": null,
      "deal_scope": "World Cup 2026 supporter agreement with activations across the 16 host cities.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": null,
        "value_scope": "property",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/kraken-official-crypto-exchange-supporter-world-cup-2026",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": null,
      "imported_history": [
        {
          "deal_id": "sg-fifa-h-0039",
          "agreement_group_id": "agr-fifa-historical-0039",
          "organisation_id": "org-kraken",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "Cryptocurrency",
          "official_designation": "Official Partner",
          "normalised_tier": "FIFA Partner",
          "territory": "Global",
          "announcement_date": null,
          "agreement_start": "2026-01-01",
          "agreement_end": "2026-12-31",
          "deal_scope": "FIFA agreement.",
          "property_ids": [
            "fifa-world-cup"
          ],
          "movement": "unknown",
          "status": "active",
          "next_cycle_status": "unknown",
          "activated_entities": [],
          "known_entitlements": [],
          "value": {
            "display": "US$25m annual",
            "currency": "USD",
            "reported_total": 25000000,
            "annualised": 25000000,
            "period_basis": "1 years",
            "value_basis": "reported",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": 25000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "annual"
            },
            "total_fee": {
              "amount": 25000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "1 years"
            },
            "annualised_average": {
              "amount": 25000000,
              "basis": "reported",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        }
      ]
    },
    {
      "deal_id": "sg-wc26-0026",
      "organisation_id": "org-marriott-bonvoy",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Hotels / travel loyalty",
      "official_designation": "Official Hotel Supporter",
      "normalised_tier": "Tournament Supporter",
      "territory": "North America",
      "announcement_date": "2026-01-06",
      "agreement_start": "2026-01-06",
      "agreement_end": null,
      "deal_scope": "North American World Cup 2026 hotel supporter agreement",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "source_id": null,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/marriott-bonvoy-unmatched-fan-access-world-cup-2026-hotel-supporter",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": null,
      "imported_history": [
        {
          "deal_id": "sg-fifa-h-0018",
          "agreement_group_id": "agr-fifa-historical-0018",
          "organisation_id": "org-marriott-bonvoy",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "Hotels & Resorts",
          "official_designation": "Official Sponsor",
          "normalised_tier": "FIFA Partner",
          "territory": "Global",
          "announcement_date": null,
          "agreement_start": "2026-01-01",
          "agreement_end": "2026-12-31",
          "deal_scope": "FIFA agreement.",
          "property_ids": [
            "fifa-world-cup"
          ],
          "movement": "unknown",
          "status": "active",
          "next_cycle_status": "unknown",
          "activated_entities": [
            {
              "name": "Marriott Bonvoy",
              "relationship_to_partner": "group_brand",
              "activation_role": "Activated brand",
              "territory": null,
              "verification_status": "verified_company",
              "sources": [],
              "notes": null
            }
          ],
          "known_entitlements": [],
          "value": {
            "display": "US$45m annual",
            "currency": "USD",
            "reported_total": 45000000,
            "annualised": 45000000,
            "period_basis": "1 years",
            "value_basis": "reported",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": 45000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "annual"
            },
            "total_fee": {
              "amount": 45000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "1 years"
            },
            "annualised_average": {
              "amount": 45000000,
              "basis": "reported",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        }
      ]
    },
    {
      "deal_id": "sg-wc26-0035",
      "organisation_id": "org-pif",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Investment / sports & entertainment development",
      "official_designation": "Official Tournament Supporter",
      "normalised_tier": "Tournament Supporter",
      "territory": "North America & Asia",
      "announcement_date": "2026-05-14",
      "agreement_start": "2026-05-14",
      "agreement_end": null,
      "deal_scope": "World Cup 2026 Tournament Supporter agreement building on the FIFA Club World Cup 2025 partnership.",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "expanded",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Savvy Games Group",
          "relationship_to_partner": "group_affiliate",
          "activation_role": "PIF company incorporated into tournament activation",
          "territory": null,
          "verification_status": "verified_primary",
          "sources": [
            "https://inside.fifa.com/tournament-organisation/commercial/media-releases/pif-official-tournament-supporter-world-cup-2026"
          ],
          "notes": null
        },
        {
          "name": "Qiddiya City",
          "relationship_to_partner": "group_affiliate",
          "activation_role": "PIF company incorporated into tournament activation",
          "territory": null,
          "verification_status": "verified_primary",
          "sources": [
            "https://inside.fifa.com/tournament-organisation/commercial/media-releases/pif-official-tournament-supporter-world-cup-2026"
          ],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "up to ≈US$55m reported",
        "currency": "USD",
        "reported_total": 55000000,
        "annualised": null,
        "period_basis": "FIFA World Cup 2026 regional Tournament Supporter package; reported upper bound",
        "value_basis": "reported",
        "source_id": "user-supplied-sportbusiness-cwc-2025-values",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": 55000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "FIFA World Cup 2026 regional Tournament Supporter package; reported upper bound"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/pif-official-tournament-supporter-world-cup-2026",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "PIF was later reported to have paid up to approximately US$55m for its FIFA World Cup 2026 Tournament Supporter package. This value belongs to sg-wc26-0035, not the Club World Cup 2025 PIF relationship on sg-sp-0010. The Club World Cup value remains N/P.",
      "imported_history": [
        {
          "deal_id": "sg-fifa-h-0013",
          "agreement_group_id": "agr-fifa-historical-0013",
          "organisation_id": "org-pif",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "Gov. & Institutions",
          "official_designation": "Official Partner",
          "normalised_tier": "FIFA Partner",
          "territory": "Asia; North America",
          "announcement_date": null,
          "agreement_start": "2026-01-01",
          "agreement_end": "2026-12-31",
          "deal_scope": "FIFA agreement.",
          "property_ids": [
            "fifa-world-cup"
          ],
          "movement": "unknown",
          "status": "active",
          "next_cycle_status": "unknown",
          "activated_entities": [],
          "known_entitlements": [],
          "value": {
            "display": "US$55m annual",
            "currency": "USD",
            "reported_total": 55000000,
            "annualised": 55000000,
            "period_basis": "1 years",
            "value_basis": "reported",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": 55000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "annual"
            },
            "total_fee": {
              "amount": 55000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "1 years"
            },
            "annualised_average": {
              "amount": 55000000,
              "basis": "reported",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        }
      ]
    },
    {
      "deal_id": "sg-wc26-0027",
      "organisation_id": "org-rock-it-cargo",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Logistics",
      "official_designation": "Official Logistics Provider / Tournament Supporter",
      "normalised_tier": "Tournament Supporter",
      "territory": "North America / operational global scope",
      "announcement_date": "2024-11-21",
      "agreement_start": "2025-01-01",
      "agreement_end": null,
      "deal_scope": "Multi-year logistics agreement beginning with selected CWC 2025 services and expanding for World Cup 2026",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "source_id": null,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/fifa-rock-it-cargo-official-logistics-provider-world-cup-26",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "This record has both commercial-supporter rights and a procured operational role. Do not assume the economics are purely a sponsorship fee.",
      "imported_history": [
        {
          "deal_id": "sg-fifa-h-0083",
          "agreement_group_id": "agr-fifa-historical-0083",
          "organisation_id": "org-rock-it-cargo",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "Warehousing & Transport",
          "official_designation": "Official Sponsor",
          "normalised_tier": "FIFA Partner",
          "territory": "Global",
          "announcement_date": null,
          "agreement_start": "2023-01-01",
          "agreement_end": "2026-12-31",
          "deal_scope": "FIFA agreement.",
          "property_ids": [
            "fifa-world-cup"
          ],
          "movement": "unknown",
          "status": "active",
          "next_cycle_status": "unknown",
          "activated_entities": [],
          "known_entitlements": [],
          "value": {
            "display": "US$4.5m annual",
            "currency": "USD",
            "reported_total": 18000000,
            "annualised": 4500000,
            "period_basis": "4 years",
            "value_basis": "reported",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": 4500000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "annual"
            },
            "total_fee": {
              "amount": 18000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "4 years"
            },
            "annualised_average": {
              "amount": 4500000,
              "basis": "reported",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        }
      ]
    },
    {
      "deal_id": "sg-wc26-0030",
      "organisation_id": "org-salesforce",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "CRM / enterprise technology",
      "official_designation": "Official Tournament Supporter",
      "normalised_tier": "Tournament Supporter",
      "territory": "North America and Europe",
      "announcement_date": "2026-06-05",
      "agreement_start": "2026-06-05",
      "agreement_end": null,
      "deal_scope": "World Cup 2026 and Women's World Cup 2027 supporter agreement",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "source_id": null,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/salesforce-official-tournament-supporter-world-cup-2026-womens-2027",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": null,
      "imported_history": []
    },
    {
      "deal_id": "sg-wc26-0025",
      "organisation_id": "org-home-depot",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Home improvement retail",
      "official_designation": "Official Home Improvement Retail Supporter",
      "normalised_tier": "Tournament Supporter",
      "territory": "North America",
      "announcement_date": "2024-12-04",
      "agreement_start": "2024-12-04",
      "agreement_end": null,
      "deal_scope": "North American World Cup 2026 supporter agreement",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "source_id": null,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/fifa-welcomes-the-home-depot-as-official-home-improvement-retail-supporter-world-cup-26",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": null,
      "imported_history": [
        {
          "deal_id": "sg-fifa-h-0065",
          "agreement_group_id": "agr-fifa-historical-0065",
          "organisation_id": "org-home-depot",
          "rights_holder": "FIFA",
          "relationship_class": "sponsorship",
          "commercial_category": "Home Improvement Retail",
          "official_designation": "Official Sponsor",
          "normalised_tier": "FIFA Partner",
          "territory": "Global",
          "announcement_date": null,
          "agreement_start": "2023-01-01",
          "agreement_end": "2026-12-31",
          "deal_scope": "FIFA agreement.",
          "property_ids": [
            "fifa-world-cup"
          ],
          "movement": "unknown",
          "status": "active",
          "next_cycle_status": "unknown",
          "activated_entities": [],
          "known_entitlements": [],
          "value": {
            "display": "US$10.5m annual",
            "currency": "USD",
            "reported_total": 42000000,
            "annualised": 10500000,
            "period_basis": "4 years",
            "value_basis": "reported",
            "source_id": null,
            "value_scope": "agreement",
            "attributable_to_property": false,
            "annual_fee": {
              "amount": 10500000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "annual"
            },
            "total_fee": {
              "amount": 42000000,
              "min": null,
              "max": null,
              "lower_bound": null,
              "basis": "reported",
              "period": "4 years"
            },
            "annualised_average": {
              "amount": 10500000,
              "basis": "reported",
              "calculation": null
            },
            "value_in_kind": {
              "included": false,
              "amount": null,
              "currency": null,
              "description": null,
              "quantity": null,
              "quantity_unit": null,
              "quantity_status": "not_stated"
            },
            "fee_scope": "agreement",
            "reported_variants": []
          },
          "verification_status": "verified_company",
          "evidence_grade": "B",
          "sources": [],
          "notes": "Where an agreement covers multiple properties, the reported value is kept at agreement scope and is not allocated across individual properties."
        }
      ]
    },
    {
      "deal_id": "sg-wc26-0028",
      "organisation_id": "org-valvoline",
      "rights_holder": "FIFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Automotive / lubricants",
      "official_designation": "Official FIFA World Cup 26 Supporter",
      "normalised_tier": "Tournament Supporter",
      "territory": "Selected markets / regional rights",
      "announcement_date": "2025-05-29",
      "agreement_start": "2025-05-29",
      "agreement_end": null,
      "deal_scope": "World Cup 2026 supporter agreement",
      "property_ids": [
        "fifa-world-cup"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "source_id": null,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://inside.fifa.com/tournament-organisation/commercial/media-releases/valvoline-global-confirmed-official-world-cup-26-supporter",
          "source_name": "FIFA",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": null,
      "imported_history": []
    },
    {
      "deal_id": "sg-mu-0001",
      "organisation_id": "org-betway",
      "rights_holder": "Manchester United",
      "relationship_class": "sponsorship",
      "commercial_category": "Betting / gaming",
      "official_designation": "Principal Partner and Exclusive Global Betting Partner",
      "normalised_tier": "Training Kit Partner",
      "territory": "Global",
      "announcement_date": "2026-08-05",
      "agreement_start": "2026-07-01",
      "agreement_end": "2029-06-30",
      "deal_scope": "Three-season training kit sponsorship from 2026-27 to 2028-29, covering the men's and women's teams and matchday visibility at Old Trafford and the Progress with Unity Stadium.",
      "property_ids": [
        "manchester-united"
      ],
      "movement": "new",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [
        "Front-of-training-kit branding on Manchester United men's and women's teams",
        "Matchday visibility at Old Trafford and the Progress with Unity Stadium",
        "Supporter competitions and experiences",
        "Safer-gambling resources and betting-integrity guidance connected to the partnership"
      ],
      "value": {
        "display": "≈£20m per season reported (≈£60m over term derived)",
        "currency": "GBP",
        "reported_total": 60000000,
        "annualised": 20000000,
        "period_basis": "Three seasons, 2026-27 to 2028-29; total derived from reported ≈£20m per season",
        "value_basis": "reported",
        "source_id": "sportbusiness-betway-manchester-united-2026",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 20000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "per contract year"
        },
        "total_fee": {
          "amount": 60000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "derived",
          "period": "Three seasons, 2026-27 to 2028-29; total derived from reported ≈£20m per season"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://sponsorship.sportbusiness.com/2026/09/betways-united-deal-coincides-with-new-brand-platform-launch/",
          "source_name": "SportBusiness, Ben Cronin",
          "source_type": "secondary",
          "supports": []
        },
        {
          "url": "https://supergroup.com/betway-becomes-manchester-principal-partner/",
          "source_name": "Super Group",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "Betway is a betting sponsorship on training wear and matchday inventory, not a betting front-of-matchday-shirt sponsorship. The reported total is derived and excludes any unreported bonuses or ancillary consideration.",
      "imported_history": []
    },
    {
      "deal_id": "sg-napoli-0001",
      "organisation_id": "org-msc-cruises",
      "rights_holder": "SSC Napoli",
      "relationship_class": "sponsorship",
      "commercial_category": "Travel / cruises",
      "official_designation": "Main Partner / Front-of-shirt Sponsor",
      "normalised_tier": "Main Partner",
      "territory": "Global",
      "announcement_date": "2026-07-06",
      "agreement_start": "2026-07-01",
      "agreement_end": "2029-06-30",
      "deal_scope": "Three-season front-of-shirt partnership from 2026-27 to 2028-29, with global brand and merchandising activation through MSC Cruises' network.",
      "property_ids": [
        "ssc-napoli"
      ],
      "movement": "renewed",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [
        "Front-of-shirt branding",
        "Global activation and merchandising through MSC Cruises ships",
        "Joint brand and centenary-season activation"
      ],
      "value": {
        "display": "≈€18m per season reported before performance bonuses (≈€54m base over term derived)",
        "currency": "EUR",
        "reported_total": 54000000,
        "annualised": 18000000,
        "period_basis": "Three seasons, 2026-27 to 2028-29; base total derived from reported close to €18m per season",
        "value_basis": "reported",
        "source_id": "sportbusiness-msc-napoli-2026",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 18000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "per contract year"
        },
        "total_fee": {
          "amount": 54000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "derived",
          "period": "Three seasons, 2026-27 to 2028-29; base total derived from reported close to €18m per season"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://sponsorship.sportbusiness.com/2026/09/msc-cruises-anchors-napolis-global-sponsorship-strategy/",
          "source_name": "SportBusiness",
          "source_type": "secondary",
          "supports": []
        },
        {
          "url": "https://sscnapoli.it/en/proud-to-be-napoli/",
          "source_name": "SSC Napoli",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "The reported fee is before performance bonuses. The base total is derived from the reported seasonal amount and should not be presented as a guaranteed cash total.",
      "imported_history": []
    },
    {
      "deal_id": "sg-napoli-0002",
      "organisation_id": "org-ea7",
      "rights_holder": "SSC Napoli",
      "relationship_class": "supplier",
      "commercial_category": "Technical kit supplier / sportswear",
      "official_designation": "Global Technical Partner",
      "normalised_tier": "Supplier",
      "territory": "Global",
      "announcement_date": null,
      "agreement_start": "2026-07-01",
      "agreement_end": "2030-06-30",
      "deal_scope": "Technical kit and sportswear collaboration from 2026-27 through 2029-30.",
      "property_ids": [
        "ssc-napoli"
      ],
      "movement": "renewed",
      "status": "completed",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [
        "Technical kit supply and sportswear collaboration",
        "EA7 branding on SSC Napoli technical products"
      ],
      "value": {
        "display": "≈€3.5m per season reported (≈€14m over term derived)",
        "currency": "EUR",
        "reported_total": 14000000,
        "annualised": 3500000,
        "period_basis": "Four seasons, 2026-27 to 2029-30; total derived from reported close to €3.5m per season sponsorship element",
        "value_basis": "reported",
        "source_id": "sportbusiness-ea7-napoli-2026",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 3500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "per contract year"
        },
        "total_fee": {
          "amount": 14000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "derived",
          "period": "Four seasons, 2026-27 to 2029-30; total derived from reported close to €3.5m per season sponsorship element"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://sponsorship.sportbusiness.com/2026/09/msc-cruises-anchors-napolis-global-sponsorship-strategy/",
          "source_name": "SportBusiness",
          "source_type": "secondary",
          "supports": []
        },
        {
          "url": "https://sscnapoli.it/en/proud-to-be-napoli/",
          "source_name": "SSC Napoli",
          "source_type": "primary",
          "supports": []
        }
      ],
      "notes": "Classify EA7 as a supplier in the public tier. The reported €3.5m is the sponsorship element, not necessarily the full value of technical product supplied in kind. The 2026 renewal was reported in July; no exact public announcement date is inserted.",
      "imported_history": []
    },
    {
      "deal_id": "uefa-macron-2025-50304104",
      "record_id": "uefa-macron-2025-50304104",
      "agreement_group_id": "macron-uefa",
      "input_row": 182,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-macron",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2025-07-01",
      "agreement_end": "2029-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League; UEFA Conference League; UEFA Europa League; UEFA European Championship; UEFA European Qualifiers; UEFA Nations League; UEFA Super Cup; UEFA Women's Champions League; UEFA Women's European Championship; UEFA Women's European Qualifiers; UEFA Women's Nations League.",
      "property_ids": [
        "uefa-champions-league",
        "uefa-conference-league",
        "uefa-europa-league",
        "uefa-european-championship",
        "uefa-european-qualifiers",
        "uefa-nations-league",
        "uefa-super-cup",
        "uefa-women-s-champions-league",
        "uefa-women-s-european-championship",
        "uefa-women-s-european-qualifiers",
        "uefa-women-s-nations-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-just-eat-2024-d799b5d2",
      "record_id": "uefa-just-eat-2024-d799b5d2",
      "agreement_group_id": "just-eat-uefa",
      "input_row": 18,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-just-eat",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League; UEFA Conference League; UEFA Europa League; UEFA Super Cup; UEFA Youth League; UEFA Futsal Champions League.",
      "property_ids": [
        "uefa-champions-league",
        "uefa-conference-league",
        "uefa-europa-league",
        "uefa-super-cup",
        "uefa-youth-league",
        "uefa-futsal-champions-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€165m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 55000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 165000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-sports-interactive-2022-5d0027e1",
      "record_id": "uefa-sports-interactive-2022-5d0027e1",
      "agreement_group_id": "sports-interactive-uefa",
      "input_row": 167,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-sports-interactive",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2022-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League; UEFA Conference League; UEFA Europa League; UEFA Super Cup.",
      "property_ids": [
        "uefa-champions-league",
        "uefa-conference-league",
        "uefa-europa-league",
        "uefa-super-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Football Manager",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-fanatics-2021-55873319",
      "record_id": "uefa-fanatics-2021-55873319",
      "agreement_group_id": "fanatics-uefa",
      "input_row": 160,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-fanatics",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2021-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League; UEFA Conference League; UEFA Europa League; UEFA Women's Champions League.",
      "property_ids": [
        "uefa-champions-league",
        "uefa-conference-league",
        "uefa-europa-league",
        "uefa-women-s-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Topps",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-fanatics-2027-520ac7c6",
      "record_id": "uefa-fanatics-2027-520ac7c6",
      "agreement_group_id": "fanatics-uefa",
      "input_row": 198,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-fanatics",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2027-07-01",
      "agreement_end": "2033-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League; UEFA Conference League; UEFA Super Cup; UEFA Women's Champions League; UEFA Youth League; UEFA Europa League.",
      "property_ids": [
        "uefa-champions-league",
        "uefa-conference-league",
        "uefa-super-cup",
        "uefa-women-s-champions-league",
        "uefa-youth-league",
        "uefa-europa-league"
      ],
      "movement": "unknown",
      "status": "future",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-just-eat-2021-f9eba3de",
      "record_id": "uefa-just-eat-2021-f9eba3de",
      "agreement_group_id": "just-eat-uefa",
      "input_row": 21,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-just-eat",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2021-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League; UEFA Europa League; UEFA Conference League; UEFA Super Cup; UEFA Youth League.",
      "property_ids": [
        "uefa-champions-league",
        "uefa-europa-league",
        "uefa-conference-league",
        "uefa-super-cup",
        "uefa-youth-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€150m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 50000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 150000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-socios-com-2021-7458f7a3",
      "record_id": "uefa-socios-com-2021-7458f7a3",
      "agreement_group_id": "socios-com-uefa",
      "input_row": 97,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-socios-com",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2021-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League; UEFA Europa League; UEFA Conference League; UEFA Super Cup.",
      "property_ids": [
        "uefa-champions-league",
        "uefa-europa-league",
        "uefa-conference-league",
        "uefa-super-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€15m-€21m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 6000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": null,
          "min": 15000000,
          "max": 21000000,
          "lower_bound": null,
          "basis": "reported_range",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-ea-sports-2024-8f9f51a7",
      "record_id": "uefa-ea-sports-2024-8f9f51a7",
      "agreement_group_id": "ea-sports-uefa",
      "input_row": 71,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-ea-sports",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League; UEFA Europa League; UEFA Conference League.",
      "property_ids": [
        "uefa-champions-league",
        "uefa-europa-league",
        "uefa-conference-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€39m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 13000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 39000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-fanatics-2024-c7a5b189",
      "record_id": "uefa-fanatics-2024-c7a5b189",
      "agreement_group_id": "fanatics-uefa",
      "input_row": 53,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-fanatics",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League; UEFA Europa League; UEFA Conference League.",
      "property_ids": [
        "uefa-champions-league",
        "uefa-europa-league",
        "uefa-conference-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Topps",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€75m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 25000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 75000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-heineken-2021-f5ac3b0f",
      "record_id": "uefa-heineken-2021-f5ac3b0f",
      "agreement_group_id": "heineken-uefa",
      "input_row": 3,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-heineken",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2021-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League; UEFA Europa League; UEFA Conference League.",
      "property_ids": [
        "uefa-champions-league",
        "uefa-europa-league",
        "uefa-conference-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Heineken",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Heineken 0.0",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Heineken International",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€375m-€405m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 130000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": null,
          "min": 375000000,
          "max": 405000000,
          "lower_bound": null,
          "basis": "reported_range",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-macron-2019-2e4eb3a2",
      "record_id": "uefa-macron-2019-2e4eb3a2",
      "agreement_group_id": "macron-uefa",
      "input_row": 183,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-macron",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2019-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League; UEFA Europa League; UEFA European Championship; UEFA Conference League; UEFA Super Cup; UEFA European Qualifiers; UEFA Nations League; UEFA Women's Champions League; UEFA Women's European Championship; UEFA Women's European Qualifiers; UEFA Women's Nations League.",
      "property_ids": [
        "uefa-champions-league",
        "uefa-europa-league",
        "uefa-european-championship",
        "uefa-conference-league",
        "uefa-super-cup",
        "uefa-european-qualifiers",
        "uefa-nations-league",
        "uefa-women-s-champions-league",
        "uefa-women-s-european-championship",
        "uefa-women-s-european-qualifiers",
        "uefa-women-s-nations-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-macron-2022-65f5aefc",
      "record_id": "uefa-macron-2022-65f5aefc",
      "agreement_group_id": "macron-uefa",
      "input_row": 184,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-macron",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2022-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League; UEFA Europa League; UEFA European Championship; UEFA Conference League; UEFA Super Cup; UEFA European Qualifiers; UEFA Nations League; UEFA Women's Champions League; UEFA Women's European Championship; UEFA Women's European Qualifiers; UEFA Women's Nations League.",
      "property_ids": [
        "uefa-champions-league",
        "uefa-europa-league",
        "uefa-european-championship",
        "uefa-conference-league",
        "uefa-super-cup",
        "uefa-european-qualifiers",
        "uefa-nations-league",
        "uefa-women-s-champions-league",
        "uefa-women-s-european-championship",
        "uefa-women-s-european-qualifiers",
        "uefa-women-s-nations-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-gazprom-2021-2561ea22",
      "record_id": "uefa-gazprom-2021-2561ea22",
      "agreement_group_id": "gazprom-uefa",
      "input_row": 7,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-gazprom",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2021-07-01",
      "agreement_end": "2022-02-28",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League; UEFA European Championship; UEFA Super Cup; UEFA Nations League; UEFA Youth League.",
      "property_ids": [
        "uefa-champions-league",
        "uefa-european-championship",
        "uefa-super-cup",
        "uefa-nations-league",
        "uefa-youth-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€75m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 75000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 75000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-qatar-airways-2024-0cb2d44f",
      "record_id": "uefa-qatar-airways-2024-0cb2d44f",
      "agreement_group_id": "qatar-airways-uefa",
      "input_row": 8,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-qatar-airways",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2030-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League; UEFA Super Cup; UEFA Futsal Champions League.",
      "property_ids": [
        "uefa-champions-league",
        "uefa-super-cup",
        "uefa-futsal-champions-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€450m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 75000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 450000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-oppo-2022-47039874",
      "record_id": "uefa-oppo-2022-47039874",
      "agreement_group_id": "oppo-uefa",
      "input_row": 31,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-oppo",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2022-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League; UEFA Super Cup; UEFA Futsal Championship; UEFA Youth League.",
      "property_ids": [
        "uefa-champions-league",
        "uefa-super-cup",
        "uefa-futsal-championship",
        "uefa-youth-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Oppo Mobile",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€80m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 40000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 80000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-turkish-airlines-2022-9bae1942",
      "record_id": "uefa-turkish-airlines-2022-9bae1942",
      "agreement_group_id": "turkish-airlines-uefa",
      "input_row": 24,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-turkish-airlines",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2022-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League; UEFA Super Cup; UEFA Futsal Championship; UEFA Youth League.",
      "property_ids": [
        "uefa-champions-league",
        "uefa-super-cup",
        "uefa-futsal-championship",
        "uefa-youth-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€80m-€86m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 41500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": null,
          "min": 80000000,
          "max": 86000000,
          "lower_bound": null,
          "basis": "reported_range",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-adidas-2024-ef8399d9",
      "record_id": "uefa-adidas-2024-ef8399d9",
      "agreement_group_id": "adidas-uefa",
      "input_row": 54,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-adidas",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League; UEFA Super Cup; UEFA Youth League; UEFA Futsal Champions League.",
      "property_ids": [
        "uefa-champions-league",
        "uefa-super-cup",
        "uefa-youth-league",
        "uefa-futsal-champions-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Adidas",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€75m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 25000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 75000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-haier-2027-5ca71a59",
      "record_id": "uefa-haier-2027-5ca71a59",
      "agreement_group_id": "haier-uefa",
      "input_row": 11,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-haier",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2027-07-01",
      "agreement_end": "2031-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League; UEFA Super Cup; UEFA Youth League; UEFA Futsal Championship.",
      "property_ids": [
        "uefa-champions-league",
        "uefa-super-cup",
        "uefa-youth-league",
        "uefa-futsal-championship"
      ],
      "movement": "unknown",
      "status": "future",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€280m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 70000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 280000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-fedex-2021-f03e54cf",
      "record_id": "uefa-fedex-2021-f03e54cf",
      "agreement_group_id": "fedex-uefa",
      "input_row": 37,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-fedex",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2021-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League; UEFA Super Cup; UEFA Youth League.",
      "property_ids": [
        "uefa-champions-league",
        "uefa-super-cup",
        "uefa-youth-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€105m-€120m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 37500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": null,
          "min": 105000000,
          "max": 120000000,
          "lower_bound": null,
          "basis": "reported_range",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-fedex-2024-afed9b50",
      "record_id": "uefa-fedex-2024-afed9b50",
      "agreement_group_id": "fedex-uefa",
      "input_row": 33,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-fedex",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2028-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League; UEFA Super Cup; UEFA Youth League.",
      "property_ids": [
        "uefa-champions-league",
        "uefa-super-cup",
        "uefa-youth-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€160m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 40000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 160000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-mastercard-2021-26a60f8a",
      "record_id": "uefa-mastercard-2021-26a60f8a",
      "agreement_group_id": "mastercard-uefa",
      "input_row": 17,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-mastercard",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2021-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League; UEFA Super Cup.",
      "property_ids": [
        "uefa-champions-league",
        "uefa-super-cup"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "MasterCard",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€165m-€180m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 57500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": null,
          "min": 165000000,
          "max": 180000000,
          "lower_bound": null,
          "basis": "reported_range",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-mastercard-2024-d299e0f2",
      "record_id": "uefa-mastercard-2024-d299e0f2",
      "agreement_group_id": "mastercard-uefa",
      "input_row": 10,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-mastercard",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League; UEFA Super Cup.",
      "property_ids": [
        "uefa-champions-league",
        "uefa-super-cup"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "MasterCard",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€210m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 70000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 210000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-oppo-2024-5f75bdd3",
      "record_id": "uefa-oppo-2024-5f75bdd3",
      "agreement_group_id": "oppo-uefa",
      "input_row": 75,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-oppo",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Oppo Mobile",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€33m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 11000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 33000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-adidas-2012-f84f7fc8",
      "record_id": "uefa-adidas-2012-f84f7fc8",
      "agreement_group_id": "adidas-uefa",
      "input_row": 143,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-adidas",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans",
      "announcement_date": null,
      "agreement_start": "2012-07-01",
      "agreement_end": "2015-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Adidas",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-adidas-2015-c9321ec7",
      "record_id": "uefa-adidas-2015-c9321ec7",
      "agreement_group_id": "adidas-uefa",
      "input_row": 44,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-adidas",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2015-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Adidas",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€90m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 30000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 90000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-adidas-2018-17be1ace",
      "record_id": "uefa-adidas-2018-17be1ace",
      "agreement_group_id": "adidas-uefa",
      "input_row": 49,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-adidas",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Adidas",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€82.5m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 27500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 82500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-bet365-2024-813992fe",
      "record_id": "uefa-bet365-2024-813992fe",
      "agreement_group_id": "bet365-uefa",
      "input_row": 13,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-bet365",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€186m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 62000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 186000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-expedia-2018-ccfd6a4c",
      "record_id": "uefa-expedia-2018-ccfd6a4c",
      "agreement_group_id": "expedia-uefa",
      "input_row": 50,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-expedia",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Hotels.com",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Expedia Group",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€75m-€90m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 27500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": null,
          "min": 75000000,
          "max": 90000000,
          "lower_bound": null,
          "basis": "reported_range",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-expedia-2021-d7773ede",
      "record_id": "uefa-expedia-2021-d7773ede",
      "agreement_group_id": "expedia-uefa",
      "input_row": 61,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-expedia",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2021-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Expedia",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Hotels.com",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Expedia Group",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€20m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 20000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 20000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-expedia-2023-5fa1ebf9",
      "record_id": "uefa-expedia-2023-5fa1ebf9",
      "agreement_group_id": "expedia-uefa",
      "input_row": 105,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-expedia",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Expedia Group",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€9.8m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 4900000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 9800000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-ford-motor-company-2009-f7e44a3c",
      "record_id": "uefa-ford-motor-company-2009-f7e44a3c",
      "agreement_group_id": "ford-motor-company-uefa",
      "input_row": 145,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-ford-motor-company",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2009-07-01",
      "agreement_end": "2012-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Ford",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-ford-motor-company-2012-677b472b",
      "record_id": "uefa-ford-motor-company-2012-677b472b",
      "agreement_group_id": "ford-motor-company-uefa",
      "input_row": 19,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-ford-motor-company",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2012-07-01",
      "agreement_end": "2014-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Ford",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€100m-€110m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 52500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": null,
          "min": 100000000,
          "max": 110000000,
          "lower_bound": null,
          "basis": "reported_range",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-gazprom-2015-d9e083f3",
      "record_id": "uefa-gazprom-2015-d9e083f3",
      "agreement_group_id": "gazprom-uefa",
      "input_row": 28,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-gazprom",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2015-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€120m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 40000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 120000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-gazprom-2018-53462e26",
      "record_id": "uefa-gazprom-2018-53462e26",
      "agreement_group_id": "gazprom-uefa",
      "input_row": 30,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-gazprom",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€120m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 40000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 120000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-heineken-2006-a4000781",
      "record_id": "uefa-heineken-2006-a4000781",
      "agreement_group_id": "heineken-uefa",
      "input_row": 142,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-heineken",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2006-07-01",
      "agreement_end": "2012-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Heineken",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Heineken International",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-heineken-2012-f7705896",
      "record_id": "uefa-heineken-2012-f7705896",
      "agreement_group_id": "heineken-uefa",
      "input_row": 20,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-heineken",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2012-07-01",
      "agreement_end": "2015-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Heineken",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Heineken International",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€150m-€165m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 52500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": null,
          "min": 150000000,
          "max": 165000000,
          "lower_bound": null,
          "basis": "reported_range",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-heineken-2015-b6195563",
      "record_id": "uefa-heineken-2015-b6195563",
      "agreement_group_id": "heineken-uefa",
      "input_row": 9,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-heineken",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2015-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Heineken",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Heineken International",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€210m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 70000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 210000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-heineken-2018-d02e4eb4",
      "record_id": "uefa-heineken-2018-d02e4eb4",
      "agreement_group_id": "heineken-uefa",
      "input_row": 6,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-heineken",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans",
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Heineken",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Heineken International",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€292.5m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 97500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 292500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-heineken-2024-b32e8c0e",
      "record_id": "uefa-heineken-2024-b32e8c0e",
      "agreement_group_id": "heineken-uefa",
      "input_row": 4,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-heineken",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Heineken",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Heineken International",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€375m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 125000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 375000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-htc-2012-c61152a6",
      "record_id": "uefa-htc-2012-c61152a6",
      "agreement_group_id": "htc-uefa",
      "input_row": 87,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-htc",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2012-07-01",
      "agreement_end": "2015-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€24m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 8000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 24000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-hublot-2015-d0d2887f",
      "record_id": "uefa-hublot-2015-d0d2887f",
      "agreement_group_id": "hublot-uefa",
      "input_row": 136,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-hublot",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2015-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-hublot-2024-e21f7af0",
      "record_id": "uefa-hublot-2024-e21f7af0",
      "agreement_group_id": "hublot-uefa",
      "input_row": 111,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-hublot",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€12m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 4000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 12000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-hyundai-2026-7ac3c23a",
      "record_id": "uefa-hyundai-2026-7ac3c23a",
      "agreement_group_id": "hyundai-uefa",
      "input_row": 197,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-hyundai-kia",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2026-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Hyundai Motor Group",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€30m",
        "currency": "EUR",
        "reported_total": 30000000,
        "annualised": 30000000,
        "period_basis": "First contract year, 2026-27",
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 30000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "2026-27"
        },
        "total_fee": {
          "amount": 30000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "First contract year, 2026-27"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Reported pricing is €30m for the first contract year. The subsequent four-year period is reported separately at €70m per season."
    },
    {
      "deal_id": "uefa-hyundai-2027-1e1948eb",
      "record_id": "uefa-hyundai-2027-1e1948eb",
      "agreement_group_id": "hyundai-uefa",
      "input_row": 200,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-hyundai-kia",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2027-07-01",
      "agreement_end": "2031-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "future",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Hyundai",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Hyundai Motor Group",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€280m",
        "currency": "EUR",
        "reported_total": 280000000,
        "annualised": 70000000,
        "period_basis": "Four contract years, 2027-28 to 2030-31",
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 70000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "per contract year"
        },
        "total_fee": {
          "amount": 280000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "Four contract years, 2027-28 to 2030-31"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Reported pricing is €70m per contract year for four years. Together with the preceding 2026-27 period at €30m, reported group value is €310m over five years.",
      "home_value_display": "€310m over five years"
    },
    {
      "deal_id": "uefa-jd-com-2024-736ba635",
      "record_id": "uefa-jd-com-2024-736ba635",
      "agreement_group_id": "jd-com-uefa",
      "input_row": 73,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-jd-com",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "JoyBuy",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€33.9m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 11300000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 33900000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-mastercard-2009-4dfbd41e",
      "record_id": "uefa-mastercard-2009-4dfbd41e",
      "agreement_group_id": "mastercard-uefa",
      "input_row": 139,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-mastercard",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2009-07-01",
      "agreement_end": "2012-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "MasterCard",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-mastercard-2012-89702c0b",
      "record_id": "uefa-mastercard-2012-89702c0b",
      "agreement_group_id": "mastercard-uefa",
      "input_row": 40,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-mastercard",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2012-07-01",
      "agreement_end": "2015-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "MasterCard",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€90m-€105m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 32500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": null,
          "min": 90000000,
          "max": 105000000,
          "lower_bound": null,
          "basis": "reported_range",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-mastercard-2015-737f4d37",
      "record_id": "uefa-mastercard-2015-737f4d37",
      "agreement_group_id": "mastercard-uefa",
      "input_row": 38,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-mastercard",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2015-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "MasterCard",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€105m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 35000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 105000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-mastercard-2018-743238c1",
      "record_id": "uefa-mastercard-2018-743238c1",
      "agreement_group_id": "mastercard-uefa",
      "input_row": 29,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-mastercard",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "MasterCard",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€120m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 40000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 120000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-nissan-2014-0465fbd3",
      "record_id": "uefa-nissan-2014-0465fbd3",
      "agreement_group_id": "nissan-uefa",
      "input_row": 14,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-nissan",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2014-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€240m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 60000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 240000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-nissan-2018-8515308d",
      "record_id": "uefa-nissan-2018-8515308d",
      "agreement_group_id": "nissan-uefa",
      "input_row": 12,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-nissan",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€180m-€195m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 62500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": null,
          "min": 180000000,
          "max": 195000000,
          "lower_bound": null,
          "basis": "reported_range",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-pepsico-2015-06c5bbb3",
      "record_id": "uefa-pepsico-2015-06c5bbb3",
      "agreement_group_id": "pepsico-uefa",
      "input_row": 43,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-pepsico",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2015-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€90m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 30000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 90000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-pepsico-2018-08e9257c",
      "record_id": "uefa-pepsico-2018-08e9257c",
      "agreement_group_id": "pepsico-uefa",
      "input_row": 35,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-pepsico",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Pepsi",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Walkers",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€105m-€120m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 37500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": null,
          "min": 105000000,
          "max": 120000000,
          "lower_bound": null,
          "basis": "reported_range",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched.",
      "input_rows": [
        35,
        157
      ],
      "source_record_ids": [
        "uefa-pepsico-2018-08e9257c",
        "uefa-frito-lay-2018-f3c1f222"
      ]
    },
    {
      "deal_id": "uefa-pepsico-2021-59937a56",
      "record_id": "uefa-pepsico-2021-59937a56",
      "agreement_group_id": "pepsico-uefa",
      "input_row": 22,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-pepsico",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2021-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Pepsi",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Walkers",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Gatorade",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Lipton Iced Tea",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "SodaStream",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Frito-Lay",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€144m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 48000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 144000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-frito-lay-2024-a1de3ab7",
      "record_id": "uefa-frito-lay-2024-a1de3ab7",
      "agreement_group_id": "frito-lay-uefa",
      "input_row": 180,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-pepsico",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Lays",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-pepsico-2024-e6cde682",
      "record_id": "uefa-pepsico-2024-e6cde682",
      "agreement_group_id": "pepsico-uefa",
      "input_row": 16,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-pepsico",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Pepsi",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€174m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 58000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 174000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-procter-gamble-2019-da88a021",
      "record_id": "uefa-procter-gamble-2019-da88a021",
      "agreement_group_id": "procter-gamble-uefa",
      "input_row": 156,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-procter-and-gamble",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2019-07-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Gillette",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Procter and Gamble (P&G)",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-procter-gamble-2024-c851ef3c",
      "record_id": "uefa-procter-gamble-2024-c851ef3c",
      "agreement_group_id": "procter-gamble-uefa",
      "input_row": 108,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-procter-and-gamble",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Gillette",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Procter and Gamble (P&G)",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€12.6m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 4200000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 12600000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-santander-2018-c73f089b",
      "record_id": "uefa-santander-2018-c73f089b",
      "agreement_group_id": "santander-uefa",
      "input_row": 48,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-santander",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€75m-€90m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 27500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": null,
          "min": 75000000,
          "max": 90000000,
          "lower_bound": null,
          "basis": "reported_range",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-sony-interactive-entertainment-2009-a8823cda",
      "record_id": "uefa-sony-interactive-entertainment-2009-a8823cda",
      "agreement_group_id": "sony-interactive-entertainment-uefa",
      "input_row": 141,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-sony-interactive-entertainment",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2009-07-01",
      "agreement_end": "2012-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-sony-interactive-entertainment-2012-3b1ace04",
      "record_id": "uefa-sony-interactive-entertainment-2012-3b1ace04",
      "agreement_group_id": "sony-interactive-entertainment-uefa",
      "input_row": 42,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-sony-interactive-entertainment",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2012-07-01",
      "agreement_end": "2015-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€90m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 30000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 90000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-sony-interactive-entertainment-2015-60877338",
      "record_id": "uefa-sony-interactive-entertainment-2015-60877338",
      "agreement_group_id": "sony-interactive-entertainment-uefa",
      "input_row": 15,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-sony-interactive-entertainment",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans",
      "announcement_date": null,
      "agreement_start": "2015-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "PlayStation",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Xperia",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Sony Mobile Communications",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€180m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 60000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 180000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-sony-interactive-entertainment-2018-a5984c19",
      "record_id": "uefa-sony-interactive-entertainment-2018-a5984c19",
      "agreement_group_id": "sony-interactive-entertainment-uefa",
      "input_row": 36,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-sony-interactive-entertainment",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans",
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "PlayStation",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Xperia",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Sony Mobile Communications",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€105m-€120m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 37500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": null,
          "min": 105000000,
          "max": 120000000,
          "lower_bound": null,
          "basis": "reported_range",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-sony-interactive-entertainment-2021-c6c87899",
      "record_id": "uefa-sony-interactive-entertainment-2021-c6c87899",
      "agreement_group_id": "sony-interactive-entertainment-uefa",
      "input_row": 34,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-sony-interactive-entertainment",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2021-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "PlayStation",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€114m-€120m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 39000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": null,
          "min": 114000000,
          "max": 120000000,
          "lower_bound": null,
          "basis": "reported_range",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-sony-interactive-entertainment-2024-f74fe0ed",
      "record_id": "uefa-sony-interactive-entertainment-2024-f74fe0ed",
      "agreement_group_id": "sony-interactive-entertainment-uefa",
      "input_row": 32,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-sony-interactive-entertainment",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "PlayStation",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€120m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 40000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 120000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-unicredit-2015-7537ab93",
      "record_id": "uefa-unicredit-2015-7537ab93",
      "agreement_group_id": "unicredit-uefa",
      "input_row": 26,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-unicredit",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2015-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€120m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 40000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 120000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-vodafone-2025-b10f1e9e",
      "record_id": "uefa-vodafone-2025-b10f1e9e",
      "agreement_group_id": "vodafone-uefa",
      "input_row": 186,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-vodafone",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2025-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Champions League.",
      "property_ids": [
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-ab-inbev-2027-daa9a318",
      "record_id": "uefa-ab-inbev-2027-daa9a318",
      "agreement_group_id": "ab-inbev-uefa",
      "input_row": 2,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-ab-inbev",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2027-07-01",
      "agreement_end": "2033-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Conference League; UEFA Europa League; UEFA Champions League.",
      "property_ids": [
        "uefa-conference-league",
        "uefa-europa-league",
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "future",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Anheuser-Busch",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€1.275bn",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 212500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 1275000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-bwin-2021-ee4aee36",
      "record_id": "uefa-bwin-2021-ee4aee36",
      "agreement_group_id": "bwin-uefa",
      "input_row": 57,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-bwin",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2021-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Europa League; UEFA Conference League.",
      "property_ids": [
        "uefa-europa-league",
        "uefa-conference-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€63m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 21000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 63000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-engelbert-strauss-2021-43c89901",
      "record_id": "uefa-engelbert-strauss-2021-43c89901",
      "agreement_group_id": "engelbert-strauss-uefa",
      "input_row": 102,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-engelbert-strauss",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2021-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Europa League; UEFA Conference League.",
      "property_ids": [
        "uefa-europa-league",
        "uefa-conference-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€15m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 5000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 15000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-engelbert-strauss-2024-b5516d21",
      "record_id": "uefa-engelbert-strauss-2024-b5516d21",
      "agreement_group_id": "engelbert-strauss-uefa",
      "input_row": 91,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-engelbert-strauss",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Europa League; UEFA Conference League.",
      "property_ids": [
        "uefa-europa-league",
        "uefa-conference-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€20.4m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 6800000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 20400000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-flix-2024-d0f46e8f",
      "record_id": "uefa-flix-2024-d0f46e8f",
      "agreement_group_id": "flix-uefa",
      "input_row": 95,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-flix",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Europa League; UEFA Conference League.",
      "property_ids": [
        "uefa-europa-league",
        "uefa-conference-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€20.4m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 6800000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 20400000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-betano-2024-11b6c177",
      "record_id": "uefa-betano-2024-11b6c177",
      "agreement_group_id": "betano-uefa",
      "input_row": 62,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-betano",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Europa League; UEFA Conference League.",
      "property_ids": [
        "uefa-europa-league",
        "uefa-conference-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€60m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 20000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 60000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-decathlon-2024-2857b16a",
      "record_id": "uefa-decathlon-2024-2857b16a",
      "agreement_group_id": "decathlon-uefa",
      "input_row": 106,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-decathlon",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Europa League; UEFA Conference League.",
      "property_ids": [
        "uefa-europa-league",
        "uefa-conference-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Kipsta",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€13.5m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 4500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 13500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-enterprise-2021-11aeffc7",
      "record_id": "uefa-enterprise-2021-11aeffc7",
      "agreement_group_id": "enterprise-uefa",
      "input_row": 96,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-enterprise",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2021-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Europa League; UEFA Conference League.",
      "property_ids": [
        "uefa-europa-league",
        "uefa-conference-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€18m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 6000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 18000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-enterprise-2024-2290e806",
      "record_id": "uefa-enterprise-2024-2290e806",
      "agreement_group_id": "enterprise-uefa",
      "input_row": 94,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-enterprise",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Europa League; UEFA Conference League.",
      "property_ids": [
        "uefa-europa-league",
        "uefa-conference-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€20.4m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 6800000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 20400000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-hankook-2021-1b9d935c",
      "record_id": "uefa-hankook-2021-1b9d935c",
      "agreement_group_id": "hankook-uefa",
      "input_row": 88,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-hankook",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2021-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Europa League; UEFA Conference League.",
      "property_ids": [
        "uefa-europa-league",
        "uefa-conference-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€23.7m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 7900000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 23700000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-hankook-2024-22f058ea",
      "record_id": "uefa-hankook-2024-22f058ea",
      "agreement_group_id": "hankook-uefa",
      "input_row": 86,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-hankook",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Europa League; UEFA Conference League.",
      "property_ids": [
        "uefa-europa-league",
        "uefa-conference-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€25.5m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 8500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 25500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-molten-2021-f49cca75",
      "record_id": "uefa-molten-2021-f49cca75",
      "agreement_group_id": "molten-uefa",
      "input_row": 125,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-molten",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2021-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Europa League; UEFA Conference League.",
      "property_ids": [
        "uefa-europa-league",
        "uefa-conference-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€6m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 2000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 6000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-lidl-2024-b010c614",
      "record_id": "uefa-lidl-2024-b010c614",
      "agreement_group_id": "lidl-uefa",
      "input_row": 93,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-schwarz-group",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Europa League; UEFA Conference League.",
      "property_ids": [
        "uefa-europa-league",
        "uefa-conference-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€20.4m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 6800000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 20400000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-swissquote-2021-cc9ddb74",
      "record_id": "uefa-swissquote-2021-cc9ddb74",
      "agreement_group_id": "swissquote-uefa",
      "input_row": 103,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-swissquote",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2021-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Europa League; UEFA Conference League.",
      "property_ids": [
        "uefa-europa-league",
        "uefa-conference-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€15m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 5000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 15000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-swissquote-2024-0fa8f3d9",
      "record_id": "uefa-swissquote-2024-0fa8f3d9",
      "agreement_group_id": "swissquote-uefa",
      "input_row": 92,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-swissquote",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Europa League; UEFA Conference League.",
      "property_ids": [
        "uefa-europa-league",
        "uefa-conference-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€20.4m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 6800000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 20400000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-adidas-2012-a386df3e",
      "record_id": "uefa-adidas-2012-a386df3e",
      "agreement_group_id": "adidas-uefa",
      "input_row": 123,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-adidas",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2012-07-01",
      "agreement_end": "2015-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Europa League.",
      "property_ids": [
        "uefa-europa-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Adidas",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€6m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 2000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 6000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-enterprise-2018-1838581d",
      "record_id": "uefa-enterprise-2018-1838581d",
      "agreement_group_id": "enterprise-uefa",
      "input_row": 85,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-enterprise",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Europa League.",
      "property_ids": [
        "uefa-europa-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€27m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 9000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 27000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-fedex-2015-ce8910c6",
      "record_id": "uefa-fedex-2015-ce8910c6",
      "agreement_group_id": "fedex-uefa",
      "input_row": 74,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-fedex",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2015-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Europa League.",
      "property_ids": [
        "uefa-europa-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€33m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 11000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 33000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-fedex-2018-894ee273",
      "record_id": "uefa-fedex-2018-894ee273",
      "agreement_group_id": "fedex-uefa",
      "input_row": 70,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-fedex",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Europa League.",
      "property_ids": [
        "uefa-europa-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€39m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 13000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 39000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-hankook-2015-3c6ba982",
      "record_id": "uefa-hankook-2015-3c6ba982",
      "agreement_group_id": "hankook-uefa",
      "input_row": 112,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-hankook",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2015-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Europa League.",
      "property_ids": [
        "uefa-europa-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€9m-€12m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 3500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": null,
          "min": 9000000,
          "max": 12000000,
          "lower_bound": null,
          "basis": "reported_range",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-hankook-2018-af788e17",
      "record_id": "uefa-hankook-2018-af788e17",
      "agreement_group_id": "hankook-uefa",
      "input_row": 83,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-hankook",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans",
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Europa League.",
      "property_ids": [
        "uefa-europa-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€30m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 10000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 30000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-heineken-2015-770d85bf",
      "record_id": "uefa-heineken-2015-770d85bf",
      "agreement_group_id": "heineken-uefa",
      "input_row": 137,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-heineken",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2015-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Europa League.",
      "property_ids": [
        "uefa-europa-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Amstel",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Heineken International",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-heineken-2018-82de4196",
      "record_id": "uefa-heineken-2018-82de4196",
      "agreement_group_id": "heineken-uefa",
      "input_row": 82,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-heineken",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Europa League.",
      "property_ids": [
        "uefa-europa-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Heineken International",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€30m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 10000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 30000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-htc-2012-14ea1b93",
      "record_id": "uefa-htc-2012-14ea1b93",
      "agreement_group_id": "htc-uefa",
      "input_row": 124,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-htc",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2012-07-01",
      "agreement_end": "2015-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Europa League.",
      "property_ids": [
        "uefa-europa-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€6m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 2000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 6000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-hyundai-2018-42d2a699",
      "record_id": "uefa-hyundai-2018-42d2a699",
      "agreement_group_id": "hyundai-uefa",
      "input_row": 84,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-hyundai-kia",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Europa League.",
      "property_ids": [
        "uefa-europa-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Kia Motors",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€27m-€30m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 9500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": null,
          "min": 27000000,
          "max": 30000000,
          "lower_bound": null,
          "basis": "reported_range",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-molten-2018-f9e702d2",
      "record_id": "uefa-molten-2018-f9e702d2",
      "agreement_group_id": "molten-uefa",
      "input_row": 72,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-molten",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans",
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Europa League.",
      "property_ids": [
        "uefa-europa-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€36m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 12000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 36000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-unicredit-2015-20dc57f4",
      "record_id": "uefa-unicredit-2015-20dc57f4",
      "agreement_group_id": "unicredit-uefa",
      "input_row": 144,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-unicredit",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2015-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Europa League.",
      "property_ids": [
        "uefa-europa-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-western-union-2012-f34ae683",
      "record_id": "uefa-western-union-2012-f34ae683",
      "agreement_group_id": "western-union-uefa",
      "input_row": 90,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-western-union",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2012-07-01",
      "agreement_end": "2015-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Europa League.",
      "property_ids": [
        "uefa-europa-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€21m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 7000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 21000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-engelbert-strauss-2025-9746b6ba",
      "record_id": "uefa-engelbert-strauss-2025-9746b6ba",
      "agreement_group_id": "engelbert-strauss-uefa",
      "input_row": 191,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-engelbert-strauss",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2025-01-01",
      "agreement_end": "2026-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship; UEFA European Qualifiers; UEFA Nations League.",
      "property_ids": [
        "uefa-european-championship",
        "uefa-european-qualifiers",
        "uefa-nations-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-lidl-2023-e7413a5f",
      "record_id": "uefa-lidl-2023-e7413a5f",
      "agreement_group_id": "lidl-uefa",
      "input_row": 169,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-schwarz-group",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2024-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship; UEFA European Qualifiers.",
      "property_ids": [
        "uefa-european-championship",
        "uefa-european-qualifiers"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-volkswagen-2018-21b48270",
      "record_id": "uefa-volkswagen-2018-21b48270",
      "agreement_group_id": "volkswagen-uefa",
      "input_row": 51,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-volkswagen",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2018-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship; UEFA European Under-21 Championship; UEFA European Qualifiers; UEFA Nations League; UEFA Women's European Championship.",
      "property_ids": [
        "uefa-european-championship",
        "uefa-european-under-21-championship",
        "uefa-european-qualifiers",
        "uefa-nations-league",
        "uefa-women-s-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€125m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 25000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 125000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-fedex-2019-d151fb82",
      "record_id": "uefa-fedex-2019-d151fb82",
      "agreement_group_id": "fedex-uefa",
      "input_row": 60,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-fedex",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2019-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship; UEFA European Under-21 Championship; UEFA European Qualifiers; UEFA Nations League.",
      "property_ids": [
        "uefa-european-championship",
        "uefa-european-under-21-championship",
        "uefa-european-qualifiers",
        "uefa-nations-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€60m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 20000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 60000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-carlsberg-2025-00e95e98",
      "record_id": "uefa-carlsberg-2025-00e95e98",
      "agreement_group_id": "carlsberg-uefa",
      "input_row": 66,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-carlsberg",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2025-07-01",
      "agreement_end": "2030-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship; UEFA European Under-21 Championship; UEFA Futsal Championship; UEFA European Qualifiers; UEFA Nations League; UEFA Women's European Championship; UEFA Women's Nations League.",
      "property_ids": [
        "uefa-european-championship",
        "uefa-european-under-21-championship",
        "uefa-futsal-championship",
        "uefa-european-qualifiers",
        "uefa-nations-league",
        "uefa-women-s-european-championship",
        "uefa-women-s-nations-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Carlsberg",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Carlsberg Group",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€81m-€84m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 16500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": null,
          "min": 81000000,
          "max": 84000000,
          "lower_bound": null,
          "basis": "reported_range",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-hisense-2022-c2e3d762",
      "record_id": "uefa-hisense-2022-c2e3d762",
      "agreement_group_id": "hisense-uefa",
      "input_row": 69,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-hisense",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2022-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship; UEFA European Under-21 Championship; UEFA Futsal Championship; UEFA European Qualifiers; UEFA Nations League.",
      "property_ids": [
        "uefa-european-championship",
        "uefa-european-under-21-championship",
        "uefa-futsal-championship",
        "uefa-european-qualifiers",
        "uefa-nations-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€60m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 15000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 60000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-atos-2022-e801e5dd",
      "record_id": "uefa-atos-2022-e801e5dd",
      "agreement_group_id": "atos-uefa",
      "input_row": 63,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-atos",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2022-07-01",
      "agreement_end": "2030-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship; UEFA European Under-21 Championship; UEFA Futsal Championship; UEFA European Qualifiers; UEFA Nations League.",
      "property_ids": [
        "uefa-european-championship",
        "uefa-european-under-21-championship",
        "uefa-futsal-championship",
        "uefa-european-qualifiers",
        "uefa-nations-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€150m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 18800000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 150000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-alipay-2018-8d99186a",
      "record_id": "uefa-alipay-2018-8d99186a",
      "agreement_group_id": "alipay-uefa",
      "input_row": 25,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-alipay",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship; UEFA Nations League.",
      "property_ids": [
        "uefa-european-championship",
        "uefa-nations-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€330m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 41200000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 330000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-booking-com-2018-b36a3467",
      "record_id": "uefa-booking-com-2018-b36a3467",
      "agreement_group_id": "booking-com-uefa",
      "input_row": 59,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-booking-com",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans",
      "announcement_date": null,
      "agreement_start": "2018-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship; UEFA Nations League.",
      "property_ids": [
        "uefa-european-championship",
        "uefa-nations-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€100m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 20000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 100000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-qatar-airways-2023-08e30e4c",
      "record_id": "uefa-qatar-airways-2023-08e30e4c",
      "agreement_group_id": "qatar-airways-uefa",
      "input_row": 39,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-qatar-airways",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2030-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship; UEFA Nations League.",
      "property_ids": [
        "uefa-european-championship",
        "uefa-nations-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Visit Qatar",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€268m-€272m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 33800000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": null,
          "min": 268000000,
          "max": 272000000,
          "lower_bound": null,
          "basis": "reported_range",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-booking-com-2023-6e0c1cc5",
      "record_id": "uefa-booking-com-2023-6e0c1cc5",
      "agreement_group_id": "booking-com-uefa",
      "input_row": 110,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-booking-com",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2025-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship; UEFA Women's European Championship.",
      "property_ids": [
        "uefa-european-championship",
        "uefa-women-s-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€12m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 4000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 12000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-antchain-2021-3bc58a65",
      "record_id": "uefa-antchain-2021-3bc58a65",
      "agreement_group_id": "antchain-uefa",
      "input_row": 158,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-antchain",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": "Europe; Balkans",
      "announcement_date": null,
      "agreement_start": "2021-01-01",
      "agreement_end": "2025-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-bitburger-brewery-2023-de52dd1b",
      "record_id": "uefa-bitburger-brewery-2023-de52dd1b",
      "agreement_group_id": "bitburger-brewery-uefa",
      "input_row": 173,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-bitburger-brewery",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2024-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-bt-2026-eb3991c5",
      "record_id": "uefa-bt-2026-eb3991c5",
      "agreement_group_id": "bt-uefa",
      "input_row": 195,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-bt",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2026-01-01",
      "agreement_end": "2028-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "EE",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-coca-cola-2020-70530790",
      "record_id": "uefa-coca-cola-2020-70530790",
      "agreement_group_id": "coca-cola-uefa",
      "input_row": 46,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-coca-cola",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2020-01-01",
      "agreement_end": "2020-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "The Coca-Cola Company",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€30m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 30000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 30000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-coca-cola-2026-c01a3f6c",
      "record_id": "uefa-coca-cola-2026-c01a3f6c",
      "agreement_group_id": "coca-cola-uefa",
      "input_row": 190,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-coca-cola",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2026-01-01",
      "agreement_end": "2028-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "The Coca-Cola Company",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-deutsche-bahn-2023-d215d62e",
      "record_id": "uefa-deutsche-bahn-2023-d215d62e",
      "agreement_group_id": "deutsche-bahn-uefa",
      "input_row": 170,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-deutsche-bahn",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2024-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-deutsche-telekom-2023-9227281e",
      "record_id": "uefa-deutsche-telekom-2023-9227281e",
      "agreement_group_id": "deutsche-telekom-uefa",
      "input_row": 172,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-deutsche-telekom",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2024-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-engelbert-strauss-2022-5429c7e6",
      "record_id": "uefa-engelbert-strauss-2022-5429c7e6",
      "agreement_group_id": "engelbert-strauss-uefa",
      "input_row": 168,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-engelbert-strauss",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2022-01-01",
      "agreement_end": "2024-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-ergo-2023-35255aa7",
      "record_id": "uefa-ergo-2023-35255aa7",
      "agreement_group_id": "ergo-uefa",
      "input_row": 171,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-ergo",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2024-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-fanatics-2022-33a67ed0",
      "record_id": "uefa-fanatics-2022-33a67ed0",
      "agreement_group_id": "fanatics-uefa",
      "input_row": 165,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-fanatics",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2022-01-01",
      "agreement_end": "2024-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Topps",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-heineken-2020-7f69e764",
      "record_id": "uefa-heineken-2020-7f69e764",
      "agreement_group_id": "heineken-uefa",
      "input_row": 52,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-heineken",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2020-01-01",
      "agreement_end": "2020-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Heineken",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Heineken International",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€25m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 25000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 25000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-hisense-2019-5ff6cdcd",
      "record_id": "uefa-hisense-2019-5ff6cdcd",
      "agreement_group_id": "hisense-uefa",
      "input_row": 55,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-hisense",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2019-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€70m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 23300000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 70000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-hisense-2026-e66d9b16",
      "record_id": "uefa-hisense-2026-e66d9b16",
      "agreement_group_id": "hisense-uefa",
      "input_row": 199,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-hisense",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2026-01-01",
      "agreement_end": "2028-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-konami-2020-4826916f",
      "record_id": "uefa-konami-2020-4826916f",
      "agreement_group_id": "konami-uefa",
      "input_row": 155,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-konami",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2020-01-01",
      "agreement_end": "2020-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-prezero-2026-7d324b59",
      "record_id": "uefa-prezero-2026-7d324b59",
      "agreement_group_id": "prezero-uefa",
      "input_row": 192,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-prezero",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2026-01-01",
      "agreement_end": "2030-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Pre Zero",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Lidl",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-turkish-airlines-2013-8e744a4c",
      "record_id": "uefa-turkish-airlines-2013-8e744a4c",
      "agreement_group_id": "turkish-airlines-uefa",
      "input_row": 109,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-turkish-airlines",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2013-07-01",
      "agreement_end": "2016-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€10m-€15m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 4200000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": null,
          "min": 10000000,
          "max": 15000000,
          "lower_bound": null,
          "basis": "reported_range",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-wiesenhof-2023-908751c4",
      "record_id": "uefa-wiesenhof-2023-908751c4",
      "agreement_group_id": "wiesenhof-uefa",
      "input_row": 174,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-wiesenhof",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2024-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-adidas-2013-ae34f94b",
      "record_id": "uefa-adidas-2013-ae34f94b",
      "agreement_group_id": "adidas-uefa",
      "input_row": 81,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-adidas",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2013-01-01",
      "agreement_end": "2016-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Adidas",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€40m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 10000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 40000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-aliexpress-2024-b6b202cc",
      "record_id": "uefa-aliexpress-2024-b6b202cc",
      "agreement_group_id": "aliexpress-uefa",
      "input_row": 179,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-aliexpress",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2024-01-01",
      "agreement_end": "2024-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-atout-france-2013-53d7966e",
      "record_id": "uefa-atout-france-2013-53d7966e",
      "agreement_group_id": "atout-france-uefa",
      "input_row": 138,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-atout-france",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2013-01-01",
      "agreement_end": "2016-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-betano-2021-73b92f81",
      "record_id": "uefa-betano-2021-73b92f81",
      "agreement_group_id": "betano-uefa",
      "input_row": 176,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-betano",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2021-01-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-byd-2021-bda8348f",
      "record_id": "uefa-byd-2021-bda8348f",
      "agreement_group_id": "byd-uefa",
      "input_row": 104,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-byd",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2021-01-01",
      "agreement_end": "2024-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "BYD Motors",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€20m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 5000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 20000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-carlsberg-2009-1e80141f",
      "record_id": "uefa-carlsberg-2009-1e80141f",
      "agreement_group_id": "carlsberg-uefa",
      "input_row": 76,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-carlsberg",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2009-01-01",
      "agreement_end": "2012-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Carlsberg",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Carlsberg Group",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€40m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 10000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 40000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-carlsberg-2013-242772ce",
      "record_id": "uefa-carlsberg-2013-242772ce",
      "agreement_group_id": "carlsberg-uefa",
      "input_row": 67,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-carlsberg",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2013-01-01",
      "agreement_end": "2016-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Carlsberg",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Carlsberg Group",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€60m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 15000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 60000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-coca-cola-2013-6ff2df5f",
      "record_id": "uefa-coca-cola-2013-6ff2df5f",
      "agreement_group_id": "coca-cola-uefa",
      "input_row": 80,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-coca-cola",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2013-01-01",
      "agreement_end": "2016-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "The Coca-Cola Company",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€40m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 10000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 40000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-coca-cola-2023-f6bf178a",
      "record_id": "uefa-coca-cola-2023-f6bf178a",
      "agreement_group_id": "coca-cola-uefa",
      "input_row": 175,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-coca-cola",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2024-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "The Coca-Cola Company",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-continental-2013-bf297550",
      "record_id": "uefa-continental-2013-bf297550",
      "agreement_group_id": "continental-uefa",
      "input_row": 77,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-continental",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2013-01-01",
      "agreement_end": "2016-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€40m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 10000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 40000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-credit-agricole-2016-116c1834",
      "record_id": "uefa-credit-agricole-2016-116c1834",
      "agreement_group_id": "credit-agricole-uefa",
      "input_row": 146,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-credit-agricole",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2016-01-01",
      "agreement_end": "2016-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-francaise-des-jeux-fdj-2013-a5572671",
      "record_id": "uefa-francaise-des-jeux-fdj-2013-a5572671",
      "agreement_group_id": "francaise-des-jeux-fdj-uefa",
      "input_row": 135,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-francaise-des-jeux-fdj",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2013-01-01",
      "agreement_end": "2016-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Francaise des Jeux (FDJ)",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-hisense-2013-faf29b47",
      "record_id": "uefa-hisense-2013-faf29b47",
      "agreement_group_id": "hisense-uefa",
      "input_row": 64,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-hisense",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2013-01-01",
      "agreement_end": "2016-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€70m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 17500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 70000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-hyundai-2013-44702dae",
      "record_id": "uefa-hyundai-2013-44702dae",
      "agreement_group_id": "hyundai-uefa",
      "input_row": 79,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-hyundai-kia",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2013-01-01",
      "agreement_end": "2016-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Hyundai",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Hyundai Motor Group",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€40m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 10000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 40000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-la-poste-2013-e4bdf29e",
      "record_id": "uefa-la-poste-2013-e4bdf29e",
      "agreement_group_id": "la-poste-uefa",
      "input_row": 148,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-la-poste",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2013-01-01",
      "agreement_end": "2016-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-mcdonald-s-2013-8a01edb3",
      "record_id": "uefa-mcdonald-s-2013-8a01edb3",
      "agreement_group_id": "mcdonald-s-uefa",
      "input_row": 78,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-mcdonald-s",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2013-01-01",
      "agreement_end": "2016-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€40m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 10000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 40000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-orange-2016-3a233545",
      "record_id": "uefa-orange-2016-3a233545",
      "agreement_group_id": "orange-uefa",
      "input_row": 27,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-orange",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2016-01-01",
      "agreement_end": "2016-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€40m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 40000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 40000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-proman-2013-29e18a8f",
      "record_id": "uefa-proman-2013-29e18a8f",
      "agreement_group_id": "proman-uefa",
      "input_row": 118,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-proman",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2013-01-01",
      "agreement_end": "2016-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€10m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 2500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 10000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-qatar-airways-2020-a3657156",
      "record_id": "uefa-qatar-airways-2020-a3657156",
      "agreement_group_id": "qatar-airways-uefa",
      "input_row": 47,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-qatar-airways",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2020-01-01",
      "agreement_end": "2020-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€30m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 30000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 30000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-sncf-2016-95d5a9dc",
      "record_id": "uefa-sncf-2016-95d5a9dc",
      "agreement_group_id": "sncf-uefa",
      "input_row": 147,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-sncf",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2016-01-01",
      "agreement_end": "2016-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-socar-2014-6a35a2fe",
      "record_id": "uefa-socar-2014-6a35a2fe",
      "agreement_group_id": "socar-uefa",
      "input_row": 58,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-socar",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans",
      "announcement_date": null,
      "agreement_start": "2014-01-01",
      "agreement_end": "2017-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Socar",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€80m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 20000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 80000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-socar-2019-f2f91433",
      "record_id": "uefa-socar-2019-f2f91433",
      "agreement_group_id": "socar-uefa",
      "input_row": 65,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-socar",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans",
      "announcement_date": null,
      "agreement_start": "2019-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Socar",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€60m-€80m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 17500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": null,
          "min": 60000000,
          "max": 80000000,
          "lower_bound": null,
          "basis": "reported_range",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-takeaway-com-2020-16540de9",
      "record_id": "uefa-takeaway-com-2020-16540de9",
      "agreement_group_id": "takeaway-com-uefa",
      "input_row": 45,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-takeaway-com",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2020-01-01",
      "agreement_end": "2020-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€30m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 30000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 30000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-tiktok-2020-336f7e2d",
      "record_id": "uefa-tiktok-2020-336f7e2d",
      "agreement_group_id": "tiktok-uefa",
      "input_row": 41,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-tiktok",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2020-01-01",
      "agreement_end": "2020-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "TikTok.",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€32m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 32000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 32000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-tui-group-2009-5c266ba4",
      "record_id": "uefa-tui-group-2009-5c266ba4",
      "agreement_group_id": "tui-group-uefa",
      "input_row": 140,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-tui-group",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2009-01-01",
      "agreement_end": "2012-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-unilever-2021-d11cad92",
      "record_id": "uefa-unilever-2021-d11cad92",
      "agreement_group_id": "unilever-uefa",
      "input_row": 177,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-unilever",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2021-01-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Rexona",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Dove Men+Care",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Axe",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Sure",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Hellmann's",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Radox",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-vivo-china-2020-d36eb0a5",
      "record_id": "uefa-vivo-china-2020-d36eb0a5",
      "agreement_group_id": "vivo-china-uefa",
      "input_row": 68,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-vivo-china",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2020-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Championship.",
      "property_ids": [
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€60m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 15000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 60000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-adidas-2014-4b2b0509",
      "record_id": "uefa-adidas-2014-4b2b0509",
      "agreement_group_id": "adidas-uefa",
      "input_row": 101,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-adidas",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Global; Global",
      "announcement_date": null,
      "agreement_start": "2014-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Qualifiers.",
      "property_ids": [
        "uefa-european-qualifiers"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Adidas",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€20m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 5000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 20000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-continental-2014-e318b66c",
      "record_id": "uefa-continental-2014-e318b66c",
      "agreement_group_id": "continental-uefa",
      "input_row": 117,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-continental",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2014-01-01",
      "agreement_end": "2017-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Qualifiers.",
      "property_ids": [
        "uefa-european-qualifiers"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€10m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 2500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 10000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-wurth-2016-0151335b",
      "record_id": "uefa-wurth-2016-0151335b",
      "agreement_group_id": "wurth-uefa",
      "input_row": 149,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-wurth",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Global; Global",
      "announcement_date": null,
      "agreement_start": "2016-01-01",
      "agreement_end": "2018-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Qualifiers.",
      "property_ids": [
        "uefa-european-qualifiers"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Wurth",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-clearer-water-2023-87f833cd",
      "record_id": "uefa-clearer-water-2023-87f833cd",
      "agreement_group_id": "clearer-water-uefa",
      "input_row": 178,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-clearer-water",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2023-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Under-19 Championship.",
      "property_ids": [
        "uefa-european-under-19-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-adidas-2017-3df9b99d",
      "record_id": "uefa-adidas-2017-3df9b99d",
      "agreement_group_id": "adidas-uefa",
      "input_row": 153,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-adidas",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2017-01-01",
      "agreement_end": "2017-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Under-21 Championship.",
      "property_ids": [
        "uefa-european-under-21-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Adidas",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-cinkciarz-pl-2017-0a8c75d2",
      "record_id": "uefa-cinkciarz-pl-2017-0a8c75d2",
      "agreement_group_id": "cinkciarz-pl-uefa",
      "input_row": 150,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-cinkciarz-pl",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2017-01-01",
      "agreement_end": "2017-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Under-21 Championship.",
      "property_ids": [
        "uefa-european-under-21-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-coca-cola-2017-21a93d74",
      "record_id": "uefa-coca-cola-2017-21a93d74",
      "agreement_group_id": "coca-cola-uefa",
      "input_row": 151,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-coca-cola",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2017-01-01",
      "agreement_end": "2017-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Under-21 Championship.",
      "property_ids": [
        "uefa-european-under-21-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "The Coca-Cola Company",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-mcdonald-s-2017-1c5cb46b",
      "record_id": "uefa-mcdonald-s-2017-1c5cb46b",
      "agreement_group_id": "mcdonald-s-uefa",
      "input_row": 152,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-mcdonald-s",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe; Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "announcement_date": null,
      "agreement_start": "2017-01-01",
      "agreement_end": "2017-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA European Under-21 Championship.",
      "property_ids": [
        "uefa-european-under-21-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-nike-2027-c7fac674",
      "record_id": "uefa-nike-2027-c7fac674",
      "agreement_group_id": "nike-uefa",
      "input_row": 193,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-nike",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2027-07-01",
      "agreement_end": "2031-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Futsal Champions League; UEFA Youth League; UEFA Super Cup; UEFA Champions League.",
      "property_ids": [
        "uefa-futsal-champions-league",
        "uefa-youth-league",
        "uefa-super-cup",
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "future",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Nike",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Inc.",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-crypto-com-2024-0fd944df",
      "record_id": "uefa-crypto-com-2024-0fd944df",
      "agreement_group_id": "crypto-com-uefa",
      "input_row": 23,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-crypto-com",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Super Cup; UEFA Champions League.",
      "property_ids": [
        "uefa-super-cup",
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€133.5m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 44500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 133500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-bet365-2027-498c569b",
      "record_id": "uefa-bet365-2027-498c569b",
      "agreement_group_id": "bet365-uefa",
      "input_row": 196,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-bet365",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2027-07-01",
      "agreement_end": "2031-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Super Cup; UEFA Conference League; UEFA Europa League; UEFA Champions League.",
      "property_ids": [
        "uefa-super-cup",
        "uefa-conference-league",
        "uefa-europa-league",
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "future",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-pepsico-2027-7c6d34f9",
      "record_id": "uefa-pepsico-2027-7c6d34f9",
      "agreement_group_id": "pepsico-uefa",
      "input_row": 5,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-pepsico",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2027-07-01",
      "agreement_end": "2033-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Super Cup; UEFA Conference League; UEFA Europa League; UEFA Champions League.",
      "property_ids": [
        "uefa-super-cup",
        "uefa-conference-league",
        "uefa-europa-league",
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "future",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€750m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 125000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 750000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-alibaba-group-2027-8bb8f249",
      "record_id": "uefa-alibaba-group-2027-8bb8f249",
      "agreement_group_id": "alibaba-group-uefa",
      "input_row": 194,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-alibaba-group",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2027-07-01",
      "agreement_end": "2033-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Super Cup; UEFA Conference League; UEFA European Championship; UEFA Europa League; UEFA Champions League.",
      "property_ids": [
        "uefa-super-cup",
        "uefa-conference-league",
        "uefa-european-championship",
        "uefa-europa-league",
        "uefa-champions-league"
      ],
      "movement": "unknown",
      "status": "future",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Alibaba",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-vodafone-2025-a61c2d3e",
      "record_id": "uefa-vodafone-2025-a61c2d3e",
      "agreement_group_id": "vodafone-uefa",
      "input_row": 99,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-vodafone",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2025-07-01",
      "agreement_end": "2030-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's Champions League; UEFA Women's European Championship; UEFA Women's Under-17 European Championship; UEFA Women's Under-19 European Championship; UEFA Women's European Qualifiers; UEFA Women's Nations League; UEFA Women's Futsal European Championship.",
      "property_ids": [
        "uefa-women-s-champions-league",
        "uefa-women-s-european-championship",
        "uefa-women-s-under-17-european-championship",
        "uefa-women-s-under-19-european-championship",
        "uefa-women-s-european-qualifiers",
        "uefa-women-s-nations-league",
        "uefa-women-s-futsal-european-championship"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€29m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 5800000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 29000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-just-eat-2021-6ee097f8",
      "record_id": "uefa-just-eat-2021-6ee097f8",
      "agreement_group_id": "just-eat-uefa",
      "input_row": 181,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-just-eat",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2021-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's Champions League; UEFA Women's European Championship; UEFA Women's Under-17 European Championship; UEFA Women's Under-19 European Championship; UEFA Women's Futsal European Championship.",
      "property_ids": [
        "uefa-women-s-champions-league",
        "uefa-women-s-european-championship",
        "uefa-women-s-under-17-european-championship",
        "uefa-women-s-under-19-european-championship",
        "uefa-women-s-futsal-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-adidas-2021-72682aa3",
      "record_id": "uefa-adidas-2021-72682aa3",
      "agreement_group_id": "adidas-uefa",
      "input_row": 122,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-adidas",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2021-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's Champions League; UEFA Women's European Championship; UEFA Women's Under-17 European Championship; UEFA Women's Under-19 European Championship.",
      "property_ids": [
        "uefa-women-s-champions-league",
        "uefa-women-s-european-championship",
        "uefa-women-s-under-17-european-championship",
        "uefa-women-s-under-19-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Adidas",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€10m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 2500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 10000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-amazon-web-services-2023-adbe8c50",
      "record_id": "uefa-amazon-web-services-2023-adbe8c50",
      "agreement_group_id": "amazon-web-services-uefa",
      "input_row": 115,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-amazon-web-services",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2025-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's Champions League; UEFA Women's European Championship; UEFA Women's Under-17 European Championship; UEFA Women's Under-19 European Championship.",
      "property_ids": [
        "uefa-women-s-champions-league",
        "uefa-women-s-european-championship",
        "uefa-women-s-under-17-european-championship",
        "uefa-women-s-under-19-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Amazon",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€10m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 3300000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 10000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-amazon-web-services-2026-5be387f8",
      "record_id": "uefa-amazon-web-services-2026-5be387f8",
      "agreement_group_id": "amazon-web-services-uefa",
      "input_row": 98,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-amazon-web-services",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2026-01-01",
      "agreement_end": "2030-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's Champions League; UEFA Women's European Championship; UEFA Women's Under-17 European Championship; UEFA Women's Under-19 European Championship.",
      "property_ids": [
        "uefa-women-s-champions-league",
        "uefa-women-s-european-championship",
        "uefa-women-s-under-17-european-championship",
        "uefa-women-s-under-19-european-championship"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Amazon",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€29m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 5800000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 29000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-euronics-2021-ad03c588",
      "record_id": "uefa-euronics-2021-ad03c588",
      "agreement_group_id": "euronics-uefa",
      "input_row": 126,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-euronics",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2021-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's Champions League; UEFA Women's European Championship; UEFA Women's Under-17 European Championship; UEFA Women's Under-19 European Championship.",
      "property_ids": [
        "uefa-women-s-champions-league",
        "uefa-women-s-european-championship",
        "uefa-women-s-under-17-european-championship",
        "uefa-women-s-under-19-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€7.5m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 1900000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 7500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-grifols-2021-7a0ac31f",
      "record_id": "uefa-grifols-2021-7a0ac31f",
      "agreement_group_id": "grifols-uefa",
      "input_row": 121,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-grifols",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2021-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's Champions League; UEFA Women's European Championship; UEFA Women's Under-17 European Championship; UEFA Women's Under-19 European Championship.",
      "property_ids": [
        "uefa-women-s-champions-league",
        "uefa-women-s-european-championship",
        "uefa-women-s-under-17-european-championship",
        "uefa-women-s-under-19-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€10m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 2500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 10000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-hublot-2020-d768e330",
      "record_id": "uefa-hublot-2020-d768e330",
      "agreement_group_id": "hublot-uefa",
      "input_row": 130,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-hublot",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2020-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's Champions League; UEFA Women's European Championship; UEFA Women's Under-17 European Championship; UEFA Women's Under-19 European Championship.",
      "property_ids": [
        "uefa-women-s-champions-league",
        "uefa-women-s-european-championship",
        "uefa-women-s-under-17-european-championship",
        "uefa-women-s-under-19-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€5m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 1000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 5000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-ea-sports-2025-820e0962",
      "record_id": "uefa-ea-sports-2025-820e0962",
      "agreement_group_id": "ea-sports-uefa",
      "input_row": 187,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-ea-sports",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2025-07-01",
      "agreement_end": "2030-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's Champions League; UEFA Women's European Championship.",
      "property_ids": [
        "uefa-women-s-champions-league",
        "uefa-women-s-european-championship"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-espirit-2019-6d131449",
      "record_id": "uefa-espirit-2019-6d131449",
      "agreement_group_id": "espirit-uefa",
      "input_row": 154,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-espirit",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2019-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's Champions League; UEFA Women's European Championship.",
      "property_ids": [
        "uefa-women-s-champions-league",
        "uefa-women-s-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-euronics-2025-435f6d35",
      "record_id": "uefa-euronics-2025-435f6d35",
      "agreement_group_id": "euronics-uefa",
      "input_row": 116,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-euronics",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2025-07-01",
      "agreement_end": "2029-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's Champions League; UEFA Women's European Championship.",
      "property_ids": [
        "uefa-women-s-champions-league",
        "uefa-women-s-european-championship"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€12.2m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 3100000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 12200000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-heineken-2021-e41143f7",
      "record_id": "uefa-heineken-2021-e41143f7",
      "agreement_group_id": "heineken-uefa",
      "input_row": 159,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-heineken",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2021-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's Champions League; UEFA Women's European Championship.",
      "property_ids": [
        "uefa-women-s-champions-league",
        "uefa-women-s-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Heineken",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Heineken International",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-pepsico-2020-b8a42f4f",
      "record_id": "uefa-pepsico-2020-b8a42f4f",
      "agreement_group_id": "pepsico-uefa",
      "input_row": 120,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-pepsico",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2020-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's Champions League; UEFA Women's European Championship.",
      "property_ids": [
        "uefa-women-s-champions-league",
        "uefa-women-s-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Pepsi",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Lays",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Gatorade",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Frito-Lay",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€12.5m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 2500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 12500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-pepsico-2025-fa620fe5",
      "record_id": "uefa-pepsico-2025-fa620fe5",
      "agreement_group_id": "pepsico-uefa",
      "input_row": 100,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-pepsico",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2025-07-01",
      "agreement_end": "2030-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's Champions League; UEFA Women's European Championship.",
      "property_ids": [
        "uefa-women-s-champions-league",
        "uefa-women-s-european-championship"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Pepsi",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Lays",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Gatorade",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Frito-Lay",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€28m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 5600000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 28000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-sony-interactive-entertainment-2023-f706d027",
      "record_id": "uefa-sony-interactive-entertainment-2023-f706d027",
      "agreement_group_id": "sony-interactive-entertainment-uefa",
      "input_row": 129,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-sony-interactive-entertainment",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2025-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's Champions League; UEFA Women's European Championship.",
      "property_ids": [
        "uefa-women-s-champions-league",
        "uefa-women-s-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "PlayStation",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€3.2m-€3.5m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 1100000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": null,
          "min": 3200000,
          "max": 3500000,
          "lower_bound": null,
          "basis": "reported_range",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-visa-2018-e79d01e3",
      "record_id": "uefa-visa-2018-e79d01e3",
      "agreement_group_id": "visa-uefa",
      "input_row": 119,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-visa",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's Champions League; UEFA Women's European Championship.",
      "property_ids": [
        "uefa-women-s-champions-league",
        "uefa-women-s-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "VISA",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€17.5m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 2500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 17500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-ea-sports-2022-44e89ad1",
      "record_id": "uefa-ea-sports-2022-44e89ad1",
      "agreement_group_id": "ea-sports-uefa",
      "input_row": 128,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-ea-sports",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2022-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's Champions League.",
      "property_ids": [
        "uefa-women-s-champions-league"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€4m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 1300000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 4000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-heineken-2025-df18c7da",
      "record_id": "uefa-heineken-2025-df18c7da",
      "agreement_group_id": "heineken-uefa",
      "input_row": 188,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-heineken",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2025-07-01",
      "agreement_end": "2030-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's Champions League.",
      "property_ids": [
        "uefa-women-s-champions-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Heineken",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Heineken International",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-lidl-2025-fe26c26c",
      "record_id": "uefa-lidl-2025-fe26c26c",
      "agreement_group_id": "lidl-uefa",
      "input_row": 189,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-schwarz-group",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2025-01-01",
      "agreement_end": "2029-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's European Championship; UEFA Women's European Qualifiers; UEFA Women's Nations League.",
      "property_ids": [
        "uefa-women-s-european-championship",
        "uefa-women-s-european-qualifiers",
        "uefa-women-s-nations-league"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-miele-2025-76191715",
      "record_id": "uefa-miele-2025-76191715",
      "agreement_group_id": "miele-uefa",
      "input_row": 132,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-miele",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2025-01-01",
      "agreement_end": "2025-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's European Championship.",
      "property_ids": [
        "uefa-women-s-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€600k",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 600000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 600000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-sbb-cff-ffs-2025-05e44b45",
      "record_id": "uefa-sbb-cff-ffs-2025-05e44b45",
      "agreement_group_id": "sbb-cff-ffs-uefa",
      "input_row": 185,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-sbb-cff-ffs",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2025-01-01",
      "agreement_end": "2025-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's European Championship.",
      "property_ids": [
        "uefa-women-s-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Swiss Federal Railways",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-lidl-2025-f50baa0f",
      "record_id": "uefa-lidl-2025-f50baa0f",
      "agreement_group_id": "lidl-uefa",
      "input_row": 113,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-schwarz-group",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2025-01-01",
      "agreement_end": "2025-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's European Championship.",
      "property_ids": [
        "uefa-women-s-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€3.5m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 3500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 3500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-swissquote-2025-034a902f",
      "record_id": "uefa-swissquote-2025-034a902f",
      "agreement_group_id": "swissquote-uefa",
      "input_row": 131,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-swissquote",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2025-01-01",
      "agreement_end": "2025-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's European Championship.",
      "property_ids": [
        "uefa-women-s-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€600k",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 600000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 600000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-unilever-2025-55713104",
      "record_id": "uefa-unilever-2025-55713104",
      "agreement_group_id": "unilever-uefa",
      "input_row": 127,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-unilever",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2025-01-01",
      "agreement_end": "2025-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's European Championship.",
      "property_ids": [
        "uefa-women-s-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Rexona",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Dove",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Axe",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Hellmann's",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€1.8m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 1800000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 1800000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-wiesenhof-2025-ddf1490d",
      "record_id": "uefa-wiesenhof-2025-ddf1490d",
      "agreement_group_id": "wiesenhof-uefa",
      "input_row": 133,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-wiesenhof",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Partner",
      "normalised_tier": "Official Partner",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2025-01-01",
      "agreement_end": "2025-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's European Championship.",
      "property_ids": [
        "uefa-women-s-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€600k",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 600000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 600000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-axa-insurance-2024-5fd8f071",
      "record_id": "uefa-axa-insurance-2024-5fd8f071",
      "agreement_group_id": "axa-insurance-uefa",
      "input_row": 107,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-axa-insurance",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2024-01-01",
      "agreement_end": "2025-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's European Championship.",
      "property_ids": [
        "uefa-women-s-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€9m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 4500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 9000000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-lego-2022-66dd2dc7",
      "record_id": "uefa-lego-2022-66dd2dc7",
      "agreement_group_id": "lego-uefa",
      "input_row": 161,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-lego",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2022-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's European Championship.",
      "property_ids": [
        "uefa-women-s-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "The LEGO Group",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-linkedin-2022-2494ff99",
      "record_id": "uefa-linkedin-2022-2494ff99",
      "agreement_group_id": "linkedin-uefa",
      "input_row": 164,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-linkedin",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2022-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's European Championship.",
      "property_ids": [
        "uefa-women-s-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-pandora-2022-20786676",
      "record_id": "uefa-pandora-2022-20786676",
      "agreement_group_id": "pandora-uefa",
      "input_row": 163,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-pandora",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2022-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's European Championship.",
      "property_ids": [
        "uefa-women-s-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-starling-bank-2022-83c6d10d",
      "record_id": "uefa-starling-bank-2022-83c6d10d",
      "agreement_group_id": "starling-bank-uefa",
      "input_row": 162,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-starling-bank",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2022-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's European Championship.",
      "property_ids": [
        "uefa-women-s-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-swisscom-2024-079b4762",
      "record_id": "uefa-swisscom-2024-079b4762",
      "agreement_group_id": "swisscom-uefa",
      "input_row": 134,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-swisscom",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2024-01-01",
      "agreement_end": "2025-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's European Championship.",
      "property_ids": [
        "uefa-women-s-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€800k",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 400000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 800000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-tiktok-2022-454b9a47",
      "record_id": "uefa-tiktok-2022-454b9a47",
      "agreement_group_id": "tiktok-uefa",
      "input_row": 166,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-tiktok",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2022-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's European Championship.",
      "property_ids": [
        "uefa-women-s-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "TikTok.",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-volkswagen-2025-ada16ad2",
      "record_id": "uefa-volkswagen-2025-ada16ad2",
      "agreement_group_id": "volkswagen-uefa",
      "input_row": 114,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-volkswagen",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2025-01-01",
      "agreement_end": "2025-12-31",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's European Championship.",
      "property_ids": [
        "uefa-women-s-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€3.5m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "property",
        "fee_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "amount": 3500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": 3500000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-schwarz-group-2026-e5950cc5",
      "record_id": "uefa-schwarz-group-2026-e5950cc5",
      "agreement_group_id": "schwarz-group-uefa",
      "input_row": 56,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-schwarz-group",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2026-07-01",
      "agreement_end": "2030-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's Nations League; UEFA European Under-21 Qualifiers; UEFA Women's European Qualifiers; UEFA Women's European Championship; UEFA Nations League; UEFA European Qualifiers; UEFA Futsal Championship; UEFA European Under-21 Championship; UEFA European Championship.",
      "property_ids": [
        "uefa-women-s-nations-league",
        "uefa-european-under-21-qualifiers",
        "uefa-women-s-european-qualifiers",
        "uefa-women-s-european-championship",
        "uefa-nations-league",
        "uefa-european-qualifiers",
        "uefa-futsal-championship",
        "uefa-european-under-21-championship",
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "active",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Pre Zero",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Lidl",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€82m-€87m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 21100000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": null,
          "min": 82000000,
          "max": 87000000,
          "lower_bound": null,
          "basis": "reported_range",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-adidas-2021-7193a202",
      "record_id": "uefa-adidas-2021-7193a202",
      "agreement_group_id": "adidas-uefa",
      "input_row": 89,
      "source_reference": "supplied-uefa-deal-register-2026-09-11",
      "organisation_id": "org-adidas",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Sponsorship",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": null,
      "announcement_date": null,
      "agreement_start": "2021-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "UEFA sponsorship relationship covering UEFA Women's Under-19 European Championship; UEFA Women's Nations League; UEFA Women's Under-17 European Championship; UEFA Women's European Championship; UEFA Women's Champions League; UEFA Nations League; UEFA European Qualifiers; UEFA European Championship.",
      "property_ids": [
        "uefa-women-s-under-19-european-championship",
        "uefa-women-s-nations-league",
        "uefa-women-s-under-17-european-championship",
        "uefa-women-s-european-championship",
        "uefa-women-s-champions-league",
        "uefa-nations-league",
        "uefa-european-qualifiers",
        "uefa-european-championship"
      ],
      "movement": "unknown",
      "status": "expired",
      "next_cycle_status": "not_applicable",
      "activated_entities": [
        {
          "name": "Adidas",
          "relationship_to_partner": "activated_brand",
          "activation_role": null,
          "territory": null,
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€37m-€40m",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "reported",
        "source_id": "supplied-uefa-deal-register-2026-09-11",
        "value_scope": "agreement",
        "fee_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "amount": 7700000,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "amount": null,
          "min": 37000000,
          "max": 40000000,
          "lower_bound": null,
          "basis": "reported_range",
          "period": "agreement"
        }
      },
      "reported_variants": [],
      "verification_status": "verified_company",
      "evidence_grade": "C",
      "sources": [],
      "notes": "Supplied UEFA deal register, 11 September 2026. Public source URLs will be added as they are researched."
    },
    {
      "deal_id": "uefa-booking-com-2027-2029-renewal",
      "record_id": "uefa-booking-com-2027-2029-renewal",
      "agreement_group_id": "booking-com-uefa-national-team-2027-2029",
      "organisation_id": "org-booking-com",
      "rights_holder": "UEFA",
      "relationship_class": "sponsorship",
      "commercial_category": "Travel & accommodation",
      "official_designation": "Official Accommodation and Attractions Partner",
      "normalised_tier": "Official Accommodation and Attractions Partner",
      "territory": "Europe",
      "announcement_date": "2026-09-14",
      "agreement_start": "2027-01-01",
      "agreement_end": "2029-12-31",
      "deal_scope": "UEFA national-team competitions: UEFA Nations League Finals 2027, European Qualifiers 2027–28, UEFA European Under-21 Championship 2027, UEFA EURO 2028 and UEFA Women’s EURO 2029.",
      "property_ids": [
        "uefa-nations-league",
        "uefa-european-qualifiers",
        "uefa-european-under-21-championship",
        "uefa-european-championship",
        "uefa-women-s-european-championship"
      ],
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      "next_cycle_status": "unknown",
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        "reported_total": null,
        "annualised": null,
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        "source_id": null,
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
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          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
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          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
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          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
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          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://www.uefa.com/news-media/news/02a9-2196d36bc917-3f0eab609591-1000--booking-com-renews-partnership-with-uefa-national-team-co/",
          "source_name": "UEFA",
          "source_type": "primary",
          "supports": [
            "agreement period",
            "rights tier",
            "covered properties",
            "activation rights"
          ]
        }
      ],
      "notes": "UEFA announced the renewal and expansion on 14 September 2026. No commercial value was disclosed."
    },
    {
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      "agreement_group_id": "mcfc-aabar-partnership",
      "organisation_id": "org-aabar",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Banking",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2010-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Official Sponsor",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "currency": "GBP",
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        "annualised": 3000000,
        "period_basis": "2010-07-01 to 2019-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "min": 3000000,
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          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 27000000,
          "max": 27000000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2010-07-01 to 2019-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
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        },
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          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0002",
      "agreement_group_id": "mcfc-ea-sports-partnership",
      "organisation_id": "org-ea-sports",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Video Games",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe / United Kingdom",
      "announcement_date": null,
      "agreement_start": "2011-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Official Sponsor",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "2011-07-01 to 2019-06-30",
        "value_basis": "undisclosed",
        "value_scope": "unknown",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": null,
          "max": null,
          "basis": "not_stated",
          "period": null
        },
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          "min": null,
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          "lower_bound": null,
          "basis": "not_stated",
          "period": "2011-07-01 to 2019-06-30"
        },
        "annualised_average": {
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          "basis": "not_stated",
          "calculation": null
        },
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          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0003",
      "agreement_group_id": "mcfc-etihad-airways-partnership",
      "organisation_id": "org-etihad-airways",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Airlines",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "Global / Global",
      "announcement_date": null,
      "agreement_start": "2011-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Principal Shirt Sponsor",
      "property_ids": [
        "manchester-city-fc",
        "manchester-city-womens-fc"
      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "£400m total, £40m a year",
        "currency": "GBP",
        "reported_total": 400000000,
        "annualised": 40000000,
        "period_basis": "2011-07-01 to 2021-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
          "amount": 40000000,
          "min": 40000000,
          "max": 40000000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
          "amount": 400000000,
          "min": 400000000,
          "max": 400000000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2011-07-01 to 2021-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
        },
        "value_in_kind": {
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          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0004",
      "agreement_group_id": "mcfc-paddy-power-partnership",
      "organisation_id": "org-paddy-power",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Betting",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe / United Kingdom",
      "announcement_date": null,
      "agreement_start": "2012-01-01",
      "agreement_end": "2015-06-30",
      "deal_scope": "Official Sponsor",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "2012-01-01 to 2015-06-30",
        "value_basis": "undisclosed",
        "value_scope": "unknown",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": null,
          "max": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
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          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": "2012-01-01 to 2015-06-30"
        },
        "annualised_average": {
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          "basis": "not_stated",
          "calculation": null
        },
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          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0005",
      "agreement_group_id": "mcfc-hugo-boss-partnership",
      "organisation_id": "org-hugo-boss",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Luxury goods",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe / United Kingdom",
      "announcement_date": null,
      "agreement_start": "2012-07-01",
      "agreement_end": "2013-06-30",
      "deal_scope": "Official Sponsor",
      "property_ids": [
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      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": null,
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        "period_basis": "2012-07-01 to 2013-06-30",
        "value_basis": "undisclosed",
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        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": null,
          "max": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
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          "min": null,
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          "lower_bound": null,
          "basis": "not_stated",
          "period": "2012-07-01 to 2013-06-30"
        },
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          "basis": "not_stated",
          "calculation": null
        },
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          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0006",
      "agreement_group_id": "mcfc-mlj-partnership",
      "organisation_id": "org-mlj",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Internet & Online Services",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe / United Kingdom",
      "announcement_date": null,
      "agreement_start": "2012-07-01",
      "agreement_end": "2014-06-30",
      "deal_scope": "Official Sponsor",
      "property_ids": [
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      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "reported_total": null,
        "annualised": null,
        "period_basis": "2012-07-01 to 2014-06-30",
        "value_basis": "undisclosed",
        "value_scope": "unknown",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": null,
          "max": null,
          "basis": "not_stated",
          "period": null
        },
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          "min": null,
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          "lower_bound": null,
          "basis": "not_stated",
          "period": "2012-07-01 to 2014-06-30"
        },
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        },
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          "amount": null,
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          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0007",
      "agreement_group_id": "mcfc-188bet-partnership",
      "organisation_id": "org-188bet",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Betting",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe / United Kingdom",
      "announcement_date": null,
      "agreement_start": "2013-07-01",
      "agreement_end": "2014-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
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      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
        "reported_total": 800000,
        "annualised": 800000,
        "period_basis": "2013-07-01 to 2014-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 800000,
          "max": 800000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
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          "min": 800000,
          "max": 800000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2013-07-01 to 2014-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
        },
        "value_in_kind": {
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          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0008",
      "agreement_group_id": "mcfc-daihatsu-partnership",
      "organisation_id": "org-daihatsu",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Automobile Manufacturing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe / United Kingdom",
      "announcement_date": null,
      "agreement_start": "2013-07-01",
      "agreement_end": "2014-06-30",
      "deal_scope": "Official Sponsor",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "Undisclosed",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "2013-07-01 to 2014-06-30",
        "value_basis": "undisclosed",
        "value_scope": "unknown",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": null,
          "max": null,
          "basis": "not_stated",
          "period": null
        },
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          "lower_bound": null,
          "basis": "not_stated",
          "period": "2013-07-01 to 2014-06-30"
        },
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        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-tnt-sports-partnership",
      "organisation_id": "org-tnt-sports",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Broadcasting",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe / United Kingdom",
      "announcement_date": null,
      "agreement_start": "2013-07-01",
      "agreement_end": "2016-06-30",
      "deal_scope": "Official Sponsor",
      "property_ids": [
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      "imported_history": []
    },
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    },
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      "imported_history": []
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "imported_history": []
    },
    {
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      "imported_history": []
    },
    {
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      "imported_history": []
    },
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      "imported_history": []
    },
    {
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      },
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      },
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-arabtec-partnership",
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      },
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      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "territory": "Europe / United Kingdom",
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      "deal_scope": "Official Sponsor",
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      },
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      "evidence_grade": "D",
      "sources": [
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          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      },
      "verification_status": "pending",
      "evidence_grade": "D",
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "organisation_id": "org-qnet",
      "rights_holder": "Manchester City FC",
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      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe / United Kingdom",
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        },
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      },
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      "evidence_grade": "D",
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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            "fee fields"
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-suissegas-partnership",
      "organisation_id": "org-suissegas",
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      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe / United Kingdom",
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      },
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      "evidence_grade": "D",
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "organisation_id": "org-saigon-hanoi-commercial-joint-stock-bank-shb",
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      "deal_scope": "Official Sponsor",
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        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      },
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-vitality-partnership",
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      },
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      },
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      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "organisation_id": "org-aabar",
      "rights_holder": "Manchester City FC",
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      },
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
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      "evidence_grade": "D",
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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        }
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
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      },
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      "evidence_grade": "D",
      "sources": [
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          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
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    {
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
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        "attributable_to_property": true,
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
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      "sources": [
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          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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        }
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "rights_holder": "Manchester City FC",
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
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      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
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    {
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      "official_designation": "Regional Partner",
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        "value_basis": "sports_glare_estimate",
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
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      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
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      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
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      "sources": [
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          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
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    {
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        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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      },
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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        },
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "rights_holder": "Manchester City FC",
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      },
      "verification_status": "pending",
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-whaley-partnership",
      "organisation_id": "org-whaley",
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      "territory": "Europe / United Kingdom",
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-tempobet-partnership",
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      "rights_holder": "Manchester City FC",
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        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-ballr-partnership",
      "organisation_id": "org-ballr",
      "rights_holder": "Manchester City FC",
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
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      "evidence_grade": "D",
      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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        }
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-hyperion-partnership",
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      "rights_holder": "Manchester City FC",
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        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
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      "sources": [
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          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-mundipharma-partnership",
      "organisation_id": "org-mundipharma",
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      "official_designation": "Official Sponsor",
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      "territory": "Europe / United Kingdom",
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      "agreement_start": "2016-07-01",
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      "deal_scope": "Official Sponsor",
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        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
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      "evidence_grade": "D",
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          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-historical-valvoline-partnership",
      "organisation_id": "org-historical-valvoline",
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      "relationship_class": "sponsorship",
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      "territory": "Europe / United Kingdom",
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      },
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      "evidence_grade": "D",
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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            "fee fields"
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-itrader-com-partnership",
      "organisation_id": "org-itrader-com",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
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      "official_designation": "Regional Partner",
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      "agreement_start": "2016-07-01",
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      "deal_scope": "Regional Partner",
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      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "organisation_id": "org-ea-sports",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Video Games",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "announcement_date": null,
      "agreement_start": "2016-07-01",
      "agreement_end": "2019-06-30",
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      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "renewed",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
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        "annualised": 1300000,
        "period_basis": "2016-07-01 to 2019-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "min": 1300000,
          "max": 1300000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 3900000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2016-07-01 to 2019-06-30"
        },
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          "basis": "workbook_record",
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        },
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          "currency": null,
          "description": null,
          "quantity": null,
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          "quantity_status": "not_stated"
        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0066",
      "agreement_group_id": "mcfc-hays-partnership",
      "organisation_id": "org-hays",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "HR & Recruitment",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe / United Kingdom",
      "announcement_date": null,
      "agreement_start": "2016-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Official Sponsor",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "renewed",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€4.5m total, €1.5m a year",
        "currency": "EUR",
        "reported_total": 4500000,
        "annualised": 1500000,
        "period_basis": "2016-07-01 to 2019-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 1500000,
          "max": 1500000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 4500000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2016-07-01 to 2019-06-30"
        },
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          "basis": "workbook_record",
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        },
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          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0067",
      "agreement_group_id": "mcfc-tecno-mobile-partnership",
      "organisation_id": "org-tecno-mobile",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Telecoms",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2016-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "renewed",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "£3.3m total, £1.1m a year",
        "currency": "GBP",
        "reported_total": 3300000,
        "annualised": 1100000,
        "period_basis": "2016-07-01 to 2019-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 1100000,
          "max": 1100000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
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          "min": 3300000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2016-07-01 to 2019-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
        },
        "value_in_kind": {
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          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0068",
      "agreement_group_id": "mcfc-first-abu-dhabi-bank-partnership",
      "organisation_id": "org-first-abu-dhabi-bank",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Banking",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2016-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Regional Partner",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
        "reported_total": 1500000,
        "annualised": 500000,
        "period_basis": "2016-07-01 to 2019-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 500000,
          "max": 500000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
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          "min": 1500000,
          "max": 1500000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2016-07-01 to 2019-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
        },
        "value_in_kind": {
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          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0069",
      "agreement_group_id": "mcfc-shb-partnership",
      "organisation_id": "org-shb",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Banking",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2016-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Regional Partner",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "£1.5m total, £500,000 a year",
        "currency": "GBP",
        "reported_total": 1500000,
        "annualised": 500000,
        "period_basis": "2016-07-01 to 2019-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
          "amount": 500000,
          "min": 500000,
          "max": 500000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
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          "min": 1500000,
          "max": 1500000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2016-07-01 to 2019-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
        },
        "value_in_kind": {
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          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0070",
      "agreement_group_id": "mcfc-wolf-blass-partnership",
      "organisation_id": "org-wolf-blass",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Wine",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2016-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Regional Partner",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "£1.2m total, £400,000 a year",
        "currency": "GBP",
        "reported_total": 1200000,
        "annualised": 400000,
        "period_basis": "2016-07-01 to 2019-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
          "amount": 400000,
          "min": 400000,
          "max": 400000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
          "amount": 1200000,
          "min": 1200000,
          "max": 1200000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2016-07-01 to 2019-06-30"
        },
        "annualised_average": {
          "amount": 400000,
          "basis": "workbook_record",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0071",
      "agreement_group_id": "mcfc-wolf-blass-partnership",
      "organisation_id": "org-wolf-blass",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Wine",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Europe / United Kingdom",
      "announcement_date": null,
      "agreement_start": "2016-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Regional Partner",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "renewed",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "Undisclosed",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "2016-07-01 to 2019-06-30",
        "value_basis": "undisclosed",
        "value_scope": "unknown",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": null,
          "max": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
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          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": "2016-07-01 to 2019-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0072",
      "agreement_group_id": "mcfc-pak-lighting-partnership",
      "organisation_id": "org-pak-lighting",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Electrical Components & Equipment",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Europe / United Kingdom",
      "announcement_date": null,
      "agreement_start": "2016-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Regional Partner",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "Undisclosed",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "2016-07-01 to 2019-06-30",
        "value_basis": "undisclosed",
        "value_scope": "unknown",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
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          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": "2016-07-01 to 2019-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0073",
      "agreement_group_id": "mcfc-historical-valvoline-partnership",
      "organisation_id": "org-historical-valvoline",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Lubricants",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2016-07-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "renewed",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "£5.2m total, £1.3m a year",
        "currency": "GBP",
        "reported_total": 5200000,
        "annualised": 1300000,
        "period_basis": "2016-07-01 to 2020-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
          "amount": 1300000,
          "min": 1300000,
          "max": 1300000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
          "amount": 5200000,
          "min": 5200000,
          "max": 5200000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2016-07-01 to 2020-06-30"
        },
        "annualised_average": {
          "amount": 1300000,
          "basis": "workbook_record",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0074",
      "agreement_group_id": "mcfc-star-beer-partnership",
      "organisation_id": "org-star-beer",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Beer",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe / United Kingdom",
      "announcement_date": null,
      "agreement_start": "2016-07-01",
      "agreement_end": "2021-06-30",
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
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    {
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          "basis": "sports_glare_estimate",
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
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    {
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        "value_basis": "sports_glare_estimate",
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        "attributable_to_property": true,
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          "basis": "sports_glare_estimate",
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
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      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
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      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
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    {
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "organisation_id": "org-abu-dhabi-islamic-bank-adib",
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        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
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      "evidence_grade": "D",
      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "organisation_id": "org-barclays",
      "rights_holder": "Manchester City FC",
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      "imported_history": []
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    {
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      },
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      "imported_history": []
    },
    {
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      "imported_history": []
    },
    {
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
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    {
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      "imported_history": []
    },
    {
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
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    {
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        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-nexen-tire-partnership",
      "organisation_id": "org-nexen-tire",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Tires",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "Global / Global",
      "announcement_date": null,
      "agreement_start": "2017-07-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Sleeve Sponsor",
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      ],
      "movement": "renewed",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "currency": "GBP",
        "reported_total": 15000000,
        "annualised": 5000000,
        "period_basis": "2017-07-01 to 2020-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "min": 5000000,
          "max": 5000000,
          "basis": "sports_glare_estimate",
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        },
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          "basis": "sports_glare_estimate",
          "period": "2017-07-01 to 2020-06-30"
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        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-mundipharma-partnership",
      "organisation_id": "org-mundipharma",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Pharmaceuticals",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2017-07-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
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      ],
      "movement": "renewed",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
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        "period_basis": "2017-07-01 to 2020-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "min": 1200000,
          "max": 1200000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "basis": "sports_glare_estimate",
          "period": "2017-07-01 to 2020-06-30"
        },
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          "basis": "workbook_record",
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          "quantity_status": "not_stated"
        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0095",
      "agreement_group_id": "mcfc-healthpoint-partnership",
      "organisation_id": "org-healthpoint",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Personal Care & Fragrances",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2017-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Regional Partner",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "renewed",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
        "reported_total": 1600000,
        "annualised": 400000,
        "period_basis": "2017-07-01 to 2021-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 400000,
          "max": 400000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 1600000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2017-07-01 to 2021-06-30"
        },
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          "basis": "workbook_record",
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        },
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0096",
      "agreement_group_id": "mcfc-khmer-beverages-partnership",
      "organisation_id": "org-khmer-beverages",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Beer",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2017-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Regional Partner",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "renewed",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "£2.4m total, £400,000 a year",
        "currency": "GBP",
        "reported_total": 2400000,
        "annualised": 400000,
        "period_basis": "2017-07-01 to 2023-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 400000,
          "max": 400000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 2400000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2017-07-01 to 2023-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
        },
        "value_in_kind": {
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          "amount": null,
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          "description": null,
          "quantity": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0097",
      "agreement_group_id": "mcfc-gatorade-partnership",
      "organisation_id": "org-gatorade",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Soft Drinks",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2017-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Official Sponsor",
      "property_ids": [
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      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "£9.6m total, £1.2m a year",
        "currency": "GBP",
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        "annualised": 1200000,
        "period_basis": "2017-07-01 to 2025-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
          "amount": 1200000,
          "min": 1200000,
          "max": 1200000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
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          "min": 9600000,
          "max": 9600000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2017-07-01 to 2025-06-30"
        },
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          "basis": "workbook_record",
          "calculation": null
        },
        "value_in_kind": {
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          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0098",
      "agreement_group_id": "mcfc-qnet-partnership",
      "organisation_id": "org-qnet",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Ecommerce",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "Global / Global",
      "announcement_date": null,
      "agreement_start": "2018-01-01",
      "agreement_end": "2018-12-31",
      "deal_scope": "Sleeve Sponsor",
      "property_ids": [
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      ],
      "movement": "renewed",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "2018-01-01 to 2018-12-31",
        "value_basis": "undisclosed",
        "value_scope": "unknown",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": null,
          "max": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
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          "lower_bound": null,
          "basis": "not_stated",
          "period": "2018-01-01 to 2018-12-31"
        },
        "annualised_average": {
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          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
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          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0099",
      "agreement_group_id": "mcfc-avatrade-partnership",
      "organisation_id": "org-avatrade",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Forex & Online Trading",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe / United Kingdom",
      "announcement_date": null,
      "agreement_start": "2018-01-01",
      "agreement_end": "2019-12-31",
      "deal_scope": "Official Sponsor",
      "property_ids": [
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      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": null,
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        "annualised": null,
        "period_basis": "2018-01-01 to 2019-12-31",
        "value_basis": "undisclosed",
        "value_scope": "unknown",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "max": null,
          "basis": "not_stated",
          "period": null
        },
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          "lower_bound": null,
          "basis": "not_stated",
          "period": "2018-01-01 to 2019-12-31"
        },
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          "basis": "not_stated",
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        },
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          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0100",
      "agreement_group_id": "mcfc-tinder-partnership",
      "organisation_id": "org-tinder",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Internet & Online Services",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Europe / United Kingdom",
      "announcement_date": null,
      "agreement_start": "2018-01-01",
      "agreement_end": "2019-12-31",
      "deal_scope": "Official Sponsor",
      "property_ids": [
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      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "Undisclosed",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "2018-01-01 to 2019-12-31",
        "value_basis": "undisclosed",
        "value_scope": "unknown",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": null,
          "max": null,
          "basis": "not_stated",
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        },
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          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": "2018-01-01 to 2019-12-31"
        },
        "annualised_average": {
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          "basis": "not_stated",
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0101",
      "agreement_group_id": "mcfc-marathonbet-partnership",
      "organisation_id": "org-marathonbet",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Betting",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Official Sponsor",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "£2m total, £2m a year",
        "currency": "GBP",
        "reported_total": 2000000,
        "annualised": 2000000,
        "period_basis": "2018-07-01 to 2019-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
          "amount": 2000000,
          "min": 2000000,
          "max": 2000000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
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          "min": 2000000,
          "max": 2000000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2018-07-01 to 2019-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
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      },
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
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      "organisation_id": "org-betadine",
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      "relationship_class": "sponsorship",
      "commercial_category": "Hospitals & Healthcare Providers",
      "official_designation": "Official Sponsor",
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      "agreement_start": "2018-07-01",
      "agreement_end": "2019-06-30",
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      "status": "expired",
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        "period_basis": "2018-07-01 to 2019-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
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          "basis": "sports_glare_estimate",
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      },
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-tinder-partnership",
      "organisation_id": "org-tinder",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Internet & Online Services",
      "official_designation": "Official Sponsor",
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      "agreement_start": "2018-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Official Partner",
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          "basis": "sports_glare_estimate",
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        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
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      "sources": [
        {
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-pz-cussons-partnership",
      "organisation_id": "org-pz-cussons",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Personal Care & Fragrances",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Regional Partner",
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      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "period_basis": "2018-07-01 to 2019-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "basis": "sports_glare_estimate",
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          "basis": "sports_glare_estimate",
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          "quantity_status": "not_stated"
        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
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      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-avatrade-partnership",
      "organisation_id": "org-avatrade",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Forex & Online Trading",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
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      ],
      "movement": "renewed",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "period_basis": "2018-07-01 to 2020-06-30",
        "value_basis": "sports_glare_estimate",
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        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "basis": "sports_glare_estimate",
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        },
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          "basis": "sports_glare_estimate",
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        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-nexon-partnership",
      "organisation_id": "org-nexon",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Video Games",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Regional Partner",
      "property_ids": [
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      ],
      "movement": "renewed",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "period_basis": "2018-07-01 to 2020-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "min": 1000000,
          "max": 1000000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2018-07-01 to 2020-06-30"
        },
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          "calculation": null
        },
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        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-pak-lighting-partnership",
      "organisation_id": "org-pak-lighting",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Electrical Components & Equipment",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Regional Partner",
      "property_ids": [
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      ],
      "movement": "renewed",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "annualised": 750000,
        "period_basis": "2018-07-01 to 2020-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "min": 750000,
          "max": 750000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 1500000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2018-07-01 to 2020-06-30"
        },
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          "basis": "workbook_record",
          "calculation": null
        },
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-tappit-partnership",
      "organisation_id": "org-tappit",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Payment Services & Credit Cards",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Regional Partner",
      "property_ids": [
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      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "currency": "GBP",
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        "period_basis": "2018-07-01 to 2020-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 450000,
          "max": 450000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 900000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2018-07-01 to 2020-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
        },
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          "quantity": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-sap-partnership",
      "organisation_id": "org-sap",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Software",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Official Sponsor",
      "property_ids": [
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      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "currency": "GBP",
        "reported_total": 3900000,
        "annualised": 1300000,
        "period_basis": "2018-07-01 to 2021-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 1300000,
          "max": 1300000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 3900000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2018-07-01 to 2021-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
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          "quantity_status": "not_stated"
        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-seatgeek-partnership",
      "organisation_id": "org-seatgeek",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Ticketing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
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      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "currency": "GBP",
        "reported_total": 3000000,
        "annualised": 1000000,
        "period_basis": "2018-07-01 to 2021-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
          "amount": 1000000,
          "min": 1000000,
          "max": 1000000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
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          "min": 3000000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2018-07-01 to 2021-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
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        },
        "value_in_kind": {
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          "amount": null,
          "currency": null,
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          "quantity_status": "not_stated"
        },
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        {
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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            "rights tier",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
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        "period_basis": "2018-07-01 to 2021-12-31",
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        "value_scope": "agreement",
        "attributable_to_property": true,
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        {
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
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      "official_designation": "Official Sponsor",
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      "agreement_start": "2018-07-01",
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        "period_basis": "2018-07-01 to 2022-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
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        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "basis": "sports_glare_estimate",
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
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      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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            "rights tier",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
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    {
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      "deal_scope": "Official Partner",
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      "value": {
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        "currency": "GBP",
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        "period_basis": "2018-07-01 to 2022-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
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        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "basis": "sports_glare_estimate",
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          "basis": "sports_glare_estimate",
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
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      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
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      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-power-horse-partnership",
      "organisation_id": "org-power-horse",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Energy Drinks",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Regional Partner",
      "property_ids": [
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      "movement": "new",
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      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "annualised": 500000,
        "period_basis": "2018-07-01 to 2022-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 500000,
          "max": 500000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 2000000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2018-07-01 to 2022-06-30"
        },
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          "quantity_status": "not_stated"
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        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-sure-partnership",
      "organisation_id": "org-unilever",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Personal Care & Fragrances",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
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      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
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          "relationship_to_partner": "owned_brand",
          "activation_role": "Advertised brand",
          "territory": "Undisclosed",
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
        "reported_total": 5500000,
        "annualised": 1100000,
        "period_basis": "2018-07-01 to 2023-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "min": 1100000,
          "max": 1100000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 5500000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2018-07-01 to 2023-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
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        "value_in_kind": {
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          "description": null,
          "quantity": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-acronis-partnership",
      "organisation_id": "org-acronis",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Internet & Online Services",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
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      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
        "reported_total": 6000000,
        "annualised": 750000,
        "period_basis": "2018-07-01 to 2026-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 750000,
          "max": 750000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 6000000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2018-07-01 to 2026-06-30"
        },
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          "basis": "workbook_record",
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        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-experience-abu-dhabi-partnership",
      "organisation_id": "org-experience-abu-dhabi",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Tourism Authority",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2018-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Official Sponsor",
      "property_ids": [
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      ],
      "movement": "renewed",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
        "reported_total": 59500000,
        "annualised": 6611111.11,
        "period_basis": "2018-07-01 to 2027-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 6000000,
          "max": 7222222.222222222,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 54000000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2018-07-01 to 2027-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
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          "quantity": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-yuyuan-art-investment-group-partnership",
      "organisation_id": "org-yuyuan-art-investment-group",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Gov. & Institutions",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2019-07-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
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      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
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        "annualised": 775000,
        "period_basis": "2019-07-01 to 2020-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 775000,
          "max": 775000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 775000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2019-07-01 to 2020-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
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        "value_in_kind": {
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-zoom-partnership",
      "organisation_id": "org-zoom",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Internet & Online Services",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2019-07-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
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      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
        "reported_total": 600000,
        "annualised": 600000,
        "period_basis": "2019-07-01 to 2020-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
          "amount": 600000,
          "min": 600000,
          "max": 600000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
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          "min": 600000,
          "max": 600000,
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          "basis": "sports_glare_estimate",
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        },
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      },
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        {
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
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      "organisation_id": "org-superbloke",
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      "commercial_category": "IT Consultancy & Ser.",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
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      "announcement_date": null,
      "agreement_start": "2019-07-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Regional Partner",
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      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "currency": "GBP",
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        "period_basis": "2019-07-01 to 2020-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "max": 575000,
          "basis": "sports_glare_estimate",
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      },
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      "sources": [
        {
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
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      "agreement_group_id": "mcfc-sports-water-partnership",
      "organisation_id": "org-sports-water",
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      "relationship_class": "sponsorship",
      "commercial_category": "Soft Drinks",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "announcement_date": null,
      "agreement_start": "2019-07-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Official Partner",
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      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
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        "period_basis": "2019-07-01 to 2020-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "basis": "sports_glare_estimate",
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          "basis": "sports_glare_estimate",
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
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      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "organisation_id": "org-marathonbet",
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      "relationship_class": "sponsorship",
      "commercial_category": "Betting",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2019-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Major Partner",
      "property_ids": [
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      "movement": "renewed",
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      "next_cycle_status": "unknown",
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        "currency": "GBP",
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        "period_basis": "2019-07-01 to 2021-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "min": 10000000,
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          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "basis": "sports_glare_estimate",
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          "basis": "workbook_record",
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        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
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      "sources": [
        {
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-melco-resorts-and-entertainment-partnership",
      "organisation_id": "org-melco-resorts-and-entertainment",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Hotels & Resorts",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2019-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Regional Partner",
      "property_ids": [
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      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "currency": "GBP",
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        "period_basis": "2019-07-01 to 2021-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 750000,
          "max": 750000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2019-07-01 to 2021-06-30"
        },
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          "basis": "workbook_record",
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-vejo-partnership",
      "organisation_id": "org-vejo",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Household Appliances",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2019-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
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      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
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        "annualised": 600000,
        "period_basis": "2019-07-01 to 2021-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 600000,
          "max": 600000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 1200000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2019-07-01 to 2021-06-30"
        },
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          "basis": "workbook_record",
          "calculation": null
        },
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          "description": null,
          "quantity": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-shb-partnership",
      "organisation_id": "org-shb",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Banking",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2019-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Regional Partner",
      "property_ids": [
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      ],
      "movement": "renewed",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
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        "annualised": 500000,
        "period_basis": "2019-07-01 to 2021-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 500000,
          "max": 500000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 1000000,
          "max": 1000000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2019-07-01 to 2021-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
        },
        "value_in_kind": {
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          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-nissan-partnership",
      "organisation_id": "org-nissan",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Automobile Manufacturing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2019-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Official Sponsor",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "renewed",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
        "reported_total": 9750000,
        "annualised": 3250000,
        "period_basis": "2019-07-01 to 2022-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 3250000,
          "max": 3250000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 9750000,
          "max": 9750000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2019-07-01 to 2022-06-30"
        },
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          "basis": "workbook_record",
          "calculation": null
        },
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          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0127",
      "agreement_group_id": "mcfc-first-abu-dhabi-bank-partnership",
      "organisation_id": "org-first-abu-dhabi-bank",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Banking",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2019-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Regional Partner",
      "property_ids": [
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      ],
      "movement": "renewed",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "£4.2m total, £1.4m a year",
        "currency": "GBP",
        "reported_total": 4200000,
        "annualised": 1400000,
        "period_basis": "2019-07-01 to 2022-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 1400000,
          "max": 1400000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 4200000,
          "max": 4200000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2019-07-01 to 2022-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
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          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-tecno-mobile-partnership",
      "organisation_id": "org-tecno-mobile",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Telecoms",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2019-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
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      ],
      "movement": "renewed",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
        "reported_total": 3300000,
        "annualised": 1100000,
        "period_basis": "2019-07-01 to 2022-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 1100000,
          "max": 1100000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
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          "max": 3300000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
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        },
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          "basis": "workbook_record",
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        },
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          "description": null,
          "quantity": null,
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        },
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      },
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      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-nestle-partnership",
      "organisation_id": "org-nestle",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Packaged Foods & Meats",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2019-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
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        "period_basis": "2019-07-01 to 2022-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "min": 600000,
          "max": 600000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2019-07-01 to 2022-06-30"
        },
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        },
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          "description": null,
          "quantity": null,
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          "quantity_status": "not_stated"
        },
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      },
      "verification_status": "pending",
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      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-pz-cussons-partnership",
      "organisation_id": "org-pz-cussons",
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      "commercial_category": "Personal Care & Fragrances",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2019-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Regional Partner",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "renewed",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "currency": "GBP",
        "reported_total": 900000,
        "annualised": 300000,
        "period_basis": "2019-07-01 to 2022-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "min": 300000,
          "max": 300000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 900000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2019-07-01 to 2022-06-30"
        },
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          "basis": "workbook_record",
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        },
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          "amount": null,
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          "description": null,
          "quantity": null,
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          "quantity_status": "not_stated"
        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-hays-partnership",
      "organisation_id": "org-hays",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "HR & Recruitment",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2019-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "renewed",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "currency": "GBP",
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        "annualised": 500000,
        "period_basis": "2019-07-01 to 2023-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 500000,
          "max": 500000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 2000000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2019-07-01 to 2023-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
        },
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          "amount": null,
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          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-ea-sports-partnership",
      "organisation_id": "org-ea-sports",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Video Games",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2019-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
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      ],
      "movement": "renewed",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
        "reported_total": 6500000,
        "annualised": 1300000,
        "period_basis": "2019-07-01 to 2024-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 1300000,
          "max": 1300000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
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          "min": 6500000,
          "max": 6500000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2019-07-01 to 2024-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
        },
        "value_in_kind": {
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          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-historical-cisco-partnership",
      "organisation_id": "org-cisco",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "IT Consultancy & Ser.",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2019-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
        "reported_total": 3500000,
        "annualised": 700000,
        "period_basis": "2019-07-01 to 2024-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 700000,
          "max": 700000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
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          "min": 3500000,
          "max": 3500000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2019-07-01 to 2024-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
        },
        "value_in_kind": {
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          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-puma-partnership",
      "organisation_id": "org-puma",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Sporting Apparel",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2019-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Kit Supplier",
      "property_ids": [
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      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
        "reported_total": 390000000,
        "annualised": 65000000,
        "period_basis": "2019-07-01 to 2025-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 65000000,
          "max": 65000000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
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          "min": 390000000,
          "max": 390000000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2019-07-01 to 2025-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
        },
        "value_in_kind": {
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          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-qnet-partnership",
      "organisation_id": "org-qnet",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Ecommerce",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2019-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "renewed",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "£10.8m total, £1.8m a year",
        "currency": "GBP",
        "reported_total": 10800000,
        "annualised": 1800000,
        "period_basis": "2019-07-01 to 2025-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 1800000,
          "max": 1800000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
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          "min": 10800000,
          "max": 10800000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2019-07-01 to 2025-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
        },
        "value_in_kind": {
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          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0136",
      "agreement_group_id": "mcfc-jnc-partnership",
      "organisation_id": "org-jnc",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Spirits",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2019-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "new",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "£6m total, £750,000 a year",
        "currency": "GBP",
        "reported_total": 6000000,
        "annualised": 750000,
        "period_basis": "2019-07-01 to 2027-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
          "amount": 750000,
          "min": 750000,
          "max": 750000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
          "amount": 6000000,
          "min": 6000000,
          "max": 6000000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2019-07-01 to 2027-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
        },
        "value_in_kind": {
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          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0137",
      "agreement_group_id": "mcfc-midea-partnership",
      "organisation_id": "org-midea",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Household Appliances",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2020-01-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
        "reported_total": 1000000,
        "annualised": 1000000,
        "period_basis": "2020-01-01 to 2020-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
          "amount": 1000000,
          "min": 2000000,
          "max": 2000000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
          "amount": 1000000,
          "min": 1000000,
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "imported_history": []
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        "period_basis": "2020-01-01 to 2020-12-31",
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
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          "basis": "sports_glare_estimate",
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      },
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "commercial_category": "Education",
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      "agreement_start": "2020-07-01",
      "agreement_end": "2021-12-31",
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          "basis": "sports_glare_estimate",
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      },
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-intel-partnership",
      "organisation_id": "org-intel",
      "rights_holder": "Manchester City FC",
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      "commercial_category": "Software",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2020-07-01",
      "agreement_end": "2021-12-31",
      "deal_scope": "Official Partner",
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      "movement": "new",
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      "next_cycle_status": "unknown",
      "activated_entities": [],
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        "period_basis": "2020-07-01 to 2021-12-31",
        "value_basis": "sports_glare_estimate",
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        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "basis": "sports_glare_estimate",
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
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      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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            "fee fields"
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-star-beer-partnership",
      "organisation_id": "org-star-beer",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Beer",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2020-07-01",
      "agreement_end": "2021-12-31",
      "deal_scope": "Regional Partner",
      "property_ids": [
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      "movement": "renewed",
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      "next_cycle_status": "unknown",
      "activated_entities": [],
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          "basis": "sports_glare_estimate",
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
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      "evidence_grade": "D",
      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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            "rights tier",
            "fee fields"
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      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-laybuy-partnership",
      "organisation_id": "org-laybuy",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Ecommerce",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2020-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
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      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "period_basis": "2020-07-01 to 2022-06-30",
        "value_basis": "sports_glare_estimate",
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        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "min": 500000,
          "max": 500000,
          "basis": "sports_glare_estimate",
          "period": "annual"
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
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          "quantity_status": "not_stated"
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-nexen-tire-partnership",
      "organisation_id": "org-nexen-tire",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Tires",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
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      "announcement_date": null,
      "agreement_start": "2020-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Sleeve Sponsor",
      "property_ids": [
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      "movement": "renewed",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "period_basis": "2020-07-01 to 2023-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
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        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "min": 9000000,
          "max": 9000000,
          "basis": "sports_glare_estimate",
          "period": "annual"
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          "basis": "sports_glare_estimate",
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        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-axi-partnership",
      "organisation_id": "org-axi",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Forex & Online Trading",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2020-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
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      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "period_basis": "2020-07-01 to 2023-06-30",
        "value_basis": "sports_glare_estimate",
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        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "min": 1500000,
          "max": 1500000,
          "basis": "sports_glare_estimate",
          "period": "annual"
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          "basis": "sports_glare_estimate",
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          "quantity_status": "not_stated"
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
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          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-cadbury-partnership",
      "organisation_id": "org-cadbury",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Packaged Foods & Meats",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2020-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
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      "movement": "new",
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      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "period_basis": "2020-07-01 to 2023-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 1200000,
          "max": 1200000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
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        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
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      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
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      "commercial_category": "Video Games",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
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      "agreement_start": "2020-07-01",
      "agreement_end": "2023-06-30",
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      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
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      "known_entitlements": [],
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        "currency": "GBP",
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        "period_basis": "2020-07-01 to 2023-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
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        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "basis": "sports_glare_estimate",
          "period": "2020-07-01 to 2023-06-30"
        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
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      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "organisation_id": "org-zurich",
      "rights_holder": "Manchester City FC",
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      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
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      "agreement_start": "2021-01-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Regional Partner",
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      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
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        "currency": "GBP",
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        "period_basis": "2021-01-01 to 2021-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "min": 1500000,
          "max": 1500000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 750000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2021-01-01 to 2021-06-30"
        },
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          "description": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-midea-partnership",
      "organisation_id": "org-midea",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Household Appliances",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2021-01-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
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      "movement": "renewed",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "currency": "GBP",
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        "period_basis": "2021-01-01 to 2022-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 400000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2021-01-01 to 2022-06-30"
        },
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          "basis": "workbook_record",
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          "quantity_status": "not_stated"
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
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      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-animoca-brands-partnership",
      "organisation_id": "org-animoca-brands",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Video Games",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2021-01-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
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      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
        "reported_total": 2400000,
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        "period_basis": "2021-01-01 to 2023-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 960000,
          "max": 960000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 2400000,
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          "basis": "sports_glare_estimate",
          "period": "2021-01-01 to 2023-06-30"
        },
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
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      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-therabody-partnership",
      "organisation_id": "org-therabody",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Sporting Equipment",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2021-01-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Official Sponsor",
      "property_ids": [
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      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
        "reported_total": 2700000,
        "annualised": 675000,
        "period_basis": "2021-01-01 to 2024-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 771428.5714285715,
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          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
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          "min": 2700000,
          "max": 2700000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2021-01-01 to 2024-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
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        "value_in_kind": {
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          "amount": null,
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          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-unilumin-sports-partnership",
      "organisation_id": "org-unilumin-sports",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Electrical Components & Equipment",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2021-01-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
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      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
        "reported_total": 1650000,
        "annualised": 412500,
        "period_basis": "2021-01-01 to 2024-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 471428.5714285714,
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          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
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          "min": 1650000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2021-01-01 to 2024-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
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        "value_in_kind": {
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          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-socios-com-partnership",
      "organisation_id": "org-socios-com",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Cryptocurrency",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2021-01-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Official Sponsor",
      "property_ids": [
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      ],
      "movement": "new",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
        "reported_total": 12300000,
        "annualised": 1757142.86,
        "period_basis": "2021-01-01 to 2027-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 1892307.6923076923,
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          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
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          "min": 12300000,
          "max": 12300000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2021-01-01 to 2027-06-30"
        },
        "annualised_average": {
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          "calculation": null
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        "value_in_kind": {
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          "amount": null,
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          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-expo-2020-dubai-partnership",
      "organisation_id": "org-expo-2020-dubai",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Tourism Authority",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2021-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Major Partner",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "£8.5m total, £8.5m a year",
        "currency": "GBP",
        "reported_total": 8500000,
        "annualised": 8500000,
        "period_basis": "2021-07-01 to 2022-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
          "amount": 8500000,
          "min": 8500000,
          "max": 8500000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
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          "min": 8500000,
          "max": 8500000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2021-07-01 to 2022-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
        },
        "value_in_kind": {
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          "amount": null,
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          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0155",
      "agreement_group_id": "mcfc-marathonbet-partnership",
      "organisation_id": "org-marathonbet",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2021-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Regional Partner",
      "property_ids": [
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      ],
      "movement": "renewed",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "£975,000 total, £975,000 a year",
        "currency": "GBP",
        "reported_total": 975000,
        "annualised": 975000,
        "period_basis": "2021-07-01 to 2022-06-30",
        "value_basis": "sports_glare_estimate",
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      "imported_history": []
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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        }
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
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      "organisation_id": "org-healthpoint",
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          "basis": "sports_glare_estimate",
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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        }
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-qualtrics-partnership",
      "organisation_id": "org-qualtrics",
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      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
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      "deal_scope": "Official Partner",
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      "activated_entities": [],
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        "value_basis": "sports_glare_estimate",
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          "basis": "sports_glare_estimate",
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      },
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      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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            "fee fields"
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_end": "2024-06-30",
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        "period_basis": "2021-07-01 to 2024-06-30",
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        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "min": 400000,
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          "basis": "sports_glare_estimate",
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        },
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      },
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      "evidence_grade": "D",
      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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            "fee fields"
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "organisation_id": "org-noon-com",
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      "relationship_class": "sponsorship",
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        "period_basis": "2021-07-01 to 2026-06-30",
        "value_basis": "sports_glare_estimate",
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        "attributable_to_property": true,
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          "min": 1000000,
          "max": 1000000,
          "basis": "sports_glare_estimate",
          "period": "annual"
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          "basis": "sports_glare_estimate",
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      },
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      "evidence_grade": "D",
      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Computer & Gaming Hardware",
      "official_designation": "Official Sponsor",
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      "agreement_end": "2026-06-30",
      "deal_scope": "Official Sponsor",
      "property_ids": [
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      "activated_entities": [],
      "known_entitlements": [],
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        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
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        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "max": 750000,
          "basis": "sports_glare_estimate",
          "period": "annual"
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
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        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "organisation_id": "org-etihad-airways",
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      "relationship_class": "sponsorship",
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      "official_designation": "Major Partner",
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      "deal_scope": "Principal Shirt Sponsor",
      "property_ids": [
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        "manchester-city-womens-fc"
      ],
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "imported_history": []
    },
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
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    {
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        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
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      "evidence_grade": "D",
      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
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      "evidence_grade": "D",
      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
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      "agreement_start": "2022-07-01",
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      "deal_scope": "Official Sponsor",
      "property_ids": [
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      "movement": "renewed",
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        "value_basis": "sports_glare_estimate",
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        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "basis": "sports_glare_estimate",
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
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          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "organisation_id": "org-nestle",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
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      "official_designation": "Regional Partner",
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      "agreement_start": "2022-07-01",
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      "deal_scope": "Regional Partner",
      "property_ids": [
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      "imported_history": []
    },
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      "imported_history": []
    },
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      "imported_history": []
    },
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "organisation_id": "org-leovegas-group",
      "rights_holder": "Manchester City FC",
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      "official_designation": "Regional Partner",
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        "value_basis": "sports_glare_estimate",
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          "basis": "sports_glare_estimate",
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      },
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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        "period_basis": "2022-07-01 to 2024-06-30",
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        "attributable_to_property": true,
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          "min": 1000000,
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          "basis": "sports_glare_estimate",
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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        }
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "organisation_id": "org-recast",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
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      },
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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        }
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-nissan-partnership",
      "organisation_id": "org-nissan",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
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      "deal_scope": "Official Sponsor",
      "property_ids": [
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      "movement": "renewed",
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      "next_cycle_status": "unknown",
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        "value_basis": "sports_glare_estimate",
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        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "min": 4000000,
          "max": 4000000,
          "basis": "sports_glare_estimate",
          "period": "annual"
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          "basis": "sports_glare_estimate",
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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        }
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "organisation_id": "org-xylem",
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      "agreement_start": "2022-07-01",
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      "deal_scope": "Official Partner",
      "property_ids": [
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      "activated_entities": [],
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          "basis": "sports_glare_estimate",
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          "basis": "sports_glare_estimate",
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        {
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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            "rights tier",
            "fee fields"
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      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2022-07-01",
      "agreement_end": "2026-06-30",
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      "movement": "renewed",
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        "period_basis": "2022-07-01 to 2026-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
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        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "basis": "sports_glare_estimate",
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        },
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        {
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "commercial_category": "Telecoms",
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        "period_basis": "2022-07-01 to 2027-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "basis": "sports_glare_estimate",
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          "basis": "sports_glare_estimate",
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        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
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      "evidence_grade": "D",
      "sources": [
        {
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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            "fee fields"
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "organisation_id": "org-sportybet",
      "rights_holder": "Manchester City FC",
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      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Africa",
      "announcement_date": null,
      "agreement_start": "2023-01-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Regional Partner",
      "property_ids": [
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      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
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        "annualised": 1000000,
        "period_basis": "2023-01-01 to 2024-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2023-01-01 to 2024-06-30"
        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
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      "sources": [
        {
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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            "rights tier",
            "fee fields"
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-animoca-brands-partnership",
      "organisation_id": "org-animoca-brands",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Video Games",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2023-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Regional Partner",
      "property_ids": [
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      "movement": "renewed",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "currency": "GBP",
        "reported_total": 375000,
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        "period_basis": "2023-07-01 to 2024-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "min": 375000,
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          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 375000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2023-07-01 to 2024-06-30"
        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-joie-partnership",
      "organisation_id": "org-joie",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "General Household Products",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2023-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Shorts Sponsor",
      "property_ids": [
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      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "2023-07-01 to 2024-06-30",
        "value_basis": "undisclosed",
        "value_scope": "unknown",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": null,
          "max": null,
          "basis": "not_stated",
          "period": null
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          "lower_bound": null,
          "basis": "not_stated",
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-rexona-sure-partnership",
      "organisation_id": "org-unilever",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Personal Care & Fragrances",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2023-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
        "manchester-city-fc",
        "manchester-city-womens-fc"
      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
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          "relationship_to_partner": "owned_brand",
          "activation_role": "Advertised brand",
          "territory": "Undisclosed",
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Sure",
          "relationship_to_partner": "owned_brand",
          "activation_role": "Advertised brand",
          "territory": "Undisclosed",
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
        "reported_total": 6000000,
        "annualised": 3000000,
        "period_basis": "2023-07-01 to 2025-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 3000000,
          "max": 3000000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
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          "min": 6000000,
          "max": 6000000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2023-07-01 to 2025-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
        },
        "value_in_kind": {
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          "currency": null,
          "description": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-healthpoint-partnership",
      "organisation_id": "org-healthpoint",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Personal Care & Fragrances",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2023-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Regional Partner",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "renewed",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
        "reported_total": 1200000,
        "annualised": 600000,
        "period_basis": "2023-07-01 to 2025-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 600000,
          "max": 600000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
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          "min": 1200000,
          "max": 1200000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2023-07-01 to 2025-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
        },
        "value_in_kind": {
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          "currency": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0190",
      "agreement_group_id": "mcfc-the-fold-partnership",
      "organisation_id": "org-the-fold",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Clothing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2023-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Official Sponsor",
      "property_ids": [
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      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
        "reported_total": 100000,
        "annualised": 50000,
        "period_basis": "2023-07-01 to 2025-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 50000,
          "max": 50000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
          "amount": 100000,
          "min": 100000,
          "max": 100000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2023-07-01 to 2025-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
        },
        "value_in_kind": {
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          "amount": null,
          "currency": null,
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          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0191",
      "agreement_group_id": "mcfc-okx-partnership",
      "organisation_id": "org-okx",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Cryptocurrency",
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          "basis": "sports_glare_estimate",
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
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      "agreement_start": "2023-07-01",
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        "period_basis": "2023-07-01 to 2026-06-30",
        "value_basis": "sports_glare_estimate",
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        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "basis": "sports_glare_estimate",
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
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    {
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      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Household Appliances",
      "official_designation": "Official Sponsor",
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      "territory": "Undisclosed",
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      "agreement_end": "2026-06-30",
      "deal_scope": "Official Sponsor",
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      "movement": "renewed",
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        "period_basis": "2023-07-01 to 2026-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "basis": "sports_glare_estimate",
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          "basis": "sports_glare_estimate",
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
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      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-nexen-tire-partnership",
      "organisation_id": "org-nexen-tire",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Tires",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2023-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Sponsor",
      "property_ids": [
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      "movement": "renewed",
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      "next_cycle_status": "unknown",
      "activated_entities": [],
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        "period_basis": "2023-07-01 to 2026-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "min": 2500000,
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          "basis": "sports_glare_estimate",
          "period": "annual"
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          "basis": "sports_glare_estimate",
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
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      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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            "fee fields"
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-axi-partnership",
      "organisation_id": "org-axi",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Forex & Online Trading",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2023-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Official Sponsor",
      "property_ids": [
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        "manchester-city-fc"
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      "movement": "renewed",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "period_basis": "2023-07-01 to 2027-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "min": 2500000,
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          "basis": "sports_glare_estimate",
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          "basis": "sports_glare_estimate",
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
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      "evidence_grade": "D",
      "sources": [
        {
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-joie-partnership",
      "organisation_id": "org-joie",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "General Household Products",
      "official_designation": "Title Sponsor",
      "normalised_tier": "Title Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2023-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Stadium Naming Right",
      "property_ids": [
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        "manchester-city-fc"
      ],
      "movement": "renewed",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
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        "period_basis": "2023-07-01 to 2027-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 1250000,
          "max": 1250000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 5000000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
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        },
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          "basis": "workbook_record",
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        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-kellanova-partnership",
      "organisation_id": "org-kellanova",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Packaged Foods & Meats",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2023-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Regional Partner",
      "property_ids": [
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        "manchester-city-womens-fc"
      ],
      "movement": "new",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
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        "period_basis": "2023-07-01 to 2027-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 600000,
          "max": 600000,
          "basis": "sports_glare_estimate",
          "period": "annual"
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          "basis": "sports_glare_estimate",
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        },
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        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-asahi-partnership",
      "organisation_id": "org-asahi",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Beer",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2023-07-01",
      "agreement_end": "2028-06-30",
      "deal_scope": "Major Partner",
      "property_ids": [
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        "manchester-city-fc"
      ],
      "movement": "renewed",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
        "reported_total": 60000000,
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        "period_basis": "2023-07-01 to 2028-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 12000000,
          "max": 12000000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
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          "min": 60000000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
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        },
        "annualised_average": {
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          "basis": "workbook_record",
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        },
        "value_in_kind": {
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        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-betway-partnership",
      "organisation_id": "org-betway",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Betting",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
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      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "currency": "GBP",
        "reported_total": 12000000,
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        "period_basis": "2024-07-01 to 2026-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
          "amount": 6000000,
          "min": 6000000,
          "max": 6000000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
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          "min": 12000000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
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        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
        },
        "value_in_kind": {
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "fee fields"
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0200",
      "agreement_group_id": "mcfc-corpay-partnership",
      "organisation_id": "org-corpay",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Payment Services & Credit Cards",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
        "reported_total": 3000000,
        "annualised": 1500000,
        "period_basis": "2024-07-01 to 2026-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
          "amount": 1500000,
          "min": 1500000,
          "max": 1500000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 3000000,
          "max": 3000000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2024-07-01 to 2026-06-30"
        },
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          "basis": "workbook_record",
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        },
        "value_in_kind": {
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          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0201",
      "agreement_group_id": "mcfc-abeam-consulting-partnership",
      "organisation_id": "org-abeam-consulting",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Consulting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Japan",
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Regional Partner",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "renewed",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
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        "annualised": 800000,
        "period_basis": "2024-07-01 to 2026-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 800000,
          "max": 800000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 1600000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2024-07-01 to 2026-06-30"
        },
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          "basis": "workbook_record",
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        },
        "value_in_kind": {
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          "description": null,
          "quantity": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0202",
      "agreement_group_id": "mcfc-yili-group-partnership",
      "organisation_id": "org-yili-group",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Dairy Products",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Asia / Eastern Asia / China",
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Regional Partner",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "currency": "GBP",
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        "annualised": 800000,
        "period_basis": "2024-07-01 to 2026-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
          "amount": 800000,
          "min": 800000,
          "max": 800000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 1600000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2024-07-01 to 2026-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
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        },
        "value_in_kind": {
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          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0203",
      "agreement_group_id": "mcfc-revolut-partnership",
      "organisation_id": "org-revolut",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Payment Services & Credit Cards",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Sponsor",
      "property_ids": [
        "manchester-city-womens-fc"
      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
        "reported_total": 1500000,
        "annualised": 750000,
        "period_basis": "2024-07-01 to 2026-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
          "amount": 750000,
          "min": 750000,
          "max": 750000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 1500000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2024-07-01 to 2026-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
        },
        "value_in_kind": {
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          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0204",
      "agreement_group_id": "mcfc-ballers-champagne-partnership",
      "organisation_id": "org-ballers-champagne",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Champagne & Sparkling Wine",
      "official_designation": "Local Partner",
      "normalised_tier": "Local Partner",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Local Sponsor",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
        "reported_total": 1200000,
        "annualised": 600000,
        "period_basis": "2024-07-01 to 2026-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 600000,
          "max": 600000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
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          "min": 1200000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2024-07-01 to 2026-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
        },
        "value_in_kind": {
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          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0205",
      "agreement_group_id": "mcfc-quidd-partnership",
      "organisation_id": "org-quidd",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Video Games",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
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      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "£1m total, £500,000 a year",
        "currency": "GBP",
        "reported_total": 1000000,
        "annualised": 500000,
        "period_basis": "2024-07-01 to 2026-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 500000,
          "max": 500000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
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          "min": 1000000,
          "max": 1000000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2024-07-01 to 2026-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0206",
      "agreement_group_id": "mcfc-stairmedia-partnership",
      "organisation_id": "org-stairmedia",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Advertising & Marketing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
        "manchester-city-fc",
        "manchester-city-womens-fc"
      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "£500,000 total, £250,000 a year",
        "currency": "GBP",
        "reported_total": 500000,
        "annualised": 250000,
        "period_basis": "2024-07-01 to 2026-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
          "amount": 250000,
          "min": 250000,
          "max": 250000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
          "amount": 500000,
          "min": 500000,
          "max": 500000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2024-07-01 to 2026-06-30"
        },
        "annualised_average": {
          "amount": 250000,
          "basis": "workbook_record",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0207",
      "agreement_group_id": "mcfc-ea-sports-partnership",
      "organisation_id": "org-ea-sports",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Video Games",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
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        "manchester-city-fc"
      ],
      "movement": "renewed",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "£7.5m total, £2.5m a year",
        "currency": "GBP",
        "reported_total": 7500000,
        "annualised": 2500000,
        "period_basis": "2024-07-01 to 2027-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
          "amount": 2500000,
          "min": 2500000,
          "max": 2500000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
          "amount": 7500000,
          "min": 7500000,
          "max": 7500000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2024-07-01 to 2027-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
        },
        "value_in_kind": {
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          "amount": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0208",
      "agreement_group_id": "mcfc-jinkosolar-partnership",
      "organisation_id": "org-jinkosolar",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Electricity & Gas Utilities",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
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      ],
      "movement": "new",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "£7.5m total, £2.5m a year",
        "currency": "GBP",
        "reported_total": 7500000,
        "annualised": 2500000,
        "period_basis": "2024-07-01 to 2027-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
          "amount": 2500000,
          "min": 2500000,
          "max": 2500000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
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          "min": 7500000,
          "max": 7500000,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2024-07-01 to 2027-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
        },
        "value_in_kind": {
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          "amount": null,
          "currency": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
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          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
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        "period_basis": "2024-07-01 to 2027-06-30",
        "value_basis": "sports_glare_estimate",
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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        "value_basis": "sports_glare_estimate",
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      },
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
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      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-big-cola-partnership",
      "organisation_id": "org-big-cola",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
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      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
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      "agreement_start": "2025-01-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Regional Partner",
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      "activated_entities": [],
      "known_entitlements": [],
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        "period_basis": "2025-01-01 to 2025-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "basis": "sports_glare_estimate",
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          "basis": "sports_glare_estimate",
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        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-snuggs-partnership",
      "organisation_id": "org-snuggs",
      "rights_holder": "Manchester City FC",
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      "agreement_start": "2025-01-01",
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      "deal_scope": "Official Partner",
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      "status": "expired",
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        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "basis": "not_stated",
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        },
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        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-hytro-partnership",
      "organisation_id": "org-hytro",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "deal_scope": "Official Partner",
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      "status": "expired",
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        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "basis": "not_stated",
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-wake-up-247-partnership",
      "organisation_id": "org-wake-up-247",
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      "relationship_class": "sponsorship",
      "commercial_category": "Energy Drinks",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
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      "agreement_start": "2025-01-01",
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      "deal_scope": "Regional Partner",
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      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "currency": "GBP",
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        "period_basis": "2025-01-01 to 2026-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "basis": "sports_glare_estimate",
          "period": "annual"
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2025-01-01 to 2026-06-30"
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
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            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "organisation_id": "org-vtex",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
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      "activated_entities": [],
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        "period_basis": "2025-01-01 to 2027-06-30",
        "value_basis": "sports_glare_estimate",
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        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "min": 900000,
          "max": 900000,
          "basis": "sports_glare_estimate",
          "period": "annual"
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          "basis": "sports_glare_estimate",
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      },
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      "evidence_grade": "D",
      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
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    {
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      "deal_scope": "Official Partner",
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        "period_basis": "2025-01-01 to 2027-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": 480000,
          "max": 480000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "basis": "sports_glare_estimate",
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-veritran-partnership",
      "organisation_id": "org-veritran",
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      "relationship_class": "sponsorship",
      "commercial_category": "Payment Services & Credit Cards",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2025-01-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Official Partner",
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      ],
      "movement": "new",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
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        "period_basis": "2025-01-01 to 2027-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "max": 480000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "basis": "sports_glare_estimate",
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        },
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        },
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          "quantity_status": "not_stated"
        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0219",
      "agreement_group_id": "mcfc-viagogo-partnership",
      "organisation_id": "org-viagogo",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Ticketing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2025-01-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
        "manchester-city-womens-fc",
        "manchester-city-fc"
      ],
      "movement": "renewed",
      "status": "active",
      "next_cycle_status": "unknown",
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        "period_basis": "2025-01-01 to 2027-06-30",
        "value_basis": "undisclosed",
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        "attributable_to_property": false,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "max": null,
          "basis": "not_stated",
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        },
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        },
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        },
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0220",
      "agreement_group_id": "mcfc-topps-partnership",
      "organisation_id": "org-topps",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Newspapers & Magazines",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2025-06-30",
      "agreement_end": "2027-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "new",
      "status": "active",
      "next_cycle_status": "unknown",
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      "known_entitlements": [],
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        "period_basis": "2025-06-30 to 2027-06-30",
        "value_basis": "undisclosed",
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        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "max": null,
          "basis": "not_stated",
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        },
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        },
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        },
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0221",
      "agreement_group_id": "mcfc-snuggs-partnership",
      "organisation_id": "org-snuggs",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Clothing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2025-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Sponsor",
      "property_ids": [
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      ],
      "movement": "renewed",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "period_basis": "2025-07-01 to 2026-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
          "amount": 200000,
          "min": 200000,
          "max": 200000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
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          "min": 200000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2025-07-01 to 2026-06-30"
        },
        "annualised_average": {
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          "basis": "workbook_record",
          "calculation": null
        },
        "value_in_kind": {
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          "amount": null,
          "currency": null,
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          "quantity": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0222",
      "agreement_group_id": "mcfc-paramount-partnership",
      "organisation_id": "org-paramount",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Media Conglomerate",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "North America / USA and Canada / United States of America",
      "announcement_date": null,
      "agreement_start": "2025-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Regional Partner",
      "property_ids": [
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      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "period_basis": "2025-07-01 to 2026-06-30",
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        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": null,
          "max": null,
          "basis": "not_stated",
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        },
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          "basis": "not_stated",
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        },
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          "basis": "not_stated",
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        },
        "value_in_kind": {
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          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-artel-electronics-partnership",
      "organisation_id": "org-artel-electronics",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Electronics Conglomerate",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Asia / Central Asia / Uzbekistan",
      "announcement_date": null,
      "agreement_start": "2025-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Regional Partner",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "new",
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "reported_total": null,
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        "period_basis": "2025-07-01 to 2026-06-30",
        "value_basis": "undisclosed",
        "value_scope": "unknown",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "max": null,
          "basis": "not_stated",
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        },
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        },
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        },
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          "description": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mcfc-qnet-partnership",
      "organisation_id": "org-qnet",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Ecommerce",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2025-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
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      "movement": "renewed",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "GBP",
        "reported_total": 4400000,
        "annualised": 2200000,
        "period_basis": "2025-07-01 to 2027-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
          "amount": 2200000,
          "min": 2200000,
          "max": 2200000,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
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          "min": 4400000,
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          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2025-07-01 to 2027-06-30"
        },
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        },
        "value_in_kind": {
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        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "relationship_class": "sponsorship",
      "commercial_category": "Energy Drinks",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2025-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
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        "manchester-city-womens-fc"
      ],
      "movement": "new",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "£2.83m total, £1.42m a year",
        "currency": "GBP",
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        "annualised": 1415058.91,
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        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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          "basis": "sports_glare_estimate",
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        },
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        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
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            "fee fields"
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        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
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      "normalised_tier": "Official Sponsor",
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      "announcement_date": null,
      "agreement_start": "2025-07-01",
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      "deal_scope": "Official Partner",
      "property_ids": [
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          "territory": "Undisclosed",
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Degree Deodorant",
          "relationship_to_partner": "owned_brand",
          "activation_role": "Advertised brand",
          "territory": "Undisclosed",
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
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          "relationship_to_partner": "owned_brand",
          "activation_role": "Advertised brand",
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          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        },
        {
          "name": "Shield",
          "relationship_to_partner": "owned_brand",
          "activation_role": "Advertised brand",
          "territory": "Undisclosed",
          "verification_status": "verified_company",
          "sources": [],
          "notes": null
        }
      ],
      "known_entitlements": [],
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        "value_basis": "sports_glare_estimate",
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        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "imported_history": []
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      "imported_history": []
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
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      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
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      "sources": [
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          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
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      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
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        "period_basis": "2026-01-01 to 2027-06-30",
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        "value_scope": "unknown",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "max": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": "2026-01-01 to 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0236",
      "agreement_group_id": "mcfc-acronis-partnership",
      "organisation_id": "org-acronis",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Internet & Online Services",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2026-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "renewed",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "£1.27m total, £1.27m a year",
        "currency": "GBP",
        "reported_total": 1267517.81,
        "annualised": 1267517.81,
        "period_basis": "2026-07-01 to 2027-06-30",
        "value_basis": "sports_glare_estimate",
        "value_scope": "agreement",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
          "amount": 1267517.81,
          "min": 1267517.81,
          "max": 1267517.81,
          "basis": "sports_glare_estimate",
          "period": "annual"
        },
        "total_fee": {
          "amount": 1267517.81,
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          "max": 1267517.81,
          "lower_bound": null,
          "basis": "sports_glare_estimate",
          "period": "2026-07-01 to 2027-06-30"
        },
        "annualised_average": {
          "amount": 1267517.81,
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          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": "https://www.acronis.com/en/pr/2026/acronis-announces-renewal-of-partnership-with-manchester-city-football-club/",
          "source_name": "Acronis",
          "source_type": "company",
          "supports": [
            "renewal",
            "current partnership status"
          ]
        },
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Acronis announced the renewal on 6 February 2026. Workbook value fields retain their research basis.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0237",
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      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Ecommerce",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2026-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
        "manchester-city-fc"
      ],
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      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "Undisclosed",
        "currency": null,
        "reported_total": null,
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        "period_basis": "2026-07-01 to 2027-06-30",
        "value_basis": "undisclosed",
        "value_scope": "unknown",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
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          "basis": "not_stated",
          "period": "2026-07-01 to 2027-06-30"
        },
        "annualised_average": {
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0238",
      "agreement_group_id": "mcfc-okx-partnership",
      "organisation_id": "org-okx",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Cryptocurrency",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2026-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Sleeve Sponsor",
      "property_ids": [
        "manchester-city-womens-fc",
        "manchester-city-fc"
      ],
      "movement": "renewed",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "display": "Undisclosed",
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        "period_basis": "2026-07-01 to 2027-06-30",
        "value_basis": "undisclosed",
        "value_scope": "unknown",
        "attributable_to_property": false,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
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          "basis": "not_stated",
          "period": "2026-07-01 to 2027-06-30"
        },
        "annualised_average": {
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0239",
      "agreement_group_id": "mcfc-xylem-partnership",
      "organisation_id": "org-xylem",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Water Utilities",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2026-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "renewed",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "Undisclosed",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "2026-07-01 to 2027-06-30",
        "value_basis": "undisclosed",
        "value_scope": "unknown",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "basis": "not_stated",
          "period": null
        },
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          "lower_bound": null,
          "basis": "not_stated",
          "period": "2026-07-01 to 2027-06-30"
        },
        "annualised_average": {
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0240",
      "agreement_group_id": "mcfc-durex-partnership",
      "organisation_id": "org-durex",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Personal Care & Fragrances",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Asia / Eastern Asia / China",
      "announcement_date": null,
      "agreement_start": "2026-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Regional Partner",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "new",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "Undisclosed",
        "currency": null,
        "reported_total": null,
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        "period_basis": "2026-07-01 to 2027-06-30",
        "value_basis": "undisclosed",
        "value_scope": "unknown",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": "2026-07-01 to 2027-06-30"
        },
        "annualised_average": {
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          "basis": "not_stated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
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          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-0241",
      "agreement_group_id": "mcfc-aux-partnership",
      "organisation_id": "org-aux",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Heating, Ventilation & Air Conditioning",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Undisclosed",
      "announcement_date": null,
      "agreement_start": "2026-07-01",
      "agreement_end": "2028-06-30",
      "deal_scope": "Official Partner",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "new",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "Undisclosed",
        "currency": null,
        "reported_total": null,
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        "period_basis": "2026-07-01 to 2028-06-30",
        "value_basis": "undisclosed",
        "value_scope": "unknown",
        "attributable_to_property": true,
        "source_id": "sportsglare-manchester-city-deals-2026-09-26",
        "annual_fee": {
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          "min": null,
          "max": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": "2026-07-01 to 2028-06-30"
        },
        "annualised_average": {
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          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": [],
        "internal_evidence_reference": "SportsGlare Manchester City sponsorship research, updated 26 September 2026"
      },
      "verification_status": "pending",
      "evidence_grade": "D",
      "sources": [
        {
          "url": null,
          "source_name": "SportsGlare sponsorship research, updated 26 September 2026",
          "source_type": "research database",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Manchester City sponsorship research record. Values are research estimates or reported figures unless confirmed by the parties.",
      "imported_history": []
    },
    {
      "deal_id": "sg-mcfc-destination-sport-group-2025",
      "agreement_group_id": "mcfc-destination-sport-group-partnership",
      "organisation_id": "org-destination-sport-group",
      "rights_holder": "Manchester City FC",
      "relationship_class": "sponsorship",
      "commercial_category": "Travel services",
      "official_designation": "Official Local Partner",
      "normalised_tier": "Local Partner",
      "territory": "United Kingdom",
      "announcement_date": null,
      "agreement_start": null,
      "agreement_end": null,
      "deal_scope": "Team travel support, youth development tours, fan travel packages and curated travel experiences",
      "property_ids": [
        "manchester-city-fc"
      ],
      "movement": "new",
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [
        "Team travel support",
        "Youth development tours",
        "Fan travel packages",
        "Curated travel experiences"
      ],
      "value": {
        "display": "Undisclosed",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": null,
        "value_basis": "undisclosed",
        "value_scope": "unknown",
        "attributable_to_property": false,
        "source_id": "manchester-city-destination-sport-2025",
        "annual_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "total_fee": {
          "amount": null,
          "min": null,
          "max": null,
          "lower_bound": null,
          "basis": "not_stated",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_stated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_primary",
      "evidence_grade": "A",
      "sources": [
        {
          "url": "https://www.mancity.com/club/partners/local-partners-and-official-suppliers/destination-sport-group",
          "source_name": "Manchester City",
          "source_type": "primary",
          "supports": [
            "official local partner status",
            "scope of partnership"
          ]
        }
      ],
      "notes": "Current listing on Manchester City's Local Partners page confirms the relationship. Start and end dates are not published.",
      "imported_history": []
    },
    {
      "deal_id": "abn-amro-ajax-partnership-2025-07-01-2028-06-30-659b88dd",
      "agreement_group_id": "abn-amro-ajax-partnership",
      "organisation_id": "org-abn-amro",
      "rights_holder": "Ajax",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "N/P",
      "agreement_start": "2025-07-01",
      "agreement_end": "2028-06-30",
      "deal_scope": "Principal Shirt Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ajax"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
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        },
        "annualised_average": {
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          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Ajax Deals.xlsx rows 11",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "adidas-ajax-partnership-2025-07-01-2031-06-30-3f99d639",
      "agreement_group_id": "adidas-ajax-partnership",
      "organisation_id": "org-adidas",
      "rights_holder": "Ajax",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Sporting Apparel",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "N/P",
      "agreement_start": "2025-07-01",
      "agreement_end": "2031-06-30",
      "deal_scope": "Kit Supplier",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ajax"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
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          "period": null
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "olympia-ajax-partnership-2026-07-01-2029-06-30-9acb8081",
      "agreement_group_id": "olympia-ajax-partnership",
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "source_name": "All Ajax Deals.xlsx rows 9",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "team-rockstars-it-ajax-partnership-2026-07-01-2029-06-30-0e6e2cef",
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      "property_ids": [
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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      "sources": [
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          "source_name": "All Ajax Deals.xlsx rows 8",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
    {
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      "agreement_group_id": "ziggo-ajax-partnership",
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      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Broadcasting",
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
    {
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      "agreement_group_id": "allsafe-ajax-partnership",
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        "value_scope": "property",
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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      "sources": [
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          "url": null,
          "source_name": "All Ajax Deals.xlsx rows 13",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "beko-ajax-partnership-2025-07-01-2028-06-30-5d7965c0",
      "agreement_group_id": "beko-ajax-partnership",
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      "rights_holder": "Ajax",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Household Appliances",
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      "status": "active",
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        "period_basis": "N/P",
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        "value_scope": "property",
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          "basis": "undisclosed",
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All Ajax Deals.xlsx rows 12",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "bmw-center-ajax-partnership-2023-07-01-2027-06-30-31a1fe51",
      "agreement_group_id": "bmw-center-ajax-partnership",
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      "rights_holder": "Ajax",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Car Dealership",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2023-07-01",
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      ],
      "known_entitlements": [],
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        "display": "N/P",
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        "value_scope": "property",
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          "display": "N/P",
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          "basis": "undisclosed",
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        "value_in_kind": {
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        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
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          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "coca-cola-ajax-partnership-2024-07-01-2027-06-30-ae5de992",
      "agreement_group_id": "coca-cola-ajax-partnership",
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      "rights_holder": "Ajax",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Soft Drinks",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
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          "sources": []
        },
        {
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          "relationship_to_partner": "activated_brand",
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        "value_in_kind": {
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      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All Ajax Deals.xlsx rows 18",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "comave-ajax-partnership-2024-07-01-2027-06-30-15d35566",
      "agreement_group_id": "comave-ajax-partnership",
      "organisation_id": "org-comave",
      "rights_holder": "Ajax",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Delivery Services",
      "official_designation": "Official Sponsor",
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      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All Ajax Deals.xlsx rows 19",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "curacao-tourist-board-ajax-partnership-2025-07-01-2027-06-30-3590340f",
      "agreement_group_id": "curacao-tourist-board-ajax-partnership",
      "organisation_id": "org-curacao-tourist-board",
      "rights_holder": "Ajax",
      "relationship_class": "sponsorship",
      "commercial_category": "Commercial & Professional Services / Tourism Authority",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
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      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All Ajax Deals.xlsx rows 21",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
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        "value_scope": "property",
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        }
      ],
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        }
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            "agreement period",
            "rights tier",
            "fee fields"
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      ],
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            "agreement period",
            "rights tier",
            "fee fields"
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            "agreement period",
            "rights tier",
            "fee fields"
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      ],
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    {
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
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    },
    {
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
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    },
    {
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
    {
      "deal_id": "abn-amro-ajax-partnership-2019-07-01-2023-06-30-0a68659e",
      "agreement_group_id": "abn-amro-ajax-partnership",
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        },
        "fee_scope": "property",
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          "source_name": "All Ajax Deals.xlsx rows 71",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "abn-amro-ajax-partnership-2023-07-01-2025-06-30-561267fa",
      "agreement_group_id": "abn-amro-ajax-partnership",
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        "fee_scope": "property",
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          "source_name": "All Ajax Deals.xlsx rows 46",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "adidas-ajax-partnership",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "min": null,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€70m",
          "amount": 70000000,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
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    },
    {
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      "agreement_group_id": "adidas-ajax-partnership",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "source_name": "All Ajax Deals.xlsx rows 42",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "aegon-ajax-partnership",
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        "reported_total": 2000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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        },
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        "value_in_kind": {
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        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All Ajax Deals.xlsx rows 90",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
    {
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      "agreement_group_id": "curacao-tourist-board-ajax-partnership",
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        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All Ajax Deals.xlsx rows 45",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "giganet-ajax-partnership",
      "organisation_id": "org-giganet",
      "rights_holder": "Ajax",
      "relationship_class": "sponsorship",
      "commercial_category": "Information technology / Internet & Online Services",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2022-07-01",
      "agreement_end": "2023-06-30",
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        "ajax"
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        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "basis": "undisclosed",
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        "total_fee": {
          "display": "N/P",
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        "value_in_kind": {
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "olympia-ajax-partnership-2025-07-01-2026-06-30-6387cede",
      "agreement_group_id": "olympia-ajax-partnership",
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      "rights_holder": "Ajax",
      "relationship_class": "sponsorship",
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      "official_designation": "Major Partner",
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        "period_basis": "N/P",
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        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
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          "url": null,
          "source_name": "All Ajax Deals.xlsx rows 33",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "team-rockstars-it-ajax-partnership-2025-07-01-2026-06-29-736154a0",
      "agreement_group_id": "team-rockstars-it-ajax-partnership",
      "organisation_id": "org-team-rockstars-it",
      "rights_holder": "Ajax",
      "relationship_class": "sponsorship",
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        "display": "N/P",
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "basis": "undisclosed",
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        },
        "total_fee": {
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        },
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        "value_in_kind": {
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          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "ziggo-ajax-partnership",
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        "reported_total": 36000000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€7.2m",
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€36m",
          "amount": 36000000,
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          "max": null,
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          "basis": "reported",
          "period": "2015-01-01 – 2019-06-30"
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All Ajax Deals.xlsx rows 82",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
    {
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      "agreement_group_id": "ziggo-ajax-partnership",
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      "deal_scope": "Principal Shirt Sponsor",
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            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
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      "agreement_group_id": "aegon-ajax-partnership",
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          "source_type": "workbook",
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            "rights tier",
            "fee fields"
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        }
      ],
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    },
    {
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      "agreement_group_id": "aegon-ajax-partnership",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
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    },
    {
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      "relationship_class": "sponsorship",
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      "verification_status": "verified_company",
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          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "bbin-ajax-partnership",
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      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Video Games",
      "official_designation": "Official Sponsor",
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      "agreement_end": "2020-06-30",
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        "value_scope": "property",
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        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "bbin-ajax-partnership-2022-07-01-2023-06-30-8f3205d2",
      "agreement_group_id": "bbin-ajax-partnership",
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        },
        "fee_scope": "property",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
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        "value_scope": "property",
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "businessdrukker-ajax-partnership",
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      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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    },
    {
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      "organisation_id": "org-cheng-shin-tires-cst",
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      "relationship_class": "sponsorship",
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      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€2m",
          "amount": 2000000,
          "min": null,
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        },
        "total_fee": {
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        },
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
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    },
    {
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      "agreement_group_id": "coca-cola-ajax-partnership",
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
    {
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      "agreement_group_id": "coinmerce-ajax-partnership",
      "organisation_id": "org-coinmerce",
      "rights_holder": "Ajax",
      "relationship_class": "sponsorship",
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        },
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        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
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          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "csu-ajax-partnership",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
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    },
    {
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      "agreement_group_id": "daimler-ag-ajax-partnership",
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        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
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    },
    {
      "deal_id": "daimler-ag-stern-ajax-partnership-2021-07-01-2023-06-30-8d50841d",
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      ],
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "dunkin-ajax-partnership",
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      "relationship_class": "sponsorship",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "effektief-groep-ajax-partnership-2018-07-01-2020-06-30-254a181a",
      "agreement_group_id": "effektief-groep-ajax-partnership",
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      "rights_holder": "Ajax",
      "relationship_class": "sponsorship",
      "commercial_category": "Commercial & Professional Services / Cleaning Services",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
    {
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      "agreement_group_id": "enterprise-ajax-partnership",
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      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "flink-ajax-partnership-2021-07-01-2023-06-30-dca85ddd",
      "agreement_group_id": "flink-ajax-partnership",
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      "deal_scope": "Official Partner",
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All Ajax Deals.xlsx rows 60",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "flink-ajax-partnership-2023-07-01-2025-06-30-2c3c4848",
      "agreement_group_id": "flink-ajax-partnership",
      "organisation_id": "org-flink",
      "rights_holder": "Ajax",
      "relationship_class": "sponsorship",
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        "value_scope": "property",
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      "verification_status": "verified_company",
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "groenhof-optiek-ajax-partnership-2022-07-01-2026-06-30-0950b775",
      "agreement_group_id": "groenhof-optiek-ajax-partnership",
      "organisation_id": "org-groenhof-optiek",
      "rights_holder": "Ajax",
      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2022-07-01",
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      "deal_scope": "Official Partner",
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        "period_basis": "N/P",
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          "source_name": "All Ajax Deals.xlsx rows 27",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "huawei-ajax-partnership-2014-07-01-2019-06-30-3e438ebf",
      "agreement_group_id": "huawei-ajax-partnership",
      "organisation_id": "org-huawei",
      "rights_holder": "Ajax",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Mobile Phones",
      "official_designation": "Official Sponsor",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€1m",
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          "min": null,
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
    {
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      "agreement_group_id": "hublot-ajax-partnership",
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        "value_scope": "property",
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        },
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "hublot-ajax-partnership",
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      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
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      ],
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        "value_scope": "property",
        "attributable_to_property": true,
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        },
        "fee_scope": "property",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
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      "agreement_group_id": "kb88-ajax-partnership",
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      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2017-07-01",
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      "deal_scope": "Official Sponsor",
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        "value_scope": "property",
        "attributable_to_property": true,
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        },
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      "sources": [
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
    {
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      "agreement_group_id": "le-sports-ajax-partnership",
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      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Broadcasting",
      "official_designation": "Official Sponsor",
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      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "m-line-ajax-partnership",
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      "rights_holder": "Ajax",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / General Household Products",
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        "value_scope": "property",
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "makita-ajax-partnership-2022-07-01-2023-06-30-08b9a746",
      "agreement_group_id": "makita-ajax-partnership",
      "organisation_id": "org-makita",
      "rights_holder": "Ajax",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Industrial Machinery & Equipment",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "deal_scope": "Official Partner",
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        "period_basis": "N/P",
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        "value_scope": "property",
        "attributable_to_property": true,
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        },
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      "verification_status": "verified_company",
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mascot-workwear-ajax-partnership",
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      "relationship_class": "sponsorship",
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        },
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      "verification_status": "verified_company",
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      "sources": [
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "mascot-workwear-ajax-partnership",
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      "official_designation": "Official Sponsor",
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      "property_ids": [
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            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
    {
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        }
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    },
    {
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
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            "rights tier",
            "fee fields"
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        }
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            "fee fields"
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        }
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    },
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            "agreement period",
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            "fee fields"
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        }
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    },
    {
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            "agreement period",
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        }
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "staan-ajax-partnership",
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      "relationship_class": "sponsorship",
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      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
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      "status": "expired",
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All Ajax Deals.xlsx rows 69",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "staan-ajax-partnership-2023-07-01-2025-06-30-f1be1568",
      "agreement_group_id": "staan-ajax-partnership",
      "organisation_id": "org-staan",
      "rights_holder": "Ajax",
      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
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      "agreement_end": "2025-06-30",
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        },
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        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
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      "sources": [
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          "url": null,
          "source_name": "All Ajax Deals.xlsx rows 48",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "the-padellers-ajax-partnership-2023-07-01-2025-06-30-a7cc0fab",
      "agreement_group_id": "the-padellers-ajax-partnership",
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      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Sports & Entertainment Venues",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Ajax Deals.xlsx rows 47",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "the-padellers-ajax-partnership-2025-07-01-2026-06-30-0019d290",
      "agreement_group_id": "the-padellers-ajax-partnership",
      "organisation_id": "org-the-padellers",
      "rights_holder": "Ajax",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Sports & Entertainment Venues",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "property_ids": [
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "basis": "undisclosed",
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        },
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          "basis": "not_calculated",
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        },
        "value_in_kind": {
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          "amount": null,
          "currency": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Ajax Deals.xlsx rows 34",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "tui-group-ajax-partnership-2022-07-01-2024-06-30-8f61517e",
      "agreement_group_id": "tui-group-ajax-partnership",
      "organisation_id": "org-tui-group",
      "rights_holder": "Ajax",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Tour Operator",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2022-07-01",
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      "property_ids": [
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      "next_cycle_status": "unknown",
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        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
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        "value_in_kind": {
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Ajax Deals.xlsx rows 52",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "unibet-ajax-partnership-2022-07-01-2025-06-30-5b68b3c2",
      "agreement_group_id": "unibet-ajax-partnership",
      "organisation_id": "org-unibet",
      "rights_holder": "Ajax",
      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
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      "territory": "N/P",
      "agreement_start": "2022-07-01",
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      "deal_scope": "Official Partner",
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      "property_ids": [
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      ],
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        "period_basis": "N/P",
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        "value_scope": "property",
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        },
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
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          "url": null,
          "source_name": "All Ajax Deals.xlsx rows 41",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "vriendenloterij-ajax-partnership-2016-07-01-2025-06-30-57f0a725",
      "agreement_group_id": "vriendenloterij-ajax-partnership",
      "organisation_id": "org-vriendenloterij",
      "rights_holder": "Ajax",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Lottery",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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      "deal_scope": "Official Partner",
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        "value_scope": "property",
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        },
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        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Ajax Deals.xlsx rows 38",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "yibo-com-ajax-partnership-2022-07-01-2023-06-30-d029f333",
      "agreement_group_id": "yibo-com-ajax-partnership",
      "organisation_id": "org-yibo-com",
      "rights_holder": "Ajax",
      "relationship_class": "sponsorship",
      "commercial_category": "Information technology / Internet & Online Services",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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        "period_basis": "N/P",
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        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "basis": "undisclosed",
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        },
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        },
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        },
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      },
      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All Ajax Deals.xlsx rows 64",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "yielder-ajax-partnership-2025-07-01-2026-06-30-05aa4063",
      "agreement_group_id": "yielder-ajax-partnership",
      "organisation_id": "org-yielder",
      "rights_holder": "Ajax",
      "relationship_class": "sponsorship",
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      "territory": "N/P",
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        },
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      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Ajax Deals.xlsx rows 35",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "de-telegraaf-ajax-partnership-2022-07-01-2023-06-30-20932263",
      "agreement_group_id": "de-telegraaf-ajax-partnership",
      "organisation_id": "org-de-telegraaf",
      "rights_holder": "Ajax",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Newspapers & Magazines",
      "official_designation": "Local Partner",
      "normalised_tier": "Local Partner",
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      "agreement_start": "2022-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Local Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
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      "movement": null,
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      "value": {
        "display": "N/P",
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
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        },
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        },
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        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
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      "sources": [
        {
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          "source_name": "All Ajax Deals.xlsx rows 68",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "radio-veronica-ajax-partnership-2022-07-01-2023-06-30-f6e1ff05",
      "agreement_group_id": "radio-veronica-ajax-partnership",
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      "commercial_category": "Communications / Radio",
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All Ajax Deals.xlsx rows 67",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "beyond-developments-paris-saint-germain-partnership-2026-01-01-2029-06-30-f70f6ce5",
      "agreement_group_id": "beyond-developments-paris-saint-germain-partnership",
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      "deal_scope": "Sleeve Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
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      "status": "active",
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        "value_scope": "property",
        "attributable_to_property": true,
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          "amount": 11100000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
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          "amount": 44400000,
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          "max": null,
          "reported_total": null,
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        },
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
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          "url": null,
          "source_name": "All PSG Deals.xlsx rows 10",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "nike-paris-saint-germain-partnership-2022-07-01-2032-06-30-8deaa037",
      "agreement_group_id": "nike-paris-saint-germain-partnership",
      "organisation_id": "org-nike",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
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        "paris-saint-germain"
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        "reported_total": 600000000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€60m",
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          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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        },
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        "value_in_kind": {
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          "amount": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All PSG Deals.xlsx rows 4",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "nuna-paris-saint-germain-partnership-2025-07-01-2028-06-30-a1cd4128",
      "agreement_group_id": "nuna-paris-saint-germain-partnership",
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      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Specialist Retail",
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      "source_deal_type": "Full Deal",
      "property_ids": [
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      "activated_entities": [],
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        "display": "N/P",
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        "value_scope": "property",
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          "display": "N/P",
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          "basis": "undisclosed",
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        },
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          "display": "N/P",
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          "amount": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 155",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "qatar-airways-paris-saint-germain-partnership-2025-07-01-2028-06-30-74b0b981",
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      "organisation_id": "org-qatar-airways",
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      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Airlines",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
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      "agreement_end": "2028-06-30",
      "deal_scope": "Principal Shirt Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "reported_total": null,
          "basis": "undisclosed",
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          "display": "N/P",
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        "value_in_kind": {
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          "amount": null,
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          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "snipes-paris-saint-germain-partnership-2024-07-01-2027-06-30-d253a354",
      "agreement_group_id": "snipes-paris-saint-germain-partnership",
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      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
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      "official_designation": "Major Partner",
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      "agreement_end": "2027-06-30",
      "deal_scope": "Back of Shirt Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
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      "status": "active",
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "min": null,
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          "basis": "undisclosed",
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          "display": "N/P",
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        },
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        "value_in_kind": {
          "included": false,
          "amount": null,
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          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 141",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "1xbet-paris-saint-germain-partnership-2025-07-01-2028-06-30-3abb8838",
      "agreement_group_id": "1xbet-paris-saint-germain-partnership",
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      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
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      "agreement_end": "2028-06-30",
      "deal_scope": "Official Partner",
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      "property_ids": [
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      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "basis": "undisclosed",
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        "total_fee": {
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          "basis": "undisclosed",
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        "value_in_kind": {
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 159",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "accor-paris-saint-germain-partnership-2026-07-01-2030-06-30-6c573665",
      "agreement_group_id": "accor-paris-saint-germain-partnership",
      "organisation_id": "org-accor",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Hotels & Resorts",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
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      "status": "active",
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      "activated_entities": [],
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        "period_basis": "N/P",
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        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
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          "basis": "undisclosed",
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        },
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        "value_in_kind": {
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        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 169",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "american-express-paris-saint-germain-partnership-2025-07-01-2027-06-30-358e4b1f",
      "agreement_group_id": "american-express-paris-saint-germain-partnership",
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      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
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      "deal_scope": "Official Partner",
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        "value_scope": "agreement",
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          "display": "N/P",
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          "basis": "undisclosed",
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        "fee_scope": "agreement",
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      },
      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 147",
          "source_type": "workbook",
          "supports": [
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            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "asiacell-paris-saint-germain-partnership-2026-07-01-2027-06-30-2ce734f5",
      "agreement_group_id": "asiacell-paris-saint-germain-partnership",
      "organisation_id": "org-asiacell",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Telecoms",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2026-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 170",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "byd-motors-paris-saint-germain-partnership-2026-07-01-2029-06-30-439a5f2f",
      "agreement_group_id": "byd-motors-paris-saint-germain-partnership",
      "organisation_id": "org-byd-motors",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Automobile Manufacturing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2026-07-01",
      "agreement_end": "2029-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 171",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "coca-cola-paris-saint-germain-partnership-2026-07-01-2029-06-30-2ade53a2",
      "agreement_group_id": "coca-cola-paris-saint-germain-partnership",
      "organisation_id": "org-coca-cola",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Soft Drinks",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2026-07-01",
      "agreement_end": "2029-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
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          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 173",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "fanatics-paris-saint-germain-partnership-2020-07-01-2030-06-30-0889cd05",
      "agreement_group_id": "fanatics-paris-saint-germain-partnership",
      "organisation_id": "org-fanatics",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Sporting Goods Retail",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2020-07-01",
      "agreement_end": "2030-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 101",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "francaise-des-jeux-fdj-parions-sport-paris-saint-germain-partnership-2025-07-01-2028-06-30-83d50236",
      "agreement_group_id": "francaise-des-jeux-fdj-parions-sport-paris-saint-germain-partnership",
      "organisation_id": "org-francaise-des-jeux-fdj-parions-sport",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting; Lottery",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2025-07-01",
      "agreement_end": "2028-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 157",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "google-paris-saint-germain-partnership-2026-07-01-2029-06-30-a013311d",
      "agreement_group_id": "google-paris-saint-germain-partnership",
      "organisation_id": "org-google",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Information technology / Internet & Online Services",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2026-07-01",
      "agreement_end": "2029-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Gemini",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        },
        {
          "name": "Google Pixel",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
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          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 172",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "haier-paris-saint-germain-partnership-2025-07-01-2028-06-30-fec8283f",
      "agreement_group_id": "haier-paris-saint-germain-partnership",
      "organisation_id": "org-haier",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Household Appliances",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2025-07-01",
      "agreement_end": "2028-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
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          "reported_total": null,
          "basis": "undisclosed",
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        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 161",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "harvey-paris-saint-germain-partnership-2026-01-01-2027-12-31-9aac126c",
      "agreement_group_id": "harvey-paris-saint-germain-partnership",
      "organisation_id": "org-harvey",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Information technology / Internet & Online Services",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2026-01-01",
      "agreement_end": "2027-12-31",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 167",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "potel-and-chabot-paris-saint-germain-partnership-2025-07-01-2028-06-30-8597e3e1",
      "agreement_group_id": "potel-and-chabot-paris-saint-germain-partnership",
      "organisation_id": "org-potel-and-chabot",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Commercial & Professional Services / Event Management",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2025-07-01",
      "agreement_end": "2028-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 163",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "stanley-1913-paris-saint-germain-partnership-2025-07-01-2027-06-30-33d3355b",
      "agreement_group_id": "stanley-1913-paris-saint-germain-partnership",
      "organisation_id": "org-stanley-1913",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Household Appliances",
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      "normalised_tier": "Official Sponsor",
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            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
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    },
    {
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        "value_scope": "property",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
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    },
    {
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
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    },
    {
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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    },
    {
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        "fee_scope": "property",
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            "agreement period",
            "rights tier",
            "fee fields"
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    },
    {
      "deal_id": "water-mtis-paris-saint-germain-partnership-2024-07-01-2028-06-30-b66db78d",
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            "fee fields"
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    },
    {
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        "attributable_to_property": true,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "bein-sports-paris-saint-germain-partnership",
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            "agreement period",
            "rights tier",
            "fee fields"
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    {
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        "value_scope": "property",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
    {
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        "value_scope": "property",
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      "verification_status": "verified_company",
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "basis": "reported",
          "period": "annual"
        },
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      "verification_status": "verified_company",
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            "agreement period",
            "rights tier",
            "fee fields"
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "amount": 25000000,
          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
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          "url": null,
          "source_name": "All PSG Deals.xlsx rows 5",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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    {
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        "value_scope": "property",
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          "basis": "reported",
          "period": "annual"
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        "total_fee": {
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All PSG Deals.xlsx rows 7",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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      "normalised_tier": "Major Partner",
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        "value_scope": "property",
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All PSG Deals.xlsx rows 82",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "nike-paris-saint-germain-partnership-2014-07-01-2022-06-30-6a0273d4",
      "agreement_group_id": "nike-paris-saint-germain-partnership",
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      "official_designation": "Major Partner",
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      "status": "expired",
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        "currency": "EUR",
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        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€20m",
          "amount": 20000000,
          "min": null,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€160m",
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          "url": null,
          "source_name": "All PSG Deals.xlsx rows 6",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "ooredoo-paris-saint-germain-partnership-2013-07-01-2018-06-30-fc26cc70",
      "agreement_group_id": "ooredoo-paris-saint-germain-partnership",
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      "rights_holder": "Paris Saint-Germain",
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        "display": "€50m",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€10m",
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          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€50m",
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        },
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          "url": null,
          "source_name": "All PSG Deals.xlsx rows 11",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
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      "activated_entities": [],
      "known_entitlements": [],
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        "display": "€40m",
        "currency": "EUR",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€10m",
          "amount": 10000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€40m",
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          "basis": "reported",
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        },
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        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 13",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "qatar-airways-paris-saint-germain-partnership-2020-01-01-2022-06-30-330ae6c8",
      "agreement_group_id": "qatar-airways-paris-saint-germain-partnership",
      "organisation_id": "org-qatar-airways",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Airlines",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "N/P",
      "agreement_start": "2020-01-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Major Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
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      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
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          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "annualised_average": {
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          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 95",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "qatar-airways-paris-saint-germain-partnership-2022-07-01-2025-06-30-abee3d93",
      "agreement_group_id": "qatar-airways-paris-saint-germain-partnership",
      "organisation_id": "org-qatar-airways",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Airlines",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "N/P",
      "agreement_start": "2022-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Principal Shirt Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€180m–€210m (reported total €195m)",
        "currency": "EUR",
        "reported_total": 195000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€65m",
          "amount": 65000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€180m–€210m (reported total €195m)",
          "amount": null,
          "min": 180000000,
          "max": 210000000,
          "reported_total": 195000000,
          "basis": "reported",
          "period": "2022-07-01 – 2025-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 3",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "qnb-group-paris-saint-germain-partnership-2013-07-01-2018-06-30-e177f2a7",
      "agreement_group_id": "qnb-group-paris-saint-germain-partnership",
      "organisation_id": "org-qnb-group",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "N/P",
      "agreement_start": "2013-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "Sleeve Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€75m",
        "currency": "EUR",
        "reported_total": 75000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€15m",
          "amount": 15000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€75m",
          "amount": 75000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2013-07-01 – 2018-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 9",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "qnb-group-paris-saint-germain-partnership-2018-07-01-2022-06-30-8651daf1",
      "agreement_group_id": "qnb-group-paris-saint-germain-partnership",
      "organisation_id": "org-qnb-group",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "N/P",
      "agreement_start": "2018-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Sleeve Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€60m",
        "currency": "EUR",
        "reported_total": 60000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€15m",
          "amount": 15000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€60m",
          "amount": 60000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2018-07-01 – 2022-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 8",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "visit-rwanda-paris-saint-germain-partnership-2019-07-01-2022-06-30-b8f87ebf",
      "agreement_group_id": "visit-rwanda-paris-saint-germain-partnership",
      "organisation_id": "org-visit-rwanda",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Commercial & Professional Services / Tourism Authority",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "N/P",
      "agreement_start": "2019-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Major Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€30m",
        "currency": "EUR",
        "reported_total": 30000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€10m",
          "amount": 10000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€30m",
          "amount": 30000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2019-07-01 – 2022-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 12",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "22-bet-paris-saint-germain-partnership-2020-07-01-2022-06-30-3edac1cb",
      "agreement_group_id": "22-bet-paris-saint-germain-partnership",
      "organisation_id": "org-22-bet",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2020-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 106",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "ab-inbev-paris-saint-germain-partnership-2016-07-01-2019-06-30-b50045ef",
      "agreement_group_id": "ab-inbev-paris-saint-germain-partnership",
      "organisation_id": "org-ab-inbev",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Beer",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2016-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Budweiser",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 65",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "accor-paris-saint-germain-partnership-2022-07-01-2026-06-30-8b203e73",
      "agreement_group_id": "accor-paris-saint-germain-partnership",
      "organisation_id": "org-accor",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Hotels & Resorts",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2022-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 124",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "achilles-radial-paris-saint-germain-partnership-2016-07-01-2019-06-30-29c139a4",
      "agreement_group_id": "achilles-radial-paris-saint-germain-partnership",
      "organisation_id": "org-achilles-radial",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Tires",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2016-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 89",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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        },
        "fee_scope": "property",
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            "rights tier",
            "fee fields"
          ]
        }
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      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "american-express-paris-saint-germain-partnership-2021-07-01-2024-06-30-2d9eca65",
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        "value_basis": "reported",
        "value_scope": "property",
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        },
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      "verification_status": "verified_company",
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "american-express-paris-saint-germain-partnership-2024-07-01-2025-06-30-c343971f",
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      "verification_status": "verified_company",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
      "deal_id": "api-restauration-paris-saint-germain-partnership-2025-07-01-2026-06-30-ec3f3feb",
      "agreement_group_id": "api-restauration-paris-saint-germain-partnership",
      "organisation_id": "org-api-restauration",
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      "relationship_class": "sponsorship",
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      "deal_scope": "Official Partner",
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        "value_scope": "property",
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        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
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        {
          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "aspetar-paris-saint-germain-partnership-2014-07-01-2017-06-30-a5bd3053",
      "agreement_group_id": "aspetar-paris-saint-germain-partnership",
      "organisation_id": "org-aspetar",
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      "commercial_category": "Health / Hospitals & Healthcare Providers",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
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        "period_basis": "N/P",
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        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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        },
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      },
      "verification_status": "verified_company",
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        {
          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "aspetar-paris-saint-germain-partnership-2018-07-01-2024-06-30-297d4562",
      "agreement_group_id": "aspetar-paris-saint-germain-partnership",
      "organisation_id": "org-aspetar",
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      "deal_scope": "Official Sponsor",
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        "paris-saint-germain"
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        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "basis": "undisclosed",
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        "value_in_kind": {
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 116",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "aspetar-paris-saint-germain-partnership-2024-07-01-2026-06-30-8ab206d5",
      "agreement_group_id": "aspetar-paris-saint-germain-partnership",
      "organisation_id": "org-aspetar",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Health / Hospitals & Healthcare Providers",
      "official_designation": "Official Sponsor",
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      "deal_scope": "Official Sponsor",
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      "property_ids": [
        "paris-saint-germain"
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      "next_cycle_status": "unknown",
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        "display": "N/P",
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        "period_basis": "N/P",
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        "value_scope": "property",
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        "value_in_kind": {
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 146",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "aspire-academy-paris-saint-germain-partnership-2015-07-01-2017-06-30-c9b52e34",
      "agreement_group_id": "aspire-academy-paris-saint-germain-partnership",
      "organisation_id": "org-aspire-academy",
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      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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        "period_basis": "N/P",
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        "value_scope": "property",
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        },
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All PSG Deals.xlsx rows 67",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "aurel-bgc-paris-saint-germain-partnership-2014-07-01-2017-06-30-7997572a",
      "agreement_group_id": "aurel-bgc-paris-saint-germain-partnership",
      "organisation_id": "org-aurel-bgc",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
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        "value_scope": "property",
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          "display": "N/P",
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          "display": "N/P",
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        },
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      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 68",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "autohero-paris-saint-germain-partnership-2021-07-01-2023-06-30-50ad361e",
      "agreement_group_id": "autohero-paris-saint-germain-partnership",
      "organisation_id": "org-autohero",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Car Dealership",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2021-07-01",
      "agreement_end": "2023-06-30",
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        "currency": "EUR",
        "reported_total": 8000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€4m",
          "amount": 4000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€6m–€10m (reported total €8m)",
          "amount": null,
          "min": 6000000,
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          "basis": "reported",
          "period": "2021-07-01 – 2023-06-30"
        },
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        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
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          "source_name": "All PSG Deals.xlsx rows 21",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "beats-electronics-paris-saint-germain-partnership-2018-07-01-2021-06-30-8bf143b8",
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      "agreement_end": "2021-06-30",
      "deal_scope": "Official Sponsor",
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        "value_scope": "property",
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        },
        "fee_scope": "property",
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      },
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        {
          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "beiersdorf-paris-saint-germain-partnership",
      "organisation_id": "org-beiersdorf",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Personal Care & Fragrances",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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      "agreement_end": "2016-06-30",
      "deal_scope": "Official Sponsor",
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        {
          "name": "Nivea",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€1.5m",
        "currency": "EUR",
        "reported_total": 1500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€500k",
          "amount": 500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
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        },
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        },
        "value_in_kind": {
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          "currency": null,
          "description": null,
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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        {
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          "source_name": "All PSG Deals.xlsx rows 43",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "beiersdorf-paris-saint-germain-partnership-2016-07-01-2022-06-30-8e14c803",
      "agreement_group_id": "beiersdorf-paris-saint-germain-partnership",
      "organisation_id": "org-beiersdorf",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Personal Care & Fragrances",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2016-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
      ],
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      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Nivea",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
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        },
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          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 74",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "beiersdorf-paris-saint-germain-partnership-2022-07-01-2024-06-30-5175e9e1",
      "agreement_group_id": "beiersdorf-paris-saint-germain-partnership",
      "organisation_id": "org-beiersdorf",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Personal Care & Fragrances",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2022-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
      ],
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      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Nivea",
          "relationship_to_partner": "activated_brand",
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          "sources": []
        }
      ],
      "known_entitlements": [],
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        "display": "€4m",
        "currency": "EUR",
        "reported_total": 4000000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€2m",
          "amount": 2000000,
          "min": null,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
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          "display": "€4m",
          "amount": 4000000,
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          "reported_total": null,
          "basis": "reported",
          "period": "2022-07-01 – 2024-06-30"
        },
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        },
        "value_in_kind": {
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          "amount": null,
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          "description": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 31",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "bein-sports-paris-saint-germain-partnership-2022-07-01-2026-06-30-986fc517",
      "agreement_group_id": "bein-sports-paris-saint-germain-partnership",
      "organisation_id": "org-bein-sports",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Broadcasting",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2022-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
      ],
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      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
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        "display": "N/P",
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
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          "basis": "undisclosed",
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        },
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 128",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "billys-pan-pizzas-paris-saint-germain-partnership-2015-07-01-2016-06-30-a76d9bd7",
      "agreement_group_id": "billys-pan-pizzas-paris-saint-germain-partnership",
      "organisation_id": "org-billys-pan-pizzas",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Packaged Foods & Meats",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2015-07-01",
      "agreement_end": "2016-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
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      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "display": "N/P",
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "min": null,
          "max": null,
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          "basis": "undisclosed",
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        },
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          "display": "N/P",
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          "basis": "undisclosed",
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        },
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 47",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "bitpanda-paris-saint-germain-partnership-2024-07-01-2026-06-30-8748f8f3",
      "agreement_group_id": "bitpanda-paris-saint-germain-partnership",
      "organisation_id": "org-bitpanda",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Forex & Online Trading",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2024-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
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        "value_scope": "property",
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          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
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          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
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          "basis": "undisclosed",
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        },
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
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          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 149",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "boulanger-paris-saint-germain-partnership-2015-07-01-2017-06-30-f09fea47",
      "agreement_group_id": "boulanger-paris-saint-germain-partnership",
      "organisation_id": "org-boulanger",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Electronics Retail",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2015-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1m–€1.2m (reported total €1.1m)",
        "currency": "EUR",
        "reported_total": 1100000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€550k",
          "amount": 550000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1m–€1.2m (reported total €1.1m)",
          "amount": null,
          "min": 1000000,
          "max": 1200000,
          "reported_total": 1100000,
          "basis": "reported",
          "period": "2015-07-01 – 2017-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 41",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "boulanger-paris-saint-germain-partnership-2018-07-01-2019-06-30-b6dfee39",
      "agreement_group_id": "boulanger-paris-saint-germain-partnership",
      "organisation_id": "org-boulanger",
      "rights_holder": "Paris Saint-Germain",
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      "commercial_category": "Consumer Discretionary / Electronics Retail",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_end": "2019-06-30",
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        "currency": "EUR",
        "reported_total": 550000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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        },
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        },
        "fee_scope": "property",
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      },
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "boursobank-paris-saint-germain-partnership-2020-01-01-2021-06-30-cfb830a7",
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      "verification_status": "verified_company",
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        {
          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
      "deal_id": "brilliantcrypto-paris-saint-germain-partnership-2023-07-01-2025-06-30-cf8f8267",
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      "organisation_id": "org-brilliantcrypto",
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      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_end": "2025-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
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        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€4m",
          "amount": 4000000,
          "min": null,
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          "reported_total": null,
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          "period": "annual"
        },
        "total_fee": {
          "display": "€8m",
          "amount": 8000000,
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        },
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        },
        "value_in_kind": {
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          "description": null,
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All PSG Deals.xlsx rows 22",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "center-parcs-paris-saint-germain-partnership",
      "organisation_id": "org-center-parcs",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Hotels & Resorts",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2015-06-30",
      "deal_scope": "Official Sponsor",
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        "period_basis": "N/P",
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        "value_scope": "property",
        "attributable_to_property": true,
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        },
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        },
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      },
      "verification_status": "verified_company",
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          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "cfi-financial-paris-saint-germain-partnership-2023-07-01-2026-06-30-254d00a3",
      "agreement_group_id": "cfi-financial-paris-saint-germain-partnership",
      "organisation_id": "org-cfi-financial",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Forex & Online Trading",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2023-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
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      "activated_entities": [],
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        "period_basis": "N/P",
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        "value_scope": "property",
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        "annual_fee": {
          "display": "N/P",
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          "min": null,
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          "basis": "undisclosed",
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        },
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 140",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "chronopost-paris-saint-germain-partnership-2016-07-01-2019-06-30-f47bf7f5",
      "agreement_group_id": "chronopost-paris-saint-germain-partnership",
      "organisation_id": "org-chronopost",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Delivery Services",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2016-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
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        "paris-saint-germain"
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "max": null,
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        },
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          "display": "N/P",
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        },
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        "value_in_kind": {
          "included": false,
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          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "citroen-paris-saint-germain-partnership-2014-07-01-2017-06-30-2468802b",
      "agreement_group_id": "citroen-paris-saint-germain-partnership",
      "organisation_id": "org-citroen",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Automobile Manufacturing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
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          "max": null,
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          "basis": "undisclosed",
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        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
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          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 49",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "coca-cola-paris-saint-germain-partnership-2014-07-01-2018-06-30-6345a819",
      "agreement_group_id": "coca-cola-paris-saint-germain-partnership",
      "organisation_id": "org-coca-cola",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Soft Drinks",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2014-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
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      "status": "expired",
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      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
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        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
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          "basis": "undisclosed",
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        },
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          "included": false,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 69",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "coca-cola-paris-saint-germain-partnership-2018-07-01-2021-06-30-0e8853f8",
      "agreement_group_id": "coca-cola-paris-saint-germain-partnership",
      "organisation_id": "org-coca-cola",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Soft Drinks",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2018-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€4.5m",
        "currency": "EUR",
        "reported_total": 4500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€4.5m",
          "amount": 4500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2018-07-01 – 2021-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 36",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "coca-cola-paris-saint-germain-partnership-2021-07-01-2024-06-30-a9d75156",
      "agreement_group_id": "coca-cola-paris-saint-germain-partnership",
      "organisation_id": "org-coca-cola",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Soft Drinks",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2021-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
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      "movement": null,
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            "rights tier",
            "fee fields"
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        "value_scope": "property",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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    },
    {
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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    },
    {
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      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 132",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "go-sport-paris-saint-germain-partnership-2014-07-01-2017-06-30-9977625d",
      "agreement_group_id": "go-sport-paris-saint-germain-partnership",
      "organisation_id": "org-go-sport",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Sporting Goods Retail",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
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      "value": {
        "display": "N/P",
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
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          "max": null,
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          "basis": "undisclosed",
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        },
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          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 70",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "go-sport-paris-saint-germain-partnership-2018-07-01-2019-06-30-9e02deff",
      "agreement_group_id": "go-sport-paris-saint-germain-partnership",
      "organisation_id": "org-go-sport",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Sporting Goods Retail",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2018-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
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      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
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          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 90",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "gorillas-paris-saint-germain-partnership-2021-07-01-2023-06-30-752c94b0",
      "agreement_group_id": "gorillas-paris-saint-germain-partnership",
      "organisation_id": "org-gorillas",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Delivery Services",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2021-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€10m–€16m (reported total €13m)",
        "currency": "EUR",
        "reported_total": 13000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€6.5m",
          "amount": 6500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€10m–€16m (reported total €13m)",
          "amount": null,
          "min": 10000000,
          "max": 16000000,
          "reported_total": 13000000,
          "basis": "reported",
          "period": "2021-07-01 – 2023-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 16",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "hisense-paris-saint-germain-partnership-2020-07-01-2023-06-30-5fec8c69",
      "agreement_group_id": "hisense-paris-saint-germain-partnership",
      "organisation_id": "org-hisense",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Information technology / IT Hardware",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2020-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
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          "reported_total": null,
          "basis": "undisclosed",
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        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 102",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "hisense-paris-saint-germain-partnership-2023-07-01-2025-06-30-b59078cc",
      "agreement_group_id": "hisense-paris-saint-germain-partnership",
      "organisation_id": "org-hisense",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Information technology / IT Hardware",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2023-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€6m–€7m (reported total €6.5m)",
        "currency": "EUR",
        "reported_total": 6500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€3.25m",
          "amount": 3250000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€6m–€7m (reported total €6.5m)",
          "amount": null,
          "min": 6000000,
          "max": 7000000,
          "reported_total": 6500000,
          "basis": "reported",
          "period": "2023-07-01 – 2025-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 24",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "hotforex-paris-saint-germain-partnership-2021-07-01-2022-06-30-ae38d87b",
      "agreement_group_id": "hotforex-paris-saint-germain-partnership",
      "organisation_id": "org-hotforex",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Cryptocurrency",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2021-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1m–€2m (reported total €1.5m)",
        "currency": "EUR",
        "reported_total": 1500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1m–€2m (reported total €1.5m)",
          "amount": null,
          "min": 1000000,
          "max": 2000000,
          "reported_total": 1500000,
          "basis": "reported",
          "period": "2021-07-01 – 2022-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 37",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "huawei-paris-saint-germain-partnership-2014-07-01-2017-06-30-d418365b",
      "agreement_group_id": "huawei-paris-saint-germain-partnership",
      "organisation_id": "org-huawei",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Mobile Phones",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€3m",
        "currency": "EUR",
        "reported_total": 3000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3m",
          "amount": 3000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2014-07-01 – 2017-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 40",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "hublot-paris-saint-germain-partnership-2013-07-01-2016-06-30-21e16715",
      "agreement_group_id": "hublot-paris-saint-germain-partnership",
      "organisation_id": "org-historical-hublot",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Watches",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2013-07-01",
      "agreement_end": "2016-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 53",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "hubside-paris-saint-germain-partnership-2018-07-01-2021-06-30-17358fe2",
      "agreement_group_id": "hubside-paris-saint-germain-partnership",
      "organisation_id": "org-hubside",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Information technology / Internet & Online Services",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2018-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€4.5m",
        "currency": "EUR",
        "reported_total": 4500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€4.5m",
          "amount": 4500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2018-07-01 – 2021-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 35",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "hugo-boss-paris-saint-germain-partnership-2014-07-01-2015-06-30-9267e91f",
      "agreement_group_id": "hugo-boss-paris-saint-germain-partnership",
      "organisation_id": "org-hugo-boss",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Luxury goods",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2015-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
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      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
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          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
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          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 54",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "hugo-boss-paris-saint-germain-partnership-2015-07-01-2016-06-30-6637f3ae",
      "agreement_group_id": "hugo-boss-paris-saint-germain-partnership",
      "organisation_id": "org-hugo-boss",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Luxury goods",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2015-07-01",
      "agreement_end": "2016-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€250k",
        "currency": "EUR",
        "reported_total": 250000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€250k",
          "amount": 250000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€250k",
          "amount": 250000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2015-07-01 – 2016-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 44",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "hugo-boss-paris-saint-germain-partnership-2018-07-01-2021-06-30-8b501164",
      "agreement_group_id": "hugo-boss-paris-saint-germain-partnership",
      "organisation_id": "org-hugo-boss",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Luxury goods",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2018-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€4.5m",
        "currency": "EUR",
        "reported_total": 4500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€4.5m",
          "amount": 4500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2018-07-01 – 2021-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 34",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "ilia-beauty-paris-saint-germain-partnership-2024-07-01-2026-06-30-65d044bf",
      "agreement_group_id": "ilia-beauty-paris-saint-germain-partnership",
      "organisation_id": "org-ilia-beauty",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Personal Care & Fragrances",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2024-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 154",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "isilines-paris-saint-germain-partnership-2016-07-01-2019-06-30-62facee6",
      "agreement_group_id": "isilines-paris-saint-germain-partnership",
      "organisation_id": "org-isilines",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Bus Operator",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2016-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 84",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "jolival-paris-saint-germain-partnership-2015-07-01-2016-06-30-b29e1923",
      "agreement_group_id": "jolival-paris-saint-germain-partnership",
      "organisation_id": "org-jolival",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Mineral water",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2015-07-01",
      "agreement_end": "2016-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
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          "reported_total": null,
          "basis": "undisclosed",
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        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 55",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "katara-paris-saint-germain-partnership-2016-07-01-2017-06-30-28111394",
      "agreement_group_id": "katara-paris-saint-germain-partnership",
      "organisation_id": "org-katara",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Hotels & Resorts",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2016-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
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        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 71",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "levi-strauss-paris-saint-germain-partnership-2015-07-01-2016-06-30-0823902a",
      "agreement_group_id": "levi-strauss-paris-saint-germain-partnership",
      "organisation_id": "org-levi-strauss",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Clothing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2015-07-01",
      "agreement_end": "2016-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
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          "min": null,
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          "reported_total": null,
          "basis": "undisclosed",
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        },
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          "amount": null,
          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 63",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "lionsman-capital-markets-paris-saint-germain-partnership-2016-07-01-2017-06-30-d0d0bf7c",
      "agreement_group_id": "lionsman-capital-markets-paris-saint-germain-partnership",
      "organisation_id": "org-lionsman-capital-markets",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2016-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 72",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "lovebet-paris-saint-germain-partnership",
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      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
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        },
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        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "man-paris-saint-germain-partnership-2014-07-01-2017-06-30-76cad6d8",
      "agreement_group_id": "man-paris-saint-germain-partnership",
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      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
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        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "man-paris-saint-germain-partnership-2018-07-01-2019-06-30-52710fa2",
      "agreement_group_id": "man-paris-saint-germain-partnership",
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      "official_designation": "Official Sponsor",
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      "agreement_end": "2019-06-30",
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
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        },
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "matchain-paris-saint-germain-partnership-2025-07-01-2026-06-30-bd6e8d9c",
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      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
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        "value_scope": "property",
        "attributable_to_property": true,
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        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 158",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "mcdonald-s-paris-saint-germain-partnership-2013-07-01-2022-06-30-e87563b1",
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      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Fast Foods",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2013-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
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        "value_scope": "property",
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          "basis": "undisclosed",
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        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
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      "sources": [
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          "url": null,
          "source_name": "All PSG Deals.xlsx rows 62",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "mcdonald-s-paris-saint-germain-partnership-2022-07-01-2024-06-30-d6f1cce3",
      "agreement_group_id": "mcdonald-s-paris-saint-germain-partnership",
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      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
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      "activated_entities": [],
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        "reported_total": 4000000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€2m",
          "amount": 2000000,
          "min": null,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€4m",
          "amount": 4000000,
          "min": null,
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        },
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        },
        "value_in_kind": {
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          "description": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All PSG Deals.xlsx rows 30",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "microsoft-paris-saint-germain-partnership-2013-07-01-2014-06-30-b74d77ec",
      "agreement_group_id": "microsoft-paris-saint-germain-partnership",
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      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Information technology / Software",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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        "display": "N/P",
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 56",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "moneygram-paris-saint-germain-partnership-2013-07-01-2016-06-30-59618c3a",
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      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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        "period_basis": "N/P",
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        "value_scope": "property",
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          "display": "N/P",
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          "display": "N/P",
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        },
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        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 57",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "msc-cruises-paris-saint-germain-partnership-2018-07-01-2021-06-30-b7bdd168",
      "agreement_group_id": "msc-cruises-paris-saint-germain-partnership",
      "organisation_id": "org-msc-cruises",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Cruise Lines",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2018-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€6m",
        "currency": "EUR",
        "reported_total": 6000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€2m",
          "amount": 2000000,
          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€6m",
          "amount": 6000000,
          "min": null,
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          "basis": "reported",
          "period": "2018-07-01 – 2021-06-30"
        },
        "annualised_average": {
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        "value_in_kind": {
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 28",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "msc-cruises-paris-saint-germain-partnership",
      "organisation_id": "org-msc-cruises",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
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      "agreement_start": "2021-07-01",
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      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
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      "activated_entities": [],
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        "display": "N/P",
        "currency": null,
        "reported_total": null,
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        "period_basis": "N/P",
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        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
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          "basis": "undisclosed",
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        },
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          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 115",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "ooredoo-paris-saint-germain-partnership-2022-07-01-2026-06-30-9559f4fa",
      "agreement_group_id": "ooredoo-paris-saint-germain-partnership",
      "organisation_id": "org-ooredoo",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Telecoms",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2022-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
      ],
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      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "total_fee": {
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        },
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        },
        "value_in_kind": {
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          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 129",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "orange-paris-saint-germain-partnership-2014-07-01-2024-06-30-e98d2092",
      "agreement_group_id": "orange-paris-saint-germain-partnership",
      "organisation_id": "org-historical-orange",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Telecoms",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2014-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
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        "display": "N/P",
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        "reported_total": null,
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 79",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "panasonic-paris-saint-germain-partnership-2013-07-01-2015-06-30-c63500bf",
      "agreement_group_id": "panasonic-paris-saint-germain-partnership",
      "organisation_id": "org-panasonic",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Electronics Conglomerate",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2013-07-01",
      "agreement_end": "2015-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
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      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "display": "N/P",
        "currency": null,
        "reported_total": null,
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
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          "display": "N/P",
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          "reported_total": null,
          "basis": "undisclosed",
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        },
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          "amount": null,
          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
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          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 58",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "paris-baguette-paris-saint-germain-partnership-2023-07-01-2025-06-30-3a5d2c25",
      "agreement_group_id": "paris-baguette-paris-saint-germain-partnership",
      "organisation_id": "org-paris-baguette",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Bars, Clubs & Restaurants",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2023-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€7m",
        "currency": "EUR",
        "reported_total": 7000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€3.5m",
          "amount": 3500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€7m",
          "amount": 7000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2023-07-01 – 2025-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 23",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "pernod-ricard-paris-saint-germain-partnership-2019-07-01-2021-06-30-e79c75a7",
      "agreement_group_id": "pernod-ricard-paris-saint-germain-partnership",
      "organisation_id": "org-pernod-ricard",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Spirits",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2019-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "G.H.Mumm",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
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        "display": "N/P",
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        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 108",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "ping-an-insurance-paris-saint-germain-partnership-2019-07-01-2021-06-30-72058409",
      "agreement_group_id": "ping-an-insurance-paris-saint-germain-partnership",
      "organisation_id": "org-ping-an-insurance",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / General Insurance",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2019-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 99",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "pitta-mask-paris-saint-germain-partnership-2021-07-01-2023-06-30-72221d20",
      "agreement_group_id": "pitta-mask-paris-saint-germain-partnership",
      "organisation_id": "org-pitta-mask",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Specialist Retail",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2021-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
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        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 119",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "pmu-paris-saint-germain-partnership-2014-07-01-2018-06-30-eaec4871",
      "agreement_group_id": "pmu-paris-saint-germain-partnership",
      "organisation_id": "org-pmu",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$4m–US$8m (reported total US$6m)",
        "currency": "USD",
        "reported_total": 6000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "US$1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "US$4m–US$8m (reported total US$6m)",
          "amount": null,
          "min": 4000000,
          "max": 8000000,
          "reported_total": 6000000,
          "basis": "reported",
          "period": "2014-07-01 – 2018-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 39",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "puressentiel-paris-saint-germain-partnership-2014-07-01-2016-06-30-a6e16632",
      "agreement_group_id": "puressentiel-paris-saint-germain-partnership",
      "organisation_id": "org-puressentiel",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Personal Care & Fragrances",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2016-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
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        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
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        "annual_fee": {
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          "basis": "undisclosed",
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        },
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        },
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          "quantity": null,
          "quantity_unit": null,
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "purnell-watches-paris-saint-germain-partnership-2023-01-01-2025-12-31-81b73b8c",
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      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
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      "agreement_end": "2025-12-31",
      "deal_scope": "Official Partner",
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      "known_entitlements": [],
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        "currency": "EUR",
        "reported_total": 6000000,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "basis": "reported",
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        },
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          "display": "€6m",
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
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        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 32",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "qnb-group-paris-saint-germain-partnership-2022-07-01-2026-06-30-cc14f17c",
      "agreement_group_id": "qnb-group-paris-saint-germain-partnership",
      "organisation_id": "org-qnb-group",
      "rights_holder": "Paris Saint-Germain",
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      "agreement_end": "2026-06-30",
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        "value_scope": "property",
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 126",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "renault-paris-saint-germain-partnership-2018-07-01-2021-06-30-b6c0d2f4",
      "agreement_group_id": "renault-paris-saint-germain-partnership",
      "organisation_id": "org-renault",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Automobile Manufacturing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2018-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
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      "next_cycle_status": "unknown",
      "activated_entities": [],
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        "currency": "EUR",
        "reported_total": 16500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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          "amount": null,
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          "max": 18000000,
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          "period": "2018-07-01 – 2021-06-30"
        },
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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          "source_name": "All PSG Deals.xlsx rows 19",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "replay-paris-saint-germain-partnership-2019-07-01-2023-06-30-48ccad02",
      "agreement_group_id": "replay-paris-saint-germain-partnership",
      "organisation_id": "org-replay",
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      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Clothing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2019-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
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        "paris-saint-germain"
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      "next_cycle_status": "unknown",
      "activated_entities": [],
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        "currency": "EUR",
        "reported_total": 5000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.25m",
          "amount": 1250000,
          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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          "amount": null,
          "min": 4000000,
          "max": 6000000,
          "reported_total": 5000000,
          "basis": "reported",
          "period": "2019-07-01 – 2023-06-30"
        },
        "annualised_average": {
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 38",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "replay-paris-saint-germain-partnership-2023-07-01-2024-06-30-2d6f7ca3",
      "agreement_group_id": "replay-paris-saint-germain-partnership",
      "organisation_id": "org-replay",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Clothing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_end": "2024-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
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      "next_cycle_status": "unknown",
      "activated_entities": [],
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        "display": "N/P",
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "basis": "undisclosed",
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        },
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          "display": "N/P",
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          "basis": "undisclosed",
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        "value_in_kind": {
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 136",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "richard-mille-paris-saint-germain-partnership-2016-07-01-2019-06-30-6fad7dae",
      "agreement_group_id": "richard-mille-paris-saint-germain-partnership",
      "organisation_id": "org-richard-mille",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Watches",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2016-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
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      "movement": null,
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "reported_total": null,
          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
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        },
        "annualised_average": {
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        "value_in_kind": {
          "included": false,
          "amount": null,
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          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 86",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "smart-good-things-paris-saint-germain-partnership-2021-07-01-2024-06-30-47ac1375",
      "agreement_group_id": "smart-good-things-paris-saint-germain-partnership",
      "organisation_id": "org-smart-good-things",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
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      "agreement_end": "2024-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
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        "display": "N/P",
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        "period_basis": "N/P",
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        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "min": null,
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          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
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        "value_in_kind": {
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          "description": null,
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 114",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "socios-com-paris-saint-germain-partnership-2018-07-01-2023-06-30-2c19836d",
      "agreement_group_id": "socios-com-paris-saint-germain-partnership",
      "organisation_id": "org-socios-com",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2018-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€10m",
        "currency": "EUR",
        "reported_total": 10000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€2m",
          "amount": 2000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€10m",
          "amount": 10000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2018-07-01 – 2023-06-30"
        },
        "annualised_average": {
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        "value_in_kind": {
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        },
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      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 27",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "socios-com-paris-saint-germain-partnership-2023-07-01-2026-06-30-3cbc4c70",
      "agreement_group_id": "socios-com-paris-saint-germain-partnership",
      "organisation_id": "org-socios-com",
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      "official_designation": "Official Sponsor",
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      "agreement_end": "2026-06-30",
      "deal_scope": "Official Partner",
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      "property_ids": [
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      "activated_entities": [],
      "known_entitlements": [],
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        "display": "N/P",
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        "period_basis": "N/P",
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        "value_scope": "property",
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          "display": "N/P",
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          "basis": "undisclosed",
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        "total_fee": {
          "display": "N/P",
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        }
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            "fee fields"
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            "rights tier",
            "fee fields"
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    {
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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    },
    {
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        "value_scope": "property",
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "unibet-paris-saint-germain-partnership-2020-07-01-2023-06-30-c1768889",
      "agreement_group_id": "unibet-paris-saint-germain-partnership",
      "organisation_id": "org-unibet",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2020-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
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      "activated_entities": [],
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        "period_basis": "N/P",
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        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
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          "max": null,
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        },
        "total_fee": {
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        },
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        },
        "value_in_kind": {
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          "amount": null,
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          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
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        {
          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "viagogo-paris-saint-germain-partnership-2013-01-01-2016-06-30-250868b3",
      "agreement_group_id": "viagogo-paris-saint-germain-partnership",
      "organisation_id": "org-viagogo",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Ticketing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2013-01-01",
      "agreement_end": "2016-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
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      "known_entitlements": [],
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "basis": "undisclosed",
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        },
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        },
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        },
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          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 61",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "visit-qatar-paris-saint-germain-partnership-2021-07-01-2025-06-30-32e0843a",
      "agreement_group_id": "visit-qatar-paris-saint-germain-partnership",
      "organisation_id": "org-visit-qatar",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Commercial & Professional Services / Tourism Authority",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_end": "2025-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
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      "activated_entities": [],
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        "display": "N/P",
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 118",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "visit-rwanda-paris-saint-germain-partnership-2022-07-01-2023-06-30-24d6a2a0",
      "agreement_group_id": "visit-rwanda-paris-saint-germain-partnership",
      "organisation_id": "org-visit-rwanda",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Commercial & Professional Services / Tourism Authority",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2022-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
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          "reported_total": null,
          "basis": "undisclosed",
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        },
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          "display": "N/P",
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        },
        "value_in_kind": {
          "included": false,
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          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
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        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 127",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "visit-rwanda-paris-saint-germain-partnership-2023-07-01-2025-06-30-ce10312f",
      "agreement_group_id": "visit-rwanda-paris-saint-germain-partnership",
      "organisation_id": "org-visit-rwanda",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Commercial & Professional Services / Tourism Authority",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2023-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
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        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
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          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 133",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "voitures-noires-paris-saint-germain-partnership-2016-07-01-2017-06-30-3dbc645a",
      "agreement_group_id": "voitures-noires-paris-saint-germain-partnership",
      "organisation_id": "org-voitures-noires",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Bus Operator",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2016-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
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        "paris-saint-germain"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
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        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "min": null,
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          "reported_total": null,
          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
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          "basis": "undisclosed",
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        },
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
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        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 76, 77",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "waterco-paris-saint-germain-partnership-2022-01-01-2024-12-31-50c3b37a",
      "agreement_group_id": "waterco-paris-saint-germain-partnership",
      "organisation_id": "org-waterco",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Soft Drinks",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2022-01-01",
      "agreement_end": "2024-12-31",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
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      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
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          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
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        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "max": null,
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          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
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          "basis": "undisclosed",
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        },
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 122",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "yassir-paris-saint-germain-partnership-2023-07-01-2026-06-30-1bd41e15",
      "agreement_group_id": "yassir-paris-saint-germain-partnership",
      "organisation_id": "org-yassir",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Car Rental",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2023-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
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      "activated_entities": [],
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        "period_basis": "N/P",
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        "value_scope": "property",
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        "annual_fee": {
          "display": "N/P",
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          "basis": "undisclosed",
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          "display": "N/P",
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        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
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          "url": null,
          "source_name": "All PSG Deals.xlsx rows 134",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "1xbet-paris-saint-germain-partnership-2022-07-01-2025-06-30-0d585636",
      "agreement_group_id": "1xbet-paris-saint-germain-partnership",
      "organisation_id": "org-1xbet",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Africa; Asia",
      "agreement_start": "2022-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "currency": "EUR",
        "reported_total": 27000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€9m",
          "amount": 9000000,
          "min": null,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€27m",
          "amount": 27000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2022-07-01 – 2025-06-30"
        },
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          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 15",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "ab-inbev-paris-saint-germain-partnership-2019-07-01-2021-06-30-03748ff6",
      "agreement_group_id": "ab-inbev-paris-saint-germain-partnership",
      "organisation_id": "org-ab-inbev",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Beer",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: North America; Sub-regions: USA and Canada",
      "agreement_start": "2019-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Budweiser",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
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          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
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          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
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          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 109",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "aje-group-paris-saint-germain-partnership-2021-07-01-2024-06-30-bb03731d",
      "agreement_group_id": "aje-group-paris-saint-germain-partnership",
      "organisation_id": "org-aje-group",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Soft Drinks",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Countries: Bhutan; Bolivia; Cameroon; Colombia; Costa Rica; Ecuador; Egypt; El Salvador; Guatemala; Honduras; India; Indonesia; Mexico; Nicaragua; Panama; Peru; Thailand; Vietnam; Venezuela",
      "agreement_start": "2021-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Big Cola",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        },
        {
          "name": "Volt Energy",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
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          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 121",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "amuse-corporation-paris-saint-germain-partnership-2023-07-01-2024-06-30-77ad60a0",
      "agreement_group_id": "amuse-corporation-paris-saint-germain-partnership",
      "organisation_id": "org-amuse-corporation",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Commercial & Professional Services / Real Estate Agency",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2023-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
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          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 139",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "bulk-homme-paris-saint-germain-partnership-2019-07-01-2021-06-30-858ed8f5",
      "agreement_group_id": "bulk-homme-paris-saint-germain-partnership",
      "organisation_id": "org-bulk-homme",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Personal Care & Fragrances",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2019-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 98",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "cbet-paris-saint-germain-partnership-2022-07-01-2023-06-30-0d5d888f",
      "agreement_group_id": "cbet-paris-saint-germain-partnership",
      "organisation_id": "org-cbet",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: South America; Sub-regions: South America",
      "agreement_start": "2022-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 131",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "culture-capital-paris-saint-germain-partnership-2024-07-01-2026-06-30-aba38f8c",
      "agreement_group_id": "culture-capital-paris-saint-germain-partnership",
      "organisation_id": "org-culture-capital",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Forex & Online Trading",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Asia",
      "agreement_start": "2024-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 148",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "fonbet-paris-saint-germain-partnership-2021-07-01-2022-06-30-b9d00fb4",
      "agreement_group_id": "fonbet-paris-saint-germain-partnership",
      "organisation_id": "org-fonbet",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Countries: Armenia; Azerbaijan; Belarus; Georgia; Kazakhstan; Kyrgyz Republic; Moldova; Russia; Tajikistan; Turkmenistan; Uzbekistan; Ukraine",
      "agreement_start": "2021-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 120",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "fwd-insurance-paris-saint-germain-partnership-2023-07-01-2024-06-30-8da0e1c7",
      "agreement_group_id": "fwd-insurance-paris-saint-germain-partnership",
      "organisation_id": "org-fwd-insurance",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Life & Health Insurance",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2023-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 138",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "heineken-international-paris-saint-germain-partnership-2015-07-01-2021-06-30-c28be811",
      "agreement_group_id": "heineken-international-paris-saint-germain-partnership",
      "organisation_id": "org-heineken-international",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Beer",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: North America; Sub-regions: Central America; Countries: Mexico",
      "agreement_start": "2015-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Cerveza Tecate",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 110",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "lovebet-paris-saint-germain-partnership-2019-01-01-2020-12-31-007e275c",
      "agreement_group_id": "lovebet-paris-saint-germain-partnership",
      "organisation_id": "org-lovebet",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Asia; MENA; Sub-regions: Asia-Pacific; Central Asia; Eastern Asia; Indian Subcontinent; Middle East & North Africa",
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      "agreement_end": "2020-12-31",
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      "activated_entities": [],
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        "currency": "EUR",
        "reported_total": 4500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€2.25m",
          "amount": 2250000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€4m–€5m (reported total €4.5m)",
          "amount": null,
          "min": 4000000,
          "max": 5000000,
          "reported_total": 4500000,
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        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
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        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 26",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "mengniu-paris-saint-germain-partnership-2022-07-01-2024-06-30-f489b14a",
      "agreement_group_id": "mengniu-paris-saint-germain-partnership",
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      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
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      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Asia; Sub-regions: Eastern Asia; Countries: China",
      "agreement_start": "2022-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Regional Partner",
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        "value_scope": "property",
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 130",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "playbetr-paris-saint-germain-partnership-2021-07-01-2024-06-30-076be2ca",
      "agreement_group_id": "playbetr-paris-saint-germain-partnership",
      "organisation_id": "org-playbetr",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: South America; Sub-regions: South America",
      "agreement_start": "2021-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
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        "display": "N/P",
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        "period_basis": "N/P",
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        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
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          "reported_total": null,
          "basis": "undisclosed",
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        },
        "total_fee": {
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          "max": null,
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        },
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          "basis": "not_calculated",
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        "value_in_kind": {
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          "amount": null,
          "currency": null,
          "description": null,
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 112",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "sk-magic-paris-saint-germain-partnership-2024-07-01-2026-06-30-fc48e0df",
      "agreement_group_id": "sk-magic-paris-saint-germain-partnership",
      "organisation_id": "org-sk-magic",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Household Appliances",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Asia; Sub-regions: Asia-Pacific; Eastern Asia; Countries: Malaysia; South Korea",
      "agreement_start": "2024-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "paris-saint-germain"
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      "activated_entities": [],
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      "value": {
        "display": "N/P",
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        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
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          "basis": "not_calculated",
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        "value_in_kind": {
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          "amount": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 151",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "soklin-paris-saint-germain-partnership-2022-07-01-2025-06-30-984115d7",
      "agreement_group_id": "soklin-paris-saint-germain-partnership",
      "organisation_id": "org-soklin",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Cleaning Products",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Africa; Sub-regions: Sub-Saharan Africa; Countries: Ghana; Mali; Nigeria; Senegal; Ivory Coast",
      "agreement_start": "2022-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
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      "movement": null,
      "status": "expired",
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      "value": {
        "display": "N/P",
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
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          "display": "N/P",
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        },
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          "basis": "not_calculated",
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        "value_in_kind": {
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          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 123",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "pernod-ricard-paris-saint-germain-partnership-2014-07-01-2019-06-30-2428ff63",
      "agreement_group_id": "pernod-ricard-paris-saint-germain-partnership",
      "organisation_id": "org-pernod-ricard",
      "rights_holder": "Paris Saint-Germain",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Spirits",
      "official_designation": "Local Partner",
      "normalised_tier": "Local Partner",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Local Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "paris-saint-germain"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "G.H.Mumm",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
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          "amount": null,
          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All PSG Deals.xlsx rows 51",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "spotify-fc-barcelona-partnership-2026-07-01-2034-06-30-74eac6e3",
      "agreement_group_id": "spotify-fc-barcelona-partnership",
      "organisation_id": "org-spotify",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Music & Video Streaming",
      "official_designation": "Title Sponsor",
      "normalised_tier": "Title Sponsor",
      "territory": "N/P",
      "agreement_start": "2026-07-01",
      "agreement_end": "2034-06-30",
      "deal_scope": "Stadium Naming Right",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-barcelona"
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      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€160m",
        "currency": "EUR",
        "reported_total": 160000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€20m",
          "amount": 20000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€160m",
          "amount": 160000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2026-07-01 – 2034-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 11",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "democratic-republic-of-congo-s-ministry-of-tourism-fc-barcelona-partnership-2025-07-01-2029-06-30-5d7afe3d",
      "agreement_group_id": "democratic-republic-of-congo-s-ministry-of-tourism-fc-barcelona-partnership",
      "organisation_id": "org-democratic-republic-of-congo-s-ministry-of-tourism",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Commercial & Professional Services / Tourism Authority",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "N/P",
      "agreement_start": "2025-07-01",
      "agreement_end": "2029-06-30",
      "deal_scope": "Major Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-barcelona"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€44m",
        "currency": "EUR",
        "reported_total": 44000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "display": "€11m",
          "amount": 11000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€44m",
          "amount": 44000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2025-07-01 – 2029-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 15",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "medusa-fc-barcelona-partnership-2024-07-01-2027-06-30-adf4cdc2",
      "agreement_group_id": "medusa-fc-barcelona-partnership",
      "organisation_id": "org-medusa",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Cleaning Products",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "N/P",
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Shorts Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-barcelona"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€15m",
        "currency": "EUR",
        "reported_total": 15000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€5m",
          "amount": 5000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€15m",
          "amount": 15000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2024-07-01 – 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 43",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "midea-fc-barcelona-partnership-2026-07-01-2031-06-30-ff6ed5c1",
      "agreement_group_id": "midea-fc-barcelona-partnership",
      "organisation_id": "org-midea",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Household Appliances",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "N/P",
      "agreement_start": "2026-07-01",
      "agreement_end": "2031-06-30",
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            "agreement period",
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          "basis": "reported",
          "period": "annual"
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        "value_basis": "reported",
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          "basis": "reported",
          "period": "annual"
        },
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            "rights tier",
            "fee fields"
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        }
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        "value_basis": "reported",
        "value_scope": "property",
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          "basis": "reported",
          "period": "annual"
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
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    {
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        "value_basis": "reported",
        "value_scope": "property",
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          "basis": "reported",
          "period": "annual"
        },
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          "source_type": "workbook",
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            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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        "value_basis": "reported",
        "value_scope": "agreement",
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          "display": "€6m",
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€30m",
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          "basis": "reported",
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          "source_type": "workbook",
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            "rights tier",
            "fee fields"
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    {
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    {
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      },
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        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 89",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "panasonic-fc-barcelona-partnership-2025-01-01-2028-06-30-313e9c5c",
      "agreement_group_id": "panasonic-fc-barcelona-partnership",
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 199",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
    {
      "deal_id": "philips-fc-barcelona-partnership-2026-06-30-2027-06-29-c63ad14e",
      "agreement_group_id": "philips-fc-barcelona-partnership",
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      "rights_holder": "FC Barcelona",
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      ],
      "known_entitlements": [],
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 206",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
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    },
    {
      "deal_id": "ravent-s-codorn-u-fc-barcelona-partnership-2024-07-01-2029-06-30-88f14b44",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
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        },
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 77",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
    {
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      "rights_holder": "FC Barcelona",
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      "commercial_category": "Industrials / Warehousing & Transport",
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      "deal_scope": "Official Partner",
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          "display": "N/P",
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          "min": null,
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          "basis": "undisclosed",
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          "display": "N/P",
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        "value_in_kind": {
          "included": false,
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          "quantity_status": "not_stated"
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        "fee_scope": "agreement",
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      "verification_status": "verified_company",
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        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 204",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "stanley-fc-barcelona-partnership-2025-06-30-2028-06-29-e96ed02c",
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      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Industrial Machinery & Equipment",
      "official_designation": "Official Sponsor",
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      "activated_entities": [],
      "known_entitlements": [],
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        "display": "N/P",
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
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        "value_in_kind": {
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          "amount": null,
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          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "stanley-black-and-decker-fc-barcelona-partnership-2025-07-01-2028-06-30-839e6a7c",
      "agreement_group_id": "stanley-black-and-decker-fc-barcelona-partnership",
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      "commercial_category": "Industrials / Industrial Machinery & Equipment",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "movement": null,
      "status": "active",
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      "activated_entities": [],
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      "value": {
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        "currency": "EUR",
        "reported_total": 5400000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.8m",
          "amount": 1800000,
          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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          "amount": 5400000,
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          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2025-07-01 – 2028-06-30"
        },
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          "basis": "not_calculated",
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        "value_in_kind": {
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          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 79",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "tk-elevator-fc-barcelona-partnership-2025-07-01-2029-06-30-b0095968",
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      "commercial_category": "Consumer Staples / Home Improvements",
      "official_designation": "Official Sponsor",
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "N/P",
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          "quantity_status": "not_stated"
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 198",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "uber-fc-barcelona-partnership-2025-07-01-2027-06-30-f49357a5",
      "agreement_group_id": "uber-fc-barcelona-partnership",
      "organisation_id": "org-uber",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Taxis",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_end": "2027-06-30",
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      "property_ids": [
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      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Uber Eats",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
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      ],
      "known_entitlements": [],
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        "currency": "EUR",
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        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€6m",
          "amount": 6000000,
          "min": null,
          "max": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€12m",
          "amount": 12000000,
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          "period": "2025-07-01 – 2027-06-30"
        },
        "annualised_average": {
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        "value_in_kind": {
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 30",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "whitebit-fc-barcelona-partnership-2026-07-01-2031-06-30-267ca675",
      "agreement_group_id": "whitebit-fc-barcelona-partnership",
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      "official_designation": "Official Sponsor",
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      "status": "active",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "agreement",
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          "basis": "reported",
          "period": "annual"
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 23",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "assistencia-sanitaria-fc-barcelona-partnership-2024-07-01-2027-06-30-b1c250a3",
      "agreement_group_id": "assistencia-sanitaria-fc-barcelona-partnership",
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      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Health / Hospitals & Healthcare Providers",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-barcelona"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€10.2m",
        "currency": "EUR",
        "reported_total": 10200000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€3.4m",
          "amount": 3400000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€10.2m",
          "amount": 10200000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2024-07-01 – 2027-06-30"
        },
        "annualised_average": {
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          "basis": "not_calculated",
          "calculation": null
        },
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          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 63",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "bank-rakyat-indonesia-fc-barcelona-partnership-2026-01-01-2027-12-31-4a3afa9c",
      "agreement_group_id": "bank-rakyat-indonesia-fc-barcelona-partnership",
      "organisation_id": "org-bank-rakyat-indonesia",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Sub-regions: Asia-Pacific; Countries: Indonesia",
      "agreement_start": "2026-01-01",
      "agreement_end": "2027-12-31",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-barcelona"
      ],
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        "display": "N/P",
        "currency": null,
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        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
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          "display": "N/P",
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        },
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          "basis": "not_calculated",
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        "value_in_kind": {
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          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 208",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "bcd-sports-fc-barcelona-partnership-2025-07-01-2027-06-30-d7369e14",
      "agreement_group_id": "bcd-sports-fc-barcelona-partnership",
      "organisation_id": "org-bcd-sports",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Tour Operator",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2025-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-barcelona"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€2m",
        "currency": "EUR",
        "reported_total": 2000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€2m",
          "amount": 2000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2025-07-01 – 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 132",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "coca-cola-fc-barcelona-partnership-2022-07-01-2027-06-30-57ef7a8a",
      "agreement_group_id": "coca-cola-fc-barcelona-partnership",
      "organisation_id": "org-coca-cola",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Soft Drinks",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2022-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-barcelona"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€7.5m",
        "currency": "EUR",
        "reported_total": 7500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€7.5m",
          "amount": 7500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2022-07-01 – 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 82",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "daka-culture-fc-barcelona-partnership-2025-07-01-2028-06-30-5a7071ac",
      "agreement_group_id": "daka-culture-fc-barcelona-partnership",
      "organisation_id": "org-daka-culture",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Sporting Goods Retail",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2025-07-01",
      "agreement_end": "2028-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-barcelona"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€3m",
        "currency": "EUR",
        "reported_total": 3000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3m",
          "amount": 3000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2025-07-01 – 2028-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 133",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "disano-illuminazione-fc-barcelona-partnership-2025-07-01-2031-06-30-dfc6f7d6",
      "agreement_group_id": "disano-illuminazione-fc-barcelona-partnership",
      "organisation_id": "org-disano-illuminazione",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Home Furnishings",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2025-07-01",
      "agreement_end": "2031-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-barcelona"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 197",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "ebc-financial-group-fc-barcelona-partnership-2024-01-01-2027-06-30-795e96e4",
      "agreement_group_id": "ebc-financial-group-fc-barcelona-partnership",
      "organisation_id": "org-ebc-financial-group",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Africa; Asia; Oceania; South America; MENA",
      "agreement_start": "2024-01-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-barcelona"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€3.3m",
        "currency": "EUR",
        "reported_total": 3300000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€825k",
          "amount": 825000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3.3m",
          "amount": 3300000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2024-01-01 – 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 134",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "emirates-nbd-fc-barcelona-partnership-2026-07-01-2028-06-30-d03889d5",
      "agreement_group_id": "emirates-nbd-fc-barcelona-partnership",
      "organisation_id": "org-emirates-nbd",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: MENA; Sub-regions: Middle East & North Africa; Countries: United Arab Emirates",
      "agreement_start": "2026-07-01",
      "agreement_end": "2028-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-barcelona"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Emirates Islamic",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
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          "amount": null,
          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 202",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "maybank-fc-barcelona-partnership-2024-07-01-2027-06-30-7b2f6316",
      "agreement_group_id": "maybank-fc-barcelona-partnership",
      "organisation_id": "org-maybank",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Asia; Sub-regions: Asia-Pacific; Countries: Singapore; Malaysia",
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-barcelona"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€3m",
        "currency": "EUR",
        "reported_total": 3000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3m",
          "amount": 3000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2024-07-01 – 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 129",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "sebang-global-battery-fc-barcelona-partnership-2025-07-01-2028-06-30-c949048e",
      "agreement_group_id": "sebang-global-battery-fc-barcelona-partnership",
      "organisation_id": "org-sebang-global-battery",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Electrical Components & Equipment",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Countries: United Arab Emirates; Chile",
      "agreement_start": "2025-07-01",
      "agreement_end": "2028-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-barcelona"
      ],
      "movement": null,
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        "value_scope": "property",
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            "rights tier",
            "fee fields"
          ]
        }
      ],
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        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€33.5m",
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          "period": "annual"
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          "url": null,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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            "fee fields"
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        "value_basis": "reported",
        "value_scope": "property",
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          "basis": "reported",
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            "agreement period",
            "rights tier",
            "fee fields"
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      "agreement_end": "2025-06-30",
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      "status": "expired",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
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          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
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        },
        "fee_scope": "property",
        "reported_variants": []
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 4",
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            "agreement period",
            "rights tier",
            "fee fields"
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    {
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "tp-vision-fc-barcelona-partnership-2023-07-01-2026-06-30-08966227",
      "agreement_group_id": "tp-vision-fc-barcelona-partnership",
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      "rights_holder": "FC Barcelona",
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      "property_ids": [
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€10m",
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          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
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          "display": "€30m",
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          "min": null,
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          "source_name": "All FC Barcelona Deals.xlsx rows 17",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "united-nations-high-commissioner-for-refugees-fc-barcelona-partnership-2022-07-01-2026-06-30-694bcc60",
      "agreement_group_id": "united-nations-high-commissioner-for-refugees-fc-barcelona-partnership",
      "organisation_id": "org-united-nations-high-commissioner-for-refugees",
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      "deal_scope": "Back of Shirt Sponsor",
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      "property_ids": [
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      ],
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        "value_basis": "reported",
        "value_scope": "agreement",
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          "display": "€4m",
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          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
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          "display": "€16m",
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "basis": "reported",
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            "fee fields"
          ]
        }
      ],
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    },
    {
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        }
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "advan-fc-barcelona-partnership-2014-07-01-2016-06-30-a82b0cc3",
      "agreement_group_id": "advan-fc-barcelona-partnership",
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      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
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      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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        "attributable_to_property": true,
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          "basis": "reported",
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 137",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "advan-fc-barcelona-partnership-2015-07-01-2016-06-30-4152d429",
      "agreement_group_id": "advan-fc-barcelona-partnership",
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 141",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "allianz-fc-barcelona-partnership-2014-07-01-2017-06-30-bd704bea",
      "agreement_group_id": "allianz-fc-barcelona-partnership",
      "organisation_id": "org-allianz",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / General Insurance",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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        "value_in_kind": {
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
      "evidence_grade": "B",
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          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
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      "agreement_group_id": "allianz-fc-barcelona-partnership",
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      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / General Insurance",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "source_deal_type": "Full Deal",
      "property_ids": [
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      "next_cycle_status": "unknown",
      "activated_entities": [],
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        "currency": "EUR",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€3m",
          "amount": 3000000,
          "min": null,
          "max": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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          "period": "2014-07-01 – 2021-06-30"
        },
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          "calculation": null
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        "value_in_kind": {
          "included": false,
          "amount": null,
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
      "evidence_grade": "B",
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 69",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "allianz-fc-barcelona-partnership-2015-07-01-2016-06-30-1642d13e",
      "agreement_group_id": "allianz-fc-barcelona-partnership",
      "organisation_id": "org-allianz",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / General Insurance",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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        "display": "€1m",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€1m",
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1m",
          "amount": 1000000,
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        },
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        },
        "fee_scope": "property",
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "allianz-fc-barcelona-partnership-2021-07-01-2024-06-30-48e6d79a",
      "agreement_group_id": "allianz-fc-barcelona-partnership",
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      "agreement_end": "2024-06-30",
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      "property_ids": [
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      "movement": null,
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      "activated_entities": [],
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        "display": "€3.96m",
        "currency": "EUR",
        "reported_total": 3960000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.32m",
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          "min": null,
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          "basis": "reported",
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        },
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          "display": "€3.96m",
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        "value_in_kind": {
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 87",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "apamanshop-fc-barcelona-partnership-2016-07-01-2017-06-30-6a5445ed",
      "agreement_group_id": "apamanshop-fc-barcelona-partnership",
      "organisation_id": "org-apamanshop",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Commercial & Professional Services / Real Estate Agency",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2016-07-01",
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        "reported_total": null,
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
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        "attributable_to_property": true,
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        },
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      },
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          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
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      "agreement_group_id": "assistencia-sanitaria-fc-barcelona-partnership",
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      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
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      "movement": null,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
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          "basis": "reported",
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        },
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        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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      "sources": [
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 83",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "assistencia-sanitaria-fc-barcelona-partnership-2019-07-01-2024-06-30-6bb4a925",
      "agreement_group_id": "assistencia-sanitaria-fc-barcelona-partnership",
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            "fee fields"
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      "verification_status": "verified_company",
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            "rights tier",
            "fee fields"
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    {
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      "rights_holder": "FC Barcelona",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
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    {
      "deal_id": "baruel-fc-barcelona-partnership-2015-01-01-2016-12-31-f3187126",
      "agreement_group_id": "baruel-fc-barcelona-partnership",
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      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Personal Care & Fragrances",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "BRL 4m",
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            "agreement period",
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            "fee fields"
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        }
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      "agreement_group_id": "betfair-fc-barcelona-partnership",
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      "rights_holder": "FC Barcelona",
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        "value_scope": "property",
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          "url": null,
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "agreement_group_id": "betfair-fc-barcelona-partnership",
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      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
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        "value_basis": "reported",
        "value_scope": "property",
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          "basis": "reported",
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 47",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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      "agreement_group_id": "betfair-fc-barcelona-partnership",
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      "commercial_category": "Consumer Discretionary / Betting",
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          "url": null,
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          "source_type": "workbook",
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            "agreement period",
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            "fee fields"
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
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    {
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      "agreement_group_id": "biotechusa-fc-barcelona-partnership",
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      "agreement_start": "2024-07-01",
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      "deal_scope": "Official Sponsor",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€3.5m",
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          "basis": "reported",
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 61",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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      "agreement_group_id": "caixabank-fc-barcelona-partnership",
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      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Official Sponsor",
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      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
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        "fee_scope": "property",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 34",
          "source_type": "workbook",
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            "rights tier",
            "fee fields"
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      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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        "value_scope": "property",
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          "source_type": "workbook",
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            "rights tier",
            "fee fields"
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    {
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      "relationship_class": "sponsorship",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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        "fee_scope": "property",
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            "agreement period",
            "rights tier",
            "fee fields"
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    {
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      "official_designation": "Official Sponsor",
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      "source_deal_type": "Relationship",
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        "value_basis": "reported",
        "value_scope": "property",
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          "display": "€2.5m",
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        },
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      "verification_status": "verified_company",
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      "sources": [
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 72",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "coca-cola-fc-barcelona-partnership-2019-07-01-2022-06-30-5e14b057",
      "agreement_group_id": "coca-cola-fc-barcelona-partnership",
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      "rights_holder": "FC Barcelona",
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      "commercial_category": "Consumer Staples / Soft Drinks",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2019-07-01",
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      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
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      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
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        "currency": "EUR",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€2m",
          "amount": 2000000,
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          "max": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€6m",
          "amount": 6000000,
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          "basis": "reported",
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        "value_in_kind": {
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
      "evidence_grade": "B",
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        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 74",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "cupra-fc-barcelona-partnership-2019-07-01-2024-06-30-26e8f2ba",
      "agreement_group_id": "cupra-fc-barcelona-partnership",
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      "rights_holder": "FC Barcelona",
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      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_end": "2024-06-30",
      "deal_scope": "Official Sponsor",
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      "next_cycle_status": "unknown",
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        "value_basis": "reported",
        "value_scope": "property",
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          "display": "€4.6m",
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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        },
        "fee_scope": "property",
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 45",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "deezer-fc-barcelona-partnership-2016-07-01-2017-06-30-9f03c09d",
      "agreement_group_id": "deezer-fc-barcelona-partnership",
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      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Music & Video Streaming",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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      "source_deal_type": "Relationship",
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        "value_scope": "property",
        "attributable_to_property": true,
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          "source_name": "All FC Barcelona Deals.xlsx rows 164",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "ea-sports-fc-barcelona-partnership-2013-07-01-2016-06-30-cd05e242",
      "agreement_group_id": "ea-sports-fc-barcelona-partnership",
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      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Video Games",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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      "source_deal_type": "Full Deal",
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      "activated_entities": [],
      "known_entitlements": [],
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "N/P",
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          "basis": "undisclosed",
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        },
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            "rights tier",
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          ]
        }
      ],
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    {
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            "fee fields"
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        "value_scope": "property",
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            "agreement period",
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            "agreement period",
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            "fee fields"
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      "rights_holder": "FC Barcelona",
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        "value_scope": "property",
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        },
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          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    {
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      "official_designation": "Official Sponsor",
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      "deal_scope": "Official Sponsor",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
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          "display": "€1m",
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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        },
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 130",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "ganassini-group-fc-barcelona-partnership-2023-07-01-2025-06-30-806cf6d5",
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      "property_ids": [
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          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "ganassini-group-fc-barcelona-partnership-2025-07-01-2026-06-30-bc4024ee",
      "agreement_group_id": "ganassini-group-fc-barcelona-partnership",
      "organisation_id": "org-ganassini-group",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Personal Care & Fragrances",
      "official_designation": "Official Sponsor",
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      "agreement_start": "2025-07-01",
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      "property_ids": [
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        "value_scope": "property",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
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      "agreement_group_id": "glade-fc-barcelona-partnership",
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      "agreement_start": "2015-07-01",
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      },
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        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 155",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "gls-group-fc-barcelona-partnership-2022-07-01-2025-06-30-ac1236b3",
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      "relationship_class": "sponsorship",
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 187",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "herno-fc-barcelona-partnership-2022-07-01-2025-06-30-80123b24",
      "agreement_group_id": "herno-fc-barcelona-partnership",
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      "rights_holder": "FC Barcelona",
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          "basis": "reported",
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          "display": "€12m",
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        },
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          "source_name": "All FC Barcelona Deals.xlsx rows 51",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    {
      "deal_id": "heura-foods-fc-barcelona-partnership-2022-07-01-2025-06-30-1ea1678e",
      "agreement_group_id": "heura-foods-fc-barcelona-partnership",
      "organisation_id": "org-heura-foods",
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 188",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "human-mobile-devices-fc-barcelona-partnership-2024-07-01-2026-06-30-ba0109ec",
      "agreement_group_id": "human-mobile-devices-fc-barcelona-partnership",
      "organisation_id": "org-human-mobile-devices",
      "rights_holder": "FC Barcelona",
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      "next_cycle_status": "unknown",
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      "known_entitlements": [],
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        "currency": "EUR",
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        "value_basis": "reported",
        "value_scope": "agreement",
        "attributable_to_property": false,
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          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3m",
          "amount": 3000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2024-07-01 – 2026-06-30"
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        "value_in_kind": {
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          "amount": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 85",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
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    {
      "deal_id": "indosat-fc-barcelona-partnership-2015-07-01-2017-06-30-9b814671",
      "agreement_group_id": "indosat-fc-barcelona-partnership",
      "organisation_id": "org-indosat",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
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      "territory": "Regions: Europe; Sub-regions: Balkans",
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      "agreement_end": "2017-06-30",
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      "source_deal_type": "Full Deal",
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      "next_cycle_status": "unknown",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€2m",
          "amount": 2000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2015-07-01 – 2017-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        "value_in_kind": {
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          "amount": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 92",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "intel-fc-barcelona-partnership-2013-07-01-2015-06-30-e18bf5ea",
      "agreement_group_id": "intel-fc-barcelona-partnership",
      "organisation_id": "org-intel",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Information technology / Software",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2013-07-01",
      "agreement_end": "2015-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-barcelona"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€3.75m",
          "amount": 3750000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€7.5m",
          "amount": 7500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2013-07-01 – 2015-06-30"
        },
        "annualised_average": {
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          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
      "evidence_grade": "B",
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        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 56",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "ironfx-fc-barcelona-partnership-2014-07-01-2017-06-30-76b03a44",
      "agreement_group_id": "ironfx-fc-barcelona-partnership",
      "organisation_id": "org-ironfx",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Forex & Online Trading",
      "official_designation": "Official Sponsor",
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      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
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      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
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        "display": "€9m",
        "currency": "EUR",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€3m",
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          "basis": "reported",
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          "display": "€9m",
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          "period": "2014-07-01 – 2017-06-30"
        },
        "annualised_average": {
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        "value_in_kind": {
          "included": false,
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 67",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "konami-fc-barcelona-partnership-2016-07-01-2019-06-30-87db3f86",
      "agreement_group_id": "konami-fc-barcelona-partnership",
      "organisation_id": "org-historical-konami",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Video Games",
      "official_designation": "Official Sponsor",
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      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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      "source_deal_type": "Full Deal",
      "property_ids": [
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "currency": "EUR",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€5.5m",
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          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€16.5m",
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          "min": null,
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          "period": "2016-07-01 – 2019-06-30"
        },
        "annualised_average": {
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        "value_in_kind": {
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          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
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    {
      "deal_id": "konami-fc-barcelona-partnership-2019-07-01-2023-06-30-a93b3291",
      "agreement_group_id": "konami-fc-barcelona-partnership",
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      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Video Games",
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      "deal_scope": "Official Sponsor",
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      "property_ids": [
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      "activated_entities": [],
      "known_entitlements": [],
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        "display": "€24m",
        "currency": "EUR",
        "reported_total": 24000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€6m",
          "amount": 6000000,
          "min": null,
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          "basis": "reported",
          "period": "annual"
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        "total_fee": {
          "display": "€24m",
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          "min": null,
          "max": null,
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          "basis": "reported",
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          "basis": "not_calculated",
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        "fee_scope": "property",
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      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 28",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "konami-fc-barcelona-partnership-2023-07-01-2026-06-30-a6ded2a3",
      "agreement_group_id": "konami-fc-barcelona-partnership",
      "organisation_id": "org-historical-konami",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
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          "source_type": "workbook",
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            "agreement period",
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            "fee fields"
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        }
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    {
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      "commercial_category": "Financial Services / Banking",
      "official_designation": "Official Sponsor",
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        "value_scope": "property",
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "source_type": "workbook",
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            "fee fields"
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      "rights_holder": "FC Barcelona",
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      "commercial_category": "Consumer Staples / Packaged Foods & Meats",
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      "agreement_start": "2016-07-01",
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      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
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          "amount": 4000000,
          "min": null,
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          "basis": "reported",
          "period": "annual"
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        },
        "fee_scope": "property",
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            "agreement period",
            "rights tier",
            "fee fields"
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      "agreement_group_id": "nestle-fc-barcelona-partnership",
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      "commercial_category": "Consumer Staples / Packaged Foods & Meats",
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      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
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      "known_entitlements": [],
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€3.2m",
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          "basis": "reported",
          "period": "annual"
        },
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        "value_in_kind": {
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 65",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
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    {
      "deal_id": "new-era-fc-barcelona-partnership-2025-07-01-2026-06-30-486904ae",
      "agreement_group_id": "new-era-fc-barcelona-partnership",
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      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Clothing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
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      "source_deal_type": "Relationship",
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        "value_scope": "property",
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        "fee_scope": "property",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "nokia-fc-barcelona-partnership",
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      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Mobile Phones",
      "official_designation": "Official Sponsor",
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        "value_scope": "property",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "oppo-mobile-fc-barcelona-partnership-2015-07-01-2016-06-30-2374d140",
      "agreement_group_id": "oppo-mobile-fc-barcelona-partnership",
      "organisation_id": "org-oppo-mobile",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Telecoms",
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      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2015-07-01",
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      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€500k",
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          "min": null,
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          "basis": "reported",
          "period": "annual"
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        },
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "oppo-mobile-fc-barcelona-partnership-2016-07-01-2018-06-30-3c9042c8",
      "agreement_group_id": "oppo-mobile-fc-barcelona-partnership",
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      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Telecoms",
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      "agreement_start": "2016-07-01",
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      "source_deal_type": "Full Deal",
      "property_ids": [
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        "value_scope": "property",
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    {
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          "display": "€5m",
          "amount": 5000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€15m",
          "amount": 15000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2016-07-01 – 2019-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 42, 157",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "replay-fc-barcelona-partnership-2013-07-01-2017-06-30-6ea13792",
      "agreement_group_id": "replay-fc-barcelona-partnership",
      "organisation_id": "org-replay",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Clothing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2013-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-barcelona"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€4m–€8m (reported total €6m)",
        "currency": "EUR",
        "reported_total": 6000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€4m–€8m (reported total €6m)",
          "amount": null,
          "min": 4000000,
          "max": 8000000,
          "reported_total": 6000000,
          "basis": "reported",
          "period": "2013-07-01 – 2017-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 80",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "roca-fc-barcelona-partnership-2025-07-01-2026-06-30-1a345b3e",
      "agreement_group_id": "roca-fc-barcelona-partnership",
      "organisation_id": "org-roca",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Home Improvement Retail",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2025-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-barcelona"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
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          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 196",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "samba-financial-group-fc-barcelona-partnership-2016-07-01-2017-06-30-bedb3283",
      "agreement_group_id": "samba-financial-group-fc-barcelona-partnership",
      "organisation_id": "org-samba-financial-group",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2016-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-barcelona"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
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          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 162",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "serveto-fc-barcelona-partnership-2016-07-01-2017-06-30-3d1df6c4",
      "agreement_group_id": "serveto-fc-barcelona-partnership",
      "organisation_id": "org-serveto",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Warehousing & Transport",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2016-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-barcelona"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 163",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "serveto-fc-barcelona-partnership-2024-07-01-2025-06-30-75be9d2c",
      "agreement_group_id": "serveto-fc-barcelona-partnership",
      "organisation_id": "org-serveto",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Warehousing & Transport",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2024-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-barcelona"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€3.2m",
        "currency": "EUR",
        "reported_total": 3200000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€3.2m",
          "amount": 3200000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3.2m",
          "amount": 3200000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2024-07-01 – 2025-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 66",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "shiseido-fc-barcelona-partnership-2021-01-01-2022-12-31-227a0ac3",
      "agreement_group_id": "shiseido-fc-barcelona-partnership",
      "organisation_id": "org-shiseido",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Personal Care & Fragrances",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2021-01-01",
      "agreement_end": "2022-12-31",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-barcelona"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 186",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "sk-zic-fc-barcelona-partnership-2024-07-01-2026-06-30-e426ed9e",
      "agreement_group_id": "sk-zic-fc-barcelona-partnership",
      "organisation_id": "org-sk-zic",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Lubricants",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2024-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-barcelona"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€3m",
        "currency": "EUR",
        "reported_total": 3000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3m",
          "amount": 3000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2024-07-01 – 2026-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 86",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "socios-com-fc-barcelona-partnership-2025-07-01-2026-06-30-12bc1d87",
      "agreement_group_id": "socios-com-fc-barcelona-partnership",
      "organisation_id": "org-socios-com",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Cryptocurrency",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2025-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-barcelona"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1.2m",
        "currency": "EUR",
        "reported_total": 1200000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.2m",
          "amount": 1200000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1.2m",
          "amount": 1200000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2025-07-01 – 2026-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 90",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "spotify-fc-barcelona-partnership-2022-07-01-2025-06-30-00af8291",
      "agreement_group_id": "spotify-fc-barcelona-partnership",
      "organisation_id": "org-spotify",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Music & Video Streaming",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2022-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-barcelona"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€15m",
        "currency": "EUR",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€5m",
          "amount": 5000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€15m",
          "amount": 15000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2022-07-01 – 2025-06-30"
        },
        "annualised_average": {
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          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
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          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
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        "fee_scope": "property",
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          "source_type": "workbook",
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
    {
      "deal_id": "stanley-black-and-decker-fc-barcelona-partnership-2014-07-01-2017-06-30-04375330",
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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    },
    {
      "deal_id": "stanley-black-and-decker-fc-barcelona-partnership-2018-07-01-2021-06-30-fd3395d0",
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        "value_scope": "property",
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        "fee_scope": "property",
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        }
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    },
    {
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "source_name": "All FC Barcelona Deals.xlsx rows 78",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
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    {
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      "deal_scope": "Official Sponsor",
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        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
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        "fee_scope": "property",
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          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
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    },
    {
      "deal_id": "thom-browne-fc-barcelona-partnership-2018-07-01-2021-06-30-d07fcddb",
      "agreement_group_id": "thom-browne-fc-barcelona-partnership",
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      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Luxury goods",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_end": "2021-06-30",
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      "source_deal_type": "Full Deal",
      "property_ids": [
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      "next_cycle_status": "unknown",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€3m",
          "amount": 3000000,
          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
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        },
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          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
          "amount": null,
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 68",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
    {
      "deal_id": "toshiba-fc-barcelona-partnership-2015-01-01-2016-12-31-ab549988",
      "agreement_group_id": "toshiba-fc-barcelona-partnership",
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      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Electronics Conglomerate",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2015-01-01",
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      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
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      "movement": null,
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      "next_cycle_status": "unknown",
      "activated_entities": [],
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        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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        },
        "fee_scope": "property",
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 154",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "unicef-fc-barcelona-partnership-2016-07-01-2020-06-30-11422731",
      "agreement_group_id": "unicef-fc-barcelona-partnership",
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      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Commercial & Professional Services / Charity",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2016-07-01",
      "agreement_end": "2020-06-30",
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        "period_basis": "N/P",
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        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "N/P",
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 156",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "united-arab-bank-fc-barcelona-partnership-2013-07-01-2016-06-30-bf35ceaf",
      "agreement_group_id": "united-arab-bank-fc-barcelona-partnership",
      "organisation_id": "org-united-arab-bank",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2013-07-01",
      "agreement_end": "2016-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
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      "activated_entities": [],
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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      "sources": [
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          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "vegannation-fc-barcelona-partnership-2022-07-01-2025-06-30-601509c9",
      "agreement_group_id": "vegannation-fc-barcelona-partnership",
      "organisation_id": "org-vegannation",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Information technology / Software",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2022-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
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      "value": {
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        "currency": "EUR",
        "reported_total": 4500000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.5m",
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          "min": null,
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          "basis": "reported",
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          "display": "€4.5m",
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        },
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 84",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
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          "source_type": "workbook",
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            "agreement period",
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 201",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
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    },
    {
      "deal_id": "afizzionados-tv-fc-barcelona-partnership-2022-07-01-2025-06-30-4b8d4e8a",
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      "organisation_id": "org-afizzionados-tv",
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      "relationship_class": "sponsorship",
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      "property_ids": [
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "basis": "reported",
          "period": "annual"
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 127",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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    },
    {
      "deal_id": "apamanshop-fc-barcelona-partnership-2014-11-01-2016-10-31-d35252f0",
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      "commercial_category": "Commercial & Professional Services / Real Estate Agency",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "N/P",
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          "display": "N/P",
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        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
      "evidence_grade": "B",
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          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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    },
    {
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      "normalised_tier": "Regional Partner",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
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      "deal_scope": "Regional Partner",
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        "display": "N/P",
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "N/P",
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        "value_in_kind": {
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
      "evidence_grade": "B",
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 176",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "banco-bmg-fc-barcelona-partnership-2019-07-01-2022-06-30-a222bd46",
      "agreement_group_id": "banco-bmg-fc-barcelona-partnership",
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      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Regional Partner",
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      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
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      "next_cycle_status": "unknown",
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        "display": "€3m",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3m",
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          "period": "2019-07-01 – 2022-06-30"
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 101",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "banco-bmg-fc-barcelona-partnership-2022-07-01-2025-06-30-81fdbf58",
      "agreement_group_id": "banco-bmg-fc-barcelona-partnership",
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      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
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      "next_cycle_status": "unknown",
      "activated_entities": [],
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        "display": "€3m",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3m",
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          "basis": "reported",
          "period": "2022-07-01 – 2025-06-30"
        },
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 125",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "bank-mega-fc-barcelona-partnership-2016-07-01-2019-06-30-28aae42d",
      "agreement_group_id": "bank-mega-fc-barcelona-partnership",
      "organisation_id": "org-bank-mega",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2016-07-01",
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      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
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      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        },
        "fee_scope": "property",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "bank-mega-fc-barcelona-partnership-2016-07-01-2020-06-30-47ed0451",
      "agreement_group_id": "bank-mega-fc-barcelona-partnership",
      "organisation_id": "org-bank-mega",
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      "commercial_category": "Financial Services / Banking",
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            "agreement period",
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        }
      ],
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    },
    {
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      "verification_status": "verified_company",
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          "source_type": "workbook",
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            "agreement period",
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            "fee fields"
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        }
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    },
    {
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      "agreement_group_id": "big-cola-fc-barcelona-partnership",
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        "value_scope": "property",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "commercial_category": "Consumer Staples / Beer",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€4m",
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          "period": "annual"
        },
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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            "agreement period",
            "rights tier",
            "fee fields"
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    {
      "deal_id": "chang-fc-barcelona-partnership-2015-07-01-2018-06-30-3c68b371",
      "agreement_group_id": "chang-fc-barcelona-partnership",
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        "value_scope": "property",
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        "fee_scope": "property",
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
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    },
    {
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      "agreement_group_id": "coca-cola-fc-barcelona-partnership",
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      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Soft Drinks",
      "official_designation": "Regional Partner",
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      "property_ids": [
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "daka-culture-fc-barcelona-partnership",
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      "rights_holder": "FC Barcelona",
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      "source_deal_type": "Relationship",
      "property_ids": [
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      "next_cycle_status": "unknown",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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        },
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          "source_name": "All FC Barcelona Deals.xlsx rows 136",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
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      "agreement_group_id": "danone-north-america-fc-barcelona-partnership",
      "organisation_id": "org-danone-north-america",
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      "relationship_class": "sponsorship",
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      "official_designation": "Regional Partner",
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      "property_ids": [
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      "next_cycle_status": "unknown",
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        "display": "€300k",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€300k",
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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        "fee_scope": "property",
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
    {
      "deal_id": "emirates-nbd-fc-barcelona-partnership-2017-07-01-2020-06-30-ca674d58",
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
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    },
    {
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      "rights_holder": "FC Barcelona",
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      "official_designation": "Regional Partner",
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      "verification_status": "verified_company",
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          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
    {
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      "normalised_tier": "Regional Partner",
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
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    },
    {
      "deal_id": "head-and-shoulders-fc-barcelona-partnership-2015-07-01-2017-06-30-f5ca8548",
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      "deal_scope": "Regional Partner",
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      "property_ids": [
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€1m",
          "amount": 1000000,
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          "basis": "reported",
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      "verification_status": "verified_company",
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
    {
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      "agreement_group_id": "heineken-international-fc-barcelona-partnership",
      "organisation_id": "org-heineken-international",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Beer",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
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      "source_deal_type": "Full Deal",
      "property_ids": [
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        "display": "N/P",
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "N/P",
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          "amount": null,
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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      "sources": [
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          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "maybank-fc-barcelona-partnership-2017-07-01-2020-06-30-ba14c3ca",
      "agreement_group_id": "maybank-fc-barcelona-partnership",
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      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
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      "agreement_start": "2017-07-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
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      "activated_entities": [],
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      "value": {
        "display": "€3m",
        "currency": "EUR",
        "reported_total": 3000000,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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          "amount": 3000000,
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          "period": "2017-07-01 – 2020-06-30"
        },
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      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 106",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "maybank-fc-barcelona-partnership-2020-07-01-2024-06-30-019eb779",
      "agreement_group_id": "maybank-fc-barcelona-partnership",
      "organisation_id": "org-maybank",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
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      "agreement_start": "2020-07-01",
      "agreement_end": "2024-06-30",
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      "property_ids": [
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        "display": "€4m",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
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          "basis": "reported",
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        "total_fee": {
          "display": "€4m",
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          "period": "2020-07-01 – 2024-06-30"
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 98",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "nef-fc-barcelona-partnership-2017-07-01-2019-06-30-49f35a4e",
      "agreement_group_id": "nef-fc-barcelona-partnership",
      "organisation_id": "org-nef",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Building Contractors",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2017-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
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      "activated_entities": [],
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        "display": "€2m",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
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          "basis": "reported",
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        "fee_scope": "property",
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      "verification_status": "verified_company",
      "evidence_grade": "B",
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 107, 173",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "nichiban-fc-barcelona-partnership-2015-07-01-2019-06-30-31b7a8b2",
      "agreement_group_id": "nichiban-fc-barcelona-partnership",
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      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Health / Healthcare Equip. & Supplies",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2015-07-01",
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      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
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        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "N/P",
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          "basis": "undisclosed",
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          "display": "N/P",
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        "fee_scope": "property",
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      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 178",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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        },
        "fee_scope": "property",
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            "rights tier",
            "fee fields"
          ]
        }
      ],
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      "imported_history": []
    },
    {
      "deal_id": "nichiban-fc-barcelona-partnership-2019-07-01-2020-06-30-f412552f",
      "agreement_group_id": "nichiban-fc-barcelona-partnership",
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          "source_type": "workbook",
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            "rights tier",
            "fee fields"
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        }
      ],
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    {
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        "fee_scope": "property",
        "reported_variants": []
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          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "procter-and-gamble-fc-barcelona-partnership-2017-07-01-2020-06-30-c6c09408",
      "agreement_group_id": "procter-and-gamble-fc-barcelona-partnership",
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        "value_basis": "reported",
        "value_scope": "property",
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 105",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    {
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          "source_name": "All FC Barcelona Deals.xlsx rows 96",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
      "deal_id": "rakbank-fc-barcelona-partnership-2018-07-01-2022-06-30-617d7ae3",
      "agreement_group_id": "rakbank-fc-barcelona-partnership",
      "organisation_id": "org-rakbank",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
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        "value_basis": "reported",
        "value_scope": "property",
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          "display": "€1m",
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 108",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
    {
      "deal_id": "rappi-fc-barcelona-partnership-2023-07-01-2026-06-30-5a43534b",
      "agreement_group_id": "rappi-fc-barcelona-partnership",
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      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Delivery Services",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
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      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
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        "display": "€6m",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "display": "€2m",
          "amount": 2000000,
          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€6m",
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        },
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        "value_in_kind": {
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        },
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "safeguard-fc-barcelona-partnership-2017-07-01-2019-06-30-186d4d0e",
      "agreement_group_id": "safeguard-fc-barcelona-partnership",
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      "rights_holder": "FC Barcelona",
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        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€1m",
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 109",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "safeguard-fc-barcelona-partnership-2017-07-01-2019-06-30-87bf4b23",
      "agreement_group_id": "safeguard-fc-barcelona-partnership",
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      "rights_holder": "FC Barcelona",
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      "commercial_category": "Consumer Staples / Personal Care & Fragrances",
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      "normalised_tier": "Regional Partner",
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      "agreement_start": "2017-07-01",
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      "source_deal_type": "Relationship",
      "property_ids": [
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      "activated_entities": [],
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "N/P",
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          "basis": "undisclosed",
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          "display": "N/P",
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        "value_in_kind": {
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        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 174",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "saigon-hanoi-commercial-joint-stock-bank-shb-fc-barcelona-partnership-2015-07-01-2019-06-30-321c1c63",
      "agreement_group_id": "saigon-hanoi-commercial-joint-stock-bank-shb-fc-barcelona-partnership",
      "organisation_id": "org-saigon-hanoi-commercial-joint-stock-bank-shb",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
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        "fee_scope": "property",
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          ]
        }
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    },
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            "fee fields"
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            "agreement period",
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            "fee fields"
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        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€1m",
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            "agreement period",
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            "fee fields"
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      "imported_history": []
    },
    {
      "deal_id": "sebang-rocket-fc-barcelona-partnership-2022-07-01-2025-06-30-6456979e",
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          "display": "€1m",
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          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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    {
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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    {
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        "value_scope": "property",
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            "fee fields"
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    {
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      "property_ids": [
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      "known_entitlements": [],
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        "display": "€9m",
        "currency": "EUR",
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        "period_basis": "N/P",
        "value_basis": "reported",
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        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
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          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
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          "display": "€9m",
          "amount": 9000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2016-07-01 – 2025-06-30"
        },
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          "basis": "not_calculated",
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        },
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          "amount": null,
          "currency": null,
          "description": null,
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 122",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "shimao-fc-barcelona-partnership-2017-07-01-2019-06-30-ea905bb2",
      "agreement_group_id": "shimao-fc-barcelona-partnership",
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        "value_scope": "property",
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          "display": "€1m",
          "amount": 1000000,
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          "basis": "reported",
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          "display": "€2m",
          "amount": 2000000,
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        },
        "fee_scope": "property",
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      },
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      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 113",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "shimao-group-fc-barcelona-partnership-2017-07-01-2019-06-30-54f616ba",
      "agreement_group_id": "shimao-group-fc-barcelona-partnership",
      "organisation_id": "org-shimao-group",
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      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
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      "agreement_end": "2019-06-30",
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        "reported_total": null,
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
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          "basis": "undisclosed",
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        },
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        },
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          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 172",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "shiseido-fc-barcelona-partnership-2021-01-01-2022-12-31-721e3655",
      "agreement_group_id": "shiseido-fc-barcelona-partnership",
      "organisation_id": "org-shiseido",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Personal Care & Fragrances",
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      "source_deal_type": "Full Deal",
      "property_ids": [
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        "display": "€2m",
        "currency": "EUR",
        "reported_total": 2000000,
        "annualised": null,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€2m",
          "amount": 2000000,
          "min": null,
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          "basis": "reported",
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        },
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        "value_in_kind": {
          "included": false,
          "amount": null,
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          "description": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 119",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "singa-coffee-fc-barcelona-partnership-2017-07-01-2019-06-30-6c84b63f",
      "agreement_group_id": "singa-coffee-fc-barcelona-partnership",
      "organisation_id": "org-singa-coffee",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Coffee & Tea",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
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      "agreement_start": "2017-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-barcelona"
      ],
      "movement": null,
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      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€2m",
        "currency": "EUR",
        "reported_total": 2000000,
        "annualised": null,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€2m",
          "amount": 2000000,
          "min": null,
          "max": null,
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          "basis": "reported",
          "period": "2017-07-01 – 2019-06-30"
        },
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 114",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "sk-zic-fc-barcelona-partnership-2018-07-01-2021-06-30-bc97b0b4",
      "agreement_group_id": "sk-zic-fc-barcelona-partnership",
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      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Lubricants",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2018-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-barcelona"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€3m",
        "currency": "EUR",
        "reported_total": 3000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3m",
          "amount": 3000000,
          "min": null,
          "max": null,
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          "period": "2018-07-01 – 2021-06-30"
        },
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 115",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "sk-zic-fc-barcelona-partnership-2021-07-01-2024-06-30-2e4d8233",
      "agreement_group_id": "sk-zic-fc-barcelona-partnership",
      "organisation_id": "org-sk-zic",
      "rights_holder": "FC Barcelona",
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      "commercial_category": "Consumer Discretionary / Lubricants",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
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      "agreement_start": "2021-07-01",
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      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-barcelona"
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      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€3m",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3m",
          "amount": 3000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2021-07-01 – 2024-06-30"
        },
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        "value_in_kind": {
          "included": false,
          "amount": null,
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          "description": null,
          "quantity": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 103",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "star-beer-fc-barcelona-partnership-2016-07-01-2021-06-30-4705f297",
      "agreement_group_id": "star-beer-fc-barcelona-partnership",
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      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Beer",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$2m",
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        "reported_total": 2000000,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "US$400k",
          "amount": 400000,
          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
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        "fee_scope": "property",
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      "sources": [
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 139",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "star-beer-fc-barcelona-partnership-2017-07-01-2019-06-30-8cd9bb45",
      "agreement_group_id": "star-beer-fc-barcelona-partnership",
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      "commercial_category": "Consumer Staples / Beer",
      "official_designation": "Regional Partner",
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      "property_ids": [
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
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          "basis": "reported",
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        },
        "total_fee": {
          "display": "€2m",
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          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 116",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "taiping-life-insurance-fc-barcelona-partnership",
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      "relationship_class": "sponsorship",
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      "official_designation": "Regional Partner",
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      "property_ids": [
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      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€3m",
        "currency": "EUR",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€750k",
          "amount": 750000,
          "min": null,
          "max": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 135",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "tecate-fc-barcelona-partnership-2018-07-01-2019-06-30-c461f60e",
      "agreement_group_id": "tecate-fc-barcelona-partnership",
      "organisation_id": "org-tecate",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Beer",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2018-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-barcelona"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1m",
        "currency": "EUR",
        "reported_total": 1000000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2018-07-01 – 2019-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 117",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "telefonica-fc-barcelona-partnership-2015-01-01-2017-12-31-a7196b67",
      "agreement_group_id": "telefonica-fc-barcelona-partnership",
      "organisation_id": "org-telefonica",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Telecoms",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: South America; Sub-regions: South America",
      "agreement_start": "2015-01-01",
      "agreement_end": "2017-12-31",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-barcelona"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€39m",
        "currency": "EUR",
        "reported_total": 39000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€13m",
          "amount": 13000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€39m",
          "amount": 39000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2015-01-01 – 2017-12-31"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 14",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "tenys-pe-fc-barcelona-partnership-2015-07-01-2017-06-30-c784a10e",
      "agreement_group_id": "tenys-pe-fc-barcelona-partnership",
      "organisation_id": "org-tenys-pe",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Personal Care & Fragrances",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2015-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-barcelona"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 170",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "travel-leisure-go-fc-barcelona-partnership-2022-07-01-2024-06-30-7f1df06b",
      "agreement_group_id": "travel-leisure-go-fc-barcelona-partnership",
      "organisation_id": "org-travel-leisure-go",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Tour Operator",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: North America; Sub-regions: USA and Canada; Countries: United States of America",
      "agreement_start": "2022-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-barcelona"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€2m",
        "currency": "EUR",
        "reported_total": 2000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€2m",
          "amount": 2000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2022-07-01 – 2024-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 124",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "yunnan-baiyao-fc-barcelona-partnership-2018-07-01-2021-06-30-c84ad99b",
      "agreement_group_id": "yunnan-baiyao-fc-barcelona-partnership",
      "organisation_id": "org-yunnan-baiyao",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Commercial & Professional Services / Gov. & Institutions",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2018-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-barcelona"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€3m",
        "currency": "EUR",
        "reported_total": 3000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3m",
          "amount": 3000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2018-07-01 – 2021-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 118",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "zenb-fc-barcelona-partnership-2022-07-01-2024-06-30-5c222f8f",
      "agreement_group_id": "zenb-fc-barcelona-partnership",
      "organisation_id": "org-zenb",
      "rights_holder": "FC Barcelona",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Packaged Foods & Meats",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2022-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-barcelona"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€2m",
        "currency": "EUR",
        "reported_total": 2000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€2m",
          "amount": 2000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2022-07-01 – 2024-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Barcelona Deals.xlsx rows 128",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "snp-group-1899-hoffenheim-partnership-2026-07-01-2028-06-30-24652798",
      "agreement_group_id": "snp-group-1899-hoffenheim-partnership",
      "organisation_id": "org-snp-group",
      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
      "commercial_category": "Information technology / Software",
      "official_designation": "Title Sponsor",
      "normalised_tier": "Title Sponsor",
      "territory": "N/P",
      "agreement_start": "2026-07-01",
      "agreement_end": "2028-06-30",
      "deal_scope": "Stadium Naming Right",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "1899-hoffenheim"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 143",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "prominent-1899-hoffenheim-partnership-2026-07-01-2027-06-30-3f0003d1",
      "agreement_group_id": "prominent-1899-hoffenheim-partnership",
      "organisation_id": "org-prominent",
      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Electrical Components & Equipment",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "N/P",
      "agreement_start": "2026-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Sleeve Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "1899-hoffenheim"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 144",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "sap-1899-hoffenheim-partnership-2025-07-01-2030-06-30-d076183d",
      "agreement_group_id": "sap-1899-hoffenheim-partnership",
      "organisation_id": "org-sap",
      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
      "commercial_category": "Information technology / Software",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "N/P",
      "agreement_start": "2025-07-01",
      "agreement_end": "2030-06-30",
      "deal_scope": "Principal Shirt Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "1899-hoffenheim"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€40m",
        "currency": "EUR",
        "reported_total": 40000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€8m",
          "amount": 8000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€40m",
          "amount": 40000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2025-07-01 – 2030-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 2",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "audi-1899-hoffenheim-partnership-2023-07-01-2027-06-30-a103e8b4",
      "agreement_group_id": "audi-1899-hoffenheim-partnership",
      "organisation_id": "org-audi",
      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Automobile Manufacturing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
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        "value_basis": "reported",
        "value_scope": "property",
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
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          "display": "€2m",
          "amount": 2000000,
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          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 34",
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          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
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    {
      "deal_id": "coca-cola-1899-hoffenheim-partnership-2025-07-01-2030-06-30-3b65badb",
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        }
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        {
          "url": null,
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
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    },
    {
      "deal_id": "demka-1899-hoffenheim-partnership-2024-07-01-2027-06-30-36971719",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€100k",
          "amount": 100000,
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          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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          "amount": 300000,
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          "reported_total": null,
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        "reported_variants": []
      },
      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 63",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
    {
      "deal_id": "r-brand-group-1899-hoffenheim-partnership-2024-07-01-2027-06-30-61c861a9",
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      "organisation_id": "org-r-brand-group",
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      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Clothing",
      "official_designation": "Official Sponsor",
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      "agreement_end": "2027-06-30",
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      "property_ids": [
        "1899-hoffenheim"
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€113k",
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          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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          "description": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 55",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "prezero-1899-hoffenheim-partnership-2019-01-01-2020-06-30-662f8538",
      "agreement_group_id": "prezero-1899-hoffenheim-partnership",
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      "official_designation": "Title Sponsor",
      "normalised_tier": "Title Sponsor",
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      "agreement_end": "2020-06-30",
      "deal_scope": "Stadium Naming Right",
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      "property_ids": [
        "1899-hoffenheim"
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        "currency": "EUR",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3m",
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        },
        "fee_scope": "property",
        "reported_variants": []
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          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 11",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
    {
      "deal_id": "prezero-1899-hoffenheim-partnership-2020-07-01-2026-06-30-ce796602",
      "agreement_group_id": "prezero-1899-hoffenheim-partnership",
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      "normalised_tier": "Title Sponsor",
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      "agreement_start": "2020-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Stadium Naming Right",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "1899-hoffenheim"
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      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€27m",
        "currency": "EUR",
        "reported_total": 27000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€4.5m",
          "amount": 4500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€27m",
          "amount": 27000000,
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          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2020-07-01 – 2026-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 7",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "wirsol-1899-hoffenheim-partnership-2014-07-01-2019-06-30-6ef897da",
      "agreement_group_id": "wirsol-1899-hoffenheim-partnership",
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      "rights_holder": "1899 Hoffenheim",
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      "commercial_category": "Energy / Renewables",
      "official_designation": "Title Sponsor",
      "normalised_tier": "Title Sponsor",
      "territory": "Regions: Global; Sub-regions: Global",
      "agreement_start": "2014-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Stadium Naming Right",
      "source_deal_type": "Relationship",
      "property_ids": [
        "1899-hoffenheim"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
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        "display": "N/P",
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        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
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          "display": "N/P",
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          "included": false,
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        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 139",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "empresa-de-cervejas-da-madeira-1899-hoffenheim-partnership-2014-07-01-2019-06-30-f4297caa",
      "agreement_group_id": "empresa-de-cervejas-da-madeira-1899-hoffenheim-partnership",
      "organisation_id": "org-empresa-de-cervejas-da-madeira",
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      "commercial_category": "Consumer Staples / Beer",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
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      "agreement_end": "2019-06-30",
      "deal_scope": "Kit Supplier",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "1899-hoffenheim"
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        {
          "name": "Lotto",
          "relationship_to_partner": "activated_brand",
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          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€7.5m",
        "currency": "EUR",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€7.5m",
          "amount": 7500000,
          "min": null,
          "max": null,
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          "basis": "reported",
          "period": "2014-07-01 – 2019-06-30"
        },
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          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 13",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "hep-global-1899-hoffenheim-partnership-2022-07-01-2026-06-30-b0c66b5b",
      "agreement_group_id": "hep-global-1899-hoffenheim-partnership",
      "organisation_id": "org-hep-global",
      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
      "commercial_category": "Energy / Renewables",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
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      "agreement_start": "2022-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Sleeve Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "1899-hoffenheim"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€300k–€600k (reported total €450k)",
        "currency": "EUR",
        "reported_total": 450000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€113k",
          "amount": 112500,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€300k–€600k (reported total €450k)",
          "amount": null,
          "min": 300000,
          "max": 600000,
          "reported_total": 450000,
          "basis": "reported",
          "period": "2022-07-01 – 2026-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 47",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "joma-1899-hoffenheim-partnership-2019-07-01-2023-06-30-456a47f6",
      "agreement_group_id": "joma-1899-hoffenheim-partnership",
      "organisation_id": "org-joma",
      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Sporting Apparel",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "N/P",
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            "fee fields"
          ]
        }
      ],
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            "agreement period",
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          "basis": "reported",
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        },
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          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 10",
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            "agreement period",
            "rights tier",
            "fee fields"
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    {
      "deal_id": "prominent-1899-hoffenheim-partnership-2025-07-01-2026-06-30-053d05f3",
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        "value_scope": "property",
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        },
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          "url": null,
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            "fee fields"
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        }
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    {
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            "agreement period",
            "rights tier",
            "fee fields"
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        "value_scope": "property",
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          "display": "€1m",
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          "basis": "reported",
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          "display": "€2m",
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            "agreement period",
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        "value_scope": "property",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        "value_basis": "reported",
        "value_scope": "property",
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          "basis": "reported",
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            "agreement period",
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            "fee fields"
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      "imported_history": []
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    {
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        "reported_total": 18000000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€4.5m",
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          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€18m",
          "amount": 18000000,
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          "max": null,
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          "basis": "reported",
          "period": "2016-07-01 – 2020-06-30"
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
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      "deal_scope": "Principal Shirt Sponsor",
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      "property_ids": [
        "1899-hoffenheim"
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      "movement": null,
      "status": "expired",
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      "activated_entities": [],
      "known_entitlements": [],
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        "display": "€30m",
        "currency": "EUR",
        "reported_total": 30000000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€6m",
          "amount": 6000000,
          "min": null,
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          "basis": "reported",
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            "agreement period",
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            "agreement period",
            "rights tier",
            "fee fields"
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        "value_scope": "property",
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        },
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            "agreement period",
            "rights tier",
            "fee fields"
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "audi-1899-hoffenheim-partnership-2018-07-01-2021-06-30-3909de3d",
      "agreement_group_id": "audi-1899-hoffenheim-partnership",
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        "value_scope": "property",
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            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
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        }
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    },
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        "value_scope": "property",
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            "agreement period",
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        "value_scope": "property",
        "attributable_to_property": true,
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          "source_type": "workbook",
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            "agreement period",
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    },
    {
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      "organisation_id": "org-benz-baustoffe",
      "rights_holder": "1899 Hoffenheim",
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        "value_scope": "property",
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          "display": "€75k",
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          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    {
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      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Building Contractors",
      "official_designation": "Official Sponsor",
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      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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        "value_scope": "property",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    {
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      "verification_status": "verified_company",
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          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "bitburger-brewery-1899-hoffenheim-partnership-2014-07-01-2015-06-30-fd411751",
      "agreement_group_id": "bitburger-brewery-1899-hoffenheim-partnership",
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      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
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      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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        "display": "€500k",
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        "value_basis": "reported",
        "value_scope": "property",
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          "display": "€500k",
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          "source_type": "workbook",
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            "agreement period",
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    {
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "bitburger-brewery-1899-hoffenheim-partnership-2018-07-01-2021-06-30-03da6130",
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      "normalised_tier": "Official Sponsor",
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      "agreement_end": "2021-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
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        "1899-hoffenheim"
      ],
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      "next_cycle_status": "unknown",
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        "currency": "EUR",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€500k",
          "amount": 500000,
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          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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          "amount": 1500000,
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          "max": null,
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          "period": "2018-07-01 – 2021-06-30"
        },
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        },
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          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 28",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "bitburger-brewery-1899-hoffenheim-partnership-2021-07-01-2026-06-30-881505fe",
      "agreement_group_id": "bitburger-brewery-1899-hoffenheim-partnership",
      "organisation_id": "org-bitburger-brewery",
      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Beer",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2021-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "1899-hoffenheim"
      ],
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      "known_entitlements": [],
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        "currency": "EUR",
        "reported_total": 3000000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€600k",
          "amount": 600000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3m",
          "amount": 3000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2021-07-01 – 2026-06-30"
        },
        "annualised_average": {
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        },
        "value_in_kind": {
          "included": false,
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          "currency": null,
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 19",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "caffe-chicco-doro-1899-hoffenheim-partnership-2018-07-01-2026-06-30-2813fc64",
      "agreement_group_id": "caffe-chicco-doro-1899-hoffenheim-partnership",
      "organisation_id": "org-caffe-chicco-doro",
      "rights_holder": "1899 Hoffenheim",
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      "commercial_category": "Consumer Staples / Coffee & Tea",
      "official_designation": "Official Sponsor",
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      "agreement_start": "2018-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "1899-hoffenheim"
      ],
      "movement": null,
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      "activated_entities": [],
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        "display": "€80k–€400k (reported total €240k)",
        "currency": "EUR",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€30k",
          "amount": 30000,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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          "min": 80000,
          "max": 400000,
          "reported_total": 240000,
          "basis": "reported",
          "period": "2018-07-01 – 2026-06-30"
        },
        "annualised_average": {
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          "calculation": null
        },
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 88",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "capri-sun-1899-hoffenheim-partnership-2014-07-01-2015-06-30-7b5c373f",
      "agreement_group_id": "capri-sun-1899-hoffenheim-partnership",
      "organisation_id": "org-capri-sun",
      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Soft Drinks",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2015-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "1899-hoffenheim"
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      "next_cycle_status": "unknown",
      "activated_entities": [],
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        "display": "N/P",
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        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "max": null,
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          "basis": "undisclosed",
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        "total_fee": {
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        },
        "annualised_average": {
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        },
        "value_in_kind": {
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 103",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "capri-sun-1899-hoffenheim-partnership-2015-07-01-2016-06-30-9403e28d",
      "agreement_group_id": "capri-sun-1899-hoffenheim-partnership",
      "organisation_id": "org-capri-sun",
      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Soft Drinks",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2015-07-01",
      "agreement_end": "2016-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "1899-hoffenheim"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
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        "reported_total": null,
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 105",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "coca-cola-1899-hoffenheim-partnership-2014-07-01-2017-06-30-df67ba07",
      "agreement_group_id": "coca-cola-1899-hoffenheim-partnership",
      "organisation_id": "org-coca-cola",
      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Soft Drinks",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "1899-hoffenheim"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Coca-Cola Zero",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
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          "max": null,
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          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
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          "basis": "undisclosed",
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        },
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          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 114",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "coca-cola-1899-hoffenheim-partnership-2016-07-01-2019-06-30-348db8ee",
      "agreement_group_id": "coca-cola-1899-hoffenheim-partnership",
      "organisation_id": "org-coca-cola",
      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Soft Drinks",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2016-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "1899-hoffenheim"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€225k",
        "currency": "EUR",
        "reported_total": 225000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€75k",
          "amount": 75000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€225k",
          "amount": 225000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2016-07-01 – 2019-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 71",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "coca-cola-1899-hoffenheim-partnership-2016-07-01-2019-06-30-9a6dc232",
      "agreement_group_id": "coca-cola-1899-hoffenheim-partnership",
      "organisation_id": "org-coca-cola",
      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Soft Drinks",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2016-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "1899-hoffenheim"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
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      "value": {
        "display": "N/P",
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
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        },
        "annualised_average": {
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        },
        "value_in_kind": {
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 141",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "coca-cola-1899-hoffenheim-partnership-2019-07-01-2022-06-30-2c760937",
      "agreement_group_id": "coca-cola-1899-hoffenheim-partnership",
      "organisation_id": "org-coca-cola",
      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Soft Drinks",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2019-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "1899-hoffenheim"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€750k",
        "currency": "EUR",
        "reported_total": 750000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€250k",
          "amount": 250000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€750k",
          "amount": 750000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2019-07-01 – 2022-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 37",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
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            "agreement period",
            "rights tier",
            "fee fields"
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        "value_scope": "property",
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            "agreement period",
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      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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          "basis": "reported",
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            "agreement period",
            "rights tier",
            "fee fields"
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      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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        "value_basis": "reported",
        "value_scope": "property",
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          "basis": "reported",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
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      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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        "period_basis": "N/P",
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        "value_scope": "property",
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        "annual_fee": {
          "display": "N/P",
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        },
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          "quantity_unit": null,
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "fujifilm-1899-hoffenheim-partnership-2014-07-01-2016-06-30-86578043",
      "agreement_group_id": "fujifilm-1899-hoffenheim-partnership",
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      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Photography",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2016-06-30",
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "url": null,
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "gebhardt-group-1899-hoffenheim-partnership-2025-07-01-2026-06-30-0177caa7",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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        "value_scope": "property",
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          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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    {
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        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€75k",
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          "min": null,
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          "basis": "reported",
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        {
          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    {
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      "official_designation": "Official Sponsor",
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      "source_deal_type": "Relationship",
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€75k",
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          "min": null,
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          "basis": "reported",
          "period": "annual"
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          "included": false,
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
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    {
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      "official_designation": "Official Sponsor",
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
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      "known_entitlements": [],
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€113k",
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          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
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          "display": "€300k–€600k (reported total €450k)",
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        },
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        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 49",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "harder-and-partner-1899-hoffenheim-partnership-2015-07-01-2017-06-30-1f9182be",
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      "known_entitlements": [],
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€400k",
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          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
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          "display": "€800k",
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      "verification_status": "verified_company",
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      "sources": [
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          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 36",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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      "property_ids": [
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      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1m",
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        "reported_total": 1000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€500k",
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          "min": null,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1m",
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          "basis": "reported",
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          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 29",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "heidelberg-it-1899-hoffenheim-partnership-2023-07-01-2024-06-30-87136cdd",
      "agreement_group_id": "heidelberg-it-1899-hoffenheim-partnership",
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      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2023-07-01",
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      "deal_scope": "Official Partner",
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      "property_ids": [
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€30k",
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    {
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        "value_scope": "property",
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        },
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          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 60",
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            "rights tier",
            "fee fields"
          ]
        }
      ],
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    },
    {
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        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 62",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
    {
      "deal_id": "lidl-1899-hoffenheim-partnership-2016-07-01-2017-06-30-83975ec7",
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      "rights_holder": "1899 Hoffenheim",
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          "url": null,
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          "source_type": "workbook",
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            "agreement period",
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        }
      ],
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    },
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        "value_scope": "property",
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      "verification_status": "verified_company",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    {
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      "deal_scope": "Official Sponsor",
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      "activated_entities": [],
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€500k",
          "amount": 500000,
          "min": null,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
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          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 30",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    {
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      "commercial_category": "Consumer Discretionary / Supermarkets",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        },
        {
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          "verification_status": "verified_company",
          "sources": []
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      "known_entitlements": [],
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        "display": "€2.5m",
        "currency": "EUR",
        "reported_total": 2500000,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
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        },
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          "description": null,
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          "quantity_status": "not_stated"
        },
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        "reported_variants": []
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      "verification_status": "verified_company",
      "evidence_grade": "B",
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        {
          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "live-directors-1899-hoffenheim-partnership-2020-07-01-2024-06-30-efb5576d",
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      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2020-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
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      "next_cycle_status": "unknown",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€30k",
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          "period": "annual"
        },
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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        {
          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "lohmann-therapie-systeme-1899-hoffenheim-partnership",
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      "relationship_class": "sponsorship",
      "commercial_category": "Health / Pharmaceuticals",
      "official_designation": "Official Sponsor",
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      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2015-07-01",
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        "value_scope": "property",
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        },
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        {
          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "lts-1899-hoffenheim-partnership-2018-07-01-2026-06-30-29030a31",
      "agreement_group_id": "lts-1899-hoffenheim-partnership",
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      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2018-07-01",
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      "deal_scope": "Official Partner",
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      "property_ids": [
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      "next_cycle_status": "unknown",
      "activated_entities": [],
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        "display": "€600k–€1.2m (reported total €900k)",
        "currency": "EUR",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€600k–€1.2m (reported total €900k)",
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          "min": 600000,
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          "period": "2018-07-01 – 2026-06-30"
        },
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          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 52",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "media-markt-1899-hoffenheim-partnership-2015-07-01-2017-06-30-0097486d",
      "agreement_group_id": "media-markt-1899-hoffenheim-partnership",
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      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2015-07-01",
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        "value_scope": "property",
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            "rights tier",
            "fee fields"
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        }
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        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 76",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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        "value_basis": "reported",
        "value_scope": "property",
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          "url": null,
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
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      "deal_id": "mvv-energie-1899-hoffenheim-partnership-2014-07-01-2021-06-30-e5284f0b",
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        "fee_scope": "property",
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          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "mvv-energie-1899-hoffenheim-partnership-2015-07-01-2018-06-30-aa197761",
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      "official_designation": "Official Sponsor",
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        "value_scope": "property",
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        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
      "evidence_grade": "B",
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          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 140",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "mvv-energie-1899-hoffenheim-partnership-2015-07-01-2018-06-30-de289be2",
      "agreement_group_id": "mvv-energie-1899-hoffenheim-partnership",
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      "commercial_category": "Energy / Electricity & Gas Utilities",
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      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "1899-hoffenheim"
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      "status": "expired",
      "next_cycle_status": "unknown",
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        "reported_total": 600000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€200k",
          "amount": 200000,
          "min": null,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
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          "amount": 600000,
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          "reported_total": null,
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          "basis": "not_calculated",
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        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 43",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "mvv-energie-1899-hoffenheim-partnership-2018-07-01-2019-06-30-610b972c",
      "agreement_group_id": "mvv-energie-1899-hoffenheim-partnership",
      "organisation_id": "org-mvv-energie",
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      "official_designation": "Official Sponsor",
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      "property_ids": [
        "1899-hoffenheim"
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      "known_entitlements": [],
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€200k",
          "amount": 200000,
          "min": null,
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          "basis": "reported",
          "period": "annual"
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 42",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    {
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      "organisation_id": "org-mvv-energie",
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      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "deal_scope": "Official Partner",
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      "property_ids": [
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€200k",
          "amount": 200000,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
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      "sources": [
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          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 41",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "mvv-energie-1899-hoffenheim-partnership-2022-07-01-2026-06-30-76e0b260",
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      "organisation_id": "org-mvv-energie",
      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
      "commercial_category": "Energy / Electricity & Gas Utilities",
      "official_designation": "Official Sponsor",
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      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€300k–€600k (reported total €450k)",
        "currency": "EUR",
        "reported_total": 450000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€113k",
          "amount": 112500,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€300k–€600k (reported total €450k)",
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          "max": 600000,
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          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 48",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
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    {
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
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        "annual_fee": {
          "display": "€125k",
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          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
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        {
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "url": null,
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
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        "value_scope": "property",
        "attributable_to_property": true,
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 77",
          "source_type": "workbook",
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            "agreement period",
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      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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      "agreement_group_id": "netapp-1899-hoffenheim-partnership",
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          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 56",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2014-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
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        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "N/P",
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      "verification_status": "verified_company",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
      "deal_id": "pierre-cardin-1899-hoffenheim-partnership-2024-07-01-2026-06-30-1c4156fd",
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      "organisation_id": "org-pierre-cardin",
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      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Clothing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2024-07-01",
      "agreement_end": "2026-06-30",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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        },
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        },
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          "amount": null,
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          "description": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
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          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "printnet-1899-hoffenheim-partnership-2014-07-01-2017-06-30-82df36c3",
      "agreement_group_id": "printnet-1899-hoffenheim-partnership",
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      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
      "commercial_category": "Commercial & Professional Services / Design & Printing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
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        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "N/P",
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      "sources": [
        {
          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "prowin-1899-hoffenheim-partnership-2019-07-01-2023-06-30-823b5e78",
      "agreement_group_id": "prowin-1899-hoffenheim-partnership",
      "organisation_id": "org-prowin",
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      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Cleaning Products",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2019-07-01",
      "agreement_end": "2023-06-30",
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      "source_deal_type": "Full Deal",
      "property_ids": [
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      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€250k",
          "amount": 250000,
          "min": null,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1m",
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          "period": "2019-07-01 – 2023-06-30"
        },
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          "quantity_unit": null,
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 38",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "prowin-international-1899-hoffenheim-partnership-2016-07-01-2017-06-30-35020bd0",
      "agreement_group_id": "prowin-international-1899-hoffenheim-partnership",
      "organisation_id": "org-prowin-international",
      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Cleaning Products",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2016-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
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      "value": {
        "display": "N/P",
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        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "N/P",
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        },
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      },
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        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 122",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "radio-regenbogen-1899-hoffenheim-partnership-2014-07-01-2017-06-30-933a26be",
      "agreement_group_id": "radio-regenbogen-1899-hoffenheim-partnership",
      "organisation_id": "org-radio-regenbogen",
      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Radio",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
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      "activated_entities": [],
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        "value_scope": "property",
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        "annual_fee": {
          "display": "N/P",
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        },
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      },
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      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 123",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
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            "fee fields"
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    {
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            "fee fields"
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        "value_scope": "property",
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    {
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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        },
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            "agreement period",
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        }
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            "agreement period",
            "rights tier",
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            "agreement period",
            "rights tier",
            "fee fields"
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        "value_scope": "property",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "s-dzucker-1899-hoffenheim-partnership-2018-07-01-2022-06-30-0bfcced3",
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      "commercial_category": "Consumer Staples / Agricultural Produce",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2018-07-01",
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        "reported_total": 300000,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "period": "annual"
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "thermoplan-1899-hoffenheim-partnership",
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      "official_designation": "Official Sponsor",
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      "source_deal_type": "Relationship",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€30k",
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          "basis": "reported",
          "period": "annual"
        },
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          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "tipico-1899-hoffenheim-partnership",
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      "relationship_class": "sponsorship",
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      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
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      "source_deal_type": "Full Deal",
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        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 102",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "union-investment-1899-hoffenheim-partnership-2014-07-01-2015-06-30-a4759eec",
      "agreement_group_id": "union-investment-1899-hoffenheim-partnership",
      "organisation_id": "org-union-investment",
      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2015-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "1899-hoffenheim"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "display": "€500k",
        "currency": "EUR",
        "reported_total": 500000,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€500k",
          "amount": 500000,
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          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€500k",
          "amount": 500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
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        },
        "annualised_average": {
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          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 24",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "union-investment-1899-hoffenheim-partnership-2015-07-01-2018-06-30-d8a2028e",
      "agreement_group_id": "union-investment-1899-hoffenheim-partnership",
      "organisation_id": "org-union-investment",
      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2015-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "1899-hoffenheim"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
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      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
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          "max": null,
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          "basis": "undisclosed",
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        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 136",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "union-investment-1899-hoffenheim-partnership-2018-07-01-2026-06-30-3fccddb6",
      "agreement_group_id": "union-investment-1899-hoffenheim-partnership",
      "organisation_id": "org-union-investment",
      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2018-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "1899-hoffenheim"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€4.8m",
        "currency": "EUR",
        "reported_total": 4800000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€600k",
          "amount": 600000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€4.8m",
          "amount": 4800000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2018-07-01 – 2026-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 20",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "unzer-1899-hoffenheim-partnership-2022-07-01-2026-06-30-1bec43b1",
      "agreement_group_id": "unzer-1899-hoffenheim-partnership",
      "organisation_id": "org-unzer",
      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2022-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "1899-hoffenheim"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€300k–€600k (reported total €450k)",
        "currency": "EUR",
        "reported_total": 450000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€113k",
          "amount": 112500,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€300k–€600k (reported total €450k)",
          "amount": null,
          "min": 300000,
          "max": 600000,
          "reported_total": 450000,
          "basis": "reported",
          "period": "2022-07-01 – 2026-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 50",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "vilsa-1899-hoffenheim-partnership-2024-07-01-2026-06-30-7dacc512",
      "agreement_group_id": "vilsa-1899-hoffenheim-partnership",
      "organisation_id": "org-vilsa",
      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Mineral water",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2024-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "1899-hoffenheim"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€150k–€300k (reported total €225k)",
        "currency": "EUR",
        "reported_total": 225000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€113k",
          "amount": 112500,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€150k–€300k (reported total €225k)",
          "amount": null,
          "min": 150000,
          "max": 300000,
          "reported_total": 225000,
          "basis": "reported",
          "period": "2024-07-01 – 2026-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 57",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "visua2-1899-hoffenheim-partnership-2024-07-01-2026-06-30-79541b07",
      "agreement_group_id": "visua2-1899-hoffenheim-partnership",
      "organisation_id": "org-visua2",
      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
      "commercial_category": "Commercial & Professional Services / Event Management",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2024-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "1899-hoffenheim"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€20k–€100k (reported total €60k)",
        "currency": "EUR",
        "reported_total": 60000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€30k",
          "amount": 30000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€20k–€100k (reported total €60k)",
          "amount": null,
          "min": 20000,
          "max": 100000,
          "reported_total": 60000,
          "basis": "reported",
          "period": "2024-07-01 – 2026-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 97",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "vitafit-1899-hoffenheim-partnership-2014-07-01-2017-06-30-a7fc1fe3",
      "agreement_group_id": "vitafit-1899-hoffenheim-partnership",
      "organisation_id": "org-vitafit",
      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Nutritional Supplements",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "1899-hoffenheim"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 129",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "volksbank-1899-hoffenheim-partnership-2018-07-01-2026-06-30-93e81a32",
      "agreement_group_id": "volksbank-1899-hoffenheim-partnership",
      "organisation_id": "org-volksbank",
      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2018-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "1899-hoffenheim"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Volksbank Kraichgau",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€600k–€1.2m (reported total €900k)",
        "currency": "EUR",
        "reported_total": 900000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€113k",
          "amount": 112500,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€600k–€1.2m (reported total €900k)",
          "amount": null,
          "min": 600000,
          "max": 1200000,
          "reported_total": 900000,
          "basis": "reported",
          "period": "2018-07-01 – 2026-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 53",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "winzerkeller-wiesloch-1899-hoffenheim-partnership-2014-07-01-2016-06-30-f79d653f",
      "agreement_group_id": "winzerkeller-wiesloch-1899-hoffenheim-partnership",
      "organisation_id": "org-winzerkeller-wiesloch",
      "rights_holder": "1899 Hoffenheim",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Wine",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2016-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "1899-hoffenheim"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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        {
          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "wirsol-1899-hoffenheim-partnership-2016-07-01-2017-06-30-a4b4b8f6",
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
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        {
          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "yide-sports-1899-hoffenheim-partnership-2021-07-01-2023-06-30-7c9b4b82",
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        "value_scope": "property",
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        },
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
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          "url": null,
          "source_name": "All 1899 Hoffenheim Deals.xlsx rows 82",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
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    {
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€7m",
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
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        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 14",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
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    {
      "deal_id": "adidas-fc-bayern-munich-partnership-2015-07-01-2030-06-30-b1fd35e9",
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      "rights_holder": "FC Bayern Munich",
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      "commercial_category": "Consumer Discretionary / Sporting Apparel",
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      "deal_scope": "Kit Supplier",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
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      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
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      "known_entitlements": [],
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€60m",
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          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€900m",
          "amount": 900000000,
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        "value_in_kind": {
          "included": false,
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 3",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "audi-fc-bayern-munich-partnership-2020-01-01-2029-06-30-9319305d",
      "agreement_group_id": "audi-fc-bayern-munich-partnership",
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      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Automobile Manufacturing",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "N/P",
      "agreement_start": "2020-01-01",
      "agreement_end": "2029-06-30",
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      "property_ids": [
        "fc-bayern-munich"
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      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "display": "€450m",
        "currency": "EUR",
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        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€45m",
          "amount": 45000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€450m",
          "amount": 450000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 5",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "deutsche-telekom-fc-bayern-munich-partnership-2022-07-01-2027-06-30-1c7ef5ad",
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      "organisation_id": "org-deutsche-telekom",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Telecoms",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "N/P",
      "agreement_start": "2022-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Principal Shirt Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
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      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "currency": "EUR",
        "reported_total": 225000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€45m",
          "amount": 45000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€225m",
          "amount": 225000000,
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          "reported_total": null,
          "basis": "reported",
          "period": "2022-07-01 – 2027-06-30"
        },
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          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
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          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 4",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "hitachi-group-fc-bayern-munich-partnership-2026-01-01-2030-12-31-213cad73",
      "agreement_group_id": "hitachi-group-fc-bayern-munich-partnership",
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      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Manufacturing Conglomerates",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
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      "agreement_end": "2030-12-31",
      "deal_scope": "Sleeve Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
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      "movement": null,
      "status": "active",
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      "known_entitlements": [],
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        "display": "N/P",
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
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          "max": null,
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          "basis": "undisclosed",
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        },
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        "value_in_kind": {
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          "description": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 165",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "allianz-fc-bayern-munich-partnership-2023-07-01-2033-06-30-eae4bc4c",
      "agreement_group_id": "allianz-fc-bayern-munich-partnership",
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      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / General Insurance",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2023-07-01",
      "agreement_end": "2033-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "USD",
        "reported_total": 130000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "US$13m",
          "amount": 13000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "US$130m",
          "amount": 130000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2023-07-01 – 2033-06-30"
        },
        "annualised_average": {
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          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
          "amount": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 12",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
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    {
      "deal_id": "betano-fc-bayern-munich-partnership-2025-07-01-2028-06-30-e0c7f868",
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      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_end": "2028-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
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      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "display": "€15m",
        "currency": "EUR",
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        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€5m",
          "amount": 5000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€15m",
          "amount": 15000000,
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          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2025-07-01 – 2028-06-30"
        },
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        "value_in_kind": {
          "included": false,
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          "quantity_status": "not_stated"
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      "verification_status": "verified_company",
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      "sources": [
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "bitpanda-fc-bayern-munich-partnership-2026-07-01-2027-06-30-1eb3bc85",
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      "agreement_end": "2027-06-30",
      "deal_scope": "Official Sponsor",
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      "status": "active",
      "next_cycle_status": "unknown",
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      "known_entitlements": [],
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        "display": "€6.47m",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
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          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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          "amount": 6470224.66,
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          "reported_total": null,
          "basis": "reported",
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        },
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        },
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 17",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "coca-cola-fc-bayern-munich-partnership-2026-07-01-2030-06-30-875162f0",
      "agreement_group_id": "coca-cola-fc-bayern-munich-partnership",
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      "rights_holder": "FC Bayern Munich",
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      "official_designation": "Official Sponsor",
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      "deal_scope": "Official Partner",
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      "property_ids": [
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        "reported_total": null,
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
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          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
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        },
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        "value_in_kind": {
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          "description": null,
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 166",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "doppelherz-fc-bayern-munich-partnership-2025-07-01-2027-06-30-0836d1dc",
      "agreement_group_id": "doppelherz-fc-bayern-munich-partnership",
      "organisation_id": "org-doppelherz",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Nutritional Supplements",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
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      "agreement_end": "2027-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€600k–€1.2m (reported total €900k)",
        "currency": "EUR",
        "reported_total": 900000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€450k",
          "amount": 450000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€600k–€1.2m (reported total €900k)",
          "amount": null,
          "min": 600000,
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          "reported_total": 900000,
          "basis": "reported",
          "period": "2025-07-01 – 2027-06-30"
        },
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        "value_in_kind": {
          "included": false,
          "amount": null,
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          "description": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 96",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "drutex-fc-bayern-munich-partnership-2025-07-01-2028-06-30-b69a55e6",
      "agreement_group_id": "drutex-fc-bayern-munich-partnership",
      "organisation_id": "org-drutex",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Engineering Contractors",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2025-07-01",
      "agreement_end": "2028-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "EUR",
        "reported_total": 8250000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€2.75m",
          "amount": 2750000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€7.5m–€9m (reported total €8.25m)",
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          "min": 7500000,
          "max": 9000000,
          "reported_total": 8250000,
          "basis": "reported",
          "period": "2025-07-01 – 2028-06-30"
        },
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          "basis": "not_calculated",
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          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 52",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "ea-sports-fc-bayern-munich-partnership-2025-07-01-2027-06-30-6ff2eb6c",
      "agreement_group_id": "ea-sports-fc-bayern-munich-partnership",
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      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Video Games",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2025-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€11m",
        "currency": "EUR",
        "reported_total": 11000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "display": "€5.5m",
          "amount": 5500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€11m",
          "amount": 11000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2025-07-01 – 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 27",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "einhell-fc-bayern-munich-partnership-2021-07-01-2027-06-30-3bac336c",
      "agreement_group_id": "einhell-fc-bayern-munich-partnership",
      "organisation_id": "org-einhell",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Electrical Components & Equipment",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2021-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€15m",
        "currency": "EUR",
        "reported_total": 15000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€2.5m",
          "amount": 2500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€15m",
          "amount": 15000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2021-07-01 – 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 54",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "emirates-fc-bayern-munich-partnership-2025-07-01-2032-06-30-3b5a1228",
      "agreement_group_id": "emirates-fc-bayern-munich-partnership",
      "organisation_id": "org-emirates",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Airlines",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2025-07-01",
      "agreement_end": "2032-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€35m",
        "currency": "EUR",
        "reported_total": 35000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€5m",
          "amount": 5000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€35m",
          "amount": 35000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2025-07-01 – 2032-06-30"
        },
        "annualised_average": {
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          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 46",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "erl-immobiliengruppe-fc-bayern-munich-partnership-2025-07-01-2029-06-30-299d4638",
      "agreement_group_id": "erl-immobiliengruppe-fc-bayern-munich-partnership",
      "organisation_id": "org-erl-immobiliengruppe",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Real Estate Development",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2025-07-01",
      "agreement_end": "2029-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
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      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€11m",
        "currency": "EUR",
        "reported_total": 11048000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€2.76m",
          "amount": 2762000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€11m",
          "amount": 11048000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2025-07-01 – 2029-06-30"
        },
        "annualised_average": {
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          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 51",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "google-fc-bayern-munich-partnership-2026-07-01-2027-06-30-b627862c",
      "agreement_group_id": "google-fc-bayern-munich-partnership",
      "organisation_id": "org-google",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Information technology / Internet & Online Services",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2026-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
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      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Gemini",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        },
        {
          "name": "Google Pixel",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
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        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "annualised_average": {
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          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 169",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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        },
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "longi-green-energy-technology-fc-bayern-munich-partnership-2026-07-01-2028-06-30-34bfe0bc",
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        "value_scope": "property",
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
    {
      "deal_id": "man-fc-bayern-munich-partnership-2024-07-01-2027-06-30-296a5314",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€1m",
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          "basis": "reported",
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        },
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
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        },
        "fee_scope": "property",
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            "agreement period",
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        "value_basis": "reported",
        "value_scope": "agreement",
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          "basis": "reported",
          "period": "annual"
        },
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            "agreement period",
            "rights tier",
            "fee fields"
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    {
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€6m",
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          "basis": "reported",
          "period": "annual"
        },
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        "fee_scope": "property",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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    {
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      "agreement_group_id": "replay-fc-bayern-munich-partnership",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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        },
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
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        "value_scope": "property",
        "attributable_to_property": true,
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        },
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            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
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          "source_type": "workbook",
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            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
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      "property_ids": [
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 93",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    {
      "deal_id": "deutsche-telekom-fc-bayern-munich-partnership-2027-07-01-2032-06-30-9a462460",
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          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 2",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
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    {
      "deal_id": "adidas-fc-bayern-munich-partnership-2012-07-01-2015-06-30-d28b95aa",
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      "rights_holder": "FC Bayern Munich",
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      "commercial_category": "Consumer Discretionary / Sporting Apparel",
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      "agreement_end": "2015-06-30",
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      "property_ids": [
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          "basis": "reported",
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        "fee_scope": "property",
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          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 9",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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    {
      "deal_id": "audi-fc-bayern-munich-partnership-2010-07-01-2019-12-31-0da15198",
      "agreement_group_id": "audi-fc-bayern-munich-partnership",
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      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Automobile Manufacturing",
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      "deal_scope": "Major Partner",
      "source_deal_type": "Full Deal",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€36m",
          "amount": 36000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 7",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
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    {
      "deal_id": "baywa-fc-bayern-munich-partnership-2014-07-01-2017-06-30-cdd5bca6",
      "agreement_group_id": "baywa-fc-bayern-munich-partnership",
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      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Energy / Renewables",
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      "deal_scope": "Principal Shirt Sponsor",
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          "display": "N/P",
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        "value_in_kind": {
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 149",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
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    {
      "deal_id": "deutsche-telekom-fc-bayern-munich-partnership-2010-07-01-2013-06-30-a61fe831",
      "agreement_group_id": "deutsche-telekom-fc-bayern-munich-partnership",
      "organisation_id": "org-deutsche-telekom",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Telecoms",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "Regions: Global; Sub-regions: Global",
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      "deal_scope": "Principal Shirt Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€75m",
        "currency": "EUR",
        "reported_total": 75000000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "amount": 25000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€75m",
          "amount": 75000000,
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          "max": null,
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          "basis": "reported",
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        },
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          "basis": "not_calculated",
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        "value_in_kind": {
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          "description": null,
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          "quantity_status": "not_stated"
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        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 10",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "deutsche-telekom-fc-bayern-munich-partnership-2013-07-01-2015-06-30-e875ac49",
      "agreement_group_id": "deutsche-telekom-fc-bayern-munich-partnership",
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      "relationship_class": "sponsorship",
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      "official_designation": "Major Partner",
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      "territory": "Regions: Global; Sub-regions: Global",
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      "deal_scope": "Principal Shirt Sponsor",
      "source_deal_type": "Full Deal",
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      "status": "expired",
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      "known_entitlements": [],
      "value": {
        "display": "€60m",
        "currency": "EUR",
        "reported_total": 60000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€30m",
          "amount": 30000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€60m",
          "amount": 60000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2013-07-01 – 2015-06-30"
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        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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      "sources": [
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          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 8",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "deutsche-telekom-fc-bayern-munich-partnership-2016-07-01-2022-06-30-ecdefa57",
      "agreement_group_id": "deutsche-telekom-fc-bayern-munich-partnership",
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      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Telecoms",
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      "normalised_tier": "Major Partner",
      "territory": "N/P",
      "agreement_start": "2016-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Principal Shirt Sponsor",
      "source_deal_type": "Full Deal",
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      "status": "expired",
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      "activated_entities": [],
      "known_entitlements": [],
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        "display": "€270m",
        "currency": "EUR",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€45m",
          "amount": 45000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
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        "total_fee": {
          "display": "€270m",
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          "min": null,
          "max": null,
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          "basis": "reported",
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        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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      "sources": [
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          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 6",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
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    {
      "deal_id": "hamad-international-airport-fc-bayern-munich-partnership-2017-07-01-2018-06-30-2446e59d",
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      "organisation_id": "org-hamad-international-airport",
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      "relationship_class": "sponsorship",
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      "official_designation": "Major Partner",
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      "agreement_start": "2017-07-01",
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      "deal_scope": "Sleeve Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€10m",
          "amount": 10000000,
          "min": null,
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          "basis": "reported",
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        },
        "total_fee": {
          "display": "€10m",
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "qatar-airways-fc-bayern-munich-partnership-2018-07-01-2023-06-30-c1093c0f",
      "agreement_group_id": "qatar-airways-fc-bayern-munich-partnership",
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      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Airlines",
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      "normalised_tier": "Major Partner",
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      "agreement_start": "2018-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Sleeve Sponsor",
      "source_deal_type": "Full Deal",
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      "activated_entities": [],
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        "currency": "EUR",
        "reported_total": 65000000,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€13m",
          "amount": 13000000,
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          "basis": "reported",
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        },
        "total_fee": {
          "display": "€65m",
          "amount": 65000000,
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
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          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 11",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "adelholzener-alpenquellen-fc-bayern-munich-partnership-2014-07-01-2017-06-30-96afcde2",
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      "normalised_tier": "Official Sponsor",
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      "agreement_end": "2017-06-30",
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      "property_ids": [
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      "activated_entities": [],
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
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        },
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        "value_in_kind": {
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "adelhozener-fc-bayern-munich-partnership-2017-07-01-2023-06-30-2f99bb4d",
      "agreement_group_id": "adelhozener-fc-bayern-munich-partnership",
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      "relationship_class": "sponsorship",
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      "normalised_tier": "Official Sponsor",
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      "agreement_end": "2023-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
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      "next_cycle_status": "unknown",
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        "currency": "EUR",
        "reported_total": 4500000,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€750k",
          "amount": 750000,
          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
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          "display": "€4.5m",
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          "period": "2017-07-01 – 2023-06-30"
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        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 71",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "adobe-fc-bayern-munich-partnership-2022-07-01-2025-06-30-f16f1a08",
      "agreement_group_id": "adobe-fc-bayern-munich-partnership",
      "organisation_id": "org-adobe",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Information technology / Software",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2022-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "reported_total": 15000000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€5m",
          "amount": 5000000,
          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€15m",
          "amount": 15000000,
          "min": null,
          "max": null,
          "reported_total": null,
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          "period": "2022-07-01 – 2025-06-30"
        },
        "annualised_average": {
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        "value_in_kind": {
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          "currency": null,
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
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          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 37",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "adyen-fc-bayern-munich-partnership-2023-07-01-2025-06-30-63ade3a8",
      "agreement_group_id": "adyen-fc-bayern-munich-partnership",
      "organisation_id": "org-adyen",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Payment Services & Credit Cards",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2023-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€600k",
        "currency": "EUR",
        "reported_total": 600000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€300k",
          "amount": 300000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€600k",
          "amount": 600000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2023-07-01 – 2025-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 107",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "air-dolomiti-fc-bayern-munich-partnership-2015-07-01-2018-06-30-47e65752",
      "agreement_group_id": "air-dolomiti-fc-bayern-munich-partnership",
      "organisation_id": "org-air-dolomiti",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Airlines",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2015-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
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        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
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          "basis": "undisclosed",
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        },
        "annualised_average": {
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          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 130",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "allianz-fc-bayern-munich-partnership-2014-07-01-2015-06-30-c60c0953",
      "agreement_group_id": "allianz-fc-bayern-munich-partnership",
      "organisation_id": "org-allianz",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / General Insurance",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2015-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
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      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
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        "reported_total": null,
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
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          "basis": "undisclosed",
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        "value_in_kind": {
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 121",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "apple-fc-bayern-munich-partnership-2017-07-01-2018-06-30-afbd510f",
      "agreement_group_id": "apple-fc-bayern-munich-partnership",
      "organisation_id": "org-apple",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Electronics Conglomerate",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2017-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Apple Music",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "min": null,
          "max": null,
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          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
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          "max": null,
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          "basis": "undisclosed",
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        },
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 146",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "apple-fc-bayern-munich-partnership-2017-07-01-2019-06-30-5eebf975",
      "agreement_group_id": "apple-fc-bayern-munich-partnership",
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      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Electronics Conglomerate",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2017-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
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          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€1.5m",
        "currency": "EUR",
        "reported_total": 1500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€750k",
          "amount": 750000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
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          "basis": "reported",
          "period": "2017-07-01 – 2019-06-30"
        },
        "annualised_average": {
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
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      "agreement_end": "2020-06-30",
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        },
        "fee_scope": "property",
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
    {
      "deal_id": "audi-fc-bayern-munich-partnership-2014-07-01-2015-06-30-c4bc6709",
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      "official_designation": "Official Sponsor",
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          "source_type": "workbook",
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            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
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      "deal_id": "ayden-fc-bayern-munich-partnership-2023-07-01-2026-06-30-26c482ab",
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      "rights_holder": "FC Bayern Munich",
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        "fee_scope": "property",
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          "source_type": "workbook",
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            "rights tier",
            "fee fields"
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    {
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      "commercial_category": "Communications / Broadcasting",
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      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2017-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
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        "value_scope": "property",
        "attributable_to_property": true,
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        "fee_scope": "property",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Radio",
      "official_designation": "Official Sponsor",
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      "deal_scope": "Official Sponsor",
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        "value_scope": "property",
        "attributable_to_property": true,
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        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
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          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
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      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
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      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€500k",
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          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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        },
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        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "beats-electronics-fc-bayern-munich-partnership-2016-07-01-2017-06-30-76cfd2b7",
      "agreement_group_id": "beats-electronics-fc-bayern-munich-partnership",
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      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Headphones & Audio",
      "official_designation": "Official Sponsor",
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      "agreement_start": "2016-07-01",
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      "source_deal_type": "Relationship",
      "property_ids": [
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        "period_basis": "N/P",
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        "value_scope": "property",
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          "display": "N/P",
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        },
        "fee_scope": "property",
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      },
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "beats-electronics-fc-bayern-munich-partnership-2017-07-01-2019-06-30-4963dde9",
      "agreement_group_id": "beats-electronics-fc-bayern-munich-partnership",
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      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Headphones & Audio",
      "official_designation": "Official Sponsor",
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      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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          "basis": "undisclosed",
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        },
        "fee_scope": "property",
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          "source_type": "workbook",
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            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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      "official_designation": "Official Sponsor",
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      "agreement_start": "2023-07-01",
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      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
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      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "currency": "EUR",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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        },
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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      "sources": [
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          "source_name": "All FC Bayern Deals.xlsx rows 26",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "body-and-soul-fc-bayern-munich-partnership-2018-07-01-2019-06-30-f9d7f452",
      "agreement_group_id": "body-and-soul-fc-bayern-munich-partnership",
      "organisation_id": "org-body-and-soul",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Gym & Sport Facilities",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2018-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€150k",
        "currency": "EUR",
        "reported_total": 150000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€150k",
          "amount": 150000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€150k",
          "amount": 150000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2018-07-01 – 2019-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 115",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "breitling-fc-bayern-munich-partnership-2024-07-01-2026-06-30-89ea89bc",
      "agreement_group_id": "breitling-fc-bayern-munich-partnership",
      "organisation_id": "org-breitling",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Watches",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2024-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€500k–€1m (reported total €750k)",
        "currency": "EUR",
        "reported_total": 750000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€375k",
          "amount": 375000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€500k–€1m (reported total €750k)",
          "amount": null,
          "min": 500000,
          "max": 1000000,
          "reported_total": 750000,
          "basis": "reported",
          "period": "2024-07-01 – 2026-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 104",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "bwin-fc-bayern-munich-partnership-2012-07-01-2016-06-30-8af7c1a0",
      "agreement_group_id": "bwin-fc-bayern-munich-partnership",
      "organisation_id": "org-bwin",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2012-07-01",
      "agreement_end": "2016-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 123",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "capri-sun-fc-bayern-munich-partnership-2014-07-01-2015-06-30-b61f6021",
      "agreement_group_id": "capri-sun-fc-bayern-munich-partnership",
      "organisation_id": "org-capri-sun",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Soft Drinks",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2015-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 120",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "celonis-fc-bayern-munich-partnership-2025-07-01-2026-06-30-2c35ba4c",
      "agreement_group_id": "celonis-fc-bayern-munich-partnership",
      "organisation_id": "org-celonis",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Information technology / Software",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2025-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€450k",
        "currency": "EUR",
        "reported_total": 450000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "display": "€450k",
          "amount": 450000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€450k",
          "amount": 450000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2025-07-01 – 2026-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 95",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "champions-travel-travel-connection-group-fc-bayern-munich-partnership-2025-01-01-2026-06-30-d73a3b0e",
      "agreement_group_id": "champions-travel-travel-connection-group-fc-bayern-munich-partnership",
      "organisation_id": "org-champions-travel-travel-connection-group",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Commercial & Professional Services; Consumer Discretionary / Event Management; Specialist Retail",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2025-01-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€250k–€500k (reported total €375k)",
        "currency": "EUR",
        "reported_total": 375000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€188k",
          "amount": 187500,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€250k–€500k (reported total €375k)",
          "amount": null,
          "min": 250000,
          "max": 500000,
          "reported_total": 375000,
          "basis": "reported",
          "period": "2025-01-01 – 2026-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 114",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "coca-cola-fc-bayern-munich-partnership-2013-07-01-2020-06-30-9b82496f",
      "agreement_group_id": "coca-cola-fc-bayern-munich-partnership",
      "organisation_id": "org-coca-cola",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Soft Drinks",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2013-07-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 148",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "coca-cola-fc-bayern-munich-partnership-2017-07-01-2020-06-30-514d71d3",
      "agreement_group_id": "coca-cola-fc-bayern-munich-partnership",
      "organisation_id": "org-coca-cola",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Soft Drinks",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2017-07-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1.2m",
        "currency": "EUR",
        "reported_total": 1200000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€400k",
          "amount": 400000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1.2m",
          "amount": 1200000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2017-07-01 – 2020-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 97",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "coca-cola-fc-bayern-munich-partnership-2020-07-01-2026-06-30-929f7f9b",
      "agreement_group_id": "coca-cola-fc-bayern-munich-partnership",
      "organisation_id": "org-coca-cola",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Soft Drinks",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2020-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€2.4m",
        "currency": "EUR",
        "reported_total": 2400000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€400k",
          "amount": 400000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€2.4m",
          "amount": 2400000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2020-07-01 – 2026-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 98",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "dhl-fc-bayern-munich-partnership-2014-07-01-2020-06-30-46ddbf14",
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      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Delivery Services",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_end": "2020-06-30",
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      "known_entitlements": [],
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        "currency": "EUR",
        "reported_total": 30000000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€5m",
          "amount": 5000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€30m",
          "amount": 30000000,
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          "max": null,
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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        {
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "ea-sports-fc-bayern-munich-partnership-2016-07-01-2017-06-30-09490cc0",
      "agreement_group_id": "ea-sports-fc-bayern-munich-partnership",
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      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Video Games",
      "official_designation": "Official Sponsor",
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      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 135",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "ea-sports-fc-bayern-munich-partnership-2016-07-01-2019-06-30-be5be925",
      "agreement_group_id": "ea-sports-fc-bayern-munich-partnership",
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      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Video Games",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_end": "2019-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
      ],
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      "activated_entities": [],
      "known_entitlements": [],
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        "currency": "EUR",
        "reported_total": 2250000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€750k",
          "amount": 750000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€2.25m",
          "amount": 2250000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2016-07-01 – 2019-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        "value_in_kind": {
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          "description": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 73",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "emporio-armani-fc-bayern-munich-partnership-2014-07-01-2017-06-30-06371894",
      "agreement_group_id": "emporio-armani-fc-bayern-munich-partnership",
      "organisation_id": "org-emporio-armani",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Luxury goods",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
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      "known_entitlements": [],
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        "currency": "EUR",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
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          "amount": 1500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
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          "amount": null,
          "min": 3000000,
          "max": 6000000,
          "reported_total": 4500000,
          "basis": "reported",
          "period": "2014-07-01 – 2017-06-30"
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          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 58",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "engelbert-strauss-fc-bayern-munich-partnership-2021-07-01-2022-06-30-75678e43",
      "agreement_group_id": "engelbert-strauss-fc-bayern-munich-partnership",
      "organisation_id": "org-engelbert-strauss",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Clothing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2021-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€500k",
        "currency": "EUR",
        "reported_total": 500000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€500k",
          "amount": 500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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          "amount": 500000,
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          "reported_total": null,
          "basis": "reported",
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        },
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          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 84",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "evergrande-spring-fc-bayern-munich-partnership-2015-07-01-2018-06-30-7f3638a9",
      "agreement_group_id": "evergrande-spring-fc-bayern-munich-partnership",
      "organisation_id": "org-evergrande-spring",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Mineral water",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2015-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
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        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
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          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
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          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
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          "amount": null,
          "basis": "not_calculated",
          "calculation": null
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 132",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "fai-aviation-group-fc-bayern-munich-partnership-2024-07-01-2025-06-30-806977ad",
      "agreement_group_id": "fai-aviation-group-fc-bayern-munich-partnership",
      "organisation_id": "org-fai-aviation-group",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Airlines",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2024-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
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        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 160",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "flyeralarm-fc-bayern-munich-partnership-2014-07-01-2015-06-30-0f6c7162",
      "agreement_group_id": "flyeralarm-fc-bayern-munich-partnership",
      "organisation_id": "org-flyeralarm",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Commercial & Professional Services / Design & Printing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2015-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
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          "basis": "undisclosed",
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        },
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          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 124",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "get-your-guide-fc-bayern-munich-partnership-2023-07-01-2025-06-30-ab9f551f",
      "agreement_group_id": "get-your-guide-fc-bayern-munich-partnership",
      "organisation_id": "org-get-your-guide",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Tour Operator",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2023-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€500k–€1m (reported total €750k)",
        "currency": "EUR",
        "reported_total": 750000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€375k",
          "amount": 375000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€500k–€1m (reported total €750k)",
          "amount": null,
          "min": 500000,
          "max": 1000000,
          "reported_total": 750000,
          "basis": "reported",
          "period": "2023-07-01 – 2025-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 102",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "gigaset-fc-bayern-munich-partnership-2015-07-01-2019-06-30-dda7b021",
      "agreement_group_id": "gigaset-fc-bayern-munich-partnership",
      "organisation_id": "org-gigaset",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
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        "value_scope": "property",
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            "fee fields"
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            "agreement period",
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            "fee fields"
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      "official_designation": "Official Sponsor",
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            "fee fields"
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      "commercial_category": "Industrials / Manufacturing Conglomerates",
      "official_designation": "Official Sponsor",
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      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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        "fee_scope": "property",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
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      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    {
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      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
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      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "hublot-fc-bayern-munich-partnership",
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      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Watches",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
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      "deal_scope": "Official Sponsor",
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      "property_ids": [
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          "source_name": "All FC Bayern Deals.xlsx rows 125",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
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    {
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      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Luxury goods",
      "official_designation": "Official Sponsor",
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      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2017-07-01",
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      "deal_scope": "Official Sponsor",
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      "property_ids": [
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        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
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        "value_scope": "property",
        "attributable_to_property": true,
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        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 75",
          "source_type": "workbook",
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            "rights tier",
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        }
      ],
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    },
    {
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      "agreement_group_id": "hugo-boss-fc-bayern-munich-partnership",
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        "value_scope": "property",
        "attributable_to_property": true,
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        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
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          "url": null,
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          "source_type": "workbook",
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            "rights tier",
            "fee fields"
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        }
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    },
    {
      "deal_id": "hypovereinsbank-fc-bayern-munich-partnership-2013-07-01-2016-06-30-d8aceacc",
      "agreement_group_id": "hypovereinsbank-fc-bayern-munich-partnership",
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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    {
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      "agreement_end": "2022-06-30",
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      "source_deal_type": "Full Deal",
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      "activated_entities": [],
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€5m",
          "amount": 5000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 40",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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    {
      "deal_id": "hypovereinsbank-fc-bayern-munich-partnership-2022-07-01-2025-06-30-67bbba4d",
      "agreement_group_id": "hypovereinsbank-fc-bayern-munich-partnership",
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      "commercial_category": "Financial Services / Banking",
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      "deal_scope": "Official Sponsor",
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      "property_ids": [
        "fc-bayern-munich"
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      "known_entitlements": [],
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€5m",
          "amount": 5000000,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
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          "display": "€15m",
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        },
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        "value_in_kind": {
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          "quantity_status": "not_stated"
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        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 35",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
    {
      "deal_id": "h-lsta-fc-bayern-munich-partnership-2021-07-01-2024-06-30-03ab930f",
      "agreement_group_id": "h-lsta-fc-bayern-munich-partnership",
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      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Home Furnishings",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2021-07-01",
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      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "EUR",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "amount": 500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
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          "period": "2021-07-01 – 2024-06-30"
        },
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        "value_in_kind": {
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          "amount": null,
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          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 86",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "istra-fc-bayern-munich-partnership-2018-07-01-2026-06-30-56d8bca8",
      "agreement_group_id": "istra-fc-bayern-munich-partnership",
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      "relationship_class": "sponsorship",
      "commercial_category": "Commercial & Professional Services / Tourism Authority",
      "official_designation": "Official Sponsor",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€200k",
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          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 112",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "konami-fc-bayern-munich-partnership-2019-07-01-2022-06-30-ad2a3239",
      "agreement_group_id": "konami-fc-bayern-munich-partnership",
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      "relationship_class": "sponsorship",
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      "property_ids": [
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      "known_entitlements": [],
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        "display": "€15m",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€5m",
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          "basis": "reported",
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        "total_fee": {
          "display": "€15m",
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        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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      "sources": [
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          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 31",
          "source_type": "workbook",
          "supports": [
            "agreement period",
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            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
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    {
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      "property_ids": [
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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        },
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          "included": false,
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          "currency": null,
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          "quantity": null,
          "quantity_unit": null,
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
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          "source_name": "All FC Bayern Deals.xlsx rows 41",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "libertex-fc-bayern-munich-partnership-2022-07-01-2023-06-30-39f03228",
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        "fc-bayern-munich"
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        "reported_total": 1750000,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.75m",
          "amount": 1750000,
          "min": null,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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          "amount": 1750000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 57",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "libertex-fc-bayern-munich-partnership-2023-07-01-2025-06-30-4da3c576",
      "agreement_group_id": "libertex-fc-bayern-munich-partnership",
      "organisation_id": "org-libertex",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Forex & Online Trading",
      "official_designation": "Official Sponsor",
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      "agreement_end": "2025-06-30",
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      "source_deal_type": "Full Deal",
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      "known_entitlements": [],
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        "currency": "EUR",
        "reported_total": 7000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€3.5m",
          "amount": 3500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€7m",
          "amount": 7000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2023-07-01 – 2025-06-30"
        },
        "annualised_average": {
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        "value_in_kind": {
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          "amount": null,
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
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          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 50",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "lidl-prezero-schwarz-group-fc-bayern-munich-partnership-2023-07-01-2025-06-30-2d2fc882",
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      "organisation_id": "org-lidl-prezero-schwarz-group",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary; Commercial & Professional Services / Specialist Retail; Recycling & Waste Mngmt.; Supermarkets",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_end": "2025-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
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      "status": "expired",
      "next_cycle_status": "unknown",
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        {
          "name": "Saskia Water",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        },
        {
          "name": "StackIT",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        },
        {
          "name": "XM Cyber",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€10m",
        "currency": "EUR",
        "reported_total": 10000000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€5m",
          "amount": 5000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
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          "amount": 10000000,
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          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2023-07-01 – 2025-06-30"
        },
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
      "evidence_grade": "B",
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          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 43",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "lidl-prezero-schwarz-group-fc-bayern-munich-partnership-2025-07-01-2026-06-30-ceeeb566",
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      "organisation_id": "org-lidl-prezero-schwarz-group",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary; Commercial & Professional Services / Supermarkets; Specialist Retail; Recycling & Waste Mngmt.",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_end": "2026-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
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        "fc-bayern-munich"
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          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€5m",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "agreement",
        "attributable_to_property": false,
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          "display": "€5m",
          "amount": 5000000,
          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
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          "display": "€5m",
          "amount": 5000000,
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          "amount": null,
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          "description": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
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      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
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          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 48",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "liquiditeam-fc-bayern-munich-partnership-2023-07-01-2025-06-30-657a3b90",
      "agreement_group_id": "liquiditeam-fc-bayern-munich-partnership",
      "organisation_id": "org-liquiditeam",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Information technology / Internet & Online Services",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2023-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
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        {
          "name": "Unyfy",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€750k",
        "currency": "EUR",
        "reported_total": 750000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€375k",
          "amount": 375000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€750k",
          "amount": 750000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2023-07-01 – 2025-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 100",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "lufthansa-fc-bayern-munich-partnership-2013-07-01-2018-06-30-4bff9aba",
      "agreement_group_id": "lufthansa-fc-bayern-munich-partnership",
      "organisation_id": "org-lufthansa",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Airlines",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2013-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€20m–€40m (reported total €30m)",
        "currency": "EUR",
        "reported_total": 30000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€6m",
          "amount": 6000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€20m–€40m (reported total €30m)",
          "amount": null,
          "min": 20000000,
          "max": 40000000,
          "reported_total": 30000000,
          "basis": "reported",
          "period": "2013-07-01 – 2018-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 18",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "man-fc-bayern-munich-partnership-2014-07-01-2019-06-30-1f619133",
      "agreement_group_id": "man-fc-bayern-munich-partnership",
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      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Automobile Manufacturing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
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      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
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          "basis": "undisclosed",
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        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 136",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "man-fc-bayern-munich-partnership-2018-07-01-2023-06-30-fdffcd85",
      "agreement_group_id": "man-fc-bayern-munich-partnership",
      "organisation_id": "org-man",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Automobile Manufacturing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2018-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€7.5m",
        "currency": "EUR",
        "reported_total": 7500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€7.5m",
          "amount": 7500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2018-07-01 – 2023-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
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          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 59",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "man-fc-bayern-munich-partnership-2023-07-01-2024-06-30-04d37909",
      "agreement_group_id": "man-fc-bayern-munich-partnership",
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      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Automobile Manufacturing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2023-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1m",
        "currency": "EUR",
        "reported_total": 1000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2023-07-01 – 2024-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 68",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "marriott-international-fc-bayern-munich-partnership-2018-01-01-2020-06-30-057c5f4c",
      "agreement_group_id": "marriott-international-fc-bayern-munich-partnership",
      "organisation_id": "org-marriott-international",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Hotels & Resorts",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2018-01-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1.5m",
        "currency": "EUR",
        "reported_total": 1500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€500k",
          "amount": 500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2018-01-01 – 2020-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 78",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "miele-fc-bayern-munich-partnership-2020-07-01-2023-06-30-b2f86654",
      "agreement_group_id": "miele-fc-bayern-munich-partnership",
      "organisation_id": "org-miele",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Electrical Components & Equipment",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2020-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1.5m",
        "currency": "EUR",
        "reported_total": 1500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€500k",
          "amount": 500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2020-07-01 – 2023-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 81",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "miele-fc-bayern-munich-partnership-2023-07-01-2026-06-30-87da0647",
      "agreement_group_id": "miele-fc-bayern-munich-partnership",
      "organisation_id": "org-miele",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Electrical Components & Equipment",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2023-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1.5m",
        "currency": "EUR",
        "reported_total": 1500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€500k",
          "amount": 500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2023-07-01 – 2026-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 90",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "mondelez-international-fc-bayern-munich-partnership-2024-01-01-2026-06-30-ed0f5024",
      "agreement_group_id": "mondelez-international-fc-bayern-munich-partnership",
      "organisation_id": "org-mondelez-international",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Packaged Foods & Meats",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2024-01-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Milka",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        },
        {
          "name": "Oreo",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        },
        {
          "name": "TUC",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€750k–€1.5m (reported total €1.13m)",
        "currency": "EUR",
        "reported_total": 1125000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€375k",
          "amount": 375000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€750k–€1.5m (reported total €1.13m)",
          "amount": null,
          "min": 750000,
          "max": 1500000,
          "reported_total": 1125000,
          "basis": "reported",
          "period": "2024-01-01 – 2026-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 103",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "nestle-fc-bayern-munich-partnership-2014-07-01-2017-06-30-44e200ae",
      "agreement_group_id": "nestle-fc-bayern-munich-partnership",
      "organisation_id": "org-nestle",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Packaged Foods & Meats",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Scholler",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 140",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "nexen-tire-fc-bayern-munich-partnership-2025-01-01-2026-06-30-a2d202f3",
      "agreement_group_id": "nexen-tire-fc-bayern-munich-partnership",
      "organisation_id": "org-nexen-tire",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Tires",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2025-01-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1.2m",
        "currency": "EUR",
        "reported_total": 1200000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€600k",
          "amount": 600000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1.2m",
          "amount": 1200000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2025-01-01 – 2026-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 77",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "noventi-fc-bayern-munich-partnership-2022-07-01-2024-06-30-0b26f40e",
      "agreement_group_id": "noventi-fc-bayern-munich-partnership",
      "organisation_id": "org-noventi",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Information technology / Software",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2022-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€500k",
        "currency": "EUR",
        "reported_total": 500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€250k",
          "amount": 250000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€500k",
          "amount": 500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2022-07-01 – 2024-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 111",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "oxigen-fc-bayern-munich-partnership-2018-01-01-2020-12-31-3cf35f94",
      "agreement_group_id": "oxigen-fc-bayern-munich-partnership",
      "organisation_id": "org-oxigen",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Payment Services & Credit Cards",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2018-01-01",
      "agreement_end": "2020-12-31",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 147",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "paulaner-fc-bayern-munich-partnership-2003-07-01-2015-06-30-83cd7046",
      "agreement_group_id": "paulaner-fc-bayern-munich-partnership",
      "organisation_id": "org-paulaner",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Beer",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2003-07-01",
      "agreement_end": "2015-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
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        "value_scope": "property",
        "attributable_to_property": true,
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            "agreement period",
            "rights tier",
            "fee fields"
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    {
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        "value_scope": "property",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
    {
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      "agreement_group_id": "r-sle-fc-bayern-munich-partnership",
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      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
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        "value_basis": "reported",
        "value_scope": "property",
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          "source_type": "workbook",
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      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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        }
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        "fee_scope": "property",
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            "rights tier",
            "fee fields"
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        }
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      "verification_status": "verified_company",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "imported_history": []
    },
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            "fee fields"
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          "source_type": "workbook",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€6m",
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      "verification_status": "verified_company",
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      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "siemens-healthineers-fc-bayern-munich-partnership-2017-07-01-2020-06-30-31f22fb6",
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      "organisation_id": "org-siemens-healthineers",
      "rights_holder": "FC Bayern Munich",
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      "commercial_category": "Health / Healthcare Equip. & Supplies",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2017-07-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
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      "activated_entities": [],
      "known_entitlements": [],
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        "currency": "EUR",
        "reported_total": 1500000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€500k",
          "amount": 500000,
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          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1.5m",
          "amount": 1500000,
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          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2017-07-01 – 2020-06-30"
        },
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        },
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          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 83",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "siemens-healthineers-fc-bayern-munich-partnership-2020-07-01-2024-06-30-9c1cda6d",
      "agreement_group_id": "siemens-healthineers-fc-bayern-munich-partnership",
      "organisation_id": "org-siemens-healthineers",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Health / Healthcare Equip. & Supplies",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2020-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
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      ],
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      "activated_entities": [],
      "known_entitlements": [],
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        "currency": "EUR",
        "reported_total": 2000000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€500k",
          "amount": 500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€2m",
          "amount": 2000000,
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          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2020-07-01 – 2024-06-30"
        },
        "annualised_average": {
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        "value_in_kind": {
          "included": false,
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          "currency": null,
          "description": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 82",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "starwood-preferred-guest-spg-fc-bayern-munich-partnership-2014-07-01-2017-06-30-99573f1a",
      "agreement_group_id": "starwood-preferred-guest-spg-fc-bayern-munich-partnership",
      "organisation_id": "org-starwood-preferred-guest-spg",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Hotels & Resorts",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
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      ],
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      "activated_entities": [],
      "known_entitlements": [],
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "N/P",
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        },
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        },
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          "basis": "not_calculated",
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        },
        "value_in_kind": {
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          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 142",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "therabody-fc-bayern-munich-partnership-2021-01-01-2022-06-30-77978d00",
      "agreement_group_id": "therabody-fc-bayern-munich-partnership",
      "organisation_id": "org-therabody",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Sporting Equipment",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2021-01-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "reported_total": 500000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€250k",
          "amount": 250000,
          "min": null,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
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          "amount": 500000,
          "min": null,
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          "period": "2021-01-01 – 2022-06-30"
        },
        "annualised_average": {
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        "value_in_kind": {
          "included": false,
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          "currency": null,
          "description": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 109",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "thomas-sabo-fc-bayern-munich-partnership-2014-07-01-2017-06-30-9237fe17",
      "agreement_group_id": "thomas-sabo-fc-bayern-munich-partnership",
      "organisation_id": "org-thomas-sabo",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Luxury goods",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "display": "N/P",
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
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          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
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          "amount": null,
          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 143",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "tipico-fc-bayern-munich-partnership-2015-07-01-2019-06-30-99489051",
      "agreement_group_id": "tipico-fc-bayern-munich-partnership",
      "organisation_id": "org-tipico",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2015-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€22m",
        "currency": "EUR",
        "reported_total": 22000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€5.5m",
          "amount": 5500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€22m",
          "amount": 22000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2015-07-01 – 2019-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 25",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "tipico-fc-bayern-munich-partnership-2015-07-01-2021-06-30-2c9fad4c",
      "agreement_group_id": "tipico-fc-bayern-munich-partnership",
      "organisation_id": "org-tipico",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2015-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€30m",
        "currency": "EUR",
        "reported_total": 30000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€5m",
          "amount": 5000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€30m",
          "amount": 30000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2015-07-01 – 2021-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 39",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "tipico-fc-bayern-munich-partnership-2021-07-01-2025-06-30-67e26797",
      "agreement_group_id": "tipico-fc-bayern-munich-partnership",
      "organisation_id": "org-tipico",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2021-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€20m",
        "currency": "EUR",
        "reported_total": 20000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€5m",
          "amount": 5000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€20m",
          "amount": 20000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2021-07-01 – 2025-06-30"
        },
        "annualised_average": {
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          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 34",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "trentino-fc-bayern-munich-partnership-2014-07-01-2017-06-30-89780c89",
      "agreement_group_id": "trentino-fc-bayern-munich-partnership",
      "organisation_id": "org-trentino",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Commercial & Professional Services / Gov. & Institutions",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
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          "max": null,
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          "basis": "undisclosed",
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        },
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          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 144",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "ursapharm-fc-bayern-munich-partnership-2017-07-01-2019-06-30-903a2567",
      "agreement_group_id": "ursapharm-fc-bayern-munich-partnership",
      "organisation_id": "org-ursapharm",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Health / Healthcare Equip. & Supplies",
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      "normalised_tier": "Official Sponsor",
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            "agreement period",
            "rights tier",
            "fee fields"
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            "fee fields"
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            "fee fields"
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    {
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "basis": "reported",
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      "verification_status": "verified_company",
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          "source_name": "All FC Bayern Deals.xlsx rows 42",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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    {
      "deal_id": "viessmann-fc-bayern-munich-partnership-2023-07-01-2026-06-30-d06a4309",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "basis": "reported",
          "period": "annual"
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        "value_basis": "reported",
        "value_scope": "property",
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        "annual_fee": {
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          "basis": "reported",
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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      "imported_history": []
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    {
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      "relationship_class": "sponsorship",
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          "source_name": "All FC Bayern Deals.xlsx rows 145",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    {
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      "agreement_group_id": "wangkanai-fc-bayern-munich-partnership",
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      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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      "agreement_end": "2016-06-30",
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        "value_scope": "property",
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 133",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "yingli-green-energy-fc-bayern-munich-partnership-2014-07-01-2017-06-30-00d3a5e9",
      "agreement_group_id": "yingli-green-energy-fc-bayern-munich-partnership",
      "organisation_id": "org-yingli-green-energy",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Energy / Renewables",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
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      "property_ids": [
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          "quantity_unit": null,
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 119",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "zumtobel-group-fc-bayern-munich-partnership-2018-07-01-2021-06-30-a9e1bbea",
      "agreement_group_id": "zumtobel-group-fc-bayern-munich-partnership",
      "organisation_id": "org-zumtobel-group",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / General Manufacturing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
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      "agreement_end": "2021-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
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      "status": "expired",
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      "activated_entities": [],
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        "reported_total": 450000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "amount": 150000,
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          "reported_total": null,
          "basis": "reported",
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          "amount": 450000,
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          "basis": "not_calculated",
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          "currency": null,
          "description": null,
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          "quantity_unit": null,
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 116",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "188bet-fc-bayern-munich-partnership-2021-07-01-2024-06-30-5600e485",
      "agreement_group_id": "188bet-fc-bayern-munich-partnership",
      "organisation_id": "org-188bet",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2021-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
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      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€1m",
          "amount": 1000000,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
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          "display": "€3m",
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          "reported_total": null,
          "basis": "reported",
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        },
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          "basis": "not_calculated",
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        "value_in_kind": {
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          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 64",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "188bet-fc-bayern-munich-partnership-2024-07-01-2026-06-30-5550430b",
      "agreement_group_id": "188bet-fc-bayern-munich-partnership",
      "organisation_id": "org-188bet",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2024-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
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      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
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          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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        },
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          "basis": "not_calculated",
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          "amount": null,
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          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 94",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "afizzionados-tv-fc-bayern-munich-partnership-2023-07-01-2024-06-30-0affda2d",
      "agreement_group_id": "afizzionados-tv-fc-bayern-munich-partnership",
      "organisation_id": "org-afizzionados-tv",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Telecoms",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2023-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
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      "movement": null,
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      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "period_basis": "N/P",
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        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "min": null,
          "max": null,
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          "basis": "undisclosed",
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          "display": "N/P",
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          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
          "amount": null,
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          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 157",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "afizzionados-tv-fc-bayern-munich-partnership-2024-07-01-2025-06-30-27b288a7",
      "agreement_group_id": "afizzionados-tv-fc-bayern-munich-partnership",
      "organisation_id": "org-afizzionados-tv",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Telecoms",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2024-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
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      "movement": null,
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      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
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        "reported_total": null,
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
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          "reported_total": null,
          "basis": "undisclosed",
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        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 161",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "big-hit-fc-bayern-munich-partnership-2023-07-01-2024-06-30-d00160c6",
      "agreement_group_id": "big-hit-fc-bayern-munich-partnership",
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      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Information technology / Software",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2023-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
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      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
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        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
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          "min": null,
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          "basis": "undisclosed",
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        },
        "annualised_average": {
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          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 158",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "big-hit-fc-bayern-munich-partnership-2024-07-01-2025-06-30-c1a15664",
      "agreement_group_id": "big-hit-fc-bayern-munich-partnership",
      "organisation_id": "org-big-hit",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Information technology / Software",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2024-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
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      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
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        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
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          "basis": "undisclosed",
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        },
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          "basis": "not_calculated",
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        "value_in_kind": {
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          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 162",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "global66-fc-bayern-munich-partnership-2023-07-01-2024-06-30-aec2b25f",
      "agreement_group_id": "global66-fc-bayern-munich-partnership",
      "organisation_id": "org-global66",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Payment Services & Credit Cards",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2023-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
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        "annual_fee": {
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          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 159",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "global66-fc-bayern-munich-partnership-2024-07-01-2025-06-30-0f113864",
      "agreement_group_id": "global66-fc-bayern-munich-partnership",
      "organisation_id": "org-global66",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Payment Services & Credit Cards",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2024-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
      ],
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      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
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        },
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          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 163",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "hafele-fc-bayern-munich-partnership-2022-07-01-2023-06-30-486ba6a1",
      "agreement_group_id": "hafele-fc-bayern-munich-partnership",
      "organisation_id": "org-hafele",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Home Furnishings",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
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      "agreement_end": "2023-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
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      "next_cycle_status": "unknown",
      "activated_entities": [],
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        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
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          "display": "N/P",
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          "max": null,
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        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 155",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "h-fele-group-fc-bayern-munich-partnership-2018-07-01-2022-06-30-44951925",
      "agreement_group_id": "h-fele-group-fc-bayern-munich-partnership",
      "organisation_id": "org-h-fele-group",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Home Furnishings",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
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      "agreement_start": "2018-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€4m",
        "currency": "EUR",
        "reported_total": 4000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€4m",
          "amount": 4000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2018-07-01 – 2022-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 65",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "industrial-bank-of-china-cib-fc-bayern-munich-partnership-2019-07-01-2021-06-30-9947768f",
      "agreement_group_id": "industrial-bank-of-china-cib-fc-bayern-munich-partnership",
      "organisation_id": "org-industrial-bank-of-china-cib",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2019-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "display": "€2m",
        "currency": "EUR",
        "reported_total": 2000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€2m",
          "amount": 2000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2019-07-01 – 2021-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 61",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "lux-asia-pacific-fc-bayern-munich-partnership-2019-01-01-2022-06-30-6237697e",
      "agreement_group_id": "lux-asia-pacific-fc-bayern-munich-partnership",
      "organisation_id": "org-lux-asia-pacific",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Household Appliances",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2019-01-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€3m",
        "currency": "EUR",
        "reported_total": 3000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€750k",
          "amount": 750000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3m",
          "amount": 3000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2019-01-01 – 2022-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 70",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "lux-international-fc-bayern-munich-partnership-2022-07-01-2023-06-30-5c36541b",
      "agreement_group_id": "lux-international-fc-bayern-munich-partnership",
      "organisation_id": "org-lux-international",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Electronics Retail",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2022-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 154",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "oxigen-fc-bayern-munich-partnership-2018-01-01-2020-12-31-6711dde3",
      "agreement_group_id": "oxigen-fc-bayern-munich-partnership",
      "organisation_id": "org-oxigen",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Payment Services & Credit Cards",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2018-01-01",
      "agreement_end": "2020-12-31",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€3m",
        "currency": "EUR",
        "reported_total": 3000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3m",
          "amount": 3000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2018-01-01 – 2020-12-31"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 66",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "vejo-fc-bayern-munich-partnership-2019-07-01-2022-06-30-678ee14d",
      "agreement_group_id": "vejo-fc-bayern-munich-partnership",
      "organisation_id": "org-vejo",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Household Appliances",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Sub-regions: DACH; USA and Canada",
      "agreement_start": "2019-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1.5m",
        "currency": "EUR",
        "reported_total": 1500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€500k",
          "amount": 500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2019-07-01 – 2022-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 88",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "versusbet-fc-bayern-munich-partnership-2024-07-01-2026-06-30-b0216d3e",
      "agreement_group_id": "versusbet-fc-bayern-munich-partnership",
      "organisation_id": "org-versusbet",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2024-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€600k–€1.2m (reported total €900k)",
        "currency": "EUR",
        "reported_total": 900000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€450k",
          "amount": 450000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€600k–€1.2m (reported total €900k)",
          "amount": null,
          "min": 600000,
          "max": 1200000,
          "reported_total": 900000,
          "basis": "reported",
          "period": "2024-07-01 – 2026-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 92",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "viessmann-fc-bayern-munich-partnership-2018-07-01-2020-06-30-5eb05294",
      "agreement_group_id": "viessmann-fc-bayern-munich-partnership",
      "organisation_id": "org-viessmann",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Heating, Ventilation & Air Conditioning",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2018-07-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€2m",
        "currency": "EUR",
        "reported_total": 2000000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€2m",
          "amount": 2000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2018-07-01 – 2020-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 67",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "v-hringer-wood-product-fc-bayern-munich-partnership-2019-07-01-2022-06-30-d636f44e",
      "agreement_group_id": "v-hringer-wood-product-fc-bayern-munich-partnership",
      "organisation_id": "org-v-hringer-wood-product",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Paint, Building Supplies & Equipment",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2019-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€3m",
        "currency": "EUR",
        "reported_total": 3000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3m",
          "amount": 3000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2019-07-01 – 2022-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 63",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "v-hringer-wood-product-fc-bayern-munich-partnership-2022-07-01-2023-06-30-6126cc85",
      "agreement_group_id": "v-hringer-wood-product-fc-bayern-munich-partnership",
      "organisation_id": "org-v-hringer-wood-product",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Paint, Building Supplies & Equipment",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2022-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": "EUR",
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 156",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "wangkanai-fc-bayern-munich-partnership-2020-07-01-2026-06-30-059eaccf",
      "agreement_group_id": "wangkanai-fc-bayern-munich-partnership",
      "organisation_id": "org-wangkanai",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Food & Drink Dist.",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2020-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€3m",
        "currency": "EUR",
        "reported_total": 3000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€500k",
          "amount": 500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3m",
          "amount": 3000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2020-07-01 – 2026-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 80",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "yabo-sport-fc-bayern-munich-partnership-2019-07-01-2020-06-30-ca748e7a",
      "agreement_group_id": "yabo-sport-fc-bayern-munich-partnership",
      "organisation_id": "org-yabo-sport",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Fantasy Sports",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2019-07-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1m",
        "currency": "EUR",
        "reported_total": 1000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2019-07-01 – 2020-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 62",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "marriott-international-fc-bayern-munich-partnership-2018-07-01-2019-06-30-bb03b38c",
      "agreement_group_id": "marriott-international-fc-bayern-munich-partnership",
      "organisation_id": "org-marriott-international",
      "rights_holder": "FC Bayern Munich",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Hotels & Resorts",
      "official_designation": "Local Partner",
      "normalised_tier": "Local Partner",
      "territory": "Regions: Europe; Sub-regions: DACH; Countries: Germany",
      "agreement_start": "2018-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Local Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "fc-bayern-munich"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Courtyard",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All FC Bayern Deals.xlsx rows 153",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "adidas-real-madrid-partnership-2019-07-01-2028-06-30-3d60a0a1",
      "agreement_group_id": "adidas-real-madrid-partnership",
      "organisation_id": "org-adidas",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Sporting Apparel",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "N/P",
      "agreement_start": "2019-07-01",
      "agreement_end": "2028-06-30",
      "deal_scope": "Kit Supplier",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1.13bn",
        "currency": "EUR",
        "reported_total": 1125000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€125m",
          "amount": 125000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1.13bn",
          "amount": 1125000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2019-07-01 – 2028-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 2",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "emirates-real-madrid-partnership-2026-07-01-2031-06-30-4426de4b",
      "agreement_group_id": "emirates-real-madrid-partnership",
      "organisation_id": "org-emirates",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Airlines",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "N/P",
      "agreement_start": "2026-07-01",
      "agreement_end": "2031-06-30",
      "deal_scope": "Principal Shirt Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 123",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "hewlett-packard-real-madrid-partnership-2024-01-01-2027-06-30-385b8868",
      "agreement_group_id": "hewlett-packard-real-madrid-partnership",
      "organisation_id": "org-hewlett-packard",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Information technology / IT Consultancy & Ser.",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "N/P",
      "agreement_start": "2024-01-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Sleeve Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€70m",
        "currency": "EUR",
        "reported_total": 70000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€17.5m",
          "amount": 17500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€70m",
          "amount": 70000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2024-01-01 – 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 8",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "abbott-laboratories-real-madrid-partnership-2024-07-01-2027-06-30-d096bf44",
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            "fee fields"
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            "fee fields"
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            "agreement period",
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            "fee fields"
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        "value_scope": "property",
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            "fee fields"
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      "source_deal_type": "Relationship",
      "property_ids": [
        "real-madrid"
      ],
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      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "display": "€8m",
        "currency": "EUR",
        "reported_total": 8000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€4m",
          "amount": 4000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€8m",
          "amount": 8000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2025-07-01 – 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 51",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "linglong-tire-real-madrid-partnership-2024-07-01-2027-06-30-3b31e1e3",
      "agreement_group_id": "linglong-tire-real-madrid-partnership",
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      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Tires",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "real-madrid"
      ],
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      "status": "active",
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      "activated_entities": [],
      "known_entitlements": [],
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        "display": "€15m",
        "currency": "EUR",
        "reported_total": 15000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€5m",
          "amount": 5000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€15m",
          "amount": 15000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2024-07-01 – 2027-06-30"
        },
        "annualised_average": {
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 40",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "lvmh-real-madrid-partnership-2025-07-01-2027-06-30-f698bdcf",
      "agreement_group_id": "lvmh-real-madrid-partnership",
      "organisation_id": "org-lvmh",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Luxury goods",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2025-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "real-madrid"
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      "status": "active",
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          "relationship_to_partner": "activated_brand",
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          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€8m",
        "currency": "EUR",
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        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "display": "€4m",
          "amount": 4000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€8m",
          "amount": 8000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2025-07-01 – 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 50",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "melitta-real-madrid-partnership-2025-07-01-2030-06-30-1ec66874",
      "agreement_group_id": "melitta-real-madrid-partnership",
      "organisation_id": "org-melitta",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Coffee & Tea",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2025-07-01",
      "agreement_end": "2030-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
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      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€20m",
        "currency": "EUR",
        "reported_total": 20000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€4m",
          "amount": 4000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€20m",
          "amount": 20000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2025-07-01 – 2030-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 52",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "porcelanosa-grupo-real-madrid-partnership-2024-07-01-2027-06-30-e681e2bd",
      "agreement_group_id": "porcelanosa-grupo-real-madrid-partnership",
      "organisation_id": "org-porcelanosa-grupo",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Home Improvements",
      "official_designation": "Official Sponsor",
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      "territory": "N/P",
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
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      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€15m",
        "currency": "EUR",
        "reported_total": 15000000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€5m",
          "amount": 5000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€15m",
          "amount": 15000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2024-07-01 – 2027-06-30"
        },
        "annualised_average": {
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          "basis": "not_calculated",
          "calculation": null
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 42",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "roborock-real-madrid-partnership-2025-07-01-2028-06-30-5115d42b",
      "agreement_group_id": "roborock-real-madrid-partnership",
      "organisation_id": "org-roborock",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Electrical Components & Equipment",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2025-07-01",
      "agreement_end": "2028-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€26.3m",
        "currency": "EUR",
        "reported_total": 26301000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€8.77m",
          "amount": 8767000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€26.3m",
          "amount": 26301000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2025-07-01 – 2028-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 13",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "softtek-real-madrid-partnership-2025-06-30-2027-06-29-66e7d7ea",
      "agreement_group_id": "softtek-real-madrid-partnership",
      "organisation_id": "org-softtek",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Information technology / IT Consultancy & Ser.",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2025-06-30",
      "agreement_end": "2027-06-29",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 126",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "visit-dubai-real-madrid-partnership-2023-07-01-2027-06-30-a9d236c1",
      "agreement_group_id": "visit-dubai-real-madrid-partnership",
      "organisation_id": "org-visit-dubai",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Commercial & Professional Services / Tourism Authority",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2023-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€40m",
        "currency": "EUR",
        "reported_total": 40000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€10m",
          "amount": 10000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€40m",
          "amount": 40000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2023-07-01 – 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 12",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "bantrab-real-madrid-partnership-2025-07-01-2027-06-30-65d9b496",
      "agreement_group_id": "bantrab-real-madrid-partnership",
      "organisation_id": "org-bantrab",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2025-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€5m",
        "currency": "EUR",
        "reported_total": 5000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€2.5m",
          "amount": 2500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€5m",
          "amount": 5000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2025-07-01 – 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 71",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "hisense-real-madrid-partnership-2024-07-01-2027-06-30-47b95244",
      "agreement_group_id": "hisense-real-madrid-partnership",
      "organisation_id": "org-hisense",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Information technology / IT Hardware",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Sub-regions: Middle East & North Africa; Sub-Saharan Africa; Southern Europe; Countries: Spain",
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€15m",
        "currency": "EUR",
        "reported_total": 15000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€5m",
          "amount": 5000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€15m",
          "amount": 15000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2024-07-01 – 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 39",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "hth-real-madrid-partnership-2023-07-01-2027-06-30-88ac2b87",
      "agreement_group_id": "hth-real-madrid-partnership",
      "organisation_id": "org-hth",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
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      "agreement_start": "2023-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "real-madrid"
      ],
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      "known_entitlements": [],
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        "currency": "EUR",
        "reported_total": 16000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€4m",
          "amount": 4000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€16m",
          "amount": 16000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2023-07-01 – 2027-06-30"
        },
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          "basis": "not_calculated",
          "calculation": null
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
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          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 48",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "kaiyun-sports-real-madrid-partnership-2022-07-01-2027-06-30-cdd6980a",
      "agreement_group_id": "kaiyun-sports-real-madrid-partnership",
      "organisation_id": "org-kaiyun-sports",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
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      "agreement_start": "2022-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
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        "real-madrid"
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      "status": "active",
      "next_cycle_status": "unknown",
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      "known_entitlements": [],
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        "currency": "EUR",
        "reported_total": 12500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€2.5m",
          "amount": 2500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€12.5m",
          "amount": 12500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2022-07-01 – 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 67",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "orange-real-madrid-partnership-2024-07-01-2027-06-30-87155df9",
      "agreement_group_id": "orange-real-madrid-partnership",
      "organisation_id": "org-historical-orange",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Telecoms",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€18m",
        "currency": "EUR",
        "reported_total": 18000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€6m",
          "amount": 6000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€18m",
          "amount": 18000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2024-07-01 – 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 28",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "sanitas-real-madrid-partnership-2024-07-01-2027-06-30-c98e9cb3",
      "agreement_group_id": "sanitas-real-madrid-partnership",
      "organisation_id": "org-sanitas",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Health / Hospitals & Healthcare Providers",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
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      "known_entitlements": [],
      "value": {
        "display": "€12m",
        "currency": "EUR",
        "reported_total": 12000000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€4m",
          "amount": 4000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€12m",
          "amount": 12000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2024-07-01 – 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 49",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "saudi-investment-bank-real-madrid-partnership-2023-07-01-2027-06-30-59f54fc3",
      "agreement_group_id": "saudi-investment-bank-real-madrid-partnership",
      "organisation_id": "org-saudi-investment-bank",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Sub-regions: Middle East & North Africa; Countries: Saudi Arabia",
      "agreement_start": "2023-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€7.2m",
        "currency": "EUR",
        "reported_total": 7200000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.8m",
          "amount": 1800000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€7.2m",
          "amount": 7200000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2023-07-01 – 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 82",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "solan-de-cabras-real-madrid-partnership-2022-07-01-2027-06-30-a7683be9",
      "agreement_group_id": "solan-de-cabras-real-madrid-partnership",
      "organisation_id": "org-solan-de-cabras",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Mineral water",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2022-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€25m",
        "currency": "EUR",
        "reported_total": 25000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€5m",
          "amount": 5000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€25m",
          "amount": 25000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2022-07-01 – 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 38",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "unicaja-real-madrid-partnership-2026-07-01-2030-06-30-815c2fb4",
      "agreement_group_id": "unicaja-real-madrid-partnership",
      "organisation_id": "org-unicaja",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Europe; Sub-regions: Southern Europe; Countries: Spain",
      "agreement_start": "2026-07-01",
      "agreement_end": "2030-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
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        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 124",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "versusbet-real-madrid-partnership-2024-07-01-2027-06-30-25079178",
      "agreement_group_id": "versusbet-real-madrid-partnership",
      "organisation_id": "org-versusbet",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Europe",
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€15m",
        "currency": "EUR",
        "reported_total": 15000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€5m",
          "amount": 5000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€15m",
          "amount": 15000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2024-07-01 – 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 41",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "barclays-real-madrid-partnership-2016-07-01-2017-06-30-12cd9bb0",
      "agreement_group_id": "barclays-real-madrid-partnership",
      "organisation_id": "org-barclays",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Title Sponsor",
      "normalised_tier": "Title Sponsor",
      "territory": "Regions: Global; Sub-regions: Global",
      "agreement_start": "2016-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "N/P",
      "source_deal_type": "Relationship",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
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        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 119",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
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            "agreement period",
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        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€6m",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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      "agreement_group_id": "adobe-real-madrid-partnership",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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            "rights tier",
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          "amount": 60000000,
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            "fee fields"
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        }
      ],
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          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 100",
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            "agreement period",
            "rights tier",
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        }
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      "official_designation": "Official Sponsor",
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          "basis": "reported",
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        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 94",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
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        "value_scope": "property",
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          "basis": "reported",
          "period": "annual"
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        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 96",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    {
      "deal_id": "beiersdorf-real-madrid-partnership-2017-07-01-2022-06-30-6dcb1281",
      "agreement_group_id": "beiersdorf-real-madrid-partnership",
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      "rights_holder": "Real Madrid",
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      "commercial_category": "Consumer Staples / Personal Care & Fragrances",
      "official_designation": "Official Sponsor",
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        "value_scope": "property",
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          "source_name": "All Real Madrid Deals.xlsx rows 109",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "beiersdorf-real-madrid-partnership-2022-07-01-2025-06-30-6cbaae71",
      "agreement_group_id": "beiersdorf-real-madrid-partnership",
      "organisation_id": "org-beiersdorf",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Personal Care & Fragrances",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2022-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
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      "activated_entities": [
        {
          "name": "Nivea Men+Care",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€5m",
          "amount": 5000000,
          "min": null,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
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        "total_fee": {
          "display": "€15m",
          "amount": 15000000,
          "min": null,
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        "value_in_kind": {
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          "quantity_status": "not_stated"
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 32",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
    {
      "deal_id": "bwin-real-madrid-partnership-2014-07-01-2016-06-30-45970303",
      "agreement_group_id": "bwin-real-madrid-partnership",
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      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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      "property_ids": [
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      "movement": null,
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      "next_cycle_status": "unknown",
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      "known_entitlements": [],
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        "display": "US$3m–US$4m (reported total US$3.5m)",
        "currency": "USD",
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        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "US$1.75m",
          "amount": 1750000,
          "min": null,
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          "basis": "reported",
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      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 88",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
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    {
      "deal_id": "caixabank-real-madrid-partnership-2017-07-01-2020-06-30-f71aa872",
      "agreement_group_id": "caixabank-real-madrid-partnership",
      "organisation_id": "org-caixabank",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Official Sponsor",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€6m",
          "amount": 6000000,
          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€18m",
          "amount": 18000000,
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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      "sources": [
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          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 20",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "canon-real-madrid-partnership-2020-07-01-2025-06-30-2db0c1ce",
      "agreement_group_id": "canon-real-madrid-partnership",
      "organisation_id": "org-canon",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2020-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Official Partner",
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          "verification_status": "verified_company",
          "sources": []
        }
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      "known_entitlements": [],
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
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          "amount": 2450000,
          "min": null,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€12.3m",
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          "min": null,
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          "basis": "reported",
          "period": "2020-07-01 – 2025-06-30"
        },
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        "value_in_kind": {
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      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 73",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "cantabria-labs-real-madrid-partnership-2022-07-01-2025-06-30-d79898f4",
      "agreement_group_id": "cantabria-labs-real-madrid-partnership",
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      "relationship_class": "sponsorship",
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      "agreement_start": "2022-07-01",
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      "deal_scope": "Official Sponsor",
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      "property_ids": [
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      "value": {
        "display": "€18m",
        "currency": "EUR",
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        "value_basis": "reported",
        "value_scope": "property",
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            "agreement period",
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      "agreement_group_id": "ea-sports-real-madrid-partnership",
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        "value_scope": "property",
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          "basis": "reported",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
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        "value_basis": "reported",
        "value_scope": "property",
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          "source_name": "All Real Madrid Deals.xlsx rows 11",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "ea-sports-real-madrid-partnership-2025-07-01-2026-06-30-c720aeaf",
      "agreement_group_id": "ea-sports-real-madrid-partnership",
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        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€20m",
          "amount": 20000000,
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          "basis": "reported",
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        },
        "total_fee": {
          "display": "€20m",
          "amount": 20000000,
          "min": null,
          "max": null,
          "reported_total": null,
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        },
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 7",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "easymarkets-real-madrid-partnership-2020-07-01-2023-06-30-077fec09",
      "agreement_group_id": "easymarkets-real-madrid-partnership",
      "organisation_id": "org-easymarkets",
      "rights_holder": "Real Madrid",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€4m",
          "amount": 4000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
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          "display": "€12m",
          "amount": 12000000,
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          "max": null,
          "reported_total": null,
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        },
        "annualised_average": {
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        "value_in_kind": {
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 45",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "easymarkets-real-madrid-partnership-2023-07-01-2025-06-30-379cda44",
      "agreement_group_id": "easymarkets-real-madrid-partnership",
      "organisation_id": "org-easymarkets",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Forex & Online Trading",
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      "deal_scope": "Official Sponsor",
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        "reported_total": 8000000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€4m",
          "amount": 4000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€8m",
          "amount": 8000000,
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        },
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        "value_in_kind": {
          "included": false,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 47",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "exness-real-madrid-partnership-2017-07-01-2020-06-30-d21cbc49",
      "agreement_group_id": "exness-real-madrid-partnership",
      "organisation_id": "org-exness",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Forex & Online Trading",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2017-07-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€9m",
        "currency": "EUR",
        "reported_total": 9000000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€3m",
          "amount": 3000000,
          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€9m",
          "amount": 9000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2017-07-01 – 2020-06-30"
        },
        "annualised_average": {
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        "value_in_kind": {
          "included": false,
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          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 59",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "grupo-mahou-san-miguel-real-madrid-partnership-2014-07-01-2017-06-30-3e5680df",
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      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Beer",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
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      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
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        {
          "name": "Mahou",
          "relationship_to_partner": "activated_brand",
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          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
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        "reported_total": null,
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
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          "basis": "undisclosed",
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          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "grupo-mahou-san-miguel-real-madrid-partnership-2017-07-01-2019-06-30-5ce7f906",
      "agreement_group_id": "grupo-mahou-san-miguel-real-madrid-partnership",
      "organisation_id": "org-grupo-mahou-san-miguel",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Beer",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2017-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
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      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Mahou",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€6m",
        "currency": "EUR",
        "reported_total": 6000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€3m",
          "amount": 3000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€6m",
          "amount": 6000000,
          "min": null,
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          "basis": "reported",
          "period": "2017-07-01 – 2019-06-30"
        },
        "annualised_average": {
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          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
          "amount": null,
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        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 60",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "grupo-mahou-san-miguel-real-madrid-partnership-2019-07-01-2022-06-30-f6f76a95",
      "agreement_group_id": "grupo-mahou-san-miguel-real-madrid-partnership",
      "organisation_id": "org-grupo-mahou-san-miguel",
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      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Beer",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_end": "2022-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
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        {
          "name": "Mahou",
          "relationship_to_partner": "activated_brand",
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          "sources": []
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      ],
      "known_entitlements": [],
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        "display": "€15m",
        "currency": "EUR",
        "reported_total": 15000000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€5m",
          "amount": 5000000,
          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
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          "display": "€15m",
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          "basis": "reported",
          "period": "2019-07-01 – 2022-06-30"
        },
        "annualised_average": {
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          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 35",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "hankook-real-madrid-partnership-2016-07-01-2019-06-30-cfda1756",
      "agreement_group_id": "hankook-real-madrid-partnership",
      "organisation_id": "org-hankook",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Tires",
      "official_designation": "Official Sponsor",
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      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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      "agreement_end": "2019-06-30",
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        "value_scope": "property",
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          "display": "N/P",
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          "max": null,
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          "basis": "undisclosed",
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          "display": "N/P",
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          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 103",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
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    {
      "deal_id": "hankook-real-madrid-partnership-2016-07-01-2020-06-30-d81e281f",
      "agreement_group_id": "hankook-real-madrid-partnership",
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      "known_entitlements": [],
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        "currency": "EUR",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€6m",
          "amount": 6000000,
          "min": null,
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          "basis": "reported",
          "period": "annual"
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        "total_fee": {
          "display": "€24m",
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          "basis": "reported",
          "period": "2016-07-01 – 2020-06-30"
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        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 25",
          "source_type": "workbook",
          "supports": [
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            "rights tier",
            "fee fields"
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        }
      ],
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    {
      "deal_id": "hugo-boss-real-madrid-partnership-2016-07-01-2019-06-30-2e634534",
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      "deal_scope": "Official Sponsor",
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        "value_scope": "property",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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    },
    {
      "deal_id": "hugo-boss-real-madrid-partnership-2019-07-01-2022-06-30-3884416b",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€5m",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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    {
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      "agreement_group_id": "ipic-real-madrid-partnership",
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      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "luyuan-real-madrid-partnership-2015-07-01-2016-06-30-3398e655",
      "agreement_group_id": "luyuan-real-madrid-partnership",
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      "official_designation": "Official Sponsor",
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          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 102",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "meatless-farm-real-madrid-partnership-2021-01-01-2022-06-30-aec4c002",
      "agreement_group_id": "meatless-farm-real-madrid-partnership",
      "organisation_id": "org-meatless-farm",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Packaged Foods & Meats",
      "official_designation": "Official Sponsor",
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        "value_basis": "reported",
        "value_scope": "property",
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          "source_type": "workbook",
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            "agreement period",
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      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
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      "official_designation": "Official Sponsor",
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      "agreement_start": "2015-07-01",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "basis": "reported",
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        "total_fee": {
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          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 16",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    {
      "deal_id": "mmt-seguros-real-madrid-partnership-2016-07-01-2017-06-30-6e876b70",
      "agreement_group_id": "mmt-seguros-real-madrid-partnership",
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      "commercial_category": "Financial Services / General Insurance",
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      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
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        "value_scope": "property",
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        },
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 107",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "movistar-real-madrid-partnership-2019-07-01-2023-06-30-b0f0c377",
      "agreement_group_id": "movistar-real-madrid-partnership",
      "organisation_id": "org-movistar",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Telecoms",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2019-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
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      ],
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      "activated_entities": [],
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        "currency": "EUR",
        "reported_total": 20000000,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€5m",
          "amount": 5000000,
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          "basis": "reported",
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          "display": "€20m",
          "amount": 20000000,
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          "reported_total": null,
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 36",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "nbad-real-madrid-partnership-2014-07-01-2017-06-30-6fdf5e91",
      "agreement_group_id": "nbad-real-madrid-partnership",
      "organisation_id": "org-nbad",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
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        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "N/P",
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        "value_in_kind": {
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          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 101",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "nivea-men-real-madrid-partnership-2017-07-01-2022-06-30-0356475d",
      "agreement_group_id": "nivea-men-real-madrid-partnership",
      "organisation_id": "org-nivea-men",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Personal Care & Fragrances",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2017-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
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      "activated_entities": [],
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        "currency": "EUR",
        "reported_total": 25000000,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€5m",
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          "min": null,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€25m",
          "amount": 25000000,
          "min": null,
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        },
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          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 37",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "ooredoo-real-madrid-partnership-2015-07-01-2017-06-30-750971b1",
      "agreement_group_id": "ooredoo-real-madrid-partnership",
      "organisation_id": "org-ooredoo",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Telecoms",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2015-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "real-madrid"
      ],
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      "activated_entities": [],
      "known_entitlements": [],
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        "display": "N/P",
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        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
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          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 105",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "palladium-hotel-group-real-madrid-partnership-2019-07-01-2020-06-30-7e77a263",
      "agreement_group_id": "palladium-hotel-group-real-madrid-partnership",
      "organisation_id": "org-palladium-hotel-group",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Hotels & Resorts",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2019-07-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1.8m",
        "currency": "EUR",
        "reported_total": 1800000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.8m",
          "amount": 1800000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1.8m",
          "amount": 1800000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2019-07-01 – 2020-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 81",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "palladium-hotel-group-real-madrid-partnership-2020-07-01-2022-06-30-942a690a",
      "agreement_group_id": "palladium-hotel-group-real-madrid-partnership",
      "organisation_id": "org-palladium-hotel-group",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Hotels & Resorts",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2020-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€3.6m",
        "currency": "EUR",
        "reported_total": 3600000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.8m",
          "amount": 1800000,
          "min": null,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3.6m",
          "amount": 3600000,
          "min": null,
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          "reported_total": null,
          "basis": "reported",
          "period": "2020-07-01 – 2022-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 80",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "palladium-hotel-group-real-madrid-partnership-2022-07-01-2025-06-30-43476816",
      "agreement_group_id": "palladium-hotel-group-real-madrid-partnership",
      "organisation_id": "org-palladium-hotel-group",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Hotels & Resorts",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2022-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€10.5m",
        "currency": "EUR",
        "reported_total": 10500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€3.5m",
          "amount": 3500000,
          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€10.5m",
          "amount": 10500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2022-07-01 – 2025-06-30"
        },
        "annualised_average": {
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          "basis": "not_calculated",
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        "value_in_kind": {
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          "amount": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 55",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "samsung-real-madrid-partnership-2014-07-01-2017-06-30-1046bb2e",
      "agreement_group_id": "samsung-real-madrid-partnership",
      "organisation_id": "org-samsung",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Electronics Conglomerate",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "real-madrid"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "display": "N/P",
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        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
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          "basis": "undisclosed",
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        },
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        "value_in_kind": {
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 106",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "sanitas-real-madrid-partnership-2018-07-01-2021-06-30-2c16f7b4",
      "agreement_group_id": "sanitas-real-madrid-partnership",
      "organisation_id": "org-sanitas",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Health / Hospitals & Healthcare Providers",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2018-07-01",
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      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€3m",
        "currency": "EUR",
        "reported_total": 3000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
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          "min": null,
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        },
        "fee_scope": "property",
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          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 91",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "sanitas-real-madrid-partnership-2021-07-01-2024-06-30-d268465c",
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      "relationship_class": "sponsorship",
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          "basis": "reported",
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 46",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "softtek-real-madrid-partnership-2022-07-01-2025-06-30-70990fdc",
      "agreement_group_id": "softtek-real-madrid-partnership",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€2.5m",
          "amount": 2500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
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          "display": "€7.5m",
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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      "sources": [
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          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 68",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
      "deal_id": "sony-interactive-entertainment-real-madrid-partnership-2020-07-01-2023-06-30-18fc5ef1",
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      "organisation_id": "org-historical-sony-interactive-entertainment",
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        "value_basis": "reported",
        "value_scope": "property",
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          "basis": "reported",
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 89",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "telefonica-real-madrid-partnership-2017-07-01-2018-06-30-7496d4da",
      "agreement_group_id": "telefonica-real-madrid-partnership",
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      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Telecoms",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_end": "2018-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
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      "next_cycle_status": "unknown",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€15m",
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          "basis": "reported",
          "period": "annual"
        },
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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      "sources": [
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          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 9",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "therabody-real-madrid-partnership-2021-01-01-2023-06-30-33d73e53",
      "agreement_group_id": "therabody-real-madrid-partnership",
      "organisation_id": "org-therabody",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Sporting Equipment",
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      "agreement_start": "2021-01-01",
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      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "real-madrid"
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        "display": "€12m",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€4m",
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          "min": null,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€12m",
          "amount": 12000000,
          "min": null,
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          "basis": "reported",
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 44",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "unicaja-real-madrid-partnership-2020-07-01-2026-06-30-4081e27e",
      "agreement_group_id": "unicaja-real-madrid-partnership",
      "organisation_id": "org-unicaja",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2020-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
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      "movement": null,
      "status": "expired",
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      "known_entitlements": [],
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        "currency": "EUR",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€3m",
          "amount": 3000000,
          "min": null,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€18m",
          "amount": 18000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2020-07-01 – 2026-06-30"
        },
        "annualised_average": {
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 57",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "worx-real-madrid-partnership-2025-07-01-2026-06-30-036fa7d0",
      "agreement_group_id": "worx-real-madrid-partnership",
      "organisation_id": "org-worx",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Industrial Machinery & Equipment",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2025-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "real-madrid"
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      "next_cycle_status": "unknown",
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        "display": "N/P",
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        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "max": null,
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          "basis": "undisclosed",
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        "total_fee": {
          "display": "N/P",
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 121",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "yili-group-real-madrid-partnership-2017-01-01-2018-06-30-1c876d1a",
      "agreement_group_id": "yili-group-real-madrid-partnership",
      "organisation_id": "org-yili-group",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Dairy Products",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2017-01-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "real-madrid"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "display": "N/P",
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "min": null,
          "max": null,
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          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
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          "basis": "undisclosed",
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        },
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        "value_in_kind": {
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 108",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "zegna-real-madrid-partnership-2022-07-01-2025-06-30-e5b8e199",
      "agreement_group_id": "zegna-real-madrid-partnership",
      "organisation_id": "org-zegna",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Formalwear",
      "official_designation": "Official Sponsor",
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      "agreement_start": "2022-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
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      "movement": null,
      "status": "expired",
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      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€7.5m",
        "currency": "EUR",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€2.5m",
          "amount": 2500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€7.5m",
          "amount": 7500000,
          "min": null,
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        "value_in_kind": {
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 69",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "afrika-banque-real-madrid-partnership-2025-07-01-2026-06-30-d3b4e839",
      "agreement_group_id": "afrika-banque-real-madrid-partnership",
      "organisation_id": "org-afrika-banque",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Africa",
      "agreement_start": "2025-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 122",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "aje-group-real-madrid-partnership-2024-01-01-2026-06-30-a576a5bf",
      "agreement_group_id": "aje-group-real-madrid-partnership",
      "organisation_id": "org-aje-group",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Soft Drinks",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Africa; South America",
      "agreement_start": "2024-01-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Volt Energy",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 120",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "bantrab-real-madrid-partnership-2022-07-01-2025-06-30-ad0785f8",
      "agreement_group_id": "bantrab-real-madrid-partnership",
      "organisation_id": "org-bantrab",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2022-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€7.5m",
        "currency": "EUR",
        "reported_total": 7500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€2.5m",
          "amount": 2500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€7.5m",
          "amount": 7500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2022-07-01 – 2025-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 70",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "caixabank-real-madrid-partnership-2017-01-01-2020-06-30-1cbd9348",
      "agreement_group_id": "caixabank-real-madrid-partnership",
      "organisation_id": "org-caixabank",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2017-01-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 113",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "china-citic-bank-real-madrid-partnership-2018-07-01-2020-06-30-ffce84ed",
      "agreement_group_id": "china-citic-bank-real-madrid-partnership",
      "organisation_id": "org-china-citic-bank",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2018-07-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€4m",
        "currency": "EUR",
        "reported_total": 4000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€2m",
          "amount": 2000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€4m",
          "amount": 4000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2018-07-01 – 2020-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 76",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "china-citic-bank-real-madrid-partnership-2020-07-01-2021-06-30-d53cc071",
      "agreement_group_id": "china-citic-bank-real-madrid-partnership",
      "organisation_id": "org-china-citic-bank",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2020-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€2m",
        "currency": "EUR",
        "reported_total": 2000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€2m",
          "amount": 2000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€2m",
          "amount": 2000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2020-07-01 – 2021-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 75",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "coca-cola-real-madrid-partnership-2025-07-01-2026-06-30-2f15cd3e",
      "agreement_group_id": "coca-cola-real-madrid-partnership",
      "organisation_id": "org-coca-cola",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Soft Drinks",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2025-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€8m",
        "currency": "EUR",
        "reported_total": 8000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€8m",
          "amount": 8000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€8m",
          "amount": 8000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2025-07-01 – 2026-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 15",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "codere-real-madrid-partnership-2016-07-01-2019-06-30-e176c88a",
      "agreement_group_id": "codere-real-madrid-partnership",
      "organisation_id": "org-codere",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2016-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€7.5m",
        "currency": "EUR",
        "reported_total": 7500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€2.5m",
          "amount": 2500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€7.5m",
          "amount": 7500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2016-07-01 – 2019-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 63",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "codere-real-madrid-partnership-2021-07-01-2026-06-30-0db2782e",
      "agreement_group_id": "codere-real-madrid-partnership",
      "organisation_id": "org-codere",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2021-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€10m",
        "currency": "EUR",
        "reported_total": 10000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€2m",
          "amount": 2000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€10m",
          "amount": 10000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2021-07-01 – 2026-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 78",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "dua-kelinci-real-madrid-partnership-2020-01-01-2023-12-31-4b022020",
      "agreement_group_id": "dua-kelinci-real-madrid-partnership",
      "organisation_id": "org-dua-kelinci",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Packaged Foods & Meats",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2020-01-01",
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      "known_entitlements": [],
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        "currency": "EUR",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
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        "total_fee": {
          "display": "€10m",
          "amount": 10000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 66",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "fonbet-real-madrid-partnership-2021-01-01-2022-06-30-4f087163",
      "agreement_group_id": "fonbet-real-madrid-partnership",
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      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
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      "deal_scope": "Regional Partner",
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        "value_basis": "reported",
        "value_scope": "property",
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          "amount": 750000,
          "min": null,
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          "currency": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 95",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "fud-real-madrid-partnership-2015-07-01-2017-06-30-af7b0c1c",
      "agreement_group_id": "fud-real-madrid-partnership",
      "organisation_id": "org-fud",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Packaged Foods & Meats",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
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        "value_scope": "property",
        "attributable_to_property": true,
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        },
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        "value_in_kind": {
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 112",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "invex-banco-real-madrid-partnership-2020-07-01-2023-06-30-b79e482a",
      "agreement_group_id": "invex-banco-real-madrid-partnership",
      "organisation_id": "org-invex-banco",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
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      "agreement_start": "2020-07-01",
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      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
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      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€3m",
        "currency": "EUR",
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        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
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          "display": "€3m",
          "amount": 3000000,
          "min": null,
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          "basis": "reported",
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        },
        "annualised_average": {
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          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 90",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "kok-sports-real-madrid-partnership-2020-07-01-2023-06-30-9926fe94",
      "agreement_group_id": "kok-sports-real-madrid-partnership",
      "organisation_id": "org-kok-sports",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
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      "agreement_start": "2020-07-01",
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      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
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      "activated_entities": [],
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        "display": "€6.3m",
        "currency": "EUR",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€2.1m",
          "amount": 2100000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€6.3m",
          "amount": 6300000,
          "min": null,
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          "reported_total": null,
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        },
        "annualised_average": {
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        "value_in_kind": {
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          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 74",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "manbetx-real-madrid-partnership-2018-07-01-2020-06-30-ae699b54",
      "agreement_group_id": "manbetx-real-madrid-partnership",
      "organisation_id": "org-manbetx",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2018-07-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
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      "movement": null,
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      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€4m",
        "currency": "EUR",
        "reported_total": 4000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€2m",
          "amount": 2000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€4m",
          "amount": 4000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2018-07-01 – 2020-06-30"
        },
        "annualised_average": {
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 77",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "marathonbet-real-madrid-partnership-2019-07-01-2020-06-30-1d23cb6b",
      "agreement_group_id": "marathonbet-real-madrid-partnership",
      "organisation_id": "org-marathonbet",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2019-07-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "currency": "EUR",
        "reported_total": 1350000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.35m",
          "amount": 1350000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1.35m",
          "amount": 1350000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2019-07-01 – 2020-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 87",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "ouro-real-madrid-partnership-2024-01-01-2026-06-30-998a9d25",
      "agreement_group_id": "ouro-real-madrid-partnership",
      "organisation_id": "org-ouro",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Payment Services & Credit Cards",
      "official_designation": "Regional Partner",
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      "agreement_end": "2026-06-30",
      "deal_scope": "Regional Partner",
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      "property_ids": [
        "real-madrid"
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      "movement": null,
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      "known_entitlements": [],
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        "display": "€6m",
        "currency": "EUR",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€2m",
          "amount": 2000000,
          "min": null,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€6m",
          "amount": 6000000,
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          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2024-01-01 – 2026-06-30"
        },
        "annualised_average": {
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        "value_in_kind": {
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        "fee_scope": "property",
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          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 79",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "palladium-hotel-group-real-madrid-partnership",
      "organisation_id": "org-palladium-hotel-group",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
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      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
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      "agreement_start": "2025-07-01",
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      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "real-madrid"
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      "movement": null,
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      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€2.5m",
        "currency": "EUR",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€2.5m",
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          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€2.5m",
          "amount": 2500000,
          "min": null,
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          "basis": "reported",
          "period": "2025-07-01 – 2026-06-30"
        },
        "annualised_average": {
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      "sources": [
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          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 72",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "repx-real-madrid-partnership-2020-01-01-2022-06-30-6c263ea0",
      "agreement_group_id": "repx-real-madrid-partnership",
      "organisation_id": "org-repx",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Regional Partner",
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      "source_deal_type": "Relationship",
      "property_ids": [
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      "movement": null,
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      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€800k",
        "currency": "EUR",
        "reported_total": 800000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€267k",
          "amount": 266666.67,
          "min": null,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€800k",
          "amount": 800000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2020-01-01 – 2022-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 98",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "sanitas-real-madrid-partnership-2012-07-01-2021-06-30-2f27d4bb",
      "agreement_group_id": "sanitas-real-madrid-partnership",
      "organisation_id": "org-sanitas",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Health / Hospitals & Healthcare Providers",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2012-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 116",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "saudi-telecom-company-real-madrid-partnership-2013-07-01-2018-06-30-39baa4e3",
      "agreement_group_id": "saudi-telecom-company-real-madrid-partnership",
      "organisation_id": "org-saudi-telecom-company",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Telecoms",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2013-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€50m",
        "currency": "EUR",
        "reported_total": 50000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€10m",
          "amount": 10000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€50m",
          "amount": 50000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2013-07-01 – 2018-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 10",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "saudi-telecom-company-real-madrid-partnership-2018-07-01-2019-06-30-af8d4d74",
      "agreement_group_id": "saudi-telecom-company-real-madrid-partnership",
      "organisation_id": "org-saudi-telecom-company",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Telecoms",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2018-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1.5m",
        "currency": "EUR",
        "reported_total": 1500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2018-07-01 – 2019-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 83",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "solan-de-cabras-real-madrid-partnership-2014-07-01-2019-06-30-77140421",
      "agreement_group_id": "solan-de-cabras-real-madrid-partnership",
      "organisation_id": "org-solan-de-cabras",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Mineral water",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 115",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "sony-interactive-entertainment-real-madrid-partnership-2023-07-01-2025-06-30-b81af156",
      "agreement_group_id": "sony-interactive-entertainment-real-madrid-partnership",
      "organisation_id": "org-historical-sony-interactive-entertainment",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Computer & Gaming Hardware",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2023-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "PlayStation",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€6m",
        "currency": "EUR",
        "reported_total": 6000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€3m",
          "amount": 3000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€6m",
          "amount": 6000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2023-07-01 – 2025-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 61",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "sportybet-real-madrid-partnership-2021-07-01-2026-06-30-08e3898b",
      "agreement_group_id": "sportybet-real-madrid-partnership",
      "organisation_id": "org-sportybet",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Africa; Sub-regions: Sub-Saharan Africa",
      "agreement_start": "2021-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€7.5m",
        "currency": "EUR",
        "reported_total": 7500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€7.5m",
          "amount": 7500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2021-07-01 – 2026-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 84",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "star-beer-real-madrid-partnership-2016-07-01-2019-06-30-94752741",
      "agreement_group_id": "star-beer-real-madrid-partnership",
      "organisation_id": "org-star-beer",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Beer",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2016-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€3m",
        "currency": "EUR",
        "reported_total": 3000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3m",
          "amount": 3000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2016-07-01 – 2019-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 92",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "star-beer-real-madrid-partnership-2016-07-01-2021-06-30-b93671a3",
      "agreement_group_id": "star-beer-real-madrid-partnership",
      "organisation_id": "org-star-beer",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Beer",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2016-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "US$2m",
        "currency": "USD",
        "reported_total": 2000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "US$400k",
          "amount": 400000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "US$2m",
          "amount": 2000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2016-07-01 – 2021-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 97",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "tecate-real-madrid-partnership-2015-07-01-2020-06-30-420881fd",
      "agreement_group_id": "tecate-real-madrid-partnership",
      "organisation_id": "org-tecate",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Beer",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2015-07-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€7.5m",
        "currency": "EUR",
        "reported_total": 7500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€7.5m",
          "amount": 7500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2015-07-01 – 2020-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 86",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "tnt-sports-real-madrid-partnership-2016-07-01-2019-06-30-b2928e56",
      "agreement_group_id": "tnt-sports-real-madrid-partnership",
      "organisation_id": "org-tnt-sports",
      "rights_holder": "Real Madrid",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Broadcasting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2016-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "real-madrid"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All Real Madrid Deals.xlsx rows 114",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "bitpanda-ac-milan-partnership-2024-07-01-2027-06-30-23829ddb",
      "agreement_group_id": "bitpanda-ac-milan-partnership",
      "organisation_id": "org-bitpanda",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Forex & Online Trading",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "N/P",
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Back of Shirt Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€15m",
        "currency": "EUR",
        "reported_total": 15000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€5m",
          "amount": 5000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€15m",
          "amount": 15000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2024-07-01 – 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 15",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "clivet-ac-milan-partnership-2025-07-01-2027-06-30-05d8bcdb",
      "agreement_group_id": "clivet-ac-milan-partnership",
      "organisation_id": "org-clivet",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Heating, Ventilation & Air Conditioning",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "N/P",
      "agreement_start": "2025-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Major Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€3m",
        "currency": "EUR",
        "reported_total": 3000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3m",
          "amount": 3000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2025-07-01 – 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 37",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "democratic-republic-of-congo-s-ministry-of-tourism-ac-milan-partnership-2025-07-01-2028-06-30-6a6c93f5",
      "agreement_group_id": "democratic-republic-of-congo-s-ministry-of-tourism-ac-milan-partnership",
      "organisation_id": "org-democratic-republic-of-congo-s-ministry-of-tourism",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Commercial & Professional Services / Tourism Authority",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "N/P",
      "agreement_start": "2025-07-01",
      "agreement_end": "2028-06-30",
      "deal_scope": "Major Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€14m",
        "currency": "EUR",
        "reported_total": 14000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€4.67m",
          "amount": 4666666.67,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€14m",
          "amount": 14000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2025-07-01 – 2028-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 16",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "emirates-ac-milan-partnership-2023-07-01-2027-06-30-2cff0169",
      "agreement_group_id": "emirates-ac-milan-partnership",
      "organisation_id": "org-emirates",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Airlines",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "N/P",
      "agreement_start": "2023-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Principal Shirt Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€104m–€116m (reported total €110m)",
        "currency": "EUR",
        "reported_total": 110000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€27.5m",
          "amount": 27500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€104m–€116m (reported total €110m)",
          "amount": null,
          "min": 104000000,
          "max": 116000000,
          "reported_total": 110000000,
          "basis": "reported",
          "period": "2023-07-01 – 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 4",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "konami-ac-milan-partnership-2022-07-01-2028-06-30-80905337",
      "agreement_group_id": "konami-ac-milan-partnership",
      "organisation_id": "org-historical-konami",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Video Games",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "N/P",
      "agreement_start": "2022-07-01",
      "agreement_end": "2028-06-30",
      "deal_scope": "Major Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€48m–€60m (reported total €54m)",
        "currency": "EUR",
        "reported_total": 54000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€9m",
          "amount": 9000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€48m–€60m (reported total €54m)",
          "amount": null,
          "min": 48000000,
          "max": 60000000,
          "reported_total": 54000000,
          "basis": "reported",
          "period": "2022-07-01 – 2028-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 10",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "msc-cruises-ac-milan-partnership-2026-07-01-2027-06-30-9fd34068",
      "agreement_group_id": "msc-cruises-ac-milan-partnership",
      "organisation_id": "org-msc-cruises",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Cruise Lines",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "N/P",
      "agreement_start": "2026-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Sleeve Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€5.5m",
        "currency": "EUR",
        "reported_total": 5500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "agreement",
        "attributable_to_property": false,
        "annual_fee": {
          "display": "€5.5m",
          "amount": 5500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€5.5m",
          "amount": 5500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2026-07-01 – 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "agreement",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 11",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "puma-ac-milan-partnership-2023-07-01-2028-06-30-780ede87",
      "agreement_group_id": "puma-ac-milan-partnership",
      "organisation_id": "org-puma",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Sporting Apparel",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "N/P",
      "agreement_start": "2023-07-01",
      "agreement_end": "2028-06-30",
      "deal_scope": "Kit Supplier",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€150m",
        "currency": "EUR",
        "reported_total": 150000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€30m",
          "amount": 30000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€150m",
          "amount": 150000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2023-07-01 – 2028-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 3",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "al-hammadi-holding-ac-milan-partnership-2025-07-01-2027-06-30-5a71f375",
      "agreement_group_id": "al-hammadi-holding-ac-milan-partnership",
      "organisation_id": "org-al-hammadi-holding",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Health / Hospitals & Healthcare Providers",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2025-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 232",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "banco-bpm-ac-milan-partnership-2023-07-01-2027-06-30-a33145a4",
      "agreement_group_id": "banco-bpm-ac-milan-partnership",
      "organisation_id": "org-banco-bpm",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
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        "reported_total": 6000000,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
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          "display": "€6m",
          "amount": 6000000,
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        },
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        },
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
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        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 33",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "corpay-ac-milan-partnership-2026-07-01-2028-06-30-8f6b9c1b",
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      "rights_holder": "AC Milan",
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      "commercial_category": "Financial Services / Payment Services & Credit Cards",
      "official_designation": "Official Sponsor",
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        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€1.67m",
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 64",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "dhl-ac-milan-partnership-2026-06-30-2027-06-29-833dd0de",
      "agreement_group_id": "dhl-ac-milan-partnership",
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      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
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        },
        "total_fee": {
          "display": "N/P",
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        },
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 233",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "enel-ac-milan-partnership-2025-07-01-2027-06-30-016ef73e",
      "agreement_group_id": "enel-ac-milan-partnership",
      "organisation_id": "org-enel",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Energy / Electricity & Gas Utilities",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2025-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
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      ],
      "movement": null,
      "status": "active",
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      "activated_entities": [],
      "known_entitlements": [],
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        "currency": "EUR",
        "reported_total": 2500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.25m",
          "amount": 1250000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€2.5m",
          "amount": 2500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2025-07-01 – 2027-06-30"
        },
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          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 49",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "fpg-fortune-prime-global-ac-milan-partnership-2026-06-30-2027-06-29-ffa6db1d",
      "agreement_group_id": "fpg-fortune-prime-global-ac-milan-partnership",
      "organisation_id": "org-fpg-fortune-prime-global",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Forex & Online Trading",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2026-06-30",
      "agreement_end": "2027-06-29",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1.5m–€2m (reported total €1.75m)",
        "currency": "EUR",
        "reported_total": 1750000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.75m",
          "amount": 1750000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1.5m–€2m (reported total €1.75m)",
          "amount": null,
          "min": 1500000,
          "max": 2000000,
          "reported_total": 1750000,
          "basis": "reported",
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        },
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          "amount": null,
          "basis": "not_calculated",
          "calculation": null
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 21",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "kumho-tire-ac-milan-partnership-2023-07-01-2027-06-30-3b4c7c57",
      "agreement_group_id": "kumho-tire-ac-milan-partnership",
      "organisation_id": "org-kumho-tire",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Tires",
      "official_designation": "Official Sponsor",
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      "agreement_start": "2023-07-01",
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      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
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      ],
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      "known_entitlements": [],
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        "display": "€6m",
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        "reported_total": 6000000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.5m",
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          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€6m",
          "amount": 6000000,
          "min": null,
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          "period": "2023-07-01 – 2027-06-30"
        },
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          "amount": null,
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 32",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "matchwornshirt-ac-milan-partnership-2025-07-01-2027-06-30-23389f11",
      "agreement_group_id": "matchwornshirt-ac-milan-partnership",
      "organisation_id": "org-matchwornshirt",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Sporting Equipment",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2025-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€300k",
        "currency": "EUR",
        "reported_total": 300000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€150k",
          "amount": 150000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€300k",
          "amount": 300000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2025-07-01 – 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 173",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "new-era-ac-milan-partnership-2025-07-01-2027-06-30-e0a6d7ae",
      "agreement_group_id": "new-era-ac-milan-partnership",
      "organisation_id": "org-new-era",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Clothing",
      "official_designation": "Official Sponsor",
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      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
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      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
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        "display": "€300k",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€150k",
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          "min": null,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€300k",
          "amount": 300000,
          "min": null,
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          "basis": "reported",
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        },
        "annualised_average": {
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        "value_in_kind": {
          "included": false,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 171",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "snaifun-ac-milan-partnership-2024-07-01-2027-06-30-1fea9f15",
      "agreement_group_id": "snaifun-ac-milan-partnership",
      "organisation_id": "org-snaifun",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Information technology / Internet & Online Services",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€4.5m",
        "currency": "EUR",
        "reported_total": 4500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€4.5m",
          "amount": 4500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2024-07-01 – 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 35",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "socios-com-ac-milan-partnership-2025-07-01-2027-06-30-1274ac51",
      "agreement_group_id": "socios-com-ac-milan-partnership",
      "organisation_id": "org-socios-com",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Cryptocurrency",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2025-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€600k–€1m (reported total €800k)",
        "currency": "EUR",
        "reported_total": 800000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€600k–€1m (reported total €800k)",
          "amount": null,
          "min": 600000,
          "max": 1000000,
          "reported_total": 800000,
          "basis": "reported",
          "period": "2025-07-01 – 2027-06-30"
        },
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
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      },
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        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 150",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "technogym-ac-milan-partnership-2025-07-01-2027-06-30-33e9e8a9",
      "agreement_group_id": "technogym-ac-milan-partnership",
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      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Sports Facility Equipment",
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      "agreement_end": "2027-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
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        "value_basis": "reported",
        "value_scope": "property",
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          "display": "€200k",
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
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        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
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        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 169",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "tiffany-and-co-ac-milan-partnership-2025-07-01-2027-06-30-16ed82cd",
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      "organisation_id": "org-tiffany-and-co",
      "rights_holder": "AC Milan",
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      "commercial_category": "Consumer Discretionary / Luxury goods",
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      "agreement_end": "2027-06-30",
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        "ac-milan"
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        "reported_total": 300000,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€150k",
          "amount": 150000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€300k",
          "amount": 300000,
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          "period": "2025-07-01 – 2027-06-30"
        },
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        "value_in_kind": {
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          "currency": null,
          "description": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 172",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "acqua-santa-croce-ac-milan-partnership-2025-07-01-2027-06-30-45bc30e4",
      "agreement_group_id": "acqua-santa-croce-ac-milan-partnership",
      "organisation_id": "org-acqua-santa-croce",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Mineral water",
      "official_designation": "Regional Partner",
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      "agreement_end": "2027-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
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        "display": "€800k",
        "currency": "EUR",
        "reported_total": 800000,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€400k",
          "amount": 400000,
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          "period": "annual"
        },
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          "display": "€800k",
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        },
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        "value_in_kind": {
          "included": false,
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        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 149",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "asus-ac-milan-partnership-2024-07-01-2027-06-30-61e7e8cd",
      "agreement_group_id": "asus-ac-milan-partnership",
      "organisation_id": "org-asus",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Computer & Gaming Hardware",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Europe; Sub-regions: Southern Europe; Countries: Italy",
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
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        "display": "€1.5m",
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        "reported_total": 1500000,
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        "value_basis": "reported",
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          "display": "€500k",
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
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        },
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        "value_in_kind": {
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 134",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "coca-cola-ac-milan-partnership-2025-07-01-2027-06-30-6b9bb261",
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      "organisation_id": "org-coca-cola",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Soft Drinks",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2025-07-01",
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      "deal_scope": "Regional Partner",
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      "property_ids": [
        "ac-milan"
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          "name": "Coca-Cola",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        },
        {
          "name": "Powerade",
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          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
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        "display": "€1m",
        "currency": "EUR",
        "reported_total": 1000000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€500k",
          "amount": 500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1m",
          "amount": 1000000,
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          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2025-07-01 – 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
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        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
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        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 135",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "grenade-ac-milan-partnership-2024-07-01-2027-06-30-3d08b64c",
      "agreement_group_id": "grenade-ac-milan-partnership",
      "organisation_id": "org-grenade",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Nutritional Supplements",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Europe; Sub-regions: Southern Europe; Countries: Italy",
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
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        "display": "€1.2m",
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        "reported_total": 1200000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€400k",
          "amount": 400000,
          "min": null,
          "max": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1.2m",
          "amount": 1200000,
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          "period": "2024-07-01 – 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
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          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 148",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "hth-ac-milan-partnership-2022-07-01-2027-06-30-eee1024e",
      "agreement_group_id": "hth-ac-milan-partnership",
      "organisation_id": "org-hth",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Asia",
      "agreement_start": "2022-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
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      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
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      "value": {
        "display": "€2.5m",
        "currency": "EUR",
        "reported_total": 2500000,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€500k",
          "amount": 500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€2.5m",
          "amount": 2500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2022-07-01 – 2027-06-30"
        },
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          "amount": null,
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 128",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "q8-ac-milan-partnership-2026-06-30-2027-06-29-f6e7ece4",
      "agreement_group_id": "q8-ac-milan-partnership",
      "organisation_id": "org-q8",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Energy / Petrochemicals",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2026-06-30",
      "agreement_end": "2027-06-29",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
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      "movement": null,
      "status": "active",
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      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
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        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 234",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "sara-assicurazioni-ac-milan-partnership-2024-07-01-2027-06-30-0738dc4a",
      "agreement_group_id": "sara-assicurazioni-ac-milan-partnership",
      "organisation_id": "org-sara-assicurazioni",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / General Insurance",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Europe; Sub-regions: Southern Europe; Countries: Italy",
      "agreement_start": "2024-07-01",
      "agreement_end": "2027-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "active",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1.8m",
        "currency": "EUR",
        "reported_total": 1800000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€600k",
          "amount": 600000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1.8m",
          "amount": 1800000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2024-07-01 – 2027-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        },
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
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        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 105",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "emirates-ac-milan-partnership-2027-07-01-2030-06-30-48e69c39",
      "agreement_group_id": "emirates-ac-milan-partnership",
      "organisation_id": "org-emirates",
      "rights_holder": "AC Milan",
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      "normalised_tier": "Major Partner",
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      "property_ids": [
        "ac-milan"
      ],
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        "currency": "EUR",
        "reported_total": 97500000,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€32.5m",
          "amount": 32500000,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€90m–€105m (reported total €97.5m)",
          "amount": null,
          "min": 90000000,
          "max": 105000000,
          "reported_total": 97500000,
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          "period": "2027-07-01 – 2030-06-30"
        },
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          "amount": null,
          "currency": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 2",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "adidas-ac-milan-partnership-2013-07-01-2018-06-30-98ab7360",
      "agreement_group_id": "adidas-ac-milan-partnership",
      "organisation_id": "org-adidas",
      "rights_holder": "AC Milan",
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      "agreement_end": "2018-06-30",
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        "ac-milan"
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        "currency": "EUR",
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        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€22.5m",
          "amount": 22500000,
          "min": null,
          "max": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€100m–€125m (reported total €113m)",
          "amount": null,
          "min": 100000000,
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          "period": "2013-07-01 – 2018-06-30"
        },
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        },
        "value_in_kind": {
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 5",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "banco-bpm-ac-milan-partnership-2020-07-01-2021-06-30-a4de60ef",
      "agreement_group_id": "banco-bpm-ac-milan-partnership",
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      "agreement_end": "2021-06-30",
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      "source_deal_type": "Relationship",
      "property_ids": [
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
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          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
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        },
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          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 230",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "banco-bpm-ac-milan-partnership-2023-07-01-2024-06-30-e82a149d",
      "agreement_group_id": "banco-bpm-ac-milan-partnership",
      "organisation_id": "org-banco-bpm",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Banking",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
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      "agreement_start": "2023-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Principal Shirt Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€300k",
        "currency": "EUR",
        "reported_total": 300000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€300k",
          "amount": 300000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€300k",
          "amount": 300000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2023-07-01 – 2024-06-30"
        },
        "annualised_average": {
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          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 160",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "bitmex-ac-milan-partnership-2021-07-01-2023-06-30-754789ea",
      "agreement_group_id": "bitmex-ac-milan-partnership",
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      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Cryptocurrency",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
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      "agreement_start": "2021-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Sleeve Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€10m",
        "currency": "EUR",
        "reported_total": 10000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€5m",
          "amount": 5000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€10m",
          "amount": 10000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2021-07-01 – 2023-06-30"
        },
        "annualised_average": {
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          "basis": "not_calculated",
          "calculation": null
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 12",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "bwin-ac-milan-partnership-2006-07-01-2010-06-30-dd5c81b7",
      "agreement_group_id": "bwin-ac-milan-partnership",
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      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
      "territory": "Regions: Global; Sub-regions: Global",
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      "agreement_end": "2010-06-30",
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      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
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      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
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        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
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          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
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          "amount": null,
          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 228",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "emirates-ac-milan-partnership-2010-07-01-2015-06-30-d36fc57a",
      "agreement_group_id": "emirates-ac-milan-partnership",
      "organisation_id": "org-emirates",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Airlines",
      "official_designation": "Major Partner",
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      "agreement_end": "2015-06-30",
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      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€58.8m",
        "currency": "EUR",
        "reported_total": 58750000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€11.8m",
          "amount": 11750000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€58.8m",
          "amount": 58750000,
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          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2010-07-01 – 2015-06-30"
        },
        "annualised_average": {
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        "value_in_kind": {
          "included": false,
          "amount": null,
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          "description": null,
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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      "sources": [
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 8",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "emirates-ac-milan-partnership-2015-07-01-2020-06-30-0efb7896",
      "agreement_group_id": "emirates-ac-milan-partnership",
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      "commercial_category": "Consumer Discretionary / Airlines",
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      "property_ids": [
        "ac-milan"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€85m",
        "currency": "EUR",
        "reported_total": 85000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€17m",
          "amount": 17000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€85m",
          "amount": 85000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2015-07-01 – 2020-06-30"
        },
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        "value_in_kind": {
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        "fee_scope": "property",
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 7",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "emirates-ac-milan-partnership-2020-07-01-2023-06-30-99533180",
      "agreement_group_id": "emirates-ac-milan-partnership",
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      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Airlines",
      "official_designation": "Major Partner",
      "normalised_tier": "Major Partner",
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      "agreement_start": "2020-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Principal Shirt Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
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      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€28.5m",
        "currency": "EUR",
        "reported_total": 28500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€9.5m",
          "amount": 9500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€28.5m",
          "amount": 28500000,
          "min": null,
          "max": null,
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          "basis": "reported",
          "period": "2020-07-01 – 2023-06-30"
        },
        "annualised_average": {
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        "value_in_kind": {
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 9",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "msc-cruises-ac-milan-partnership-2023-07-01-2026-06-30-63976c16",
      "agreement_group_id": "msc-cruises-ac-milan-partnership",
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      "rights_holder": "AC Milan",
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        "currency": "EUR",
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          "basis": "reported",
          "period": "annual"
        },
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
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      "imported_history": []
    },
    {
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          "url": null,
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
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    {
      "deal_id": "telecom-italia-ac-milan-partnership-2024-07-01-2026-06-30-c6f90f9a",
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          "basis": "reported",
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          "source_name": "All AC Milan Deals.xlsx rows 36",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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      ],
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    },
    {
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      "agreement_group_id": "wefox-ac-milan-partnership",
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        "value_basis": "reported",
        "value_scope": "property",
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          "basis": "reported",
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        },
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        "fee_scope": "property",
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          "source_name": "All AC Milan Deals.xlsx rows 17",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
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      "imported_history": []
    },
    {
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€500k",
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
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          "amount": 500000,
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          "max": null,
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        "fee_scope": "property",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    {
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€500k",
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          "basis": "reported",
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        },
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          "quantity_status": "not_stated"
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        "fee_scope": "property",
        "reported_variants": []
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 112",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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    },
    {
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      "official_designation": "Official Sponsor",
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      "source_deal_type": "Relationship",
      "property_ids": [
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      "next_cycle_status": "unknown",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€250k",
          "amount": 250000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€250k",
          "amount": 250000,
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          "basis": "reported",
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        },
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        "value_in_kind": {
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        "fee_scope": "property",
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 166",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
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      "imported_history": []
    },
    {
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      "official_designation": "Official Sponsor",
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      "known_entitlements": [],
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€700k",
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
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          "display": "€700k",
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          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "about-vintage-ac-milan-partnership-2022-07-01-2023-06-30-0621a41a",
      "agreement_group_id": "about-vintage-ac-milan-partnership",
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      "official_designation": "Official Sponsor",
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      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€600k",
          "amount": 600000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€600k",
          "amount": 600000,
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          "basis": "reported",
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 100",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "acqua-lete-ac-milan-partnership-2021-07-01-2024-06-30-28ecd5cc",
      "agreement_group_id": "acqua-lete-ac-milan-partnership",
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      "rights_holder": "AC Milan",
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      "commercial_category": "Consumer Staples / Mineral water",
      "official_designation": "Official Sponsor",
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      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
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      "activated_entities": [],
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        "display": "€1.8m",
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        "value_basis": "reported",
        "value_scope": "property",
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        },
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        },
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        },
        "fee_scope": "property",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "adecco-ac-milan-partnership",
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      "rights_holder": "AC Milan",
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
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    },
    {
      "deal_id": "afinna-one-ac-milan-partnership-2023-07-01-2024-06-30-b759ebce",
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      "rights_holder": "AC Milan",
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 78",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "afinna-one-ac-milan-partnership-2024-07-01-2025-06-30-15b2cee8",
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      "verification_status": "verified_company",
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          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
      "deal_id": "alpenwater-ac-milan-partnership-2017-07-01-2018-06-30-1bff688d",
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      "official_designation": "Official Sponsor",
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      "source_deal_type": "Relationship",
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        "value_scope": "property",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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    {
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        "value_scope": "property",
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        },
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 114",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "aon-ac-milan-partnership-2015-07-01-2017-06-30-4c7e4142",
      "agreement_group_id": "aon-ac-milan-partnership",
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      "rights_holder": "AC Milan",
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      "official_designation": "Official Sponsor",
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        "value_scope": "property",
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          "source_name": "All AC Milan Deals.xlsx rows 219",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "aon-ac-milan-partnership-2017-07-01-2018-06-30-3379e437",
      "agreement_group_id": "aon-ac-milan-partnership",
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      "rights_holder": "AC Milan",
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      "official_designation": "Official Sponsor",
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          "url": null,
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          "source_type": "workbook",
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
      "deal_id": "asahi-breweries-ac-milan-partnership-2018-07-01-2020-06-30-c4dacd36",
      "agreement_group_id": "asahi-breweries-ac-milan-partnership",
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      "rights_holder": "AC Milan",
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      "commercial_category": "Consumer Staples / Beer",
      "official_designation": "Official Sponsor",
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      ],
      "known_entitlements": [],
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        "display": "€1m",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
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      "agreement_group_id": "audi-ac-milan-partnership",
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      "rights_holder": "AC Milan",
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      "agreement_start": "2015-07-01",
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          "source_name": "All AC Milan Deals.xlsx rows 220",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
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      "deal_id": "avis-ac-milan-partnership-2019-01-01-2021-06-30-4fa415d2",
      "agreement_group_id": "avis-ac-milan-partnership",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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      "deal_id": "avis-ac-milan-partnership-2021-07-01-2024-06-30-6c65415d",
      "agreement_group_id": "avis-ac-milan-partnership",
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        "value_scope": "property",
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          "min": null,
          "max": null,
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          "basis": "reported",
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        "total_fee": {
          "display": "€300k",
          "amount": 300000,
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        },
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 196",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
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      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
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        "fee_scope": "property",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "axitea-ac-milan-partnership-2022-07-01-2024-06-30-818cda30",
      "agreement_group_id": "axitea-ac-milan-partnership",
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        "reported_total": 250000,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€125k",
          "amount": 125000,
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        },
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          "display": "€250k",
          "amount": 250000,
          "min": null,
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          "basis": "reported",
          "period": "2022-07-01 – 2024-06-30"
        },
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        "value_in_kind": {
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 185",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
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      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
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      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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      "agreement_end": "2017-06-30",
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "N/P",
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 221",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
      "deal_id": "banco-bpm-ac-milan-partnership-2016-07-01-2019-06-30-77097ca2",
      "agreement_group_id": "banco-bpm-ac-milan-partnership",
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      "rights_holder": "AC Milan",
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      "commercial_category": "Financial Services / Banking",
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      "territory": "N/P",
      "agreement_start": "2016-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
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      "movement": null,
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        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.25m",
          "amount": 1250000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3.75m",
          "amount": 3750000,
          "min": null,
          "max": null,
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          "basis": "reported",
          "period": "2016-07-01 – 2019-06-30"
        },
        "annualised_average": {
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          "basis": "not_calculated",
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        "value_in_kind": {
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 44",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "banco-bpm-ac-milan-partnership-2019-07-01-2020-06-30-8b3a2224",
      "agreement_group_id": "banco-bpm-ac-milan-partnership",
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      "rights_holder": "AC Milan",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
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        "annual_fee": {
          "display": "€1.25m",
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          "min": null,
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          "basis": "reported",
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        },
        "total_fee": {
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        },
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        "value_in_kind": {
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        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 40",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "banco-bpm-ac-milan-partnership-2020-07-01-2023-06-30-f83d3ef1",
      "agreement_group_id": "banco-bpm-ac-milan-partnership",
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      "rights_holder": "AC Milan",
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      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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        "ac-milan"
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      "known_entitlements": [],
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        "currency": "EUR",
        "reported_total": 4500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
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          "amount": 1500000,
          "min": null,
          "max": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€4.5m",
          "amount": 4500000,
          "min": null,
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        },
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          "source_name": "All AC Milan Deals.xlsx rows 30",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "beiersdorf-ac-milan-partnership-2015-07-01-2016-06-30-b2b590a0",
      "agreement_group_id": "beiersdorf-ac-milan-partnership",
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      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Personal Care & Fragrances",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2015-07-01",
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      "property_ids": [
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      "next_cycle_status": "unknown",
      "activated_entities": [
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        }
      ],
      "known_entitlements": [],
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        "value_basis": "undisclosed",
        "value_scope": "property",
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        "annual_fee": {
          "display": "N/P",
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          "display": "N/P",
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        "value_in_kind": {
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        "fee_scope": "property",
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      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 210",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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      "agreement_group_id": "beiersdorf-ac-milan-partnership",
      "organisation_id": "org-beiersdorf",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Personal Care & Fragrances",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2016-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Nivea",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€3m–€6m (reported total €4.5m)",
        "currency": "EUR",
        "reported_total": 4500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3m–€6m (reported total €4.5m)",
          "amount": null,
          "min": 3000000,
          "max": 6000000,
          "reported_total": 4500000,
          "basis": "reported",
          "period": "2016-07-01 – 2019-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 24",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "bioscalin-ac-milan-partnership-2018-07-01-2020-06-30-47062450",
      "agreement_group_id": "bioscalin-ac-milan-partnership",
      "organisation_id": "org-bioscalin",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Nutritional Supplements",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2018-07-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
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      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€2.5m",
        "currency": "EUR",
        "reported_total": 2500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.25m",
          "amount": 1250000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€2.5m",
          "amount": 2500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2018-07-01 – 2020-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 41",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "bioscalin-ac-milan-partnership-2020-07-01-2021-06-30-ee3eba2d",
      "agreement_group_id": "bioscalin-ac-milan-partnership",
      "organisation_id": "org-bioscalin",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Nutritional Supplements",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2020-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1.25m",
        "currency": "EUR",
        "reported_total": 1250000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.25m",
          "amount": 1250000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1.25m",
          "amount": 1250000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2020-07-01 – 2021-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 39",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "bitmex-ac-milan-partnership-2023-07-01-2024-06-30-135f8e17",
      "agreement_group_id": "bitmex-ac-milan-partnership",
      "organisation_id": "org-bitmex",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Cryptocurrency",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2023-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€5m",
        "currency": "EUR",
        "reported_total": 5000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€5m",
          "amount": 5000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€5m",
          "amount": 5000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2023-07-01 – 2024-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 14",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "bmw-group-ac-milan-partnership-2021-01-01-2023-06-30-0105b819",
      "agreement_group_id": "bmw-group-ac-milan-partnership",
      "organisation_id": "org-bmw-group",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Automobile Manufacturing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2021-01-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "BMW",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€4m",
        "currency": "EUR",
        "reported_total": 4000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.33m",
          "amount": 1333333.33,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€4m",
          "amount": 4000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2021-01-01 – 2023-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 38",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "bmw-group-ac-milan-partnership-2023-07-01-2026-06-30-8ddcc7a2",
      "agreement_group_id": "bmw-group-ac-milan-partnership",
      "organisation_id": "org-bmw-group",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Automobile Manufacturing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2023-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "BMW",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€6m",
        "currency": "EUR",
        "reported_total": 6000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€2m",
          "amount": 2000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€6m",
          "amount": 6000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2023-07-01 – 2026-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 19",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "boem-ac-milan-partnership-2023-07-01-2024-06-30-39663f2a",
      "agreement_group_id": "boem-ac-milan-partnership",
      "organisation_id": "org-boem",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Beer",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2023-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€750k",
        "currency": "EUR",
        "reported_total": 750000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€750k",
          "amount": 750000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€750k",
          "amount": 750000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2023-07-01 – 2024-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 82",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "boem-ac-milan-partnership-2024-07-01-2025-06-30-fd3e8016",
      "agreement_group_id": "boem-ac-milan-partnership",
      "organisation_id": "org-boem",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Beer",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2024-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€100k",
        "currency": "EUR",
        "reported_total": 100000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€100k",
          "amount": 100000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€100k",
          "amount": 100000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2024-07-01 – 2025-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 199",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "boglioli-milano-ac-milan-partnership-2019-07-01-2020-06-30-4c830090",
      "agreement_group_id": "boglioli-milano-ac-milan-partnership",
      "organisation_id": "org-boglioli-milano",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Clothing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2019-07-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€500k",
        "currency": "EUR",
        "reported_total": 500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€500k",
          "amount": 500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€500k",
          "amount": 500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2019-07-01 – 2020-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 110",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "caldirola-ac-milan-partnership-2015-07-01-2016-06-30-242a0374",
      "agreement_group_id": "caldirola-ac-milan-partnership",
      "organisation_id": "org-caldirola",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Wine",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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        "fee_scope": "property",
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            "rights tier",
            "fee fields"
          ]
        }
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      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
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            "rights tier",
            "fee fields"
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        }
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    },
    {
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          "source_type": "workbook",
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            "agreement period",
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            "rights tier",
            "fee fields"
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    {
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        "value_scope": "property",
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        "value_scope": "property",
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            "agreement period",
            "rights tier",
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        "value_scope": "property",
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            "agreement period",
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            "fee fields"
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    {
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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    },
    {
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          "source_type": "workbook",
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    {
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        "display": "€2.25m",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
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        },
        "total_fee": {
          "display": "€2.25m",
          "amount": 2250000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2023-07-01 – 2026-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 86",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "corpay-ac-milan-partnership-2023-07-01-2024-06-30-26cb87d9",
      "agreement_group_id": "corpay-ac-milan-partnership",
      "organisation_id": "org-corpay",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Payment Services & Credit Cards",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2023-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1.5m",
        "currency": "EUR",
        "reported_total": 1500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2023-07-01 – 2024-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 34",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "corpay-ac-milan-partnership-2024-07-01-2026-06-30-0ee26f15",
      "agreement_group_id": "corpay-ac-milan-partnership",
      "organisation_id": "org-corpay",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Payment Services & Credit Cards",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Countries: Italy",
      "agreement_start": "2024-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1.2m–€1.8m (reported total €1.5m)",
        "currency": "EUR",
        "reported_total": 1500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€750k",
          "amount": 750000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1.2m–€1.8m (reported total €1.5m)",
          "amount": null,
          "min": 1200000,
          "max": 1800000,
          "reported_total": 1500000,
          "basis": "reported",
          "period": "2024-07-01 – 2026-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 91",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "damiani-ac-milan-partnership-2018-07-01-2019-06-30-abd6d22f",
      "agreement_group_id": "damiani-ac-milan-partnership",
      "organisation_id": "org-damiani",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Accessories",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2018-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€500k",
        "currency": "EUR",
        "reported_total": 500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€500k",
          "amount": 500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€500k",
          "amount": 500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2018-07-01 – 2019-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 115",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "dazn-ac-milan-partnership-2018-07-01-2021-06-30-de9f86da",
      "agreement_group_id": "dazn-ac-milan-partnership",
      "organisation_id": "org-dazn",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Music & Video Streaming",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2018-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€3.75m",
        "currency": "EUR",
        "reported_total": 3750000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.25m",
          "amount": 1250000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3.75m",
          "amount": 3750000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2018-07-01 – 2021-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 42",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "diesel-ac-milan-partnership-2016-07-01-2019-06-30-2e7bd6eb",
      "agreement_group_id": "diesel-ac-milan-partnership",
      "organisation_id": "org-diesel",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Luxury goods",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2016-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€3m–€6m (reported total €4.5m)",
        "currency": "EUR",
        "reported_total": 4500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3m–€6m (reported total €4.5m)",
          "amount": null,
          "min": 3000000,
          "max": 6000000,
          "reported_total": 4500000,
          "basis": "reported",
          "period": "2016-07-01 – 2019-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 25",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "diesel-ac-milan-partnership-2016-07-01-2019-06-30-2e7bd6eb-value-variant-2",
      "agreement_group_id": "diesel-ac-milan-partnership",
      "organisation_id": "org-diesel",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Luxury goods",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2016-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€3.75m",
        "currency": "EUR",
        "reported_total": 3750000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.25m",
          "amount": 1250000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3.75m",
          "amount": 3750000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2016-07-01 – 2019-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 45",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "dodo-ac-milan-partnership-2021-07-01-2023-06-30-c41656a1",
      "agreement_group_id": "dodo-ac-milan-partnership",
      "organisation_id": "org-dodo",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Accessories",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2021-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€200k",
        "currency": "EUR",
        "reported_total": 200000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€100k",
          "amount": 100000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€200k",
          "amount": 200000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2021-07-01 – 2023-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 193",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "dolce-and-gabbana-ac-milan-partnership-2015-01-01-2016-12-31-77b4d541",
      "agreement_group_id": "dolce-and-gabbana-ac-milan-partnership",
      "organisation_id": "org-dolce-and-gabbana",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Luxury goods",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2015-01-01",
      "agreement_end": "2016-12-31",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€250k",
        "currency": "EUR",
        "reported_total": 250000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€125k",
          "amount": 125000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€250k",
          "amount": 250000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2015-01-01 – 2016-12-31"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 175",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "dxc-technology-ac-milan-partnership-2017-07-01-2018-06-30-223031f8",
      "agreement_group_id": "dxc-technology-ac-milan-partnership",
      "organisation_id": "org-dxc-technology",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Information technology / IT Consultancy & Ser.",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2017-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€500k–€1m (reported total €750k)",
        "currency": "EUR",
        "reported_total": 750000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€750k",
          "amount": 750000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€500k–€1m (reported total €750k)",
          "amount": null,
          "min": 500000,
          "max": 1000000,
          "reported_total": 750000,
          "basis": "reported",
          "period": "2017-07-01 – 2018-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
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        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 76",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "dxc-technology-ac-milan-partnership-2018-07-01-2020-06-30-9d4b2463",
      "agreement_group_id": "dxc-technology-ac-milan-partnership",
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          "display": "€1m",
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 116",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
      "deal_id": "dyson-ac-milan-partnership-2024-07-01-2025-06-30-4e01d648",
      "agreement_group_id": "dyson-ac-milan-partnership",
      "organisation_id": "org-dyson",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
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      "normalised_tier": "Official Sponsor",
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        "value_scope": "property",
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        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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        {
          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
      "deal_id": "ea-sports-ac-milan-partnership-2020-07-01-2022-06-30-b1998de0",
      "agreement_group_id": "ea-sports-ac-milan-partnership",
      "organisation_id": "org-ea-sports",
      "rights_holder": "AC Milan",
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      "official_designation": "Official Sponsor",
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        "value_basis": "reported",
        "value_scope": "property",
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          "basis": "reported",
          "period": "annual"
        },
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "ebay-ac-milan-partnership-2022-07-01-2024-06-30-75a64cfc",
      "agreement_group_id": "ebay-ac-milan-partnership",
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      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
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      "deal_scope": "Official Partner",
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      "activated_entities": [],
      "known_entitlements": [],
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        "reported_total": 1200000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€600k",
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          "basis": "reported",
          "period": "annual"
        },
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          "reported_total": null,
          "basis": "reported",
          "period": "2022-07-01 – 2024-06-30"
        },
        "annualised_average": {
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          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 101",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "eneos-ac-milan-partnership-2021-07-01-2024-06-30-e352855b",
      "agreement_group_id": "eneos-ac-milan-partnership",
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      "rights_holder": "AC Milan",
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      "official_designation": "Official Sponsor",
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      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
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      "activated_entities": [],
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€400k",
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          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
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        },
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        "value_in_kind": {
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          "amount": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 143",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "eneos-ac-milan-partnership-2024-07-01-2026-06-30-05d84724",
      "agreement_group_id": "eneos-ac-milan-partnership",
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      "rights_holder": "AC Milan",
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      "official_designation": "Official Sponsor",
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      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€500k",
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          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1m",
          "amount": 1000000,
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          "basis": "reported",
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        },
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        "value_in_kind": {
          "included": false,
          "amount": null,
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          "description": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
      "evidence_grade": "B",
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 131",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "etro-ac-milan-partnership-2020-07-01-2022-06-30-ef1ea162",
      "agreement_group_id": "etro-ac-milan-partnership",
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      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Clothing",
      "official_designation": "Official Sponsor",
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      "source_deal_type": "Full Deal",
      "property_ids": [
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      "known_entitlements": [],
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        "display": "€200k",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€100k",
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "etro-ac-milan-partnership-2022-07-01-2023-06-30-c40fc028",
      "agreement_group_id": "etro-ac-milan-partnership",
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      "rights_holder": "AC Milan",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€100k",
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          "basis": "reported",
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        },
        "total_fee": {
          "display": "€100k",
          "amount": 100000,
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        },
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        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
      "evidence_grade": "B",
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 197",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "expo-2020-dubai-ac-milan-partnership-2021-07-01-2022-06-30-1138e726",
      "agreement_group_id": "expo-2020-dubai-ac-milan-partnership",
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      "property_ids": [
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      "next_cycle_status": "unknown",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
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          "min": null,
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          "basis": "reported",
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 31",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "fanblock-ac-milan-partnership-2023-07-01-2025-06-30-1fb7a45f",
      "agreement_group_id": "fanblock-ac-milan-partnership",
      "organisation_id": "org-fanblock",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Information technology / Internet & Online Services",
      "official_designation": "Official Sponsor",
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      "agreement_start": "2023-07-01",
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      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
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        "value_scope": "property",
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        },
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        },
        "fee_scope": "property",
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            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
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        "fee_scope": "property",
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            "rights tier",
            "fee fields"
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      ],
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    },
    {
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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    },
    {
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      "verification_status": "verified_company",
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          "url": null,
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            "rights tier",
            "fee fields"
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    {
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          "display": "€1.25m",
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 43",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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    {
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        "value_scope": "property",
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        },
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          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
      "deal_id": "frigerio-viaggi-ac-milan-partnership-2018-07-01-2023-06-30-3d37ffab",
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        "value_scope": "property",
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          "display": "€100k",
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 186",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
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      "agreement_group_id": "fujitsu-ac-milan-partnership",
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "fujitsu-ac-milan-partnership-2017-07-01-2020-06-30-66921511",
      "agreement_group_id": "fujitsu-ac-milan-partnership",
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        "display": "€1.5m–€3m (reported total €2.25m)",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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        "total_fee": {
          "display": "€1.5m–€3m (reported total €2.25m)",
          "amount": null,
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          "basis": "reported",
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          "url": null,
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          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
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        "value_scope": "property",
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            "agreement period",
            "rights tier",
            "fee fields"
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    {
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          "basis": "reported",
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            "fee fields"
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            "agreement period",
            "rights tier",
            "fee fields"
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        "value_basis": "reported",
        "value_scope": "property",
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          "basis": "reported",
          "period": "annual"
        },
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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        "value_scope": "property",
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          "basis": "reported",
          "period": "annual"
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          "url": null,
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          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
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    {
      "deal_id": "headspace-ac-milan-partnership-2020-07-01-2020-12-31-673b2cca",
      "agreement_group_id": "headspace-ac-milan-partnership",
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      "rights_holder": "AC Milan",
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      "deal_scope": "Official Partner",
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 190",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
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      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
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    },
    {
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      "agreement_group_id": "hotpoint-ac-milan-partnership",
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      "rights_holder": "AC Milan",
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      "commercial_category": "Consumer Staples / Household Appliances",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
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      "property_ids": [
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        "value_basis": "undisclosed",
        "value_scope": "property",
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          "display": "N/P",
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          "basis": "undisclosed",
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      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 206",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "huawei-ac-milan-partnership-2013-07-01-2016-06-30-fc8aecfe",
      "agreement_group_id": "huawei-ac-milan-partnership",
      "organisation_id": "org-huawei",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Mobile Phones",
      "official_designation": "Official Sponsor",
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      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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      "agreement_end": "2016-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
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      ],
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        "currency": "EUR",
        "reported_total": 3600000,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "amount": 1200000,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3.6m",
          "amount": 3600000,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 50",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "idealista-ac-milan-partnership-2023-07-01-2025-06-30-2722665a",
      "agreement_group_id": "idealista-ac-milan-partnership",
      "organisation_id": "org-idealista",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Commercial & Professional Services / Real Estate Agency",
      "official_designation": "Official Sponsor",
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      "agreement_end": "2025-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
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      "activated_entities": [],
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        "reported_total": 1500000,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€750k",
          "amount": 750000,
          "min": null,
          "max": null,
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          "basis": "reported",
          "period": "annual"
        },
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          "display": "€1.5m",
          "amount": 1500000,
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          "reported_total": null,
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          "period": "2023-07-01 – 2025-06-30"
        },
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        "value_in_kind": {
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          "currency": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 80",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "invent-ac-milan-partnership-2018-07-01-2019-06-30-b788e0dd",
      "agreement_group_id": "invent-ac-milan-partnership",
      "organisation_id": "org-invent",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Energy / Electricity & Gas Utilities",
      "official_designation": "Official Sponsor",
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        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€500k",
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          "basis": "reported",
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        },
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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      "sources": [
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 118",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "iterpro-ac-milan-partnership-2020-07-01-2023-06-30-daa92c15",
      "agreement_group_id": "iterpro-ac-milan-partnership",
      "organisation_id": "org-iterpro",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Commercial & Professional Services / Data & Research",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2020-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€390k",
        "currency": "EUR",
        "reported_total": 390000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€130k",
          "amount": 130000,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€390k",
          "amount": 390000,
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          "max": null,
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          "basis": "reported",
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        },
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 174",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "iziplay-ac-milan-partnership-2015-07-01-2016-06-30-2f621d30",
      "agreement_group_id": "iziplay-ac-milan-partnership",
      "organisation_id": "org-iziplay",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2015-07-01",
      "agreement_end": "2016-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
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        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
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          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 207",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "kerzner-international-ac-milan-partnership-2021-07-01-2025-06-30-e48b18e0",
      "agreement_group_id": "kerzner-international-ac-milan-partnership",
      "organisation_id": "org-kerzner-international",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Hotels & Resorts",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2021-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€4m",
        "currency": "EUR",
        "reported_total": 4000000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€4m",
          "amount": 4000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2021-07-01 – 2025-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 56",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "kimbo-ac-milan-partnership-2015-07-01-2017-06-30-a27255a0",
      "agreement_group_id": "kimbo-ac-milan-partnership",
      "organisation_id": "org-kimbo",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Coffee & Tea",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2015-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
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        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
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          "basis": "undisclosed",
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        },
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          "display": "N/P",
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          "basis": "undisclosed",
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        },
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          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 218",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "konami-ac-milan-partnership-2017-07-01-2018-06-30-69ffe473",
      "agreement_group_id": "konami-ac-milan-partnership",
      "organisation_id": "org-historical-konami",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Video Games",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2017-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€500k–€1m (reported total €750k)",
        "currency": "EUR",
        "reported_total": 750000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€750k",
          "amount": 750000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€500k–€1m (reported total €750k)",
          "amount": null,
          "min": 500000,
          "max": 1000000,
          "reported_total": 750000,
          "basis": "reported",
          "period": "2017-07-01 – 2018-06-30"
        },
        "annualised_average": {
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        "value_in_kind": {
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 74",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "konami-ac-milan-partnership-2018-07-01-2020-06-30-236f6206",
      "agreement_group_id": "konami-ac-milan-partnership",
      "organisation_id": "org-historical-konami",
      "rights_holder": "AC Milan",
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      "commercial_category": "Consumer Discretionary / Video Games",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2018-07-01",
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      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
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      "movement": null,
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      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1m",
        "currency": "EUR",
        "reported_total": 1000000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€500k",
          "amount": 500000,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
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          "basis": "reported",
          "period": "2018-07-01 – 2020-06-30"
        },
        "annualised_average": {
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        "value_in_kind": {
          "included": false,
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          "quantity_unit": null,
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 119",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "la-molisana-ac-milan-partnership-2018-01-01-2020-06-30-6550462e",
      "agreement_group_id": "la-molisana-ac-milan-partnership",
      "organisation_id": "org-la-molisana",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Packaged Foods & Meats",
      "official_designation": "Official Sponsor",
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        },
        "total_fee": {
          "display": "€100k",
          "amount": 100000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2019-07-01 – 2020-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 188",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "limonta-sport-ac-milan-partnership-2020-07-01-2023-06-30-db50a24e",
      "agreement_group_id": "limonta-sport-ac-milan-partnership",
      "organisation_id": "org-limonta-sport",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Sporting Venue Construction",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2020-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
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      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€300k",
        "currency": "EUR",
        "reported_total": 300000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€100k",
          "amount": 100000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€300k",
          "amount": 300000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2020-07-01 – 2023-06-30"
        },
        "annualised_average": {
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          "basis": "not_calculated",
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          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 191",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "masterclass-ac-milan-partnership-2020-07-01-2020-12-31-36141c04",
      "agreement_group_id": "masterclass-ac-milan-partnership",
      "organisation_id": "org-masterclass",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Information technology / Internet & Online Services",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2020-07-01",
      "agreement_end": "2020-12-31",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
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      "known_entitlements": [],
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        "display": "€100k",
        "currency": "EUR",
        "reported_total": 100000,
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        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€100k",
          "amount": 100000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€100k",
          "amount": 100000,
          "min": null,
          "max": null,
          "reported_total": null,
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        },
        "annualised_average": {
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          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 189",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "mediaset-premium-ac-milan-partnership-2015-07-01-2017-06-30-d822e7c5",
      "agreement_group_id": "mediaset-premium-ac-milan-partnership",
      "organisation_id": "org-mediaset-premium",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Broadcasting",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2015-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
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      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
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      "known_entitlements": [],
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        "display": "N/P",
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        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
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          "basis": "undisclosed",
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          "display": "N/P",
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          "basis": "undisclosed",
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        },
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          "amount": null,
          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 224",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "molino-casillo-ac-milan-partnership-2022-07-01-2024-06-30-873aaf83",
      "agreement_group_id": "molino-casillo-ac-milan-partnership",
      "organisation_id": "org-molino-casillo",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Packaged Foods & Meats",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2022-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "EUR",
        "reported_total": 2500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.25m",
          "amount": 1250000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€2.5m",
          "amount": 2500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2022-07-01 – 2024-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 48",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "molino-casillo-ac-milan-partnership-2024-07-01-2025-06-30-c308559d",
      "agreement_group_id": "molino-casillo-ac-milan-partnership",
      "organisation_id": "org-molino-casillo",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Packaged Foods & Meats",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2024-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€750k",
        "currency": "EUR",
        "reported_total": 750000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€750k",
          "amount": 750000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€750k",
          "amount": 750000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2024-07-01 – 2025-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 87",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "monkey-league-ac-milan-partnership-2022-07-01-2023-06-30-2af73597",
      "agreement_group_id": "monkey-league-ac-milan-partnership",
      "organisation_id": "org-monkey-league",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Video Games",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2022-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€600k",
        "currency": "EUR",
        "reported_total": 600000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€600k",
          "amount": 600000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€600k",
          "amount": 600000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2022-07-01 – 2023-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 103",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "nexen-tire-ac-milan-partnership-2021-07-01-2023-06-30-7600fd03",
      "agreement_group_id": "nexen-tire-ac-milan-partnership",
      "organisation_id": "org-nexen-tire",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Tires",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2021-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1.2m",
        "currency": "EUR",
        "reported_total": 1200000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€600k",
          "amount": 600000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1.2m",
          "amount": 1200000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2021-07-01 – 2023-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 97",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "nexive-ac-milan-partnership-2014-07-01-2015-06-30-71d3fd34",
      "agreement_group_id": "nexive-ac-milan-partnership",
      "organisation_id": "org-nexive",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Warehousing & Transport",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2015-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
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        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
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          "amount": null,
          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
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          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 209",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "nilox-ac-milan-partnership-2018-07-01-2019-06-30-9f98c272",
      "agreement_group_id": "nilox-ac-milan-partnership",
      "organisation_id": "org-nilox",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Photography",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2018-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€500k",
        "currency": "EUR",
        "reported_total": 500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€500k",
          "amount": 500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€500k",
          "amount": 500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2018-07-01 – 2019-06-30"
        },
        "annualised_average": {
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          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 120",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "nutrilite-ac-milan-partnership-2015-07-01-2016-06-30-21b3edf7",
      "agreement_group_id": "nutrilite-ac-milan-partnership",
      "organisation_id": "org-nutrilite",
      "rights_holder": "AC Milan",
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      "commercial_category": "Consumer Staples / Nutritional Supplements",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_end": "2016-06-30",
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      "source_deal_type": "Full Deal",
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        "value_scope": "property",
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        },
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        },
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        },
        "value_in_kind": {
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          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
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        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 211",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "nutrilite-ac-milan-partnership-2016-07-01-2018-06-30-96ce247c",
      "agreement_group_id": "nutrilite-ac-milan-partnership",
      "organisation_id": "org-nutrilite",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Nutritional Supplements",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_end": "2018-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
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        "currency": "EUR",
        "reported_total": 250000,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€125k",
          "amount": 125000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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          "amount": null,
          "min": 0,
          "max": 500000,
          "reported_total": 250000,
          "basis": "reported",
          "period": "2016-07-01 – 2018-06-30"
        },
        "annualised_average": {
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          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
          "amount": null,
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 177",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "nutrilite-ac-milan-partnership-2018-07-01-2019-06-30-149a311c",
      "agreement_group_id": "nutrilite-ac-milan-partnership",
      "organisation_id": "org-nutrilite",
      "rights_holder": "AC Milan",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€125k",
          "amount": 125000,
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          "basis": "reported",
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        },
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          "currency": null,
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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      "sources": [
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 182",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "off-white-ac-milan-partnership-2022-07-01-2024-06-30-e4d5feee",
      "agreement_group_id": "off-white-ac-milan-partnership",
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      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Clothing",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2022-07-01",
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        "ac-milan"
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      "next_cycle_status": "unknown",
      "activated_entities": [],
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        "reported_total": 2500000,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "min": null,
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          "reported_total": null,
          "basis": "reported",
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        },
        "total_fee": {
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        },
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        "value_in_kind": {
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          "amount": null,
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          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 47",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "off-white-ac-milan-partnership-2024-07-01-2026-06-30-f3d0e1c6",
      "agreement_group_id": "off-white-ac-milan-partnership",
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      "commercial_category": "Consumer Discretionary / Clothing",
      "official_designation": "Official Sponsor",
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      "agreement_start": "2024-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Official Partner",
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      "activated_entities": [],
      "known_entitlements": [],
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        "display": "€1m",
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        "reported_total": 1000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "amount": 500000,
          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2024-07-01 – 2026-06-30"
        },
        "annualised_average": {
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 133",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "onefootball-ac-milan-partnership-2022-07-01-2023-06-30-d2e946a4",
      "agreement_group_id": "onefootball-ac-milan-partnership",
      "organisation_id": "org-onefootball",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Music & Video Streaming",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2022-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
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      "movement": null,
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      "next_cycle_status": "unknown",
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        "currency": "EUR",
        "reported_total": 1700000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.7m",
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          "min": null,
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          "basis": "reported",
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        },
        "total_fee": {
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        },
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 22",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "onefootball-ac-milan-partnership-2023-07-01-2024-06-30-a605b727",
      "agreement_group_id": "onefootball-ac-milan-partnership",
      "organisation_id": "org-onefootball",
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      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
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      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€750k",
          "amount": 750000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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          "amount": 750000,
          "min": null,
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          "basis": "reported",
          "period": "2023-07-01 – 2024-06-30"
        },
        "annualised_average": {
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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      "sources": [
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 85",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "onefootball-ac-milan-partnership-2024-07-01-2025-06-30-77ae28f4",
      "agreement_group_id": "onefootball-ac-milan-partnership",
      "organisation_id": "org-onefootball",
      "rights_holder": "AC Milan",
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      "commercial_category": "Communications / Music & Video Streaming",
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      "property_ids": [
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      "activated_entities": [],
      "known_entitlements": [],
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        "display": "€750k",
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        "value_basis": "reported",
        "value_scope": "property",
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          "display": "€750k",
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          "basis": "reported",
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        },
        "total_fee": {
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        },
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 88",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "oppo-mobile-ac-milan-partnership-2021-07-01-2022-06-30-9a46ffec",
      "agreement_group_id": "oppo-mobile-ac-milan-partnership",
      "organisation_id": "org-oppo-mobile",
      "rights_holder": "AC Milan",
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      "commercial_category": "Communications / Telecoms",
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      "deal_scope": "Official Partner",
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      "status": "expired",
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        "display": "€600k",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€600k",
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          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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        },
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        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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      "sources": [
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 96",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "oppo-mobile-ac-milan-partnership-2022-07-01-2023-06-30-c3c8e151",
      "agreement_group_id": "oppo-mobile-ac-milan-partnership",
      "organisation_id": "org-oppo-mobile",
      "rights_holder": "AC Milan",
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      "commercial_category": "Communications / Telecoms",
      "official_designation": "Official Sponsor",
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      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
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      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€600k",
        "currency": "EUR",
        "reported_total": 600000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€600k",
          "amount": 600000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€600k",
          "amount": 600000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2022-07-01 – 2023-06-30"
        },
        "annualised_average": {
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 99",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "oro-rosso-milano-ac-milan-partnership-2022-07-01-2023-06-30-0da02dbf",
      "agreement_group_id": "oro-rosso-milano-ac-milan-partnership",
      "organisation_id": "org-oro-rosso-milano",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Packaged Foods & Meats",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2022-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
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      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€500k",
        "currency": "EUR",
        "reported_total": 500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€500k",
          "amount": 500000,
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          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€500k",
          "amount": 500000,
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          "max": null,
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          "basis": "reported",
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        },
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 108",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "pepsico-ac-milan-partnership-2015-07-01-2016-06-30-3e0a764b",
      "agreement_group_id": "pepsico-ac-milan-partnership",
      "organisation_id": "org-pepsico",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Soft Drinks",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2015-07-01",
      "agreement_end": "2016-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
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      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Gatorade",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
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          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
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        },
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        "value_in_kind": {
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          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 205",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "pepsico-ac-milan-partnership-2021-07-01-2023-06-30-e2510a44",
      "agreement_group_id": "pepsico-ac-milan-partnership",
      "organisation_id": "org-pepsico",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Soft Drinks",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2021-07-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Gatorade",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€700k",
        "currency": "EUR",
        "reported_total": 700000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€350k",
          "amount": 350000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€700k",
          "amount": 700000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2021-07-01 – 2023-06-30"
        },
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 153",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "pepsico-ac-milan-partnership-2023-07-01-2025-06-30-94a1f314",
      "agreement_group_id": "pepsico-ac-milan-partnership",
      "organisation_id": "org-pepsico",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Soft Drinks",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2023-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
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      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Gatorade",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€1.5m",
        "currency": "EUR",
        "reported_total": 1500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€750k",
          "amount": 750000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2023-07-01 – 2025-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 83",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "piquadro-ac-milan-partnership-2018-07-01-2019-06-30-6e1f10f8",
      "agreement_group_id": "piquadro-ac-milan-partnership",
      "organisation_id": "org-piquadro",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Accessories",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2018-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
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      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€500k",
        "currency": "EUR",
        "reported_total": 500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€500k",
          "amount": 500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€500k",
          "amount": 500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2018-07-01 – 2019-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 122",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "piquadro-ac-milan-partnership-2019-07-01-2020-06-30-e0dc6b6e",
      "agreement_group_id": "piquadro-ac-milan-partnership",
      "organisation_id": "org-piquadro",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Accessories",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2019-07-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€500k",
        "currency": "EUR",
        "reported_total": 500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€500k",
          "amount": 500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€500k",
          "amount": 500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2019-07-01 – 2020-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 111",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "premium-mediaset-ac-milan-partnership-2017-07-01-2018-06-30-d096fec2",
      "agreement_group_id": "premium-mediaset-ac-milan-partnership",
      "organisation_id": "org-premium-mediaset",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Broadcasting",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2017-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1m",
        "currency": "EUR",
        "reported_total": 1000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2017-07-01 – 2018-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 52",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "procter-and-gamble-ac-milan-partnership-2013-07-01-2014-06-30-80b37c09",
      "agreement_group_id": "procter-and-gamble-ac-milan-partnership",
      "organisation_id": "org-procter-and-gamble",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Personal Care & Fragrances",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2013-07-01",
      "agreement_end": "2014-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [
        {
          "name": "Braun",
          "relationship_to_partner": "activated_brand",
          "verification_status": "verified_company",
          "sources": []
        }
      ],
      "known_entitlements": [],
      "value": {
        "display": "€400k–€500k (reported total €450k)",
        "currency": "EUR",
        "reported_total": 450000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€450k",
          "amount": 450000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€400k–€500k (reported total €450k)",
          "amount": null,
          "min": 400000,
          "max": 500000,
          "reported_total": 450000,
          "basis": "reported",
          "period": "2013-07-01 – 2014-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 136",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "radio-105-ac-milan-partnership-2016-07-01-2018-06-30-90c12261",
      "agreement_group_id": "radio-105-ac-milan-partnership",
      "organisation_id": "org-radio-105",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Radio",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2016-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1m–€2m (reported total €1.5m)",
        "currency": "EUR",
        "reported_total": 1500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€750k",
          "amount": 750000,
          "min": null,
          "max": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1m–€2m (reported total €1.5m)",
          "amount": null,
          "min": 1000000,
          "max": 2000000,
          "reported_total": 1500000,
          "basis": "reported",
          "period": "2016-07-01 – 2018-06-30"
        },
        "annualised_average": {
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 68",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "radio-105-ac-milan-partnership-2018-07-01-2022-06-30-8d9e090e",
      "agreement_group_id": "radio-105-ac-milan-partnership",
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      "rights_holder": "AC Milan",
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      "commercial_category": "Communications / Radio",
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      "normalised_tier": "Official Sponsor",
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        "ac-milan"
      ],
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        "value_basis": "reported",
        "value_scope": "property",
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          "display": "€500k",
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 123",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "radio-italia-ac-milan-partnership-2015-07-01-2016-06-30-d5e452a4",
      "agreement_group_id": "radio-italia-ac-milan-partnership",
      "organisation_id": "org-radio-italia",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Radio",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "N/P",
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        "value_in_kind": {
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 212",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "ricoh-ac-milan-partnership-2015-07-01-2017-06-30-a7dfd008",
      "agreement_group_id": "ricoh-ac-milan-partnership",
      "organisation_id": "org-ricoh",
      "rights_holder": "AC Milan",
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      "commercial_category": "Consumer Discretionary / Electronics Conglomerate",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
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        "value_scope": "property",
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        "value_in_kind": {
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 225",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "ricoh-ac-milan-partnership-2016-07-01-2018-06-30-729425e8",
      "agreement_group_id": "ricoh-ac-milan-partnership",
      "organisation_id": "org-ricoh",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Electronics Conglomerate",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
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      "movement": null,
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      "next_cycle_status": "unknown",
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        "display": "€1m–€2m (reported total €1.5m)",
        "currency": "EUR",
        "reported_total": 1500000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€750k",
          "amount": 750000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1m–€2m (reported total €1.5m)",
          "amount": null,
          "min": 1000000,
          "max": 2000000,
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          "period": "2016-07-01 – 2018-06-30"
        },
        "annualised_average": {
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          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 75",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "ricoh-ac-milan-partnership-2018-07-01-2020-06-30-66824da2",
      "agreement_group_id": "ricoh-ac-milan-partnership",
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      "rights_holder": "AC Milan",
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      "commercial_category": "Consumer Discretionary / Electronics Conglomerate",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2018-07-01",
      "agreement_end": "2020-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
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      "movement": null,
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      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1m",
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        "reported_total": 1000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€500k",
          "amount": 500000,
          "min": null,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
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          "reported_total": null,
          "basis": "reported",
          "period": "2018-07-01 – 2020-06-30"
        },
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        "value_in_kind": {
          "included": false,
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          "currency": null,
          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 124",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "risparmio-casa-invest-ac-milan-partnership-2020-07-01-2021-06-30-44e100f3",
      "agreement_group_id": "risparmio-casa-invest-ac-milan-partnership",
      "organisation_id": "org-risparmio-casa-invest",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Supermarkets",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2020-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€300k",
        "currency": "EUR",
        "reported_total": 300000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€300k",
          "amount": 300000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€300k",
          "amount": 300000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2020-07-01 – 2021-06-30"
        },
        "annualised_average": {
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          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 159",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "roinvesting-ac-milan-partnership-2020-01-01-2021-06-30-6327af85",
      "agreement_group_id": "roinvesting-ac-milan-partnership",
      "organisation_id": "org-roinvesting",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Cryptocurrency",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2020-01-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
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      "movement": null,
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      "next_cycle_status": "unknown",
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        "annualised": null,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€250k",
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          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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          "period": "2020-01-01 – 2021-06-30"
        },
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        "value_in_kind": {
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 165",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "roinvesting-ac-milan-partnership-2021-07-01-2022-06-30-eb2e2221",
      "agreement_group_id": "roinvesting-ac-milan-partnership",
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      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Financial Services / Cryptocurrency",
      "official_designation": "Official Sponsor",
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      "property_ids": [
        "ac-milan"
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      "movement": null,
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      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
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        "display": "€500k",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€500k",
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          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€500k",
          "amount": 500000,
          "min": null,
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          "basis": "reported",
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        },
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        "value_in_kind": {
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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      "sources": [
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 127",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "segafredo-zanetti-ac-milan-partnership-2021-01-01-2023-06-30-ef1c1ae4",
      "agreement_group_id": "segafredo-zanetti-ac-milan-partnership",
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      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Coffee & Tea",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2021-01-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1.2m",
        "currency": "EUR",
        "reported_total": 1200000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€400k",
          "amount": 400000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1.2m",
          "amount": 1200000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2021-01-01 – 2023-06-30"
        },
        "annualised_average": {
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        },
        "fee_scope": "property",
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      },
      "verification_status": "verified_company",
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        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 138",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "senec-ac-milan-partnership-2022-07-01-2023-06-30-db62b710",
      "agreement_group_id": "senec-ac-milan-partnership",
      "organisation_id": "org-senec",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Energy / Electricity & Gas Utilities",
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      ],
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        "value_scope": "property",
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          "display": "€600k",
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        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
      "evidence_grade": "B",
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        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 102",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
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    },
    {
      "deal_id": "sixtus-ac-milan-partnership-2015-07-01-2016-06-30-7eb957c6",
      "agreement_group_id": "sixtus-ac-milan-partnership",
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      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 213",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
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      "imported_history": []
    },
    {
      "deal_id": "sixtus-ac-milan-partnership-2017-07-01-2018-06-30-51b7ef09",
      "agreement_group_id": "sixtus-ac-milan-partnership",
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€125k",
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          "period": "annual"
        },
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          "period": "2017-07-01 – 2018-06-30"
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        "fee_scope": "property",
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      "verification_status": "verified_company",
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 178",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "sixtus-ac-milan-partnership-2018-07-01-2019-06-30-5f84d0cb",
      "agreement_group_id": "sixtus-ac-milan-partnership",
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        "ac-milan"
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        "value_scope": "property",
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          "display": "€125k",
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          "basis": "reported",
          "period": "annual"
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
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      "sources": [
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 183",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "skrill-ac-milan-partnership-2020-01-01-2023-06-30-69397abd",
      "agreement_group_id": "skrill-ac-milan-partnership",
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      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
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      "official_designation": "Official Sponsor",
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        "display": "€3m",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€750k",
          "amount": 750000,
          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3m",
          "amount": 3000000,
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          "reported_total": null,
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          "period": "2020-01-01 – 2023-06-30"
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        "value_in_kind": {
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          "amount": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
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      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 77",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "snai-ac-milan-partnership-2017-07-01-2019-06-30-2883dd7e",
      "agreement_group_id": "snai-ac-milan-partnership",
      "organisation_id": "org-snai",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
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      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
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      "movement": null,
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      "next_cycle_status": "unknown",
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      "known_entitlements": [],
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        "currency": "EUR",
        "reported_total": 3000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€2m–€4m (reported total €3m)",
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          "min": 2000000,
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          "reported_total": 3000000,
          "basis": "reported",
          "period": "2017-07-01 – 2019-06-30"
        },
        "annualised_average": {
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          "basis": "not_calculated",
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        "value_in_kind": {
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          "amount": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 26",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "snai-ac-milan-partnership-2017-07-01-2019-06-30-2883dd7e-value-variant-2",
      "agreement_group_id": "snai-ac-milan-partnership",
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      "rights_holder": "AC Milan",
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      "movement": null,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€2m",
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        },
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 58",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "snaifun-ac-milan-partnership-2023-07-01-2024-06-30-e0a02d6f",
      "agreement_group_id": "snaifun-ac-milan-partnership",
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      "rights_holder": "AC Milan",
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      "commercial_category": "Information technology / Internet & Online Services",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
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      "agreement_start": "2023-07-01",
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      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
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      "movement": null,
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      "next_cycle_status": "unknown",
      "activated_entities": [],
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        "display": "€800k",
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        "reported_total": 800000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€800k",
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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          "amount": 800000,
          "min": null,
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        },
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      "verification_status": "verified_company",
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      "sources": [
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 67",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "snaipay-ac-milan-partnership-2019-07-01-2020-06-30-6b782da6",
      "agreement_group_id": "snaipay-ac-milan-partnership",
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      "agreement_start": "2019-07-01",
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      "deal_scope": "Official Sponsor",
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      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€400k",
        "currency": "EUR",
        "reported_total": 400000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€400k",
          "amount": 400000,
          "min": null,
          "max": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€400k",
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          "basis": "reported",
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        },
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        },
        "fee_scope": "property",
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      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 141",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
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        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "snaipay-ac-milan-partnership-2020-07-01-2023-06-30-300aaf6a",
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            "fee fields"
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        "value_scope": "property",
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          "source_name": "All AC Milan Deals.xlsx rows 20",
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        "value_scope": "property",
        "attributable_to_property": true,
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          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 89",
          "source_type": "workbook",
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            "agreement period",
            "rights tier",
            "fee fields"
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    },
    {
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      "agreement_group_id": "spi-windows-ac-milan-partnership",
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      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
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          "source_type": "workbook",
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    {
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            "agreement period",
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    {
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          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 179",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "technogym-ac-milan-partnership-2018-07-01-2025-06-30-633610ed",
      "agreement_group_id": "technogym-ac-milan-partnership",
      "organisation_id": "org-technogym",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Sports Facility Equipment",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2018-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
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      "status": "expired",
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      "activated_entities": [],
      "known_entitlements": [],
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        "currency": "EUR",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€200k",
          "amount": 200000,
          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
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          "display": "€1.4m",
          "amount": 1400000,
          "min": null,
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          "reported_total": null,
          "basis": "reported",
          "period": "2018-07-01 – 2025-06-30"
        },
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        },
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          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 168",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "telecom-italia-ac-milan-partnership-2016-07-01-2017-06-30-142e0114",
      "agreement_group_id": "telecom-italia-ac-milan-partnership",
      "organisation_id": "org-telecom-italia",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Telecoms",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2016-07-01",
      "agreement_end": "2017-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
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      ],
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        "display": "N/P",
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        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
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          "max": null,
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        },
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          "display": "N/P",
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        },
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          "basis": "not_calculated",
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        },
        "value_in_kind": {
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          "amount": null,
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          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 226",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "telecom-italia-ac-milan-partnership-2016-07-01-2018-06-30-d4598865",
      "agreement_group_id": "telecom-italia-ac-milan-partnership",
      "organisation_id": "org-telecom-italia",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Telecoms",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2016-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
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      "next_cycle_status": "unknown",
      "activated_entities": [],
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        "display": "€1m–€2m (reported total €1.5m)",
        "currency": "EUR",
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
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          "display": "€750k",
          "amount": 750000,
          "min": null,
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          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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          "amount": null,
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          "basis": "reported",
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        },
        "annualised_average": {
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        "value_in_kind": {
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          "amount": null,
          "currency": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
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      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 69",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "therabody-ac-milan-partnership-2021-01-01-2023-06-30-b63cd2bf",
      "agreement_group_id": "therabody-ac-milan-partnership",
      "organisation_id": "org-therabody",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Sporting Equipment",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2021-01-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Official Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1.2m",
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        "reported_total": 1200000,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
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          "display": "€400k",
          "amount": 400000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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          "amount": 1200000,
          "min": null,
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          "period": "2021-01-01 – 2023-06-30"
        },
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        },
        "value_in_kind": {
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 139",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "toyo-tires-ac-milan-partnership-2014-07-01-2016-06-30-168150e4",
      "agreement_group_id": "toyo-tires-ac-milan-partnership",
      "organisation_id": "org-toyo-tires",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Tires",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2014-07-01",
      "agreement_end": "2016-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "reported_total": 2400000,
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        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.2m",
          "amount": 1200000,
          "min": null,
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          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
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          "amount": 2400000,
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        },
        "annualised_average": {
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          "basis": "not_calculated",
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        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 51",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "toyo-tires-ac-milan-partnership-2016-07-01-2018-06-30-0b9b029c",
      "agreement_group_id": "toyo-tires-ac-milan-partnership",
      "organisation_id": "org-toyo-tires",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Tires",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2016-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€2m–€4m (reported total €3m)",
        "currency": "EUR",
        "reported_total": 3000000,
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        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.5m",
          "amount": 1500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€2m–€4m (reported total €3m)",
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          "min": 2000000,
          "max": 4000000,
          "reported_total": 3000000,
          "basis": "reported",
          "period": "2016-07-01 – 2018-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
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          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 29",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "toyo-tires-ac-milan-partnership-2016-07-01-2019-06-30-af2d6744",
      "agreement_group_id": "toyo-tires-ac-milan-partnership",
      "organisation_id": "org-toyo-tires",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Tires",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "N/P",
      "agreement_start": "2016-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
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        "currency": "EUR",
        "reported_total": 3750000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1.25m",
          "amount": 1250000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€3.75m",
          "amount": 3750000,
          "min": null,
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          "basis": "reported",
          "period": "2016-07-01 – 2019-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
          "amount": null,
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          "description": null,
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          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 46, 227",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "tuttosport-ac-milan-partnership-2015-07-01-2016-06-30-99c200e1",
      "agreement_group_id": "tuttosport-ac-milan-partnership",
      "organisation_id": "org-tuttosport",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Communications / Newspapers & Magazines",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2015-07-01",
      "agreement_end": "2016-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
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        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
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          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
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          "basis": "undisclosed",
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        },
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        },
        "value_in_kind": {
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 216",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "valvitalia-group-ac-milan-partnership-2015-07-01-2016-06-30-c75cbfcf",
      "agreement_group_id": "valvitalia-group-ac-milan-partnership",
      "organisation_id": "org-valvitalia-group",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Industrial Machinery & Equipment",
      "official_designation": "Official Sponsor",
      "normalised_tier": "Official Sponsor",
      "territory": "Regions: Europe; Sub-regions: Balkans; Baltics; DACH; Eastern Europe; Nordics; Southern Europe; United Kingdom; Western Europe",
      "agreement_start": "2015-07-01",
      "agreement_end": "2016-06-30",
      "deal_scope": "Official Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
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      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
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        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
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          "basis": "undisclosed",
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        },
        "total_fee": {
          "display": "N/P",
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        },
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        "value_in_kind": {
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          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 217",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "acqua-lete-ac-milan-partnership-2024-07-01-2025-06-30-331f31d0",
      "agreement_group_id": "acqua-lete-ac-milan-partnership",
      "organisation_id": "org-acqua-lete",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Mineral water",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2024-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€300k",
        "currency": "EUR",
        "reported_total": 300000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€300k",
          "amount": 300000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€300k",
          "amount": 300000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2024-07-01 – 2025-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 161",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "cincoro-tequila-ac-milan-partnership-2024-07-01-2025-06-30-94427ac8",
      "agreement_group_id": "cincoro-tequila-ac-milan-partnership",
      "organisation_id": "org-cincoro-tequila",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Staples / Spirits",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2024-07-01",
      "agreement_end": "2025-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€300k–€500k (reported total €400k)",
        "currency": "EUR",
        "reported_total": 400000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€400k",
          "amount": 400000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€300k–€500k (reported total €400k)",
          "amount": null,
          "min": 300000,
          "max": 500000,
          "reported_total": 400000,
          "basis": "reported",
          "period": "2024-07-01 – 2025-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 146",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "fonbet-ac-milan-partnership-2021-01-01-2023-06-30-518088b8",
      "agreement_group_id": "fonbet-ac-milan-partnership",
      "organisation_id": "org-fonbet",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
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      "agreement_end": "2023-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1m",
        "currency": "EUR",
        "reported_total": 1000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€333k",
          "amount": 333333.33,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2021-01-01 – 2023-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 158",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "happybet-ac-milan-partnership-2021-07-01-2022-06-30-aa1deb12",
      "agreement_group_id": "happybet-ac-milan-partnership",
      "organisation_id": "org-happybet",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2021-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€100k",
        "currency": "EUR",
        "reported_total": 100000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€100k",
          "amount": 100000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€100k",
          "amount": 100000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2021-07-01 – 2022-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 194",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "hth-ac-milan-partnership-2021-01-01-2021-06-30-a04f02d3",
      "agreement_group_id": "hth-ac-milan-partnership",
      "organisation_id": "org-hth",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2021-01-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€350k",
        "currency": "EUR",
        "reported_total": 350000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€350k",
          "amount": 350000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€350k",
          "amount": 350000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2021-01-01 – 2021-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 151",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "hth-ac-milan-partnership-2021-07-01-2022-06-30-e9fc5426",
      "agreement_group_id": "hth-ac-milan-partnership",
      "organisation_id": "org-hth",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2021-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€500k",
        "currency": "EUR",
        "reported_total": 500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€500k",
          "amount": 500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€500k",
          "amount": 500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2021-07-01 – 2022-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 126",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "jeeny-ac-milan-partnership-2021-01-01-2023-06-30-8d6a0c9f",
      "agreement_group_id": "jeeny-ac-milan-partnership",
      "organisation_id": "org-jeeny",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Information technology / Internet & Online Services",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2021-01-01",
      "agreement_end": "2023-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€800k",
        "currency": "EUR",
        "reported_total": 800000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€267k",
          "amount": 266666.67,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€800k",
          "amount": 800000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2021-01-01 – 2023-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 162",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "premier-bet-ac-milan-partnership-2021-07-01-2022-06-30-8740b9f0",
      "agreement_group_id": "premier-bet-ac-milan-partnership",
      "organisation_id": "org-premier-bet",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2021-07-01",
      "agreement_end": "2022-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1m",
        "currency": "EUR",
        "reported_total": 1000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2021-07-01 – 2022-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 55",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "premier-bet-ac-milan-partnership-2022-07-01-2024-06-30-41a74444",
      "agreement_group_id": "premier-bet-ac-milan-partnership",
      "organisation_id": "org-premier-bet",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2022-07-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€2m",
        "currency": "EUR",
        "reported_total": 2000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€2m",
          "amount": 2000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2022-07-01 – 2024-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 59",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "reals-ac-milan-partnership-2025-01-01-2026-06-30-66e04d30",
      "agreement_group_id": "reals-ac-milan-partnership",
      "organisation_id": "org-reals",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2025-01-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€600k–€800k (reported total €700k)",
        "currency": "EUR",
        "reported_total": 700000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€350k",
          "amount": 350000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€600k–€800k (reported total €700k)",
          "amount": null,
          "min": 600000,
          "max": 800000,
          "reported_total": 700000,
          "basis": "reported",
          "period": "2025-01-01 – 2026-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
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        },
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          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 155",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "siro-ac-milan-partnership-2022-07-01-2026-06-30-0efbeb7f",
      "agreement_group_id": "siro-ac-milan-partnership",
      "organisation_id": "org-siro",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Hotels & Resorts",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2022-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€2.8m",
        "currency": "EUR",
        "reported_total": 2800000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€700k",
          "amount": 700000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€2.8m",
          "amount": 2800000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2022-07-01 – 2026-06-30"
        },
        "annualised_average": {
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          "basis": "not_calculated",
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 92",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "surewin-ac-milan-partnership-2025-07-01-2026-06-30-4ad2f763",
      "agreement_group_id": "surewin-ac-milan-partnership",
      "organisation_id": "org-surewin",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Casinos",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Asia",
      "agreement_start": "2025-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€600k",
        "currency": "EUR",
        "reported_total": 600000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€600k",
          "amount": 600000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€600k",
          "amount": 600000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2025-07-01 – 2026-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 106",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "tg-casino-ac-milan-partnership-2024-01-01-2024-06-30-a7f6564a",
      "agreement_group_id": "tg-casino-ac-milan-partnership",
      "organisation_id": "org-tg-casino",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Europe",
      "agreement_start": "2024-01-01",
      "agreement_end": "2024-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€400k",
        "currency": "EUR",
        "reported_total": 400000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€400k",
          "amount": 400000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€400k",
          "amount": 400000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2024-01-01 – 2024-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 145",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "vwin-ac-milan-partnership-2017-01-01-2018-06-30-a1dfcf1d",
      "agreement_group_id": "vwin-ac-milan-partnership",
      "organisation_id": "org-vwin",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Asia",
      "agreement_start": "2017-01-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€250k–€500k (reported total €375k)",
        "currency": "EUR",
        "reported_total": 375000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€188k",
          "amount": 187500,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€250k–€500k (reported total €375k)",
          "amount": null,
          "min": 250000,
          "max": 500000,
          "reported_total": 375000,
          "basis": "reported",
          "period": "2017-01-01 – 2018-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 170",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "vwin777-ac-milan-partnership-2018-01-01-2019-06-30-55cc7370",
      "agreement_group_id": "vwin777-ac-milan-partnership",
      "organisation_id": "org-vwin777",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Casinos",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2018-01-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€500k",
        "currency": "EUR",
        "reported_total": 500000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€250k",
          "amount": 250000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€500k",
          "amount": 500000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2018-01-01 – 2019-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 164",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "winbet-ac-milan-partnership-2025-07-01-2026-06-30-a4814335",
      "agreement_group_id": "winbet-ac-milan-partnership",
      "organisation_id": "org-winbet",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Betting",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "Regions: Europe; Sub-regions: Balkans; Eastern Europe; Countries: Belarus; Croatia; Romania; Serbia; Bulgaria",
      "agreement_start": "2025-07-01",
      "agreement_end": "2026-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€900k",
        "currency": "EUR",
        "reported_total": 900000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€900k",
          "amount": 900000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€900k",
          "amount": 900000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2025-07-01 – 2026-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 63",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "yabo-sport-ac-milan-partnership-2020-07-01-2021-06-30-283036b3",
      "agreement_group_id": "yabo-sport-ac-milan-partnership",
      "organisation_id": "org-yabo-sport",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Fantasy Sports",
      "official_designation": "Regional Partner",
      "normalised_tier": "Regional Partner",
      "territory": "N/P",
      "agreement_start": "2020-07-01",
      "agreement_end": "2021-06-30",
      "deal_scope": "Regional Partner",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€1m",
        "currency": "EUR",
        "reported_total": 1000000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€1m",
          "amount": 1000000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "2020-07-01 – 2021-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 54",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    },
    {
      "deal_id": "limonta-sport-ac-milan-partnership-2015-07-01-2019-06-30-a5658edb",
      "agreement_group_id": "limonta-sport-ac-milan-partnership",
      "organisation_id": "org-limonta-sport",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Industrials / Sporting Venue Construction",
      "official_designation": "Local Partner",
      "normalised_tier": "Local Partner",
      "territory": "Regions: Europe; Sub-regions: Southern Europe; Countries: Italy",
      "agreement_start": "2015-07-01",
      "agreement_end": "2019-06-30",
      "deal_scope": "Local Sponsor",
      "source_deal_type": "Relationship",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "N/P",
        "currency": null,
        "reported_total": null,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "undisclosed",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "total_fee": {
          "display": "N/P",
          "amount": null,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "undisclosed",
          "period": null
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
        },
        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 229",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Relationship.",
      "imported_history": []
    },
    {
      "deal_id": "nilox-ac-milan-partnership-2017-07-01-2018-06-30-821370df",
      "agreement_group_id": "nilox-ac-milan-partnership",
      "organisation_id": "org-nilox",
      "rights_holder": "AC Milan",
      "relationship_class": "sponsorship",
      "commercial_category": "Consumer Discretionary / Photography",
      "official_designation": "Local Partner",
      "normalised_tier": "Local Partner",
      "territory": "Regions: Europe; Sub-regions: Southern Europe; Countries: Italy",
      "agreement_start": "2017-07-01",
      "agreement_end": "2018-06-30",
      "deal_scope": "Local Sponsor",
      "source_deal_type": "Full Deal",
      "property_ids": [
        "ac-milan"
      ],
      "movement": null,
      "status": "expired",
      "next_cycle_status": "unknown",
      "activated_entities": [],
      "known_entitlements": [],
      "value": {
        "display": "€500k–€1m (reported total €750k)",
        "currency": "EUR",
        "reported_total": 750000,
        "annualised": null,
        "period_basis": "N/P",
        "value_basis": "reported",
        "value_scope": "property",
        "attributable_to_property": true,
        "annual_fee": {
          "display": "€750k",
          "amount": 750000,
          "min": null,
          "max": null,
          "reported_total": null,
          "basis": "reported",
          "period": "annual"
        },
        "total_fee": {
          "display": "€500k–€1m (reported total €750k)",
          "amount": null,
          "min": 500000,
          "max": 1000000,
          "reported_total": 750000,
          "basis": "reported",
          "period": "2017-07-01 – 2018-06-30"
        },
        "annualised_average": {
          "amount": null,
          "basis": "not_calculated",
          "calculation": null
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        "value_in_kind": {
          "included": false,
          "amount": null,
          "currency": null,
          "description": null,
          "quantity": null,
          "quantity_unit": null,
          "quantity_status": "not_stated"
        },
        "fee_scope": "property",
        "reported_variants": []
      },
      "verification_status": "verified_company",
      "evidence_grade": "B",
      "sources": [
        {
          "url": null,
          "source_name": "All AC Milan Deals.xlsx rows 71",
          "source_type": "workbook",
          "supports": [
            "agreement period",
            "rights tier",
            "fee fields"
          ]
        }
      ],
      "notes": "Source URL: N/P. Source deal type retained as Full Deal.",
      "imported_history": []
    }
  ]
}